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Article
Publication date: 20 April 2022

Walaa M. Abd El-Gawad and Wael Mohamed Abdelmaksoud

This study aims to investigate the possibility of synthesizing cobalt doped willemite ceramic blue pigment by using Egyptian white sand as environmental and economical raw…

Abstract

Purpose

This study aims to investigate the possibility of synthesizing cobalt doped willemite ceramic blue pigment by using Egyptian white sand as environmental and economical raw material for multi-applications in coatings and inks.

Design/methodology/approach

After the synthesis process, the prepared blue pigment was characterized via X-ray diffraction, scanning electron microscopy and energy-dispersive X-ray analysis technique. Then the blue pigment was integrated into both coating and ink formulations. The effect of the prepared multifunctional coatings on corrosion resistance and thermal stability was evaluated using different standard tests. Also, the effect of inclusion of blue pigment in flexographic printing ink formulation was done.

Findings

The results showed that the coating containing the cobalt doped willemite blue pigment offered good anticorrosive performance and high thermal stability. Additionally, the presented results revealed that integration of the blue pigment in flexographic printing ink formulation enhanced fineness, gloss, viscosity and color more than the commercial one “FX 430–201.”

Originality/value

In conclusion, relied on the eco-friendly principle which can be regarded as an economic and green strategy, it can be obtained that this new pigment can provide good multifunctions such as corrosion resistance and thermal stability in coatings and good fineness, gloss, viscosity and color in inks which can enable them to be widely applied in different industries.

Details

Pigment & Resin Technology, vol. 52 no. 5
Type: Research Article
ISSN: 0369-9420

Keywords

Article
Publication date: 11 December 2023

Ivan-Damir Anić, Ivana Kursan Milaković and Mitsunori Hirogaki

Based on the stimulus-organism-response (S-O-R) model, this study examines how safety measures, related assistance and tangible benefits affect consumers' emotional and cognitive…

Abstract

Purpose

Based on the stimulus-organism-response (S-O-R) model, this study examines how safety measures, related assistance and tangible benefits affect consumers' emotional and cognitive states, leading to behavioural responses in an uncertain store environment.

Design/methodology/approach

The proposed model was tested with the survey data collected from grocery shoppers in Japan and Croatia (n = 314 in each country) and analysed using structural equation modelling.

Findings

Safety measures and related assistance decreased perceived threat in Croatia, enhanced arousal in both countries and caused fear in Japan. Tangible benefits reduced fear in Japan and increased arousal in Croatia. In a crisis, perceived threats push unplanned buying and motivate consumers to protect themselves. Arousal drives unplanned buying but diverts consumers from health-focussed behaviour. Loyalty can be gained if fear is controlled.

Practical implications

To retain consumers, retailers should secure a safe shopping environment that reduces fear and provides enough benefits to outweigh the threat.

Originality/value

Using the S-O-R framework, this study enriches the literature on consumer behaviour in a pandemic by contributing new insights into (1) the impact of safety measures and tangible benefits as stimuli, (2) the organismic response through affective and cognitive states, (3) health-focussed behaviour as a novel outcome and (4) comparing the effects in the two countries.

Details

International Journal of Retail & Distribution Management, vol. 52 no. 2
Type: Research Article
ISSN: 0959-0552

Keywords

Article
Publication date: 14 December 2021

Xuan Cu Le

Coronavirus disease 2019 (COVID-19) has shifted purchase behavior and accelerated the diffusion of modern retail channels via mobile application (or m-application). This work aims…

Abstract

Purpose

Coronavirus disease 2019 (COVID-19) has shifted purchase behavior and accelerated the diffusion of modern retail channels via mobile application (or m-application). This work aims to frame a mechanism of m-application-based behavioral intentions in the COVID-19 context.

Design/methodology/approach

The authors designed a web-based survey to retrieve empirical data from 478 Vietnamese users. Quantitative approach and structural equation modeling (SEM) were employed to test a research model.

Findings

Findings reveal that antecedents of Unified Theory of Acceptance and Use of Technology (UTAUT) (i.e. performance expectancy and facilitating conditions), external influences (i.e. perceived imitation), m-application-related factors (i.e. additive value and alternative attractiveness) and COVID-19-related factors of Protective Motivation Theory (PMT) (i.e. perceived contraction threat, fear and social distancing) are determinants of use intention. Moreover, COVID-19-related dimensions and use intention have direct and indirect positive influences on purchase intention.

Practical implications

Practitioners should stay agile and focus greater attention on a mechanism in which consumer adoption and purchase intention are formulated in the pandemic.

Originality/value

This work narrows the gap by simultaneously identifying the importance of the dimensions from UTAUT and COVID-19-related factors from PMT, especially social distancing, integrated with additive value and alternative attractiveness of m-applications in forming the behavioral intention model in a disease context.

Details

International Journal of Emerging Markets, vol. 18 no. 10
Type: Research Article
ISSN: 1746-8809

Keywords

Article
Publication date: 4 August 2023

Rodrigo Enzo de Prada, Guillermo Rubén Bossio and Mariano Martín Bruno

The purpose of this study is to investigate how the amount of material used and printing parameters affect the mechanical and water sorption properties of acrylonitrile butadiene…

Abstract

Purpose

The purpose of this study is to investigate how the amount of material used and printing parameters affect the mechanical and water sorption properties of acrylonitrile butadiene styrene printed parts.

Design/methodology/approach

The specimens were printed using different printing parameters such as shell number, infill pattern and printing orientation, while accounting for the amount of material used. The mechanical properties of the printed parts were then evaluated using tensile, compression and flexural tests, along with sorption tests.

Findings

The results revealed that the maximum tensile stress of 31.41 MPa was obtained when using 100% infill and a horizontal printing orientation. Similarly, the maximum flexural strength and compression of 40.5 MPa and 100.7 MPa, respectively, were obtained with 100% infill. The printing orientation was found to have a greater impact on mechanical behavior compared to the number of shells or infill patterns. Specifically, the horizontal printing orientation resulted in specimens with at least 25% greater strength compared to the vertical printing orientation. Furthermore, the relationship between the amount of material used and strength was evident in the tensile and flexural tests, which showed a close correlation between the two.

Originality/value

This study’s originality lies in its focus on optimizing the amount of material used to achieve the best strength-to-mass ratio and negligible water infiltration. The findings showed that specimens with two shells and a 60% infill density exhibited the best strength-to-mass ratio.

Details

Rapid Prototyping Journal, vol. 29 no. 10
Type: Research Article
ISSN: 1355-2546

Keywords

Open Access
Article
Publication date: 21 March 2022

Wai Chuen Poon and Serene En Hui Tung

This study aims to understand consumer behaviour in the context of online food delivery (OFD), especially given the mandatory lockdown imposed in some countries that have modified…

26975

Abstract

Purpose

This study aims to understand consumer behaviour in the context of online food delivery (OFD), especially given the mandatory lockdown imposed in some countries that have modified the behaviour of consumers. Using model goal-directed behaviour (MGB), this study was conducted to investigate consumer perceived risk on the use of OFD services.

Design/methodology/approach

Responses of food delivery services users were collected online throughout April 2020 to understand their risk profile and behaviour. A total of 339 responses were collected and subsequently analysed using partial least square (PLS). Both measurement and structural model were evaluated to ensure that the structural equation modelling (SEM) is valid.

Findings

The results revealed that attitude (ATT), subjective norm (SN), positive anticipated emotion (PAE) and negative anticipated emotion (NAE) and perceived behavioural control (PBC) significantly influenced users' desire. It was also found that PBC significantly influenced users' intention. The empirical result suggests that performance, privacy, financial, physical and the risk of contracting COVID-19 negatively influenced users' desire. In contrast, only physical and the risk of contracting COVID-19 negatively influenced users' intention to use OFD services.

Practical implications

These findings provide OFD service providers and scholars with significant insights into what compels urbanites to adopt OFD services amid a health pandemic. It also allows OFD companies to realign their operation in addressing these concerns and changes in consumer behaviour.

Originality/value

Against the backdrop of the pandemic, this study provides insights for OFD providers in developing new strategies and approaches for business development and consumer retention in a post-pandemic world.

研究目的

本研究擬瞭解與網上訂餐相關的消費行為;尤其當有些國家推行了改變消費者行為的強制性封鎖政策的情況下,這類研究更具意義。透過應用目標導向行為模型,本研究擬探討消費者在使用網上訂餐服務時所意識到的風險。

研究設計/方法/理念

研究人員於 2020年4月網上收集使用訂餐服務人士的意見,以瞭解其風險狀況和行為。研究共收集了339位人士的意見,並以偏最小二乘法進行分析。測量和結構模型均加以評估,以確保結構方程模型是站得住腳的。

研究結果

研究結果顯示,態度、主觀規範、預期的正面和負面情緒、以及感知的行為控制,顯著地影響了用戶的慾望。研究結果亦發現,感知的行為控制顯著地影響了用戶的意圖。研究的經驗性結果暗示了表現、私隱、金錢上的爭議、可能會導致的身體損傷和感染2019冠狀病毒病的風險,負面地影響用戶的慾望。相比之下,影響著用戶使用網上訂餐服務的意圖的因素就只有可能會導致的身體損傷和感染2019冠狀病毒病的風險。

實務方面的啓示

研究的結果,為提供網上訂餐服務的營運者和研究學者提供了重要的啟示,使他們更瞭解是什麼因素會迫使都市人在與健康息息相關的大流行病期間使用網上訂餐服務。而且,提供網上訂餐服務的公司亦可藉此重新調整其營運,以能處理客戶的憂慮和應付消費行為的變化。

研究的原創性/價值

在大流行病肆虐的背景下,本研究為網上訂餐服務提供者給予了啟示,以便他們能在後疫情時代制定新的策略和營運方法,以拓展其業務和留住消費者。

Details

European Journal of Management and Business Economics, vol. 33 no. 1
Type: Research Article
ISSN: 2444-8451

Keywords

Open Access
Article
Publication date: 28 February 2023

Adil Zia and Prateek Kalia

This study aims to, first, propose a valid and reliable scale to document the COVID-19 Pandemic Shopping Experience (CPSE) and, second, determine the impact of its variables on…

Abstract

Purpose

This study aims to, first, propose a valid and reliable scale to document the COVID-19 Pandemic Shopping Experience (CPSE) and, second, determine the impact of its variables on the postpurchase shopping experience (PPSE).

Design/methodology/approach

For scale development, published studies were scanned and the variables were shortlisted. These shortlisted variables were validated by 52 faculties from four universities in Saudi Arabia. Data were collected from 318 respondents to purify the CPSE Scale. In Study 2, a path analysis was performed on a sample of 354 respondents to determine the individual impact of each variable on PPSE.

Findings

A total of 14 items were found to be aligned under four variables, social distance (SD), shop hygiene, operational time and entertainment venues. SD was found to have the greatest influence on PPSE, followed by operational time and shop hygiene.

Practical implications

This research has important implications for retailers to initiate changes in store layout so that they can implement social distancing by physically marking stickers on the floors and by placing barricading on billing counters. Store hygiene can be ensured by making sanitizers and hand gloves available at the entry points, periodically cleaning the floor and sanitizing the premises. Rationing the operating time proved to be an effective tool to minimize the exposure time, thereby limiting consumers' time inside the store.

Originality/value

To the best of the authors’ knowledge, this is the first study to propose a full-scale measure of the customer shopping experience (SE) during a pandemic. This scale can be generalized to measure SE in similar situations.

Details

Journal of Islamic Marketing, vol. 15 no. 1
Type: Research Article
ISSN: 1759-0833

Keywords

Article
Publication date: 3 January 2023

Sangchul Park and Hyun-Woo Lee

Fitness service companies often promote the companies' personal training service by attributing trainers' competent characteristics, qualifications or/and service provision to…

Abstract

Purpose

Fitness service companies often promote the companies' personal training service by attributing trainers' competent characteristics, qualifications or/and service provision to their effort or talent. This promotion is called performance attribution promotion. Utilizing attribution theory and the theory's adjacent studies, this study investigated whether and why performance attribution promotion affects consumers' service purchase of personal fitness training.

Design/methodology/approach

The authors developed the experimental stimuli of performance attribution promotion and validated those through a pretest (N = 200). Using the validated stimuli, the authors conducted an experiment with employing a single factor between-subject design (performance attribution promotion: effort vs talent) based on random assignment (N = 200).

Findings

The analysis results revealed that attributing trainers' competent characteristics, qualifications or/and service provision to effort (vs talent) leads to a higher level of service registration intention. Moreover, this effect was mediated by the perceived teaching expertise but not by the perceived teaching trustworthiness.

Originality/value

These findings enrich the literature by illuminating a new mechanism and consequence of performance attribution promotion. The authors' study also extends the marketing studies related to expertise perception by presenting the attribution of visible features as one of the characteristics determining expertise perception. Finally, the authors' findings also have implications for fitness service companies and other stakeholders that seek to effectively leverage trainers' competent outcomes for consumer acquisition.

Details

International Journal of Sports Marketing and Sponsorship, vol. 24 no. 2
Type: Research Article
ISSN: 1464-6668

Keywords

Article
Publication date: 14 March 2022

Xuan Cu Le and Thi Thuy Linh Vu

Vaccination is widely conceded as a pivotal measure to achieve community immunization and eradicate COVID-19. The purpose of this paper is to understand vaccination behavior based…

Abstract

Purpose

Vaccination is widely conceded as a pivotal measure to achieve community immunization and eradicate COVID-19. The purpose of this paper is to understand vaccination behavior based on the association between the theory of planned behavior (TPB) and health belief model (HBM).

Design/methodology/approach

A self-administered questionnaire was designed to collect data from 438 participants through social media in Vietnam and later analyzed using SPSS and AMOS to examine the research model.

Findings

The results indicated that attitude toward vaccination is positively influenced by perceived risk and perceived benefits. Additionally, background constructs of TPB (i.e. social norms, attitude and perceived behavioral control) and HBM (i.e. perceived risk, response efficacy, perceived benefits and knowledge about COVID-19) are underlying motivations for individual intention to receive vaccine. Moreover, age is a demographic predictor of vaccination intention. Finally, vaccination intention facilitates COVID-19 vaccination.

Practical implications

The findings will assist health-care bodies and authorities to understand public perceptions, attitude and behaviors and encourage their participation in vaccination campaigns.

Originality/value

To date, this is the first investigation of how disease knowledge and perceived benefits drive vaccination intention in Vietnam. Moreover, this study may be initially successful in adding current health-care behavior literature by combining TPB with HBM. With most studies on vaccination intention at the early stage of COVID-19 outbreak in developed nations, this work provides new insights by testing vaccination behavior in the fourth wave of COVID-19 outbreak and in a developing nation.

Details

Global Knowledge, Memory and Communication, vol. 72 no. 6/7
Type: Research Article
ISSN: 2514-9342

Keywords

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