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Although wine tourism in Australia and internationally is well established, marketing research efforts to date have been negligible. Estimates of visitation to wine regions by domestic and international visitors are based on secondary analysis, and these data do not conform to the accepted definition of wine tourism. Economic indicators of wine tourism at the regional level are based on industry estimates and there is no systematic collection of survey data on wine tourism. Wine Tourism marketing issues at the regional level such as market image and branding, regional identity, facilities, infrastructure, wine tourist expenditure, market research and the government promotion are explored and factors to consider when marketing wine regions are identified.

The purpose of this paper is to examine how farm management and farm accounting may be improved from the accountant’s perspective.

There has been a dearth of qualitative studies examining accountant’s attitudes to financial reports. This study therefore interviews 13 rural accountants regarding their opinions on the usefulness of financial information they provide to farmers, and what types of financial information could aid farm management.

Accountants generally agree that the present financial reports provided to farmers are of little decision-making value, since they are made for the purposes of compliance. In response, the accountants suggest a number of management accounting reports can better aid farmers.

Accountants are important to the success of farms, yet in-depth responses have not previously been sought on the reports that accountants produce for farmers. This research provides accountants’ opinions on how reports could be more useful for farmers and how more focused management accounting reports can assist decision-making.

The qualitative approach used in this research provides a fresh and richer perspective on the usefulness of accounting to farm management. Interviewing the adviser rather than the business owner is relatively uncommon in agricultural organisations. The interviews have allowed the thoughts and concerns of accountants to come to light in a manner not previously achieved in organisational studies which relate farming and accounting.

Many tourism related businesses give little consideration to influencing people to make repeat visits. Wineries are no exception. Management often spends too little time and effort trying to satisfy the visitor and encourage them to return. However, repeat visitors are valuable because they typically spend more than first‐time tourists and pass along information to others. This paper examines the importance of bringing consumers back to a winery, and the information and spending implications of doing so.

The purpose of this paper was to consider the repeaters' perceptions of changes in respect of the overall quality of sample destinations by examining in two categories such as positive (or better) and negative (or worse). Data were collected by administering a qualitative survey among British tourists visiting Bodrum, located in south‐west part of Turkey, in the summer of 2004. Respondents were asked to indicate in which respects they had noticed any significant differences in comparison to their previous vacations in the same place. The attributes found to be better and worse than previous years were then ranked on the basis of percentage scores. This paper provides some clearer insights into repeat visitation for tourism destinations which can contribute to effective policy making by local tourism authorities and tourism service providers.

Using the backdrop of an (apparently) extended visit to the West Indies, analogies with key concerns of internal audit are drawn. An unusual and refreshing way of exploring the main themes ‐ a discussion between Bill and Jack on tour in the islands ‐ forms the debate. Explores the concepts of control, necessary procedures, fraud and corruption, supporting systems, creativity and chaos, and building a corporate control facility.

Using the backdrop of an (apparently) extended visit to the West Indies, analogies with key concerns of internal audit are drawn. An unusual and refreshing way of exploring the main themes ‐ a discussion between Bill and Jack on tour in the islands ‐ forms the debate. Explores the concepts of control, necessary procedures, fraud and corruption, supporting systems, creativity and chaos, and building a corporate control facility.

To date, community pharmacy research has largely focused on the impact of service quality elements on patronage behavior. Investigation into the influence of cost and value is limited. The purpose of this study is to explore what is known about customers’ perceptions of cost and value, and how these influence patronage patterns in community pharmacy.

A scoping review framework was used to conduct a systematic search of four databases with the addition of articles sourced from reference lists. The database search was reported using the Preferred Reporting Items for Systematic Reviews and Meta-Analysis: Extension for Scoping Reviews protocol. Studies were analyzed in terms of author name, date of publication, study location, study population, methods and key findings.

The 26 studies retrieved were qualitative or quantitative in nature and included a broad sample population. Both cost and value were found to be key factors influencing pharmacy choice. Pharmacy customers were found to perceive costs in terms of monetary, psychological, emotional and convenience-related sacrifices. Value was either perceived as relating to the worth or utility of a good or service, or in terms of a trade-off relationship between what was received and given up by the consumer.

A comprehensive interrogation into the true meaning of “value” to consumers is warranted to improve quantitative measurement instruments.

Pharmacies may attempt to influence customer behavior by minimizing unfixed costs to the consumer such as the price of goods and services and time costs.

This review highlights the need for academic enquiry into how consumers trade-off perceived costs for service in community pharmacy.

This paper seeks to present an interview with Ross Campbell, a Melbourne, Australia‐based crisis management practitioner, focusing on the development of crisis management as distinct from risk management.

The paper uses an interview to explain the importance of investment in crisis management and outlines what is involved.

The paper offers examples of good crisis management practice and looks at some cases of failure to anticipate and prepare for potential crises.

The paper warns that such failures can not only damage corporate resources and reputations, but can also result in an organization's demise. The paper also lays particular emphasis on the need for a timely and efficient message strategy.

Only about 5 per cent of the companies that could be doing EDI are doing EDI. Can the Internet change the mathematics with its lower costs and easy accessibility? The Internet is attractive, not only because it is free and can handle EDI, but because it affords even small retail concerns a new marketplace for linking with suppliers. The Internet has its own vulnerabilities. Unreliable Internet performance could result in message loss – totally unacceptable to trading partners. The Internet is perceived as an unsafe medium for the valuable and sensitive information in business transactions. Mass adoption of Internet/EDI will come when Web browser technology is married to forms‐based EDI. While Internet/EDI may be dark and dangerous, several firms are now conducting pilots or implementing production systems.

Communications regarding this column should be addressed to Mrs. Cheney, Peabody Library School, Nashville, Tenn. 37203. Mrs. Cheney does not sell the books listed here. They are available through normal trade sources. Mrs. Cheney, being a member of the editorial board of Pierian Press, will not review Pierian Press reference books in this column. Descriptions of Pierian Press reference books will be included elsewhere in this publication.