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A world renowned spiritual leader and mother Mata Amritanandamayi explained recently to a gathering that “education without any emphasis on values, sophistication without any emphasis on culture, development without any concern for nature, and lifestyle that disregards health” are the root causes of many of the problems faced by humanity today. More and more people are realizing that the problems which face us in current times are interlinked systemically. A compartmentalized approach to solving each problem has given way to looking at it as a whole system. This change in vision and approach has a fundamental transformative effect especially when the worldview is inclusive and holistic. In this chapter, we will present the thoughts and frameworks available in the Indian system to develop an inclusive worldview, which we call Shakthi Worldview, which sees the interconnectedness of things and events around us thereby making us conscious of how we interact with the environment and help us to take decisions which positively lead us to a sustainable future. Shakthi in the Indian context refers to the fundamental energy that permeates all things around us, animate and inanimate. Being in tune with this energy has been the way of life of many indigenous cultures. This chapter highlights the aspects of Shakthi Worldview and how the actions that come out of this worldview can create a sustainable future.

The use of technology in 4th industrial revolution is at its peak. Industries are trying to reduce the consumption of resources by effectively utilizing information and technology to connect different functioning agents of the manufacturing industry. Without digitization “Industry 4.0” will be a virtual reality. The present survey-based study explores the factual status of digital manufacturing in the Northern India.

After an extensive literature review, a questionnaire was designed to gather different viewpoints of Indian industrial practitioners. The first half contains questions related to north Indian demographic factors which may affect digitalization of India. The latter half includes the queries concerned with various operational factors (or drivers) driving the digital revolution without ignoring Indian constraints.

The focus of this survey was to understand the current level of digital revolution under the ongoing push by the Indian government focused upon digital movement. The analysis included non-parametric testing of the various demographic and functional factors impacting the digital echoes, specifically in Northern India. Findings such as technological upgradations were independent of type of industry, the turnover or the location. About 10 key operational factors were thoughtfully grouped into three major categories—internal Research and Development (R&D), the capability of the supply chain and the capacity to adapt to the market. These factors were then examined to understand how they contribute to digital manufacturing, utilizing an appropriate ordinal logistic regression. The resulting predictive analysis provides seldom-seen insights and valuable suggestions for the most effective deployment of digitalization in Indian industries.

The country-specific Industry 4.0 literature is quite limited. The survey mainly focuses on the National Capital Region. The number of demographic and functional factors can further be incorporated. Moreover, an addition of factors related to ecology, environment and society can make the study more insightful.

The present work provides valuable insights about the current status of digitization and expects to facilitate public or private policymakers to implement digital technologies in India with less efforts and the least resistance. It empowers India towards Industry 4.0 based tools and techniques and creates new socio-economic dimensions for the sustainable development.

The quantitative nature of the study and its statistical predictions (data-based) are novel. The clubbing of similar success factors to avoid inter-collinearity and complexity is seldom seen. The predictive analytics provided in this study is quite elusive as it provides directions with logic. It will help the Indian Government and industrial strategists to plan and perform their interventions accordingly.

The purpose of this study is to examine Indian language journals published in Arts, Humanities and Social Sciences (AHSS) included in the UGC-CARE list, which is an initiative of the University Grants Commission (UGC) of India. This study argues that although these journals do not appear in international databases, they are valuable because they frequently publish and have published for years, opinions, memoirs and critical review articles, especially the local culture.

This study examines 298 journals categorised into two groups: monolingual (189) and multilingual (109). The first group included 189 journals published in 15 Indian languages. Monolingual journals were examined using five criteria: year of publication, subject area, frequency, language and geographical zone of the publisher. Multilingual journals analysed as per languages covered.

The analysis reveals that the UGC-CARE List includes journals published between 1899 and 2019. The most common languages are Hindi (67), Urdu (31), Sanskrit (9) and Marathi (26). The frequency of majority (114) of journals is quarterly. Associations, universities, individual publishers and learned societies as publishers are dominant. Analysis of multilingual journals indicated that the highest number of journals (34) are published in English and Hindi.

Journals that fulfil the stringer criteria of three UGC-CARE journal analysis protocols find a place in the CARE List. The list is dynamic and is updated quarterly to maintain its currency and therefore its credibility. The list is available at http://ugccare.unipune.ac.in and is the list preferred by Indian Higher Education Institutes.

UGC-CARE List includes journals published by Indian publishers especially in the fields of Arts, Humanities and Social Sciences. It is the first initiative to battle against the predatory journals and effort to bring the Indian legacy of journals on the world map of journals and periodicals.

Chapters explore the concept of toy tourism (Toyrism) with the objective of the study of the Indian toy industry and the impact of toys on the tourism economy of the country. The first part of this chapter deals with introducing Indian toys and their growth aspect. Study conducted to identify different determinants of the toyrism, as per the previous studies, culture, co-creational values and experiential values has strong association with toyrism. Culture has strong associations with toys which reflect regional culture, elaborate culture through toy storytelling such as puppet shows in Rajasthan, internationally Barbie dolls replicate American culture. Co-creational values have considered toys as innovative characteristics, and experiential values of toys related to created experiential aspects of toys, which tourist can explain and the concept is well taken by the Walt Disney with their creation of Disneyland Toy Story. The next part of this chapter discusses some of the government schemes to create toys for all travellers to develop indigenous, innovative toys with development of clusters. The last part of this chapter included the conclusion and way forward to research.

The purpose of this paper is to design a efficient layout of Multistage interconnection network which has cost effective solution with high reliability and fault-tolerence capability. For parallel computation, various multistage interconnection networks (MINs) have been discussed hitherto in the literature, however, these networks always required further improvement in reliability and fault-tolerance capability. The fault-tolerance capability of the network can be achieved by increasing the number of disjoint paths as a result the reliability of the interconnection networks is also improved.

This proposed design is a modification of gamma interconnection network (GIN) and three disjoint path gamma interconnection network (3-DGIN). It has a total seven number of paths for all tag values which is uniform out of these seven paths, three paths are disjoint paths which increase the fault tolerance capability by two faults. Due to the presence of more paths than the GIN and 3-DGIN, this proposed design is more reliable.

In this study, a new design layout of a MIN has been proposed which provides three disjoint paths and uniformity in terms of an equal number of paths for all source-destination (S-D) pairs. The new layout contains fewer nodes as compared to GIN and 3-DGIN. This design provides a symmetrical structure, low cost, better terminal reliability and provides an equal number of paths for all tag values (|S-D|) when compared with existing MINs of this class.

A new design layout of MINs has been purposed and its two terminal reliability is calculated with the help of the reliability block diagram technique.

After working through the case, the students should be able to understand Indian political economy and the brand building process of NaMo; identify the media mix strategies used to build the brand NaMo in India; evaluate possible future growth strategies for brand NaMo; and compare and contrast brand NaMo with business brands.

Narendra Modi popularly called as NaMo was the current Prime Minister of India. He belonged to Bhartiya Janata Party (BJP) which won India’s general elections in two consecutive terms 2014 and 2019. NaMo was recognised worldwide for his prudence in leading the country to greater heights of achievement. NaMo started his political journey as the worker of BJP at a tender age. His rise in political career was akin to flagship brand overtaking the parent brand. All the steps taken in the past to position himself as a cult brand, will it fortify to NaMo’s victory in 2024 general elections? Business firms may follow NaMo’s strategies. What can the business brands emulate from NaMo to market and position themselves? Can political success be transpired to business success?

This case is designed for use in a graduate-/postgraduate-level marketing course in segments on brand management, brand expansion and the marketing strategies of a market leader. The case can also be used in a brand management course to discuss brand management models (e.g. Keller’s brand resonance pyramid and brand value chain). This case has particular application for classes that focus on brand equity, STP for any brand (segmentation, targeting and positioning) and brand value chain. The case looks in detail at the Indian political market and brand building process of NaMo and examines competitive moves since its inception. This case can be used in brand management, media management courses. The dilemma can be explained as part of a marketing course for postgraduate and executive programmes.

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CSS 8: Marketing.

This chapter provides a genealogy of the Gladue–Ipeelee principle of special consideration of Indigenous circumstances at sentencing. The principle is codified in the 1996 statutory requirement that “all available sanctions other than imprisonment … should be considered for all offenders, with particular attention to the circumstances of Aboriginal offenders” (s. 718.2e of the Criminal Code of Canada). Using the Foucaultian genealogy method to produce a “history of the present,” this chapter eschews normative questions of how s. 718.2e has “failed” to reduce Indigenous over-incarceration to instead focus on how practices of “special consideration” reproduce settler-state paternalism. This chapter addresses three key components of the Gladue–Ipeelee principle: the collection of circumstances information, the characterization of those circumstances, and finally their consideration at sentencing. Part one focuses on questions of legitimacy and authority and explicates how authority and responsibility to produce Indigenous circumstances knowledge was transferred from the Department of Indian Affairs (DIA) to Indigenous Courtworker organizations in the late 1960s/early 1970s. Part two identifies how authority shapes problematization by examining the characterization of Indigenous circumstances in the two eras, finding that present-day Gladue reports articulate an Indigenous history and critique of colonialism as the root cause of Indigenous criminalization, whereas DIA reports prior to 1970 generally characterized this criminalization as a “failure to assimilate.” Part three focuses on the structural reproduction of power relations by exploring historical continuities in judicial and executive-branch consideration of Indigenous circumstances, suggesting that the Gladue–Ipeelee principle reinscribes a colonial “mercy” framework of diminished responsibility. The author discusses how the principle operates in the shadow of Indigenous over-incarceration as a form of state “recognition” and a technique of governance to encourage Indigenous participation in the settler justice system and suggests that the Gladue–Ipeelee principle produces a governing effect that reinforces settler-state authority by recirculating colonial practices and discourses of settler superiority.

This paper aims to explore the implementation of an innovation in an executive education programme in the context of the Indian manufacturing industry. This paper presents an understanding of a conceptual framework for delivering a unique manufacturing leadership programme, explaining the different linkages between government, industry and academia for changing the mindset of participants and growth of a nation by developing highly skilful employees to lead India’s manufacturing industry.

The paper reports a single case study of an innovative manufacturing leadership development programme. Primary data were obtained from focus group studies and interviews. Documentary evidence in the form of reports, student work, course curriculum and meeting minutes was studied. The individual participants in the programme are used as units of analysis to explore systems of innovation, at individual levels. The analysis was carried out by applying theoretical models to explain the design, delivery and development of the programme over the years.

The findings from this research are an exploration of factors for sustaining the value of a system of innovation with special focus on a subsystem of knowledge creation and competence building. Institutional change is found to be a key input to the innovation process in terms of a collaborative mindset between three different academic institutes well known in different areas of expertise. Building an innovative coordination mechanism and curriculum combining academics with practical learning helped in changing the mindset of the students and faculty of the programme. This is linked to the development of country through leadership development by mindset change in mentors and students. The findings show that the studied programme has grown in terms of creating demand (in the form of increased applicants), guaranteeing 100 per cent placement with an average 50 per cent increase in salary and accelerated career in terms of role in the organisation. This was possible through continuous improvement practices for making local changes to the programme from time to time and building a community of practice in collaboration with industry.

The value of this research lies in highlighting the importance of international cooperation in speeding up the process of transferring management and technological knowledge from academia to industry. The framework developed for implementing a system of learning for creating a national system of innovation in manufacturing can be generalised to develop more such programmes in emerging nations for addressing skill challenges to lead future innovative projects.

Focusing on the Indian context, with the increase in the amount of data and its analysis in health-care knowledge management (KM), the privacy concerns rise which results in loss of trust of an individual in e-health-care systems. Privacy issues in health care, specific to India, are caused by prevalent complacency, culture, politics, budget limitations, large population and infrastructures. Because of these factors, data security requires a backseat that allows easy access to confidential information. Furthermore, the prevalent culture affects health-care disclosure in India. In many cultures, disclosing sensitive personal health-care data is considered ill mannered. This leads to discrepancies in the recorded health-care data and a decrease in the level of treatment meted out. The results and statistics of treatments given do not match the records because of inaccurate data reporting. With the significant rise in the analysis and use of technology in health-care KM systems, it is important to understand the perception of KM in terms of its use and awareness about data sharing in the KM system. The purpose of the paper is to measure the perception of privacy issues in the context of Indian healthcare management systems.

To measure the perception of the use of the KM system, a set of 20 questions was circulated with a sample size of 337 which includes health-care researchers, doctors, practitioners and patients. The questions focused upon the use, share the sensitive health data in the KM platform. All the demographic information such as age, sex, religion, occupation is recorded. The privacy of the individual is maintained while circulating the questionnaire. The usage of health KM system and its privacy is measured through means and t-test.

The results of the t-test were found positive. This research study finds that the privacy factor is important among the Indians to share the information with the KM repository. It is also found that medical practitioners or data custodians are not much serious about sensitive data is being stored for analysis. From the statistical perception of usage of KM and its privacy, new architecture and privacy guidelines were suggested which can be considered in future research.

From the literature review, the questionnaire has developed which can help policymakers and hospital administrators collect information about KM processes in health-care organizations, and this can result in higher performance of health organizations. The privacy factor can also be included in typical health KM architecture ensure that while knowledge acquisition process, privacy of individual or organization can be maintained.

KM enhances the value of corporations and business industries through knowledge production, distribution and provides reliable access to the knowledge resources. KM in health care can comprise a confluence of formal methodologies and techniques to facilitate the creation, identification, acquisition, development, preservation, dissemination and finally the utilization of the various facets of a health-care enterprise’s knowledge assets. According to IBM Global executive report in the year 2012, the entire health-care system has changed from diseases-centric to patient-centric. India is emerging in terms of revenue and employment in the health-care field. The advances of information and communication technology help the health-care sector streamline for data structure and access and health analytics.

In India, the KM is frequently used in health-care industries majorly by health-care practitioners and professionals. As health-care data and knowledge are considered to be sensitive, the privacy of an individual while using the data cannot be compromised. The proposed empirical work will provide a solution in determining the main barriers of implementing privacy policies that need to be solved first and to ensure effective implementation of KM in the health care of India.