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Using panel data for the Regional Comprehensive Economic Partnership (RCEP) member states, the present study explored the role of RCEP negotiations on tourism development.

A dynamic econometric model, namely the panel autoregressive dynamic lag model (PARDL) has been used. To test for panel causality, Dumitrescu–Hurlin panel causality tests were used.

Through the use of a dynamic econometric model, namely the PARDL, the results show that the RCEP negotiations, growth rates, as well as international trade contribute towards tourism development. Furthermore, the Dumitrescu–Hurlin panel causality tests confirm the existence of a bidirectional causal link between tourism development and RCEP negotiations. Finally, a unidirectional causal link is observed between tourism development and international trade.

This existing evidence on the topic seems to be very scant and limited to specific regions and particular regional trade agreements. This paper thus fills an important gap in the literature by advancing evidence about the effects of the RCEP on international tourism flows across member countries.

The purpose of this paper is to investigate the contributions of Agenda 2063 in tourism development in Africa while examining the inherent contradictions in its implementation. Ultimately, it brings out a meaningful synthesis of the overall implications and proposes recommendations for an equitable and sustainable tourism development in Africa.

This study draws from desk-based research and content analysis of documents and research studies related to Agenda 2063. A hypothetico-deductive approach was adopted, as this allowed for the deconstruction of text and context.

The findings reveal several internal inconsistencies which cuts like a double-edge sword. Empirical results show that Africa can emerge as a desirable destination if the aspirations of Agenda 2063 are appropriately popularized and operationalized. African countries need to align their tourism plans with the aspirations projected in the plan. It is imperative that the African Union (AU) oversees that there is consistent and sustainable tourism development across all member states.

The study draws from and relies solely on available secondary data. This implies that unofficial and unpublicized secondary data (proceedings, concept notes, position papers and archived documents) developed from AU’s conferences and workshops have not been considered. The outcome might therefore be indicative, but not necessarily reflective of trends and hidden realities of Africa.

The outcome of this empirical study provides an improved understanding of opportunities and challenges faced by African countries seeking to develop tourism as an economic activity. It unveils discrepancies which need address and further articulates recommendations which are practical and workable to achieve the aspiration of Agenda 2063 to be a “United Africa.”

The study provides valuable information for the socio-economic transformation of the continent, one of the aspirations of Agenda 2063. It further seeks to promote social and economic development based on a spirit of Pan-Africanism.

Unlike previous studies, this exploratory piece of paper provides a meaningful synthesis of Agenda 2063 from a unique perspective – the double-edge sword approach; it examines the potentials and opportunities the agenda triggers for tourism and at the same time, reveals its contradictions.

It is important for stakeholders to understand the driving forces of the aviation industry and economic wellbeing and how these sectors are interconnected. This chapter studies the relationships between the African aviation industry and the economy. It is framed as a causal linkage considering the priority investment sector that enhances the sustainable wellbeing of the society. Analyses were conducted for 38 African countries using time series data from 1981 to 2019. The results show that causal relationships are heterogeneous and context-specific. Four patterns of causal relationships between air travel demand and the economy are identified: unidirectional causality in either directions; bidirectional causality; and indeterminate causal direction. However, the causal direction in any economic or policy-related matter may change with political reforms and changes to economic policy.

This study aims to analyse the business model of Jumia Travel, an innovative online travel agency (OTA) that operates in African markets. Focusing on market conditions and consumer behaviour in sub-Saharan Africa, where barriers to e-commerce are strong and tourism is viewed as a non-essential activity, the study examines the ways in which Jumia Travel carries out its development objectives in Côte d’Ivoire and revamps the OTA business model in relation to market constraints.

The study uses a descriptive-qualitative method based on desk research analysis of corporate sources, including websites, annual reports, public interviews of managers and newspaper articles. It also draws on primary sources collected through interviews with the Jumia Travel Côte d’Ivoire country manager.

The research shows that the demand- and supply-side constraints of African markets compel Jumia Travel to acquire new skills and competencies to adapt to and capture the Ivorian travel market. In doing so, the company expands the boundaries of the traditional OTA business models found in developed markets, demonstrating the dynamic capabilities that drive OTA business model transformation when deployed in a technologically immature market.

The Jumia Travel venture provides an insight into the constraints faced by an OTA at the bottom of the pyramid and in emerging markets and shows concretely what skills and competencies are required to overcome them. It is also a new experiment still in the early stages of development, and this limits the proper assessment of sustainability of its business model.

This study examines a unique experience: an unconventional OTA that concentrates exclusively on domestic and regional markets in sub-Saharan Africa. The business model lens brings into focus the operational limits and innovation opportunities of developing an e-travel business in the fast-growing markets of Africa, characterised by major supply-side constraints, the predominance of low-income consumers and a poorly structured travel industry. In this context, OTAs’ innovation challenge is no longer to disrupt the travel sector in differentiating from competitors, as was the case in the mature markets of the first world but to develop business processes suitable for operating in the constraint-based environment of emerging markets and capturing the rising demand for travel products. This involves co-creating value in linking African hotel providers and clients and increasing economic returns from this value through various business model adaptations designed for and with local consumers and partners.

This paper assesses the progress that has been made in realizing the contributions of tourism to Africa’s economic development. It does this by examining the nature of tourism development and identifying problems that have inhibited this. Consequently, the paper highlights the need for intra‐African co‐operation for the provision of an enabling environment and mobilization of strategic resources. It concludes that successful tourism development in Africa is predicated on attention to a range of issues such as clear tourism development objectives, integration of these into national plans, local involvement and control, regional co‐operation and integration, tourism entrepreneurship, etc. Africa’s experience may have relevance to other developing countries seeking to encourage tourism development strategy.

The purpose of this paper is to offer an insight of the role of the African Union (AU) and the Economic Social and Cultural Council (ECOSOCC) in implementing the sustainable development goals (SDGs) for the air transport sector and the tourism industry. The objective is to show how the AU along with its advisory body ECOSOCC collaborates with regional tourism organizations and stakeholders to achieve the SDGs.

The methodology is based on desk-based research and content analysis of documents, reports and research articles related to Agenda 2063.

The findings show that achievement of the SDGs necessitates collaboration between regional and international organizations. But, not all AU members are committed to implementing the SDGs. However, the COVID-19 outbreak has threatened many tourism economies, and stakeholders are now interested in finding a solution to the crisis.

The outcome of this study provides an improved understanding of the importance of SDGs while confronting tourism challenges during the pandemic crisis in Africa.

According to the authors’ best knowledge, the study is among the first to address SDG issues in a post-COVID African context.