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The Central Electricity Research Laboratories (CERL) at Leatherhead is the largest and longest established of the research centres of the Central Electricity Generating Board. Its staff numbers about seven hundred, three hundred of whom are professional scientists, and their programmes cover research into generation of electricity by coal‐ and oil‐fired power stations, and into transmission and distribution. CERL's activities include those as diverse as magneto‐hydrodynamics and the microbiology of soils; the dispersion of plumes from high chimneys and the basic physics of brittle fracture in metals. Three quarters of its work and almost all the corrosion research relates to generating electricity, although it has some of the best facilities in the world for studying the transmission of electricity at very high voltages, and the first corrosion problem it tackled was on steel cored aluminium conductors.

This paper aims to examine the extent to which social media competence (SMC) determines exporting companies’ actual adoption of social media applications, which eventually might impact these firms’ performance. Quantitative study where data were collected through a web-based survey addressed to Spanish exporters. SEM is employed for testing the hypotheses. SMC has an influence on the firm’s actual use of these social media applications, which in turn has an impact on the firm’s performance. However, the intention to use social media applications mediates the relationship between the firm’s SMC and its social media usage.

Extant research captures the signaling and attitudinal effects of luxury brand prominence strategy; however, little is known about the underlying mechanisms that drive this effect. This study aims to uncover brand authenticity and brand coolness as parallel mediators driving the effects of brand prominence on luxury purchase intentions and explores the moderating role of consumers’ self-brand connection.

The research consisted of three experiments. Study 1 (n = 121) explored the direct effects of brand prominence among Chinese consumers. Using a sample of Turkish consumers (n = 115), Study 2, measured the mediation effects of brand authenticity and brand coolness. Study 3 (n = 211) examined how self-brand connection moderated the mediation effects among British customers.

A luxury brand prominence strategy leads to negative perceptions of coolness and authenticity and, in turn, reduces purchase intentions. The negative effect of brand prominence is even more pronounced among consumers with high self-brand connection.

The study elaborates on how brand prominence informs consumers’ perceptions of authenticity and coolness. In examining the role of self-brand connection, the study reveals a theoretically and managerially relevant boundary condition of this focal effect.

The research highlights how luxury brands can use differing brand prominence strategies. This research informs brand managers on how to enhance brand authenticity and coolness while managing self-brand connection.

The study extends the luxury branding literature by explaining the brand prominence effect through the parallel mediators of brand authenticity and brand coolness. In contrast to extant research, the findings show that the negative effect of brand prominence is particularly strong among consumers with high self-brand connection.

The social inclusion of youth is addressed from the perspective of goal-directed action in order to understand and foster it effectively. Conceptualized from the perspective of contextual action theory (CAT), the specific understanding of action as levels, perspectives and systems provides the basis to unpack the complexity of human action. One pertinent action system is identified as project. It refers to a series of actions over time with the same goal. Using this understanding, the social inclusion of youth is described though the joint actions and projects between youth and non-familial adults. These joint actions and projects include advocating for youth, providing instrumental knowledge and encouraging community involvement and civil engagement. CAT is also used to conceptualize and conduct research on the social inclusion of youth. Specifically, the action project method was used to describe the joint projects of both youth with disability and immigrant youth as these projects involved the youth’s social inclusion.

This chapter sets forth how and why diary data analysis can help significantly advance inquiry into the intersubjective aspects of entrepreneurial opportunities. We start the chapter with a presentation of the sensemaking perspective for the study of intersubjectivity in entrepreneurship. Next, we address epistemological limitations of retrospective data collection methods and examine the relevance of real-time, prospective data, specifically diary data, for the study of intersubjective phenomena associated with entrepreneurial activity. Furthermore, we describe our experiences with application of this method to the study of entrepreneurial cognitive development in the context of longitudinal, diary data-based research on this topic. We also address limitations of the diary data collection method and propose future research avenues for studies on intersubjective dimensions of entrepreneurial agency, before concluding this chapter.

This chapter introduces the specifics of spirituality-centric management practices in service and operation focused industries. Strategic management practices are often challenged by the human factor of businesses. Consequently, businesses often waver with the fulfillment of their strategic goals and face harmful repercussions. Subsequently, strategic leadership plays a crucial role in the advancement of incorporating spirituality in the workplace and cultivating a perception of the spiritual domain at the individual, team, and organizational levels. To succeed, organizations need to overcome the challenges pertaining their members' retainment and wellness. This is because members often act on their emotional, moral, and ethical concerns that are pillared by their spirituality-centric views on colleagues and management. As the overarching term, workplace spirituality has been linked with organizational learning, togetherness, sense of nurturement, and interpersonal fulfillment with tasks and often coincidences with managerial application of strategic approaches. For the synthesis of service focused businesses, authors exemplify studies within tourism and hospitality industries.

Aarhus Kommunes Biblioteker (Teknisk Bibliotek), Ingerslevs Plads 7, Aarhus, Denmark. Representative: V. NEDERGAARD PEDERSEN (Librarian).

There is a concerning disparity between students with disabilities and their peers without disabilities in their long-term, postsecondary outcomes. The former group tends to have a variety of poorer outcomes in important domains of life, such as employment, postsecondary education, independent living, and community participation. Policymakers, scholars, and the general public alike have called attention to this issue, resulting in both legal mandates and research on evidence-based practices in the area of transition services. While the law requires individualized, results-oriented transition services based upon age-appropriate transition assessment and a number of evidence-based transition practices and predictors have been identified, studies of individualized education programs and practices have revealed a significant underuse of best practices in transition assessment and services. In this chapter, we discuss the importance of comprehensive transition assessment as a foundation for setting postsecondary goals and designing services that best fit individual student strengths and needs and best prepare students to be successful in their adult lives. Further, we provide an overview of current recommendations for best practices in planning, conducting, and interpreting transition assessments, and offer suggestions for areas where further research is needed.

Purpose: This study seeks to determine the marketplace practices in which consumers engage with regard to masculine and feminine codes employed in product design. Since extant consumer research argues that consumers prefer marketing stimuli that match their sex or gender identity, this study also asks how consumers’ practices inform this understanding of the possession-self link.

Design/methodology/approach: This study used semi-structured interviews with an auto-driving component to answer the research questions. Data from 20 interviews were analyzed using feminist critical discourse analysis and a poststructuralist feminist-informed theoretical framework.

Findings: Four consumer practices identified in the data show that interpretations and evaluations of product gender are sometimes, but not always, a reflection of the gendered self.

Research limitations/implications: This research shares a snapshot of a cohort of individuals that interact with the marketplace, but there are some perspectives missing. Future research must engage with individuals from different socioeconomic backgrounds, as well as non-binary or gender nonconforming individuals, in order to enhance or even challenge these findings.

Practical implications (if applicable): Evidence from the marketplace demonstrates intense criticism of products that have been coded as masculine or feminine based on gender stereotypes or men and women’s perceived aesthetic tastes. Marketers are encouraged to use gender codes to differentiate products catered to men and women based on their ergonomic or biological needs.

Originality/value: This study complicates theory on the possession-self link to show cases in which that link is broken. Engaging critically with the topic of product gender from a poststructuralist feminist perspective also illustrates how marketing practices may help or harm consumers.

The author tests the hypothesis that the effects of evening and night employment on working parents’ work-to-family conflict and life satisfaction depend on the reasons that individuals name for their schedules. Regression models are fitted to data from an original sample of 589 employed US parents. Partnered (married and cohabiting) fathers who work partially in the evening or night experience less work-to-family conflict if they report personal motives, but schedule motivation does not affect work-to-family conflict among partnered or single mothers. Partnered mothers who work primarily in the evening or at night report higher life satisfaction if they do so for personal reasons, but this effect is not found for single mothers or partnered fathers. Specifically seeing their schedules as facilitating family care matters for partnered mothers, but not fathers. Although nonstandard employment schedules have been linked to poor well-being among working parents, this is the first quantitative study to assess the role of worker motivation to the author’s knowledge. The results are suggestive because they are based on a nonprobability sample of modest size. However, they demonstrate the need for future studies of employment scheduling to collect information on worker motivations. Most night workers in the United States do not select their shifts for personal reasons, putting them at risk for work-to-family conflict and reduced life satisfaction. They deserve extra support in exchange for laboring while others sleep or spend time with family.