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This paper aims to address three research questions (1) Who is the main stakeholder that shapes Airbnb experience, (2) Does Airbnb offers an authentic travel experience? and (3) What should be the future research trends in Airbnb?

This paper uses the systematic literature review (SLR) with a well-defined protocol, research strategy and methods to answer the research questions.

The review revealed that while Airbnb plays a significant role as the platform provider, the stakeholders influencing the experiences are multifaceted. Hosts, guests, local communities and even regulatory bodies all contribute to shaping the overall Airbnb Experience ecosystem. Hosts, in particular, have a crucial role in curating and delivering unique experiences, which significantly impacts the quality and authenticity of the offerings. On the question of whether Airbnb offers an authentic travel experience, the review uncovered mixed findings. For examples, some studies emphasized the potential for Airbnb to provide authentic and local experiences, allowing travelers to engage with the community and cultural aspects of a destination. However, other studies raised concerns about the commodification and standardization of experiences, leading to a potential loss of authenticity.

This paper is different from previous SLR where previous research systematically reviewed; motivations to use and choose Airbnb, institutionalization of Airbnb, stakeholders of Airbnb. This paper addresses authentic experience as a factor that influences activity participation.

This paper aims to examine the types of user misbehaviours in the sharing economy (SE) context. SE offers a fruitful study setting due to the scope of potential misbehaviour and the expanded role of consumers.

The study drew on online archival data from the AirbnbHell.com website, where people share their stories about their Airbnb-related negative experiences. The authors reviewed 405 hosts’, guests’ and neighbours’ stories and coded the identified forms of misbehaviours into categories. The typology thus developed was validated in the context of the Uber Rides service.

User misbehaviours in the SE context can be distinguished based on the domain in which the user role is violated and the nature of violated norms. These two conceptual distinctions delineate a four-fold typology of user misbehaviours: illegal, unprofessional, unbefitting and uncivil behaviours.

The trustworthiness of the stories could not be assessed.

The presented typology can be used as a mapping tool that facilitates detection of the full scope of misbehaviours and as a managerial tool that provides ideas for effective management of misbehaviours that correspond to each category.

The paper presents the first empirically derived comprehensive typology of user misbehaviours in SE settings. This typology enables classification of a broad set of misbehaviours, including previously overlooked unprofessional behaviours carried out by peer-service providers. The study also puts forward a revised definition of consumer misbehaviours that encompasses the impact of misbehaviours on parties not directly involved in the SE-mediated exchange.

Interactions are fundamental for successful relationships and stable cooperation in a business-to-business market. The main assumption in research on interactions, so obvious that usually not stated by researchers, is that they are set between humans. The development of artificial intelligence forces the re-examination of this assumption. This paper aims to conceptualize business virtual assistants (BVAs), a type of intelligent agent, as either a boundary object or an actor within business interactions.

Reference is made to the literature on business interactions, boundary objects and identity attribution to problematize the process of interpretation through which BVA obtains an identity. The ARA model and the model of interaction process is used to create a theoretical framework.

This paper contributes to the literature on business interactions, and to the core of the IMP discussion, in three aspects. The first provides a framework to understand the phenomenon of an artificial entity as an interlocutor in business interactions. While doing that a new type of entity, BVA, is introduced. The second contribution is the exploration and augmentation of the concept of a business actor. The third calls attention to BVA as a boundary object. These issues are seen as essential to move forward the discussion about the meaning of business interaction in the near future.

This paper conceptualizes the presence of a new entity – BVA – in the business landscape.

This paper aims to explore the components of a negative memorable Airbnb experience.

Two studies of North American and British nationals were conducted online using an open-ended survey questionnaire with photo-elicitation via Amazon Mechanical Turk (MTurk). The grounded theory was used to analyse the collected data.

The findings of the current study are destination-specific and generalisation is limited. In addition, this study gathered data using an open-ended survey questionnaire with visual images (photo-elicitation technique) in MTurk. Moreover, the study participants were mainly Westerners.

Airbnb could provide hosts with a service quality checklist to warrant quality assurance across listings. Hosts must be informed, guided and monitored so that service quality standards are fulfilled. In addition, hosts should be incentivised to write an honest and accurate description of their listing.

Airbnb can provide hosts with a service quality checklist to ensure standardisation and quality assurance across listings. Hosts must be informed, guided and monitored so that service quality standards are fulfilled. In addition, hosts might benefit from training or workshops on the role of hosting and service quality management.

This is one of the first studies to explore the components of a negative memorable experience in the context of Airbnb.

负面的难忘体验：北美及英国Airbnb住客视角分析

在本文中, 我们探讨负面难忘的Airbnb体验的组成部分。

两项研究针对北美和英国居民的展开, 并使用亚马逊土耳其机器人（Amazon Mechanical Turk）来通过匿名调查问卷的方式在线进行照片提取。 采用扎根理论对收集到的数据进行了分析。

这项研究确定了负面令人难忘的Airbnb体验的三个最常见的组成部分：肮脏和恶劣的房间条件；恶劣的, 欺骗性的和粗鲁的主人行为；以及糟糕的客户服务。调查结果支持研究表明Airbnb的服务质量是不可预测的。

目前研究的结果是基于特定目的地的, 并且其概括性是有限的。 此外, 这项研究收集数据使用匿名调查问卷的MTurk视觉图像（照片提取技术）。 此外, 研究参与者主要是西方人。

爱彼迎可以为业主提供服务质量清单, 以保证整个列表款项的质量。 房主必须得到通知、指导和监测, 以便满足服务质量标准。 此外, 应该鼓励房主写一个诚实和准确的房源描述。

此研究在探索在Airbnb的背景下负面难忘体验的组成部分中处于领先地位。

爱彼迎, 记忆, 负面的难忘体验, 服务质量, 共享经济

研究论文

Experiencias negativas memorables: Perspectivas de los huéspedes de Airbnb de Norteamérica y Gran Bretaña

En este documento, exploramos los componentes de una experiencia negativa y memorable de las aerobombas.

Se realizaron dos estudios de ciudadanos norteamericanos y británicos en línea utilizando un cuestionario de encuesta abierto con foto-elicitación a través de Amazon Mechanical Turk. Se utilizó la teoría fundamentada para analizar los datos recogidos.

Este estudio identificó los tres componentes más comunes de las experiencias memorables negativas de las Airbnb: condiciones sucias y pobres de la habitación; comportamiento malo, engañoso y grosero del anfitrión; y un pobre servicio al cliente. Los resultados apoyan los estudios que indican que la calidad del servicio de Airbnb es impredecible.

Los hallazgos del estudio actual son específicos para cada destino y la generalización es limitada. Además, este estudio recopiló datos mediante un cuestionario de encuesta abierto con imágenes visuales (técnica de fotoelicitación) en MTurk. Además, los participantes del estudio eran principalmente occidentales.

Airbnb podría proporcionar a los anfitriones una lista de control de calidad del servicio para garantizar la calidad de los listados. Los anfitriones deben ser informados, guiados y monitoreados para que se cumplan los estándares de calidad del servicio. Además, se debería incentivar a los anfitriones para que escriban una descripción honesta y precisa de su listado.

Este es uno de los primeros estudios que explora los componentes de una experiencia negativa y memorable en el contexto de Airbnb.

Calidad de servicio, Memoria, Airbnb, Economía de compartir, Experiencia negativa memorable

Trabajo de investigación

This study aims to elucidate the process and internal mechanism of place identity construction in traditional villages under the impact of tourism by taking Cuandixia village as a case. The research methods comprise participatory observation and in-depth interviews with the residents. The main results are as follows: the impact of tourism on traditional villages is mainly reflected in space reconstruction, livelihood change, social relations restructuring and culture change; under the impact of tourism, the representation of residents’ identity construction shows complexity, with positive and negative effects; and the place identity construction of residents affects their perception of and attitudes toward tourism. Moreover, self-esteem and self-efficacy principles play a key role in their perception of tourism. This study provides some reference for further investigation of the tourism development model and the mental mechanism of residents in traditional villages.

Tourism recovery after the pandemic has failed to take the path leading to sensitivity and humaneness at destination level. This chapter argues that to open this path, we need to confront the belief that tourists are self-centred, fun-driven and cheating individuals. This view on tourists and more generally human beings is central to the neoliberal understanding of consumers. It has moreover taken a strong grasp on the mind of economists, politicians, academics and the public at large.

To counteract this idea, I call upon Aristotle's discussion of friendship. In Nicomachean Ethics, Aristotle distinguishes between three forms of friendship: of utility, of pleasure, and of goodwill. Utility implies a relationship where people befriend each other in virtue of some good or service that they get or expect to get from each other. Friendships of utility, therefore, imply reciprocation. Friendships of pleasure can also be understood as a form of reciprocal altruism. However, friendships of goodwill are different because they are felt for others for their own sake and not in expectation of a favour in return. Friendships of goodwill include therefore others who may not be able to reciprocate, such as tourists staying only a short time at a destination. Looking through the lens of friendships of goodwill, one could argue that all tourists, including short-stay visitors, will be friendly and caring towards their hosts.

This chapter explores the soundness of friendships of goodwill in the light of more recent research on human nature. It also discusses its implications for our understanding of human beings, the relationship between hosts and guests, and ultimately the opportunity to steer tourism along a more sensitive, human and sustainable path.

This study aims to predict the effect of cultural distance, perceived risk and electronic word of mouth (eWOM) on higher education institutes' students' destination image. In addition, it examines the mediating role of destination image in relation to students' travel intentions.

An online survey was employed to collect data from 200 graduate and postgraduate students. The partial least squares was employed to analyse the hypothesised relationships.

The results of this study found support for the positive effect of cultural distance and eWOM on destination image. Additionally, the mediating effect of destination image was also supported.

This research confirms the vital role of destination image as an antecedent of students' future intention to visit the destination. Moreover, this study contributes to marketing theory by predicting the critical drivers of higher education students' destination image and discussing their applications in the education sector.