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Nowadays manufacturers companies are increasingly compelled to navigate towards servitization. Different methods and approaches were proposed in literature to support them to switch from traditional product-based business model to product service systems (PSSs). However, new knowledge, capabilities and skills were needed to consistently develop PSSs, since they need a joint focus on both customer’s perspective and company’s internal performance and at the same time a proper support for the integration of product and service design. The purpose of this paper is to propose the Product Service System Lean Design Methodology (PSSLDM), a structured methodology to develop PSSs along their entire lifecycle.

Retrieving concepts from interpretative, interactive and system development research traditions, and strongly reminding the design research methodology framework, the adopted research methodology is composed of three main phases (observation and conceptualization, theory building and tool development, validation) and involved three heterogeneous companies.

This paper provides an overview of the PSSLDM, explaining how the different methods supporting its conduction should contribute to properly design an integrated PSS. Moreover, companies highlighted several benefits in the different stages along the PSS lifecycle deriving by the adoption of the PSSLDM.

The development of a platform based on the PSSLDM methodology raises a discussion on the possible changes needed by current Product Lifecycle Management (PLM) models and systems when they have to do with PSSs.

The PSSLDM enriches the already proposed SErvice Engineering Methodology, introducing new several components linked by lean rules in each of its phases (starting from customer analysis, going through solution concept and detailed design, until the offering analysis) and better supprting the deatil design of both prodcut and service components.

The purpose of this paper is to explore the delay factors in South African electrical distribution projects and demonstrate the interlaced relationship between the identified project delay factors.

This research employs interactive management (IM) methodology to construct a model achieving the research purpose. The IM methodology is anchored in the soft systems thinking. Its inquiry process mainly comprises four phases: idea generation, idea clarification, idea structuring and interpretation of the structured ideas. The IM methodology allows the relevant stakeholders to collaboratively develop a digraph displaying the interrelationship among the system elements.

The participants of the IM session structured a systemic model showing that a loop comprising three factors is the driver leading to the delays in the electrical distribution projects. The three delay factors in the loop are “poor communication”, “poor planning” and “project scheduling not properly done”.

The findings show that a loop comprising three delay factors is the driver leading to the project delays. This result is different from the outputs of the commonly used approaches. The three identified root causes serve as the starting point for eradicating delays in the electrical distribution projects.

The purpose of this paper is to determine the best measure among several alternatives (SERVQUAL, weighted SERVQUAL, SERVPERF, weighted SERVPERF) and develop a scale which healthcare providers can use for measurement of healthcare service quality.

The study involved two phases. The first phase was through a series of in-depth interviews with experts and patients followed by a pilot study. Subsequently, the second phase involved a quantitative phase through surveys with 384 patients. Alternative measures were analyzed using coefficient (Cronbach) α, composite reliability, factor analysis and logistic regression analysis.

Findings confirmed “Weighted SERVPERF” using an interactive methodology as the most appropriate for measurement of healthcare service quality.

Using the model and scale developed, healthcare providers will be able to measure healthcare service quality and identify areas of shortfall and act accordingly to improve delivery through allocating resources in service areas that would generate the greatest returns in customer satisfaction. Enhancing satisfaction will ultimately generate patient loyalty and positive recommendation behavior.

Studies Ghazzali’s and Kant’s metaphysical epistemologies in comparative perspectives to bring out their consequences on the central issue of unification of knowledge. Addresses the problem posed by either of these epistemologies towards unifying knowledge. Shows the central issue of reality as a universal is to be premissed in unification, which is in turn explained to be the direct function of interaction and creative evolution from lower to higher levels of certainty. Shows the unification epistemology to be uniquely premissed in the Qur’anic roots of Oneness of God. Explains this concept substantively in analytical terms. Thus the concept of unification of knowledge means the circular continuity by evolution of the interactions and integration that occur by linkages between the purely a priori and the purely a posteriori domains. This is also meant to convey the phenomenon of epistemic‐ontic continuity of the process towards comprehension and the resulting materiality of forms that subsequently reinforce newer levels of comprehensions. Unification takes place in the plane of such interlinkages, complementarity and convergence or integration. Invokes the problem of unification of knowledge in the contrasting modes of all the three cases, namely Ghazzali, Kant and the unification epistemology, to address the issues of moral market transformation taken up in the midst of human sustainability. Discusses some contemporary issues relating to globalization, economic interlinkages and evolution for world development, in light of the topic of moral market transformation and sustainability. Studies both of these analytically in the unification epistemology paradigm in contrast to the consequences implicative of Ghazzali’s and Kant’s epistemologies.

The purpose of this paper is to investigate an entrepreneurial process with unusual characteristics, focusing on Sámi micro and mezo level entrepreneurial logics and terms.

The case study is a Sámi community in Sweden, where a gender equality project developed into involvement with global innovations systems, in advanced networking development. The paper builds on ethnological methodology and an interactive approach. Market signalling theory is applied, uniquely for this paper, to public funding decisions.

The paper found anticipation among Sámi of mobile ICT to take over the key role in herding, from the present mechanized and motorized era. The many‐faceted entrepreneurial process contradicts a fundamental split between survival and self expression mode for economic strategy taken for granted in, e.g. Richard Florida's theory on the creative class. Regarding public funding for research and entrepreneurial initiatives, the paper finds that the national level has made itself accessible, while the regional level administrator has pushed the initiative to “other” markets.

Conclusions cannot be but provisional based on one case. As very few cases of this type are known the findings are yet of value for the design of further research and policy.

Indigenous peoples' and women's roles in the information society are not self‐evident. The case shows fruitful possibilities. Turning to market signaling theory prepares for further development of quantitative evaluation, e.g. equal opportunity and inclusion policy implementation, and has not previously been done in relation to this case.

Mixed methods research is an approach for blending quantitative and qualitative data analyses in a single study. It emerged as an alternative to the dichotomy of qualitative and quantitative traditions in the past 20 years. Some strengths of mixed methods research include the ability to generate and test theory, the capability to answer complex research questions, and the possibility of corroborating findings.

We argue the mixed methods approach fits well with comparative education studies because they seek to acquire data to make sound and meaningful comparisons about the experience and performance of education systems in different countries. By nature, comparative education attempts to explain why educational systems vary and to explore how education relates to wider social factors and forces. It consists of both confirmatory and exploratory inquiries that are based on the fundamental belief that education can be improved in all nations. Essentially, the mixed methods approach can adequately support the goals of comparative education studies, with its quantitative components serving the confirmatory objectives and the qualitative components attending to the exploratory end.

In this study, we conducted a survey of articles published between 2000 and 2014 in Comparative Education Review, Comparative Education, and Compare to discern the changes in patterns and preferences of dominant research methods. By surveying the three major journals in the field, we hope to reveal the means by which comparative education is conducted in its constituency. At the very least, we believe our study can provide important reference points for speculation about where comparative education might be headed in terms of methodology and methods.

The purpose of this paper is to to describe development of a framework for use in the evaluation of the effectiveness of signage to assist people with dementia.

The study consisted of two parts. Workshops held in both Sydney and Edinburgh using “world café” methodology with 28 knowledgeable participants produced a pool of statements. These were subsequently used in a three-round Delphi process administered to 38 participants in order to generate ideas and develop consensus content for a signage evaluation framework.

This process resulted in a framework consisting of Delphi statements which had a 70 per cent level of agreement and a series of prompt questions. Both intrinsic factors and wider environmental, extrinsic factors in signage for wayfinding were identified.

Limitations of this study were the small number of participants, including only four people with dementia, and the unresolved problems inherent in designing signage that may simultaneously be universally relevant and readily understood, yet meets the idiosyncratic needs of each individual living with dementia.

As there is little prior work in this field concerning signage use by people with dementia, this framework provides an original preliminary tool that may be used in further research on evaluating signage effectiveness. In designing signage and testing its effectiveness, it was concluded that the direct involvement of people with dementia is essential.

Community involvement is a common strategy to negotiate changes to the built environment. Traditional community involvement approaches are increasingly augmented through playful elements or through the use of technology. The purpose of this paper is to present a case study of a community involvement approach aimed at expanding participants’ ability to contribute to the issue. Through the design of bespoke interactive approaches to asking questions and receiving responses, the InstaBooth shifts the involvement process toward an open discussion between community members.

The InstaBooth methodology established in this paper is based on the use of a physical interactive installation for situated community involvement and place-making, the InstaBooth. This methodology embeds design thinking and collaborative approaches to move the focus of the engagement from data gathering to data sharing and content co-creation.

In 2015, the authors worked with the local community of Pomona, Queensland, Australia, to inform the new masterplan for the town center by using the InstaBooth as a community involvement methodology. Examining the case of Pomona reveals how the InstaBooth approach allows participants to join a discussion about their own environment in a playful and unstructured way. This is achieved through the application of design thinking across three key phases of the community engagement; 1) planning the engagement strategy, 2) implementation of the strategy and deployment and 3) data co-analysis.

The InstaBooth is an interactive methodology which has allowed citizens to engage in the discussion about the future development of their town strengthening their sense of place and sense of community. The significance of this paper is applicable to others interested in community involvement and place-making, as it presents a novel methodology that combines different methods for different contexts while embedding co-creation in its approach.

Purpose: This study links SDG goal 9 of industry, innovation strategies and another infrastructural environment to branding relating to destination and interactive marketing. Digital marketing tools with various applications aim to offer hi-tech services to customers in interactive marketing services, namely multiple goods and services, data and innovative techniques in the tourism and travel sector. Exploring the study would add to the existing literature supporting interactive marketing procedures and destination branding. Branding relating to destinations fosters tourists around the globe facilitating economic growth and development and supporting the local economies.

Need for the Study: It is observed from the literature that very few studies have been identified across the globe from various researchers on the interactive marketing and destination branding that ensures brand loyalty and reassesses the intent of the tourists just before the epidemic pandemic in the form of COVID-19. Artificial Intelligence, as part of information technology, offers various interactive marketing services in the form of different social media marketing strategies, attractive websites for tourists and travel providers and image building on destination branding. This study would help fill the marketing gap, which results in branding relating to destination, brand loyalty and reassessing the intent of various tours and travel plans just before the pandemic.

Methodology: The study focused on the literature, demonstrating the stimulus organism methodology and examining the impact of potential marketing strategy, which is interactive focusing on the destination branding, loyalty relating to the brand and also procedures to revert with the intent that would motivate and facilitate the customer’s confidence showering the loyalty relating to the brand in the travel and tourism sector.

Findings and their Practical Implications: The study revealed that the marketing relating to interactive methodologies in the hi-tech digital approaches ought to be carried out to create opportunities for prospective tourists willing to get information about various tourists destinations with the help of various marketing techniques such as different social media applications, easy access of websites for accessing the tourist destinations and relevant information, accessing images pertinent to the tourism destinations with the ease of chat box and providing suitable audios and video sources to the potential customers.

The purpose of this paper is to provide insight into the competence in use when working with interactive research, which is a continuation and elaboration of action research.

A qualitative research approach was adopted for the study. The main body of empirical material in this paper is based on two sources of data – a survey comprising open-ended questions, followed by a series of focus group interviews. The respondents were researchers with varying degrees of experience in using interactive research.

The findings provide illustrations of what characterises interactive research as work and identify an additional set of activities that go beyond traditional research activities. Some activities are relatively easy to describe, while others exist in the gaps between other activities – e.g. boundary spanning – and are harder to explicitly define in terms of implications for the involved researchers’ competence. The work activities reaching beyond the traditional research boundaries are implicit and are not a common shared practice. From a competence point of view, this implies that the competence in use for these implicit tasks of interactive research becomes individually carried. Based on these findings, a number of individual aspects of what constitutes competence in use are suggested.

In future studies, it would be valuable to use a mixed-method approach that also includes longitudinal observations of the actual work of conducting interactive research.

The findings and suggestions for how to understand the competence of interactive researchers can be used as guidance for training in research education.

This study contributes to previous research by describing important requirements and critical elements of competence in use when conducting interactive research.