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The purpose of this paper is to identify the most effective operational model for oilfield service companies in developing markets (e.g. Russian market). It proposes the comparative analysis of oilfield service industry regulation in several developed and developing markets, specifies industry and interaction between energy and service companies and advises the effective operation model applicable to the Russian market.

This paper’s methodology is based on collecting information and generalizing the experience of international oilfield service companies in developed and developing markets, thus identifying types of service company’s operational models and factors that determine the choice of strategy and operational model in different countries and markets, as well as identifying the most effective model for the developing market (e.g. Russian market).

The paper provides the case study for operational models implementation and calculation of their financial effect. It suggests that the integrated operational model is the most effective solution in developing markets in the case of operational risks and financial effect.

Because of the great number of segments, types of works and projects in international oilfield service industry, only the drilling segment was chosen as the analysis object. This segment is the key segment in oilfield sector with 35% global share of total oilfield works.

This paper fulfils an identified need to study how oilfield service companies are able to increase profitability and decrease market access barriers using correct operational models that reflect different market specifics.

Business strategy and human resource management.

Undergraduate Business and Management.

This case spotlights Oilfield Services branch in Abu Dhabi, United Arab Emirates. It focuses on various problems encountered whilst operating in Abu Dhabi. Oilfield Services was first established in Dubai in 1995, primarily to meet the growing demand of quality human resources in the oilfield, shipping, and fabrication sectors in the Middle East and Persian Gulf region. The case highlights the challenges of motivation and compensating staff and the importance of strategic decision making.

This case can be used to teach decision making, cost/benefit analysis, employee motivation, and compensation and elements relating to international business strategy.

A teaching note is available on request.

Technology is named as the most important element of creating the competitive edge in today’s turbulent environment and a key factor of survival in technology-intensive industries. Oil and gas industry is one of the most important, complex, and technology-driven amongst the global industries. “The purpose of this study is to highlight the role of the technology in the the global oil game and argue that in order to survive and maintain the competitive advantage, players need to follow technological advancements closely and consider technology as the critical factor in their business models.” Thus, the aim is to answer the question: does technology have an impact on the business model innovation in the oil and gas industry?

In this paper, the authors conduct an in-depth review of previous studies of oil and gas industry, main players, the role and evolution of technology in each player’s business model and present future challenges and trends of the industry.

Theoretically, the results of shows that the relation between the technology and business model in oil and gas industry is defined as a two way interaction which is in line with the theory presented by Baden–Fuller and Haefliger (2013); thus it helps the robustness of the theory as well. We argue that technology gained a “game changer” status in the oil and gas industry, beside all the fundamental premises on which business model is built on, having technology seems to be the key element of survival and the ability to develop in-house or have access to the latest ones in the right time can help the market share, revenue and leadership status. this key element can reinforce other pillars of powers in the oil and gas industry.

Most of the research in the oil and gas industry are practical, focusing on a specific technology, clean energy issues, regulations, and policies, etc. There exist few studies that present the theoretical issues in the industry or test the theories to see if this important industry falls within them or not. As follows, this study is about to address this gap and observe the dynamics in the oil and gas industry with an academic lens.

Despite being the standard against which all other offshore work sites are compared, the male-dominated work culture of the Gulf of Mexico has received little attention from social scientists. Drawing on the literature on women and work in the United States, on women in the U.S. South, in the military, and in the oil field, and on interviews with hundreds of individuals this paper explores the roles of women in the development and maintenance of the offshore oil and gas industry in southern Louisiana.

The purpose of this study is to define and develop a new technological development path for latecomer firms in developing countries.

An analytical framework for development based on the technological capability (TC) dimensions is developed and examined in the drilling sector. Since the process of TC accumulation is dynamic, the case study approach is the best method for an exploratory theory-building study. Through a comparative case study of two Iranian drilling contractors, a new path for the technological development of latecomer oil service companies is proposed.

The study of two cases indicates that despite having similar scope and levels of TC, one of them demonstrated superior technical performance. To address this difference, the concept of operational efficiency is introduced which is considered the outcome of increasing the depth of TC.

Although upgrading the level of technological and innovation capability is an important path for technological development, latecomers that suffer from various disadvantages can perform their routine activities with superior performance and develop through their basic operational/production capabilities. Also, specialized indicators designed for assessing the level and depth of TC in the drilling industry have important insights for evaluating the technological and competitive position of oil service companies.

To the best of the author’s knowledge, this study takes the first step in defining and elaborating on the concept of depth of TC as a development path for latecomers. It also introduced a novel approach to the global operational/production efficiency frontier as a target for their catch-up.

Sectoral foresight activities often identify technological opportunities but leave the question open who will pursue them. Entrepreneurial activities have become increasingly important for the introduction and commercialization of new technological solutions. The same is true for Russia’s oil and gas industry, which requires a major technological upscaling to stay competitive. Promising start-ups, however, often face high barriers and fail to commercialize superior technological solutions. The purpose of this study is to show how industry-specific entry barriers can hamper start-up activities.

This paper discusses the experiences of a Russian oilfield service start-up in commercializing a self-developed technology for increasing the productivity of oil wells.

The start-up faced conservatism from corporate decision-makers, declining oil prices and suboptimal protection of intellectual property rights. The company overcame most barriers through moving into other markets outside of Russia, as closing a deal with customers in the USA and Canada went much faster than the extended business cycles of national oil companies.

This paper connects sectoral foresight activities to the real-life experience of a start-up. The findings suggest that entry barriers need to be addressed by the planning process to really pave the way for a greater impact of entrepreneurial activity.

The chapter considers the significance of the oil and gas industry for the Russian economy. The authors analyze the current state of the oil and gas industry, their specific weight in the structure of Russian GDP, and tax revenues from this industry to the Russian budget that was estimated. We give scenario analysis that considers the problems that the Russian economy may face because of the sanctions, the price fluctuations at the commodity market, and the crisis phenomena in the world economy. The chapter points out that localization of technology production and development of technologies for offshore oil and gas production in the Arctic zone may become an incentive to further ensure import substitution for Russia. At present, the experience of Arctic defense enterprises in the production of equipment for oil and gas production and processing is becoming increasingly popular. The chapter elaborates the most significant examples of the creation of new industries in the Arctic zone, the prospects of seismic exploration on the Arctic shelf, and that localization of production capacities and service bases will allow obtaining a multiplicative incentive for a qualitatively new industrial and infrastructure development of the northern territories. Also, we provide an assessment of the development of liquefied natural gas (LNG) industry, which makes economically attractive use of natural gas on a regional level as LNG opens the way to fuel high-power needs and to long-distance transport.

The chapter discusses global trends in the world oil and gas sector and their impact on the Russian hydrocarbon market. The key short-term risks for the Russian Federation are the following: the high dependence of the industry on the equipment of foreign suppliers and oilfield service companies. Possible threats associated with these factors may materialise against the backdrop of the geopolitical crisis of early 2022. Long-term trends include a global green transition with a peak in hydrocarbon consumption in 2030–2040 and a phase-out of oil and gas as a primary energy source. Simultaneously, the given industry is going to face gradual metamorphosis in terms of the types of wells being developed, which might require more science-intensive and high-tech approaches.