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Customer lifetime value (CLV) has received increasing attention in database marketing. Enterprises can retain valuable customers by the correct prediction of valuable customers. In the literature, many data mining and machine learning techniques have been applied to develop CLV models. Specifically, hybrid techniques have shown their superiorities over single techniques. However, it is unknown which hybrid model can perform the best in customer value prediction. Therefore, the purpose of this paper is to compares two types of commonly‐used hybrid models by classification+classification and clustering+classification hybrid approaches, respectively, in terms of customer value prediction.

To construct a hybrid model, multiple techniques are usually combined in a two‐stage manner, in which the first stage is based on either clustering or classification techniques, which can be used to pre‐process the data. Then, the output of the first stage (i.e. the processed data) is used to construct the second stage classifier as the prediction model. Specifically, decision trees, logistic regression, and neural networks are used as the classification techniques and k‐means and self‐organizing maps for the clustering techniques to construct six different hybrid models.

The experimental results over a real case dataset show that the classification+classification hybrid approach performs the best. In particular, combining two‐stage of decision trees provides the highest rate of accuracy (99.73 percent) and lowest rate of Type I/II errors (0.22 percent/0.43 percent).

The contribution of this paper is to demonstrate that hybrid machine learning techniques perform better than single ones. In addition, this paper allows us to find out which hybrid technique performs best in terms of CLV prediction.

The immense quantity of available unstructured text documents serve as one of the largest source of information. Text classification can be an essential task for many purposes in information retrieval, such as document organization, text filtering and sentiment analysis. Ensemble learning has been extensively studied to construct efficient text classification schemes with higher predictive performance and generalization ability. The purpose of this paper is to provide diversity among the classification algorithms of ensemble, which is a key issue in the ensemble design.

An ensemble scheme based on hybrid supervised clustering is presented for text classification. In the presented scheme, supervised hybrid clustering, which is based on cuckoo search algorithm and k-means, is introduced to partition the data samples of each class into clusters so that training subsets with higher diversities can be provided. Each classifier is trained on the diversified training subsets and the predictions of individual classifiers are combined by the majority voting rule. The predictive performance of the proposed classifier ensemble is compared to conventional classification algorithms (such as Naïve Bayes, logistic regression, support vector machines and C4.5 algorithm) and ensemble learning methods (such as AdaBoost, bagging and random subspace) using 11 text benchmarks.

The experimental results indicate that the presented classifier ensemble outperforms the conventional classification algorithms and ensemble learning methods for text classification.

The presented ensemble scheme is the first to use supervised clustering to obtain diverse ensemble for text classification

Pressure ulcer is a clinical pathology of localized damage to the skin and underlying tissue caused by pressure, shear, and friction. Diagnosis, treatment and care of pressure ulcers involve high costs for sanitary systems. Accurate wound evaluation is a critical task to optimize the efficacy of treatments and health‐care. Clinicians evaluate the pressure ulcers by visual inspection of the damaged tissues, which is an imprecise manner of assessing the wound state. Current computer vision approaches do not offer a global solution to this particular problem. The purpose of this paper is to use a hybrid learning approach based on neural and Bayesian networks to design a computational system to automatic tissue identification in wound images.

A mean shift procedure and a region‐growing strategy are implemented for effective region segmentation. Color and texture features are extracted from these segmented regions. A set of k multi‐layer perceptrons is trained with inputs consisting of color and texture patterns, and outputs consisting of categorical tissue classes determined by clinical experts. This training procedure is driven by a k‐fold cross‐validation method. Finally, a Bayesian committee machine is formed by training a Bayesian network to combine the classifications of the k neural networks (NNs).

The authors outcomes show high efficiency rates from a two‐stage cascade approach to tissue identification. Giving a non‐homogeneous distribution of pattern classes, this hybrid approach has shown an additional advantage of increasing the classification efficiency when classifying patterns with relative low frequencies.

The methodology and results presented in this paper could have important implications to the field of clinical pressure ulcer evaluation and diagnosis.

The novelty associated with this work is the use of a hybrid approach consisting of NNs and Bayesian classifiers which are combined to increase the performance of a pattern recognition task applied to the real clinical problem of tissue detection under non‐controlled illumination conditions.

Heart diseases have become one of the most causes of death among Egyptians. With 500 deaths per 100,000 occurring annually in Egypt, it has been noticed that medical data faces a high-dimensional problem that leads to a decrease in the classification accuracy of heart data. So the purpose of this study is to improve the classification accuracy of heart disease data for helping doctors efficiently diagnose heart disease by using a hybrid classification technique.

This paper used a new approach based on the integration between dimensionality reduction techniques as multiple correspondence analysis (MCA) and principal component analysis (PCA) with fuzzy c means (FCM) then with both of multilayer perceptron (MLP) and radial basis function networks (RBFN) which separate patients into different categories based on their diagnosis results in this paper, a comparative study of the performance performed including six structures such as MLP, RBFN, MLP via FCM–MCA, MLP via FCM–PCA, RBFN via FCM–MCA and RBFN via FCM–PCA to reach to the best classifier.

The results show that the MLP via FCM–MCA classifier structure has the highest ratio of classification accuracy and has the best performance superior to other methods; and that Smoking was the most factor causing heart disease.

This paper shows the importance of integrating statistical methods in increasing the classification accuracy of heart disease data.

Up to date development in sentiment analysis has resulted in a symbolic growth in the volume of study, especially on more subjective text types, namely, product or movie reviews. The key difference between these texts with news articles is that their target is defined and unique across the text. Hence, the reviews on newspaper articles can deal with three subtasks: correctly spotting the target, splitting the good and bad content from the reviews on the concerned target and evaluating different opinions provided in a detailed manner. On defining these tasks, this paper aims to implement a new sentiment analysis model for article reviews from the newspaper.

Here, tweets from various newspaper articles are taken and the sentiment analysis process is done with pre-processing, semantic word extraction, feature extraction and classification. Initially, the pre-processing phase is performed, in which different steps such as stop word removal, stemming, blank space removal are carried out and it results in producing the keywords that speak about positive, negative or neutral. Further, semantic words (similar) are extracted from the available dictionary by matching the keywords. Next, the feature extraction is done for the extracted keywords and semantic words using holoentropy to attain information statistics, which results in the attainment of maximum related information. Here, two categories of holoentropy features are extracted: joint holoentropy and cross holoentropy. These extracted features of entire keywords are finally subjected to a hybrid classifier, which merges the beneficial concepts of neural network (NN), and deep belief network (DBN). For improving the performance of sentiment classification, modification is done by inducing the idea of a modified rider optimization algorithm (ROA), so-called new steering updated ROA (NSU-ROA) into NN and DBN for weight update. Hence, the average of both improved classifiers will provide the classified sentiment as positive, negative or neutral from the reviews of newspaper articles effectively.

Three data sets were considered for experimentation. The results have shown that the developed NSU-ROA + DBN + NN attained high accuracy, which was 2.6% superior to particle swarm optimization, 3% superior to FireFly, 3.8% superior to grey wolf optimization, 5.5% superior to whale optimization algorithm and 3.2% superior to ROA-based DBN + NN from data set 1. The classification analysis has shown that the accuracy of the proposed NSU − DBN + NN was 3.4% enhanced than DBN + NN, 25% enhanced than DBN and 28.5% enhanced than NN and 32.3% enhanced than support vector machine from data set 2. Thus, the effective performance of the proposed NSU − ROA + DBN + NN on sentiment analysis of newspaper articles has been proved.

This paper adopts the latest optimization algorithm called the NSU-ROA to effectively recognize the sentiments of the newspapers with NN and DBN. This is the first work that uses NSU-ROA-based optimization for accurate identification of sentiments from newspaper articles.

The increasingly booming e-commerce development has stimulated vehicle consumers to express individual reviews through online forum. The purpose of this paper is to probe into the vehicle consumer consumption behavior and make recommendations for potential consumers from textual comments viewpoint.

A big data analytic-based approach is designed to discover vehicle consumer consumption behavior from online perspective. To reduce subjectivity of expert-based approaches, a parallel Naïve Bayes approach is designed to analyze the sentiment analysis, and the Saaty scale-based (SSC) scoring rule is employed to obtain specific sentimental value of attribute class, contributing to the multi-grade sentiment classification. To achieve the intelligent recommendation for potential vehicle customers, a novel SSC-VIKOR approach is developed to prioritize vehicle brand candidates from a big data analytical viewpoint.

The big data analytics argue that “cost-effectiveness” characteristic is the most important factor that vehicle consumers care, and the data mining results enable automakers to better understand consumer consumption behavior.

The case study illustrates the effectiveness of the integrated method, contributing to much more precise operations management on marketing strategy, quality improvement and intelligent recommendation.

Researches of consumer consumption behavior are usually based on survey-based methods, and mostly previous studies about comments analysis focus on binary analysis. The hybrid SSC-VIKOR approach is developed to fill the gap from the big data perspective.

Nature’s evolution has shaped intelligent behaviors in creatures like insects and birds, inspiring the field of Swarm Intelligence. Researchers have developed bio-inspired algorithms to address complex optimization problems efficiently. These algorithms strike a balance between computational efficiency and solution optimality, attracting significant attention across domains.

Bio-inspired optimization techniques for feature engineering and its applications are systematically reviewed with chief objective of assessing statistical influence and significance of “Bio-inspired optimization”-based computational models by referring to vast research literature published between year 2015 and 2022.

The Scopus and Web of Science databases were explored for review with focus on parameters such as country-wise publications, keyword occurrences and citations per year. Springer and IEEE emerge as the most creative publishers, with indicative prominent and superior journals, namely, PLoS ONE, Neural Computing and Applications, Lecture Notes in Computer Science and IEEE Transactions. The “National Natural Science Foundation” of China and the “Ministry of Electronics and Information Technology” of India lead in funding projects in this area. China, India and Germany stand out as leaders in publications related to bio-inspired algorithms for feature engineering research.

The review findings integrate various bio-inspired algorithm selection techniques over a diverse spectrum of optimization techniques. Anti colony optimization contributes to decentralized and cooperative search strategies, bee colony optimization (BCO) improves collaborative decision-making, particle swarm optimization leads to exploration-exploitation balance and bio-inspired algorithms offer a range of nature-inspired heuristics.

While significant efforts have been made to study auction and logistics theories in the context of perishable supply chain trading (PSCT) over the last few years, the consensus has not yet been reached on how best to examine the impact of physical-internet-enabled auction logistics (AL) decisions and processes on dynamic perishable products transactions. The purpose of this paper is to address this gap by investigating the existing situations and identifying future opportunities for both academic and industrial communities.

The relevant literature was sort out along with three dimensions, namely auction mechanism, level of decision and coordination. The methods of field investigation and focus group discussion were also used to explore the factors influencing AL performance.

A number of key findings presented. First, there is an emerging paradigm shift from offline auction to online auction. Robust and resilient AL are needed to fulfill the massive number of orders from different channels while considering dynamic decisions. Second, three-level decisions in AL have been explicitly classified and defined. Various mathematical techniques used in literature vis-à-vis the contexts of AL were mapped. Third, a coordination mechanism that dynamically balances trade-off between logistics efficiency and transaction price was discussed. Lastly, several opportunities for future research were distinguished with coherent connection of research domains and open questions.

This paper not only summaries key themes of current research dimensions, but also indicates existing deficiencies and potential research directions. The findings can be used as the basis for future research in PSCT and related topics.

Credit scoring is important for financial institutions in order to accurately predict the likelihood of business failure. Related studies have shown that machine learning techniques, such as neural networks, outperform many statistical approaches to solving this type of problem, and advanced machine learning techniques, such as classifier ensembles and hybrid classifiers, provide better prediction performance than single machine learning based classification techniques. However, it is not known which type of advanced classification technique performs better in terms of financial distress prediction. The paper aims to discuss these issues.

This paper compares neural network ensembles and hybrid neural networks over three benchmarking credit scoring related data sets, which are Australian, German, and Japanese data sets.

The experimental results show that hybrid neural networks and neural network ensembles outperform the single neural network. Although hybrid neural networks perform slightly better than neural network ensembles in terms of predication accuracy and errors with two of the data sets, there is no significant difference between the two types of prediction models.

The originality of this paper is in comparing two types of advanced classification techniques, i.e. hybrid and ensemble learning techniques, in terms of financial distress prediction.

Hundreds of thousands of deaths each year in the world are caused by breast cancer (BC). An early-stage diagnosis of this disease can positively reduce the morbidity and mortality rate by helping to select the most appropriate treatment options, especially by using histological BC images for the diagnosis.

The present study proposes and evaluates a novel approach which consists of 24 deep hybrid heterogenous ensembles that combine the strength of seven deep learning techniques (DenseNet 201, Inception V3, VGG16, VGG19, Inception-ResNet-V3, MobileNet V2 and ResNet 50) for feature extraction and four well-known classifiers (multi-layer perceptron, support vector machines, K-nearest neighbors and decision tree) by means of hard and weighted voting combination methods for histological classification of BC medical image. Furthermore, the best deep hybrid heterogenous ensembles were compared to the deep stacked ensembles to determine the best strategy to design the deep ensemble methods. The empirical evaluations used four classification performance criteria (accuracy, sensitivity, precision and F1-score), fivefold cross-validation, Scott–Knott (SK) statistical test and Borda count voting method. All empirical evaluations were assessed using four performance measures, including accuracy, precision, recall and F1-score, and were over the histological BreakHis public dataset with four magnification factors (40×, 100×, 200× and 400×). SK statistical test and Borda count were also used to cluster the designed techniques and rank the techniques belonging to the best SK cluster, respectively.

Results showed that the deep hybrid heterogenous ensembles outperformed both their singles and the deep stacked ensembles and reached the accuracy values of 96.3, 95.6, 96.3 and 94 per cent across the four magnification factors 40×, 100×, 200× and 400×, respectively.

The proposed deep hybrid heterogenous ensembles can be applied for the BC diagnosis to assist pathologists in reducing the missed diagnoses and proposing adequate treatments for the patients.