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Article
Publication date: 24 July 2009

Belinda Dewsnap and David Jobber

The study explores structural devices designed to enhance collaboration between sales and marketing groups. The paper aims to develop a conceptual framework of how such integrative

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Abstract

Purpose

The study explores structural devices designed to enhance collaboration between sales and marketing groups. The paper aims to develop a conceptual framework of how such integrative devices link to higher levels of sales‐marketing collaboration and also to higher levels of business performance.

Design/methodology/approach

A total of 20 in‐depth interviews and a review of the literature are used to examine the nature and effects of sales‐marketing integrative devices in UK consumer packaged goods firms.

Findings

The study identifies two main types of integrative device in operation: trade marketing and category management. The exploratory interviews highlight how these two types of integrative device operate, respectively, at operational and strategic levels. All of the organisations were found to operate some kind of integrative device. However, the organisations studied manifest different levels of collaboration between sales and marketing groups. The conclusion drawn from this and subsequently included in the conceptual framework is that it is the effectiveness of integrative devices, rather than their mere existence, that differentiates between higher and lower levels of sales‐marketing collaboration.

Practical implications

The effectiveness of sales‐marketing integrative devices appears to have positive effects for collaborative sales‐marketing intergroup relations. The results therefore support the development and effective use of such devices to enhance collaborative relations between sales and marketing.

Originality/value

This study reveals the importance and dimensions of effective sales‐marketing integrative devices and uses in‐depth interviews to support the development of a conceptual framework for future empirical testing. Specific hypotheses to test are developed, together with suggestions regarding the measurement of constructs.

Details

European Journal of Marketing, vol. 43 no. 7/8
Type: Research Article
ISSN: 0309-0566

Keywords

Book part
Publication date: 10 December 2018

Xavier Castañer and Mikko Ketokivi

In this chapter, the authors theorize organizational integration by extending, elaborating, and combining various theoretical perspectives, such as structural contingency theory…

Abstract

In this chapter, the authors theorize organizational integration by extending, elaborating, and combining various theoretical perspectives, such as structural contingency theory, organization economics, and organizational culture. The aim of this study is to provide the foundation for a holistic theory of integration that examines the different relevant facets of integration and a comprehensive set of tools – integrative devices – by which integration can be sought by those who design the organization. To this end, the authors examine the integration challenge that arises from various types of subunit interdependence – pooled, sequential, and reciprocal – and theorize which configurations of integrative devices are more likely to be effective in a given task environment. The authors close by discussing directions for future research on organizational integration.

Book part
Publication date: 30 March 2016

Jon F. Wergin and Laurien Alexandre

We review the two dominant models of doctoral education, and argue that both of them are limited in their effectiveness by excessive differentiation. The traditional doctoral…

Abstract

We review the two dominant models of doctoral education, and argue that both of them are limited in their effectiveness by excessive differentiation. The traditional doctoral model is characterized by highly specialized faculty training new academics; the new wave of professional doctorates is characterized by disaggregated faculty roles, standardized curricula, and a managerial culture. Both models overemphasize differentiation, albeit for different reasons, with negative impacts on student completion, faculty engagement, and needs of the larger society. Differentiation is an antagonistic force to effective integration, and in this chapter we describe how one program, Antioch University’s PhD in Leadership & Change, intentionally holds this essential tension by: (1) optimizing faculty’s professional expertise while nurturing collective responsibility; (2) ensuring both individual and organizational efficacy; and (3) nurturing a culture of critical reflection. By intentionally restoring equilibrium through effective integrating devices, doctoral programs can mediate the excesses of extreme differentiation in ways that benefit individual and organizational health, student learning, and ultimately society as a whole.

Details

Emerging Directions in Doctoral Education
Type: Book
ISBN: 978-1-78560-135-4

Book part
Publication date: 25 November 2019

Christopher W. J. Steele, Madeline Toubiana and Royston Greenwood

The core goal of the “micro-foundational” agenda appears to be less an institutionalism founded in the micro, or reduced to the micro, and more some form of integrative

Abstract

The core goal of the “micro-foundational” agenda appears to be less an institutionalism founded in the micro, or reduced to the micro, and more some form of integrative institutionalism: that is, an institutionalism that does justice to the perpetual, co-constitutive interplay of local activities (the micro) and trans-local patterns (the macro). In this chapter, thus, the authors argue for a conscious, explicit embrace of integrative institutionalism; and of the broader agenda that this terminology opens up. Based on this overdue rewording the authors highlight additional problems and possibilities – providing a constructive reformulation and elaboration of the “micro-foundational” agenda as it currently stands.

Content available
Book part
Publication date: 10 December 2018

Abstract

Details

Organization Design
Type: Book
ISBN: 978-1-78756-329-2

Article
Publication date: 25 January 2011

Mattias Jacobsson

The purpose of this paper is to understand the collaborative aspects of the communication practice and illustrate the importance of role‐related liaison devices for coordination…

1576

Abstract

Purpose

The purpose of this paper is to understand the collaborative aspects of the communication practice and illustrate the importance of role‐related liaison devices for coordination in a project setting.

Design/methodology/approach

A case study was made of a large Swedish partnering project focusing on the coordinative and communicative activities carried out within the project. It consists of 18 semi‐structured interviews, three days of observations, meeting participations, document analysis, and was analysed with a theoretically supported thematic categorisation.

Findings

The paper describes the communicative sub‐processes of the project and analyses the link between them. The focus is placed on illustrating the importance of the project liaison as a crucial part of the coordination of the project. It is shown how the project liaisons; guides and coordinates the ongoing activities, translates and reduces information, creates space for the experience of the subcontractors, assists in coordinating unexpected situations, and therefore constitutes a crucial part of the success of the project.

Research limitations/implications

From a project management perspective it is suggested that it is beneficial to identify, acknowledge, and create legitimacy for project liaisons in order to facilitate the coordination of the project. As the project liaison is shown to be of major importance it is also suggested that there is a need to further study the existence and role of liaisons within project organisations.

Originality/value

The paper draws on organisational theory and therefore enriches the field of project coordination as it also includes and stresses the importance of the human actors.

Details

International Journal of Managing Projects in Business, vol. 4 no. 1
Type: Research Article
ISSN: 1753-8378

Keywords

Article
Publication date: 6 February 2009

Charles R. Emery

The purpose of this paper is to identify prerequisites for sustaining effective cross‐functional integration as well as their temporal inter‐relationships. Once this type of…

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Abstract

Purpose

The purpose of this paper is to identify prerequisites for sustaining effective cross‐functional integration as well as their temporal inter‐relationships. Once this type of information is known, a “cause‐effect‐cause” model is constructed to identify constraints and improve effectiveness.

Design/methodology/approach

A case research approach was used to explore the relationships between various prerequisites of integration and to understand “how” or “why” their presence may influence the success of sustaining integration. The study focused on 13 companies from the US aerospace defense industry which were in the process of implementing TQM programs.

Findings

Organizations which successfully attained “sustained” integration indicated that the reward/performance system based on cross‐functional or process objectives was the major driver behind: forcing employees to understand the organization's processes; providing dedicated time for employees to reflect on process improvement; ensuring employees are rewarded for process improvements; and increasing accountability for integration. These organizations believe that the employee's understanding of the strategic processes acted in conjunction with the process improvements rewards to improve the employees' understanding that cross‐functional relations play a critical role in success.

Research limitations/implications

The findings provide a valuable linkage between the organizational constraints, integration and the organizational learning literature.

Practical implications

Study results suggest both a construct for measuring levels of organizational integration and a cause‐effect‐cause relationship to identify prerequisite constraints.

Originality/value

This is one of the few studies that examine 13 corporations to clarify both the prerequisites for sustaining integration and their temporal inter‐relationships. Additionally, a “cause‐effect‐cause” model based on the Theory of Constraints is used to identify prerequisite constraints.

Details

Business Process Management Journal, vol. 15 no. 1
Type: Research Article
ISSN: 1463-7154

Keywords

Article
Publication date: 25 February 2014

Chris Ellegaard and Christian Koch

– The purpose of this article is to generate theory on how functional integration and conflict interrelate by studying the interface between production and purchasing.

2025

Abstract

Purpose

The purpose of this article is to generate theory on how functional integration and conflict interrelate by studying the interface between production and purchasing.

Design/methodology/approach

An interpretive single case research methodology is adopted. The authors rely on in-depth interviewing of managers in the production and purchasing functions of a construction company, as well as by its suppliers.

Findings

Given low functional integration, antagonistic reasoning within each function and resultant conflicting behaviors are allowed to develop in a negative cycle, escalating the conflict between purchasing and production. This process leads to the creation of two opposing functional sourcing models that serve as blueprints for behavior.

Research limitations/implications

The single case methodology was chosen to maximize depth and detail and form an ideal foundation for theory building. Future qualitative and quantitative studies should inquire further into the studied phenomenon to increase analytical and statistical generalizability of the proposed model.

Practical implications

The findings can help managers understand how poor integration between functions can develop into cross-functional conflict. Facing a conflicting functional relationship, managers must resort to conflict resolution methods, instead of attempting to integrate, as several integrative devices are not appropriate in conflicting interfaces.

Originality/value

The proposed model contributes by connecting the constructs of integration, group reasoning, and conflict, thereby generating knowledge on conflict development processes in cross-functional interfaces. Furthermore, the article contributes by uncovering the difficulties associated with implementing spend consolidation, a prevailing sourcing strategy.

Details

International Journal of Operations & Production Management, vol. 34 no. 3
Type: Research Article
ISSN: 0144-3577

Keywords

Article
Publication date: 9 August 2013

Aviv Kidron, Shay S. Tzafrir, Ilan Meshulam and Roderick D. Iverson

The purpose of the study is to develop a deeper understanding of the construct “integration within the HRM subsystem”. The study attempts to shed light on the conceptual…

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Abstract

Purpose

The purpose of the study is to develop a deeper understanding of the construct “integration within the HRM subsystem”. The study attempts to shed light on the conceptual perspective, the characteristics of this construct as well as the meaning and the mechanisms of internal integration within a HRM subsystem.

Design/methodology/approach

The procedure involves three main steps: first data reduction followed by data display and conclusion drawing/verification. Semi‐structured, face‐to‐face interviews with 21 vice‐president HRM managers and senior managers were conducted. The average time of the interviews was 60 minutes.

Findings

The findings revealed a model composed of HRM infrastructure (HRM cooperative policy, integrative core competence, and integrative technological infrastructure), internal communication process (formal and informal) and integrating process (consistency of HRM practices at the subsystem and individual levels). The first two categories are related with the dependent category‐integrating process.

Practical implications

HRM subsystems should develop their integrative technological infrastructure so that they can have a wide‐ranging view about their activities. Also, informal mechanisms may enhance the integrating process, as well as the formal mechanisms. Thus, managers should support and encourage the informal climate, and facilitate especially on informal communication.

Originality/value

The findings suggest a new approach for analyzing the integration process within an organizational HR sub‐system. On the one hand, the continuity of integration demonstrates how each category may contribute to the integration process on a high level. On the other, the low level of each category illustrates the opposite side of integration.

Details

Journal of Managerial Psychology, vol. 28 no. 6
Type: Research Article
ISSN: 0268-3946

Keywords

Article
Publication date: 1 June 2002

Mario Burghausen and Ying Fan

It can be argued that corporate branding is essentially a strategic task spanning across functional boundaries and internal and external spheres of the organisation. This paper…

4428

Abstract

It can be argued that corporate branding is essentially a strategic task spanning across functional boundaries and internal and external spheres of the organisation. This paper presents the findings from a study in the UK retail sector, to assess whether practitioners share the view that the corporate brand is an integrative device and that the process of corporate branding is holistic in nature.

Details

Corporate Communications: An International Journal, vol. 7 no. 2
Type: Research Article
ISSN: 1356-3289

Keywords

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