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Application environments of wireless sensor networks (WSNs) include heterogeneous nodes with different packet sizes, transmission abilities and tolerable delay times. This study aims to design a reasonable network topology and transmission timing for these heterogeneous nodes to improve the quality of service (QoS) of networks.

In this paper, the authors treat node urgency and data packets as the basis of network clustering and to extend the network lifetime. The flow, energy consumption and residual energy of a node are included in the cluster head election. We also propose a delay evaluation function.

All the nodes in the network are guaranteed to transmit to the sink nodes efficiently by planning the transmission order in each cluster.

The simulation results show that the proposed method can balance node urgency and data packets path planning, which not only extends the lifetime of the network but also decreases network delay and improves the overall efficiency.

The purpose of this paper is to explore the influence of a physician’s prosocial behavior on a patient's choices in the online health community (OHC) context. Moreover, the authors explore how such effects differ across different online word-of-mouth (WOM) and professional titles.

Guided by the motivation, opportunity and ability (MOA) framework, this paper develops hypotheses and an econometric model. Then this paper used spline regression to test hypotheses on 6,204 physicians at The Good Doctor (www.Haodf.com), which is one of the largest Chinese OHCs. The authors conducted the propensity score matching and difference-in-difference method (PSM-DID) to address the concern about the bias caused by possible endogeneity concerns.

The authors’ results show that a physician’s prosocial behavior improves a patient's choice only when the strength of a physician’s prosocial behavior is below the tipping point. In addition, the influence of a physician’s prosocial behavior is heterogeneous for physicians with different online WOM and professional titles. For physicians with higher online WOM, the effect of a physician's prosocial behaviors on a patient's choice is positive, while for physicians with lower online WOM, a physician’s prosocial behavior has no impact on a patient’s choice. For physicians with higher professional titles, the quantity of a physician’s prosocial behavior has a positive impact on a patient’s choice, while for physicians with lower professional titles the quality of a physician’s prosocial behavior has a positive impact on a patient’s choice.

This study contributes new knowledge and provides new perspectives to study a patient's choice by addressing the importance of physician's prosocial behavior. With the effort of explicitly explaining the complex mechanisms, this study encourages physicians' engagement in a physician’s prosocial behavior and gives some implications on how to perform the behaviors strategically.

Research on grey systems is becoming more sophisticated, and grey relational and prediction analyses are receiving close review worldwide. Particularly, the application of grey systems in marine economics is gaining importance. The purpose of this paper is to summarize and review literature on grey models, providing new directions in their application in the marine economy.

This paper organized seminal studies on grey systems published by Chinese core journal database – CNKI, Web of Science and Elsevier from 1982 to 2018. After searching the aforementioned database for the said duration, the authors used the CiteSpace visualization tools to analyze them.

The authors sorted the studies according to their countries/regions, institutions, keywords and categories using the CiteSpace tool; analyzed current research characteristics on grey models; and discussed their possible applications in marine businesses, economy, scientific research and education, marine environment and disasters. Finally, the authors pointed out the development trend of grey models.

Although researches are combining grey theory with fractals, neural networks, fuzzy theory and other methods, the applications, in terms of scope, have still not met the demand. With the increasingly in-depth research in marine economics and management, international marine economic research has entered a new period of development. Grey theory will certainly attract scholars’ attention, and its role in marine economy and management will gain considerable significance.

The chapter examined the consumer meanings of product placements embedded in social games in different cultural contexts.

The theoretical perspective guiding the study is phenomenology, and the essay assignment and in-depth interviews were used to collect data.

The chapter was based on two qualitative research projects. Findings revealed that consumers in both countries appreciated certain characteristics of product placement in the context of social game, such as subtleness (naturalness) and unobtrusiveness (users’ freedom of choice and proactive choice); consumers’ real-world consumption in both countries seems to be more or less influenced by the product placement in social games; and while the young American consumers didn’t construct specific meanings for Facebook, the Chinese white-collar consumers actively created meanings for the Chinese social-network site.

The chapter offered some thick descriptions and in-depth analyses of product placements in social games in different cultural contexts from consumers’ experiential perspectives to enrich our theoretical understanding of product placement in the new media environment as well as to add valuable insights to the research literature on new advertising formats in general.

No study to date has been conducted to explore the product placement in social games in different cultural contexts. The study fills the research gap by exploring US college-aged consumers’ and Chinese white-collar consumers’ interpretations of product placements in the context of social games.

This study aims to investigate the relationship between corporate social responsibility (CSR) and financial distress and the moderating effect of firm characteristics, auditor characteristics and the Coronavirus disease 2019 (Covid-19) in China.

The research question is empirically examined on the basis of a data set of 1,257 Chinese-listed firms from 2011 to 2021. The dependent variable is financial distress risk, which is measured mainly by Z-score. CSR score is used as a proxy for CSR. Propensity score matching, two-stage least square and generalized method of moments are adopted to mitigate the potential endogeneity issue.

This study reveals that CSR can reduce financial distress. Specifically, results show an inverse relationship between CSR and financial distress, more significantly in non-state-owned enterprises, firms with non-BigN auditor and during Covid-19. The results are consistent and robust to endogeneity tests and sensitivity analyses.

This study enriches the literature on CSR and financial distress, resulting in a more attractive corporate environment, improved financial stability and more crisis-resistant economies in China.

The present study aims to experimentally investigate the flexural and buckling performances of novel sandwich panels manufactured with sawdust-based modified mortar core and both polypropylene and reinforced polymer plates as skins.

The experimental investigation includes two main steps, characterization tests were firstly carried out in order to identify the laws behavior of the constitutive raw materials. The second one investigates 42 sandwich panels tested under three-points bending and buckling according to standard norms.

The emphasized test results in terms of bearing capacity; buckling strength, ductility, and failure mechanisms confirm that the overall and observed behavior of tested eco-friendly panels was in general satisfactory compared with experimental values reported in the literature. Indeed, the failure modes under bending and buckling conditions were summarized as shear/crimping failure of the sawdust-based mortar core without debonding of the core–skins interface.

The paper provides original information about the development of novel sandwich panels with a bio-based core and polymer skins for construction usage as interior partitioning walls.

The purpose of this paper is to reveal the distributional characteristics and evolutional patterns in source periodicals, topics, authors, funding, and institutes of research papers in Chinese Agricultural Economics so as to understand the current situations and developmental tendency of Chinese agricultural economics research over the past decade.

Using the citation analysis method, this paper analyzed the distributional characteristics and evolution of source periodicals, fields, authors and topics of 2,203 highly cited journal papers from the database of China National Knowledge Infrastructure (CNKI) and 189 cited journal papers from database of Social Sciences Citation Index (SSCI) in agricultural economics first-authored by Chinese scholars from 2006 to 2015.

First, over the past decade, agricultural economics research in China has seen a rapid development. Specially, 103 scholars and 42 institutes have played key roles in the development, and 12 Chinese periodicals and 3 international journals have been the most influential outlets. Second, the coverage of the topics in Chinese agricultural economics research is broad and has expanded over the past decade. The rural land issue has been the most popular topic, while the issues regarding rural institutional arrangements and industrialization in rural areas have been explored extensively. However, issues in other fields, such as agricultural markets and trade, rural labor, food safety, etc. have to be further studied. Third, the improvements of economic theory and quantitative analytic techniques, the supports from research funding, and an increase in the collaboration between Chinese scholars and those from other countries have made great contribution to the rapid development of Chinese agricultural economics research over the past decade.

This paper is an original work that identifies the most influential journal papers including highly cited journal papers from CNKI and cited journal papers from SSCI, using citation frequency and standard Essential Science Indicators method. This is a contribution relative to the methods used by previous studies, which did not account for frequency of citation of a paper. Moreover, this study is based on data from two databases, CNKI and SSCI, suggesting that the coverage of sample papers is broader compared to those of previous studies.

This research aims to find out the reasons why Chinese people prefer domestic products. The authors examine the effect of consumer ethnocentrism (CE), social norms (SNs) and national identity (NI) on willingness to buy (WTB) domestic products in two time points and test the product category differences and age group differences.

Two survey studies (n₁ = 314; n₂ = 346) were conducted in China in 2021 and 2022, respectively. The authors measured CE, SNs, NI and WTB domestic products in both studies and WTB four categories of products in study 2. Multiple hierarchical linear regression was conducted to test the hypotheses.

In study 1, the authors found that SNs and NI significantly predicted WTB domestic products, but CE did not. In study 2, the authors found that all three indicators significantly predicted WTB domestic products. CE played a significant and consistent role in different product categories, while SNs and NI had inconsistent effects. NI predicted WTB domestic products for younger people but not for older people.

This research is the first to examine CE, SNs and NI in the same study and the first to explore the role of SNs and NI in WTB domestic products in China. It promotes the understanding of CE and other related factors, increases the knowledge of Chinese consumers’ purchasing behavior and indicates the power of the situation. Practical implications are also discussed.