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1 – 10 of 95The aim of this study is to develop a better understanding of how the transferability and recognition of host country professional experience and educational credentials impact…
Abstract
Purpose
The aim of this study is to develop a better understanding of how the transferability and recognition of host country professional experience and educational credentials impact the repatriation intentions of long-term self-initiated expatriates (SIEs). To that end, the study interviews a sample of American-educated French long-term SIEs in the United States (US) to assess how both their higher education and professional experience influence their social identity in their home country, France and their perceived repatriation opportunities.
Design/methodology/approach
This study applies social identity theory to the examination of the combined impact of higher education and work experience abroad on the repatriation expectations of long-term SIEs. The author interviewed twenty-one French SIEs who attended universities in the US and remained there afterward to begin their careers.
Findings
The findings of this study confirm that the repatriation intentions of long-term SIEs are strongly influenced by concerns about the ability to maintain their host country standard of living in their home country. It also finds that foreign educational credentials and professional experience can constrain the ability of long-term SIEs to repatriate easily and gain acceptance. To overcome this, long-term SIEs often feel that they must embrace alternative repatriation strategies to maintain the lifestyle that they enjoyed while abroad when returning back home.
Originality/value
This study examines a sample of long-term SIEs from one home country, France, who left to attend university in the same host country, the US. It assesses how the experiences of those who remained in the US afterward to start their careers impacted their repatriation intentions. This study contributes to the body of knowledge on the context of self-initiated expatriation by examining the influence of host-country educational credentials and work experience on the repatriation intentions of long-term SIEs.
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Pascale Marceau and Frank Pons
This study aims to identify the determining factors of perceived altruism and attitude toward an inclusive sponsorship activation, as well as the impact of these variables on the…
Abstract
Purpose
This study aims to identify the determining factors of perceived altruism and attitude toward an inclusive sponsorship activation, as well as the impact of these variables on the attitude toward the sponsor.
Design/methodology/approach
Online survey data were obtained from 1,228 respondents from France, the UK and South Africa. The data were analyzed using partial least squares structural equation modeling (PLS-SEM).
Findings
The results show that the cause-brand fit has a strong positive impact on the perceived altruism toward the motivations underlying inclusive activation, while skepticism toward advertising has a very weak negative impact. In return, perceived altruism positively influences the attitude toward inclusive activation and sponsor attitude. Furthermore, this attitude toward inclusive activation is positively influenced by involvement in women’s soccer and France men’s national football team identification. The attitude toward inclusive activation also positively influences the attitude toward sponsor attitude. However, contrary to what had been advanced, identification with the France women’s national football team and the nationality of the respondents (French, British or South African) had no impact on the attitude toward inclusive activation, while the perceived importance of the cause had very weak impact on attitudes toward inclusive activation.
Originality/value
This study highlights the potential benefits of investing in inclusive sponsorship activations, particularly with respect to their positive impact on consumer attitude toward sponsor attitude. It also highlights the importance of establishing, in advance, a strong association between the brand image and the cause supported, so that the motivations underlying the inclusive activations are perceived as more altruistic.
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Quratulain Burhan and Muhammad Faisal Malik
The purpose of this study is to introduce the concept of workplace camaraderie and to investigate the mechanism through which workplace camaraderie influences incivility at the…
Abstract
Purpose
The purpose of this study is to introduce the concept of workplace camaraderie and to investigate the mechanism through which workplace camaraderie influences incivility at the workplace. The study is explained by taking the sequential mediation of personal biases leading to cronyism and favoritism. Social identity theory is used as the underpinning theory to explain the framework adopted.
Design/methodology/approach
Positivism research philosophy followed by the deductive approach is followed to meet the objectives of the current study. In total, 171 employees working in public sector organizations were taken as the respondents to the study. A purposive sampling technique was used to collect the data through self-administrated questionnaires. Path model is used through Mplus to generate the results and test hypotheses.
Findings
The results suggested that workplace camaraderie significantly affects incivility at a workplace with the sequential mediation of personal biases leading to cronyism and favoritism.
Originality/value
Although several researchers have studied the link between camaraderie and other employees’ related attitudinal and behavioral outcomes, few have explored the roles of personal biases, cronyism and favoritism in the relationship to incivility. This study thus posits a novel sequential mediation mechanism, based on the social identity theory, through which camaraderie is translated into civil behavior. Moreover, this study adds value by investigating this model in the public sector, where camaraderie can come up with important consequences.
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C. Min Han, Hyojin Nam and Danielle Swanepoel
The study draws primarily on social identity theory and conceptualizes perceived brand localness (PBL) as a signal of in-group membership to local consumers and investigates how…
Abstract
Purpose
The study draws primarily on social identity theory and conceptualizes perceived brand localness (PBL) as a signal of in-group membership to local consumers and investigates how it affects consumer trust and purchase intentions for foreign brands in developing countries in Asia. In addition, the authors examine boundary conditions for these hypothesized PBL effects.
Design/methodology/approach
Using consumer survey data from three countries in Southeast Asia (the Philippines, Vietnam and Myanmar), the authors empirically validate the positive effects of PBL on consumer trust and purchase intentions for foreign brands in developing countries.
Findings
The findings support the social identity theory conceptualization of PBL for foreign brands, in which it can create identification-based trust (Tanis and Postmes, 2005) and active ownership through a process of self-stereotyping (van Veelen et al., 2015).
Originality/value
The findings suggest that social identity theory can be a promising theoretical framework for conceptualizing PBL and gaining a deeper insight into its mechanization and how it impacts consumers.
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Shih Yung Chou, Katelin Barron and Charles Ramser
Due to the dominant use of the singular view of the self-categorization process in the literature, this article seeks to develop a typology, from a dyadic categorization…
Abstract
Purpose
Due to the dominant use of the singular view of the self-categorization process in the literature, this article seeks to develop a typology, from a dyadic categorization perspective, that describes different types of prejudice and justice in the organization based on one's self-categorization and others' categorization of one's self.
Design/methodology/approach
The authors develop a typology by drawing upon social identity, self-categorization and self-consistency theories.
Findings
The authors propose the following findings. First, the more an individual self-categorizes as an in-group member regardless of how others categorize the individual, the more likely the individual experiences a particular form of justice. Second, the more an individual self-categorizes as an out-group member regardless of how others categorize the individual, the more likely the individual experiences a particular form of prejudice. Finally, based on the dyadic categorization approach, the authors propose four distinct types of prejudice and justice: communal prejudice, self-induced prejudice, fantasized justice and actualized justice.
Originality/value
The authors advance the literature by providing a dyadic categorization view that helps describe employees' experience of prejudice or justice in the organization. Additionally, this article offers some managerial recommendations that help managers actualize true justice in the organization.
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Ganghua Chen, Siqi Bie, Carol Zhang and Zhenghuan Li
This study aims to contribute to social identity theory in tourism by exploring the reflections of Chinese tourists visiting North Korea and how they negotiate their intergroup…
Abstract
Purpose
This study aims to contribute to social identity theory in tourism by exploring the reflections of Chinese tourists visiting North Korea and how they negotiate their intergroup identity in this similar-others destination.
Design/methodology/approach
Data were collected via online platforms and in-depth interviews. A qualitative approach, i.e. thematic analysis, was used to analyse the two sets of data.
Findings
Results showed that when encountering North Koreans perceived as similar others amid the social, economic and political environments in which they were embedded, Chinese tourists often categorised themselves as ordinary tourists, preferentially treated tourists and vicarious tourists based on intergroup similarities to North Koreans. They also performed intergroup comparison to boost their self-esteem at group and collective levels and developed corresponding strategies to generate distinct emotional group commitments.
Practical implications
It is recommended that destinations reinforce the friendly and unique relationship with their similar-others source markets to improve their attractiveness. Destinations should also strive to enhance the experience of tourists from their similar-others markets by arousing their positive collective-level affection, emotional resonance and nostalgic memories and avoiding negative emotions.
Originality/value
This study offers a theoretical framework analysing the features of tourists’ social identities while visiting a similar-others destination, contributing to our understanding of the interactive and contingency nature of social identity in tourism, and responding to the call for addressing the broader social contexts in which tourists’ group identity is embedded.
目的
本文致力于探索赴朝中国游客的反思以及他们在这个“类似他者”目的地如何协商群际身份, 以对旅游领域的身份认同理论做出贡献。
设计/方案
本文运用主题分析方法; 资料来源于网络文本和深度访谈。
发现
当中国游客面对被视为“类似他者”的朝鲜人时(具有相似的社会、经济和政治环境), 他们会根据与朝鲜人的群际相似性, 将自我分类为“普通游客”、“受优待者”和“过来人”三类。此外, 他们还会通过群际比较来提高群体层面和集体层面的自尊, 并且采取对应策略以产生不同的群体承诺。
价值
本文提出了一个分析游客访问“类似他者”目的地时的社会认同的理论框架, 对理解旅游中的社会认同的互动性和偶然性做出了贡献, 并响应了在考察游客群体认同时关注其所处的更广泛的社会背景的呼吁。
实践启示
目的地应该强化它们与“类似他者”客源市场之间友好且独特的关系, 以提升自身吸引力。目的地还应该唤醒游客积极的集体情感和怀旧, 产生主客情感共鸣, 并避免负面情绪, 以尽力提升来自“类似他者”客源地的游客的体验。
Propósito
Este estudio pretende contribuir a la teoría de la identidad social en turismo mediante la exploración de las reflexiones de los turistas chinos que visitan Corea del Norte y cómo negocian su identidad intergrupal en este destino similar a otros.
Diseño/metodología/enfoque
Los datos se recogieron mediante plataformas en línea y entrevistas en profundidad. Se utilizó un enfoque cualitativo a través de análisis temático para analizar los dos conjuntos de datos.
Resultados
Los resultados mostraron que, al encontrarse con norcoreanos percibidos como otros similares en el entorno social, económico y político en el que estaban integrados, los turistas chinos a menudo se categorizaban a sí mismos como turistas ordinarios, turistas con trato preferente y turistas vicarios basándose en las similitudes intergrupales con los norcoreanos. También, realizaban comparaciones intergrupales para aumentar su autoestima a nivel grupal y colectivo, y desarrollaban las estrategias correspondientes para generar distintos compromisos emocionales grupales.
Originalidad/valor
Se presenta un marco teórico en el que se analizan las características de las identidades sociales de los turistas que visitan un destino similar a otro, lo que contribuye a nuestra comprensión de la naturaleza interactiva y contingente de la identidad social en turismo y responde a la necesidad de abordar los contextos sociales más amplios en los que se inserta la identidad de grupo de los turistas.
Implicaciones prácticas
Se recomienda que los destinos refuercen las relaciones amistosas y únicas con sus mercados emisores similares para mejorar su atractividad. Los destinos deberían esforzarse por mejorar la experiencia de los turistas de sus mercados emisores similares, estimulando su afecto positivo a nivel colectivo, su resonancia emocional y sus recuerdos nostálgicos, y evitando las emociones negativas.
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Family business brand communication depends on the effect of the family on stakeholders' perception, and the family influences stakeholders differently, raising the question of…
Abstract
Purpose
Family business brand communication depends on the effect of the family on stakeholders' perception, and the family influences stakeholders differently, raising the question of whether family business branding varies across stakeholders. Drawing on social identity theory, this research classifies a family firm's stakeholders into family (in-group) and non-family (out-group) stakeholders and explores the communication of family business brands to these two groups of stakeholders.
Design/methodology/approach
Data for this research were gathered from a questionnaire survey of 327 Chinese family firms.
Findings
The results show that family business brand communication differs between family and non-family stakeholders. Additionally, family harmony has a positive relationship with family business branding to family stakeholders and an inverse U-shaped relationship with family business branding to non-family stakeholders.
Originality/value
This research is the first to demonstrate that family business brand communication varies across stakeholders and that the effect of family characteristics (family harmony in this research) on family business branding differs between stakeholders. In addition, it expands the scope of the out-group in family firms to embrace all non-family stakeholders and suggests an intergroup opposition between family and non-family stakeholders, which is important for advancing family firm theory.
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The current study builds on social identity theory and realistic conflict theory aims to identify the relationships amongst consumers' ethnocentrism, animosity, discomfort with…
Abstract
Purpose
The current study builds on social identity theory and realistic conflict theory aims to identify the relationships amongst consumers' ethnocentrism, animosity, discomfort with differences – a factor of universal-diverse orientation (UDO) – and reluctance to purchase German (RELG) and French automobiles (RELF) in the Turkish automobile market which is dominated by foreign brands.
Design/methodology/approach
Empirical data were collected via face-to-face surveys from 400 respondents in the emerging market Turkey. Structural equation modelling was employed to examine the direct and indirect effects between the variables.
Findings
The main predictors of the RELG are consumer ethnocentrism, discomfort with differences and economic animosity towards Germany, respectively. Furthermore, RELF in the Turkish market is positively affected by consumer ethnocentrism, war animosity towards France and discomfort with differences, respectively. Discomfort with differences mediates the relationship between consumer ethnocentrism and RELG and RELF.
Practical implications
International collaborations with local manufacturers have huge strategic impacts when establishing reliable relationships with Turkish consumers. Foreign companies can initiate socially responsible projects that will relay the message of similarities between cultures to decrease perceived cultural differences. Highlighting the similarities of Turkish consumers with a foreign company in promotional campaigns will be much beneficial.
Originality/value
Despite there are many studies regarding antecedents and consequences of consumer ethnocentrism, extant research overlooks the effect of animosity on this concept. Additionally, studies examining UDO in the marketing literature are scarce. This paper integrates UDO, consumer ethnocentrism, animosity and reluctance to purchase foreign products in one study.
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This research aims to reveal the relationship between ingroup favoritism, seen as a theoretical cause of workplace violence experienced by physicians, with pre-violence, the…
Abstract
Purpose
This research aims to reveal the relationship between ingroup favoritism, seen as a theoretical cause of workplace violence experienced by physicians, with pre-violence, the moment of violence and post-violence, and the role of psychological resilience in coping with workplace violence.
Design/methodology/approach
A descriptive, cross-sectional design was applied in the research. First, data was gathered via structured questionnaire surveys to the 169 physicians and 321 patients with appointments using the simple random sampling method in three public hospitals in the province of Sanliurfa-Turkey between June 3, 2020, and January 1, 2021. The data was then examined through variance-based structural equation modeling and regression analysis.
Findings
Results indicate that the psychological resilience of physicians is essential in coping with workplace violence. The causes of favoritism behaviors were stated as a desire to protect the individuals they are with, increase their power, gain interest and cover their incompetence. It was determined that favoritism behaviors increase violence, but psychological resiliency decreases violence.
Originality/value
Some unobservable markers that impose priority for a patient from one's primary group, favoritism, may predict behaviors including violence. Contrary to popular belief, violence against physicians may be prevented by hospital management and social psychology practices rather than taking legal actions or increasing physical safety procedures. Moreover, the simultaneous collection of the data used in the study from physicians and patients with an appointment makes the study more meaningful and unbiased.
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The purpose of this study is to investigate how a higher status of one stakeholder group relates to the outcomes of stakeholder–organization relationship with other lower status…
Abstract
Purpose
The purpose of this study is to investigate how a higher status of one stakeholder group relates to the outcomes of stakeholder–organization relationship with other lower status stakeholder groups.
Design/methodology/approach
This conceptual paper uses insights from resource dependence theory while applying the tenets of social dominance theory (SDT) to develop a model with testable propositions explaining the variability with regard to stakeholder dominance and the resulting outcome in terms of (un)favorable organizational responsiveness to other stakeholder demands.
Findings
Firm’s behavior or decisions regarding a particular stakeholder group may be influenced by dominant hierarchical status of another stakeholder group if the latter considers that their respective interests are misaligned and is not willing to compromise. The argument build in this paper indicates that it is likely that the influence of the dominant stakeholder group will undermine stakeholders from a subordinate group.
Originality/value
This paper contributes to two distinct literature streams. First, this paper extends research on stakeholder responsiveness exploring the triadic relationship, particularly focusing on stakeholders’ perspective that has been given much less attention in prior literature. Second, this paper extends the application of the SDT to a stakeholder relationship context potentially allowing for a more parsimonious theory.
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