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Book part
Publication date: 11 October 2022

Vítor Ribeiro

Geotechnologies have a long tradition in several areas of society and research. The recent development of the ‘Internet of Everything’ (IoE) and Geographic Information Systems…

Abstract

Geotechnologies have a long tradition in several areas of society and research. The recent development of the ‘Internet of Everything’ (IoE) and Geographic Information Systems (GIS) technologies opened several doors to the contribution of tourism. Emergent technologies contributions to tourism and planning such as web mapping, augmented reality (AR), crowdsourcing and crowdsensing are relatively recent, and there is a lack of research around their potential for Creative Tourism enhancement. For example, combining web mapping with AR or storytelling can be an excellent contribution to operators, planners and tourists. For research purposes, new opportunities are open, particularly by integrating community-shared data. It is well known for the popularity of social networks, the exponential growth of photo sharing, but few studies have been implemented to understand their contribution to research. This chapter focuses on emerging geotechnologies concerning cultural mapping, Creative Tourism and sustainability. Since it is a new growing niche, more research is needed to develop and understand the potential of new approaches. Besides traditional techniques such as quantitative (e.g. surveys) and qualitative ones (e.g. interviews, focus groups and world café), it revises the role of geotechnologies on Creative Tourism development and growing activities. Results from case studies from Europe are analysed.

Details

Creative Tourism and Sustainable Territories
Type: Book
ISBN: 978-1-80262-682-7

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Abstract

Details

Marketing in Customer Technology Environments
Type: Book
ISBN: 978-1-83909-601-3

Article
Publication date: 2 July 2020

Maria Petrescu, Anjala Krishen and My Bui

The purpose of this paper is to evaluate the impact of internet of everything (IoE) on marketing analytics, the benefits and challenges it presents and the implications of its…

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Abstract

Purpose

The purpose of this paper is to evaluate the impact of internet of everything (IoE) on marketing analytics, the benefits and challenges it presents and the implications of its policy and legal framework.

Design/methodology/approach

Qualitative research methods are used across privacy statements and consumer social media data to determine factors of concern for business and consumers.

Findings

The qualitative analysis of privacy statements and consumer social media data unveils factors of concern that are common for businesses and consumers, such as user consent and data security, as well as problems specific to the IoE, including the use of mobile devices and various service providers. The study also shows a differentiation in the levels of information privacy concerns for marketing practice, the use of personal information, sharing information with third parties and consumer consent and agreement to critical terms.

Practical implications

Recommendations for policymakers, practitioners and researchers, especially concerning the need for more studies related to the issues of data security, information privacy and personal information are addressed.

Originality/value

There is a need to assess the potential implications that the use of marketing analytics in the IoE can have for marketing policy, governmental regulations and industry self-regulation. The purpose of this research is to perform an exploratory evaluation of the impact of IoE on marketing analytics, the benefits and challenges it presents and the implications of its policy and legal framework.

Details

Journal of Consumer Marketing, vol. 37 no. 6
Type: Research Article
ISSN: 0736-3761

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Article
Publication date: 9 October 2019

Elham Ali Shammar and Ammar Thabit Zahary

Internet has changed radically in the way people interact in the virtual world, in their careers or social relationships. IoT technology has added a new vision to this process by…

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Abstract

Purpose

Internet has changed radically in the way people interact in the virtual world, in their careers or social relationships. IoT technology has added a new vision to this process by enabling connections between smart objects and humans, and also between smart objects themselves, which leads to anything, anytime, anywhere, and any media communications. IoT allows objects to physically see, hear, think, and perform tasks by making them talk to each other, share information and coordinate decisions. To enable the vision of IoT, it utilizes technologies such as ubiquitous computing, context awareness, RFID, WSN, embedded devices, CPS, communication technologies, and internet protocols. IoT is considered to be the future internet, which is significantly different from the Internet we use today. The purpose of this paper is to provide up-to-date literature on trends of IoT research which is driven by the need for convergence of several interdisciplinary technologies and new applications.

Design/methodology/approach

A comprehensive IoT literature review has been performed in this paper as a survey. The survey starts by providing an overview of IoT concepts, visions and evolutions. IoT architectures are also explored. Then, the most important components of IoT are discussed including a thorough discussion of IoT operating systems such as Tiny OS, Contiki OS, FreeRTOS, and RIOT. A review of IoT applications is also presented in this paper and finally, IoT challenges that can be recently encountered by researchers are introduced.

Findings

Studies of IoT literature and projects show the disproportionate importance of technology in IoT projects, which are often driven by technological interventions rather than innovation in the business model. There are a number of serious concerns about the dangers of IoT growth, particularly in the areas of privacy and security; hence, industry and government began addressing these concerns. At the end, what makes IoT exciting is that we do not yet know the exact use cases which would have the ability to significantly influence our lives.

Originality/value

This survey provides a comprehensive literature review on IoT techniques, operating systems and trends.

Details

Library Hi Tech, vol. 38 no. 1
Type: Research Article
ISSN: 0737-8831

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Article
Publication date: 4 April 2016

Jan Nolin and Nasrine Olson

The purpose of this paper is to explore and engage with connections between the evolving technology of the Internet of Things (IoT) and notions of convenience. In particular, the…

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Abstract

Purpose

The purpose of this paper is to explore and engage with connections between the evolving technology of the Internet of Things (IoT) and notions of convenience. In particular, the concept of alpha convenience is introduced in order to articulate the broad scope of Internet “any-everything” connectivity, here called “alpha convenience.”

Design/methodology/approach

The recommendations of Constructive Technology Assessment are followed in order to evaluate technology before implementation. The seven value drivers articulated by Fleisch (2010) are utilized in order to envision-specific aspects.

Findings

Three critical aspects relating to alpha convenience are identified and discussed: gossiping technology, personalization and the disempowered smartphone user. It is argued that extreme forms of convenience shift traditional areas of human agency onto technology. It is also noted that alpha convenience tends to develop as ubiquitous feature of future society, making it difficult, if not impossible, to opt out.

Research limitations/implications

The paper focusses on one powerful concept, although the IoT is merely one of several terms used to deliberate the role of next-generation information technology and society. Notable competitors include semantic web, ubiquitous computing, pervasive computing and ambient intelligence.

Social implications

The IoT is predicted to be an intrusive feature into everyday life and the paper identifies important aspects.

Originality/value

This is the first critical discussion of the IoT and convenience. The paper aims at conceptual innovation. Overall, there is a substantial lack of critical scrutiny of the emerging ideas of the IoT.

Details

Internet Research, vol. 26 no. 2
Type: Research Article
ISSN: 1066-2243

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Article
Publication date: 5 October 2018

Mohammadamin Erfanmanesh and A. Abrizah

The Internet of Things (IoT) has attracted wide attention from researchers to address the potential of this technology in various industries recently. This study aims to…

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Abstract

Purpose

The Internet of Things (IoT) has attracted wide attention from researchers to address the potential of this technology in various industries recently. This study aims to investigate different characteristics of worldwide research on the IoT using bibliometrics, network analysis and altmetrics. Growth of the literature, publication types, languages, publication countries and research subjects are addressed. The scientific and social impact of the journal articles has also been examined using citation and altmetrics scores.

Design/methodology/approach

The Scopus database was searched for articles indexed under the terms “Internet of Thing*” or “IoT” or “Internet of Everything*” or “Web of Thing*”, and a total of 13,725 articles from 2011 to 2016 were retrieved and analysed.

Findings

There was a continuous increase in the number of publications per year over the period, with a 6.7-fold rise in the number of publications, with the highest share of research output (4,989) published in 2016. Contribution of authors at the micro, meso and macro levels was analysed. About 89 per cent of total publications were the result of collaborative efforts, and Asia-Pacific was responsible for almost 53 per cent of world scientific production of IoT literature. Generally, the IoT research are found in publications concentrating on computer networks and communications, electrical and electronic engineering and computer science applications. The results also showed that the presence of IoT research on the social web is still low, with 6.8 per cent of total publications presenting some altmetric activity.

Research limitations/implications

The work reported is limited to only Scopus-indexed publications. While the search methodology aimed to be as inclusive as possible, it may not have captured all scholarly research output in the IoT world.

Practical implications

The findings of this study may help researchers understand the performance of IoT research from across the world and suggest directions for further research.

Originality/value

This paper reviews the literature of the IoT in past five years using rigorous bibliometric, altmetric and network analysis tools.

Details

The Electronic Library, vol. 36 no. 6
Type: Research Article
ISSN: 0264-0473

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Article
Publication date: 27 October 2017

Elisha Ondieki Makori

The purpose of the study was to investigate factors promoting innovation and application of internet of things in academic and research information organizations.

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Abstract

Purpose

The purpose of the study was to investigate factors promoting innovation and application of internet of things in academic and research information organizations.

Design/methodology/approach

Quantitative research design involved survey of selected academic and research information organizations in public and private chartered institutions. Information professionals, digital content managers, information systems and technologists that normally consume big data and technological resources were involved in the process of data collection using structured questionnaire and content analysis. Information organizations and information practitioners were selected from public and private academic and research institutions.

Findings

Innovation of internet of things has increasingly transformed and changed academic and research information organizations as the source of knowledge in addition to expanding access to education, data, information and communication anywhere anytime through hyperconnectivity and networking. Internet of things technologies such as mobile of things, web of things, digital information systems and personal devices are widely applied by digital natives in academic and research information organizations. Mobilization platform and devices is the single biggest provider of data, information and knowledge in academic and research organizations. Modern trends in education and knowledge practices in academic institutions and information organizations depends upon internet of things, digital repositories, electronic books and journals, social media interfaces, multimedia applications, information portal hubs and interactive websites, although challenges regarding inadequate information communication technology infrastructure and social computing facilities still persist.

Research limitations/implications

Information organizations in public and private chartered academic and research institutions were adopted in the study. Respondents handling and supporting information management, planning and decision-making provided the necessary data. Information professionals, digital content managers, information systems and technologists are proactively involved in data and information analytics.

Practical implications

Academic and research information organizations are powerhouses that provide knowledge to support research, teaching and learning for sustainable development and the betterment of humanity and society. Innovation of internet of things and associated technologies provides practical aspects of attaining sustainable information development practices in the contemporary knowledge society. Internet of things technologies, principles of economies of scale and investment and customer needs entail that information organizations and practitioners should provide appropriate and smart systems and solutions.

Social implications

Modern academic and research information organizations have the social corporate responsibility to offer technological innovations to heighten access to knowledge and learning in academic and research institutions. Economically, innovation and application of internet of things provide unlimited access to big data and information in organizations all the time anywhere anytime.

Originality/value

Data management is a growing phenomenon that information practitioners need to fully understand in the digital economies. Information professionals need to embrace and appreciate innovation and application of internet of things technologies whose role in sustainable development practices is critical in academic and research organizations.

Article
Publication date: 17 June 2019

Gaël Bonnin and Mauricio Rodriguez Alfonso

With the rise of digital media and content marketing, business-to-business (B2B) technology firms increasingly use narratives in their marketing strategy. If research has studied…

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Abstract

Purpose

With the rise of digital media and content marketing, business-to-business (B2B) technology firms increasingly use narratives in their marketing strategy. If research has studied the impact of narrative on audiences, the structuration of the narrative strategies is still an overlooked area. The purpose of this paper is to understand the structuration of narrative strategies.

Design/methodology/approach

Authors studied the cases of narratives on the Internet of Things produced by two leading technology firms, IBM and Cisco, between 2012 and 2016. Material includes advertising campaigns, blogs, written customer cases, white papers, public speeches and selling discourses.

Findings

The research highlights the importance of metanarratives as the core of the structuration of seemingly different contents. It also shows how firms tap into fundamental mythic archetypes and broader sociocultural narratives to try and legitimate the emerging technology. Finally, research also introduces the concept of transmedia strategy and illustrates its use by the two firms studied.

Research limitations/implications

The results are based on only two cases of multinational firms, limiting the generalization of the findings.

Practical implications

The results of the research may encourage firms to use more narrative branding strategies. They also offer directions for the key elements to manage when elaborating a narrative strategy (defining key metanarratives, identifying and using broader sociocultural narratives, designing a transmedia strategy).

Originality/value

The paper is among the first to try to understand the structuration of narrative branding strategies. While exploratory, it contributes to research on B2B branding and digital branding by bringing the narrative into B2B branding research.

Details

Journal of Business & Industrial Marketing, vol. 34 no. 7
Type: Research Article
ISSN: 0885-8624

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Abstract

Details

Ideators
Type: Book
ISBN: 978-1-80262-830-2

Article
Publication date: 17 March 2014

Robert Bogue

– This article aims to provide an insight into recent deliberations on the possibility of a global sensor market reaching one trillion units per annum within the next decade.

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Abstract

Purpose

This article aims to provide an insight into recent deliberations on the possibility of a global sensor market reaching one trillion units per annum within the next decade.

Design/methodology/approach

Following an introduction, which includes details of the TSensors Summit, this article discusses existing high volume sensor applications with multi-billion unit growth prospects. It then considers certain new and emerging applications, including the Internet of Things. This is followed by technological considerations and a brief discussion.

Findings

The possibility of a global sensor market reaching one trillion units per annum within the next decade is the topic of serious debate. Several applications representing multi-billion levels have been identified and the ongoing TSensors Summit activities seek to identify further high volume, high growth uses and the factors that will stimulate them. While MEMS will play a central role, other, often new sensor technologies will be vital to achieving the trillion unit level.

Originality/value

This article provides a timely review of recent deliberations surrounding the feasibility of achieving a global, trillion sensor market.

Details

Sensor Review, vol. 34 no. 2
Type: Research Article
ISSN: 0260-2288

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