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The purpose of this paper is to evaluate the differential effects of help-seeking and product-claim direct-to-consumer advertising (DTCA) on consumers’ attitude toward the ad, intention to seek information and intention to see a doctor. This paper also seeks to examine the underlying mechanism of these effects and the moderating role of advertising literacy.

An online experiment was conducted with 130 adults who experienced narcolepsy symptoms and experimental stimuli promoting a fictitious drug for narcolepsy.

Help-seeking DTCA generated lower persuasion knowledge activation than product-claim DTCA, resulting in lower skepticism, more favorable attitude toward the ad and higher behavioral intentions. The effects of ad type were stronger among consumers with higher advertising literacy.

This is the first study that provides a thorough examination of the underlying mechanism of the differential effects of help-seeking vs product-claim DTCA as well as the roles of consumers’ advertising literacy on ad outcomes.

Companies' voices on social justice issues, such as racial justice, gender equality and LGBTQ rights, have become increasingly prevalent. To contribute to current knowledge around corporate communication on social justice, this study aims to understand the differential effects of three types of corporate social justice statements – symbolic statements, substantive statements on external actions and substantive statements on internal actions.

A between-subjects experiment was conducted (N = 502), with different types of statements as the independent variable and corporate reputation and perceived corporate relationship-building efforts as outcomes. The three dimensions of perceived authenticity (i.e. perceived benevolence, transparency and commitment) were included as parallel mediators.

This study found that compared to symbolic statements, substantive statements on external or internal actions generated higher perceived authenticity on at least one of the three dimensions, which in turn, led to a more positive corporate reputation and perceived relationship-building efforts. Substantive statements on external actions and on internal actions also had differential indirect effects on the outcomes through different dimensions of perceived authenticity. Partisanship did not have a moderating effect on the mediating effects of perceived authenticity.

This study highlights the importance of authenticity in corporate social justice communication and reveals practical implications about how businesses should communicate with publics when engaging in social justice issues.

This study is among the earliest efforts to examine the effects of different corporate social justice statements. It contributes to the existing literature by demonstrating the impacts of perceived authenticity on publics' evaluation of companies and opens up an avenue for future research to further examine various authenticity dimensions.

The oil film thickness provides a key performance indicator of a ball bearing lubrication condition. This paper aims to propose an approach to calculate and measure the oil film thickness of the bearing.

On a specially designed test rig, measurement of the capacitance is used to monitor the oil film thickness of ball bearing. A corrected film thickness formula taking account of the influences of non-Newtonian shear thinning and thermal is introduced to predict the oil film thickness of ball bearing. And then the film thickness distribution and the corresponding capacitances are calculated.

Measurement and calculation of oil film thickness in a ball bearing are carried out under various rotating speeds and external loads. By comparing the calculated capacitances with measured results, it can be concluded that the calculated results obtained by the amended film thickness formula are much closer to the test findings than the classical computed values according to Hamrock–Dowson.

A new corrected film thickness formula is introduced in predicting oil film thickness of ball bearing and verified by the series of experiments according to capacitance method.

The density and pattern of urban parks, traffic conditions are the main factors affecting urban park accessibility. To clarify the influence of traffic mode and urban road network on urban park accessibility, we examine downtown area of Nanjing, China, and based on GIS network analysis, analyze urban park accessibility under different traffic modes in the current year (2017) and the Nanjing master planning target year (2030). The results shows: Using automobiles takes the shortest time to get to urban parks in 2017 and 2030 (if the problem of parking is ignored). Comparing the results of 2030 and 2017, by when the ground transportation network in the study area will be further improved, urban park accessibility was improved by a small margin under walking and automobile traffic modes, however, the density of rail traits increased fastest, urban park accessibility is improved most under this mode of transportation, rail transit route development becomes the dominant factor in improving park accessibility in downtown area of Nanjing. To a certain extent, this study reveals the leading factors of improving the accessibility of urban parks on the premise that the system of urban parks tends to be stable, and provides a reference for improving urban park accessibility.

Currently, countries worldwide are struggling with the virus COVID-19 and the severe outbreak it brings. To better benefit from open government health data in the fight against this pandemic, this study developed a framework for assessing open government health data at the dataset level, providing a tool to evaluate current open government health data's quality and usability COVID-19.

Based on the review of the existing quality evaluation methods of open government data, the evaluation metrics and their weights were determined by 15 experts in health through the Delphi method and analytic hierarchy process. The authors tested the framework's applicability using open government health data related to COVID-19 in the US, EU and China.

The results of the test capture the quality difference of the current open government health data. At present, the open government health data in the US, EU and China lacks the necessary metadata. Besides, the number, richness of content and timeliness of open datasets need to be improved.

Unlike the existing open government data quality measurement, this study proposes a more targeted open government data quality evaluation framework that measures open government health data quality on a range of data quality dimensions with a fine-grained measurement approach. This provides a tool for accurate assessment of public health data for correct decision-making and assessment during a pandemic.

This paper aims to identify consumers' health information consultation patterns by analyzing information sources to better understand consumers' health information needs and behavior in the context of multisource health information.

Haodaifu Online, an online health consultation (OHC) website in China, was used as a research data source, and 20,000 consultation cases were collected from the website with Python. After screening and cleaning, 1,601 consultation cases were included in this study. A content analysis-based mixed-methods research approach was applied to analyze these cases.

The results indicate that with the participation of OHC, there are 15 patterns of consumer health information consultation. Besides OHC, health information sources reported by consumers included medical institutions family/friends and the Internet. Consumers consult on a wide range of health issues including surgical conditions obstetrical and gynecological conditions and other 20 subjects. Consumers have multiple information needs when using OHC: getting prescriptions, diagnosing diseases, making appointments, understanding illnesses, confirming diagnoses and reviewing costs. Through further analysis it was found that consumers’ health information consultation patterns were also significantly different in health issues and health information needs.

This study broadens one’s understanding of consumer health information behavior, which contributes to the field of health information behavior, and also provides insight for OHC stakeholders to improve their services.

The purpose of this paper is to introduce a motion control method for WFF-AmphiRobot, which can effectively realize the flexible motion of the robot on land, underwater and in the transition zone between land and water.

Based on the dynamics model, the authors selected the appropriate state variables to construct the state space model of the robot and estimated the feedback state of the robot through the maximum a posteriori probability estimation. The nonlinear predictive model controller of the robot is constructed by local linearization of the model to perform closed-loop control on the overall motion of the robot. For the control problem of the terminal trajectory, using the neural rhythmic movement theory in bionics to construct a robot central pattern generator (CPG) for real-time generation of terminal trajectory.

In this paper, the motion state of WFF-AmphiRobot is estimated, and a model-based overall motion controller for the robot and an end-effector controller based on neural rhythm control are constructed. The effectiveness of the controller and motion control algorithm is verified by simulation and physical prototype motion experiments on land and underwater, and the robot can ideally complete the desired behavior.

The paper designed a controller for WFF-AmphiRobot. First, when constructing the robot state estimator in this paper, the robot dynamics model is introduced as the a priori estimation model, and the error compensation of the a priori model is performed by the method of maximum a posteriori probability estimation, which improves the accuracy of the state estimator. Second, for the underwater oscillation motion characteristics of the flipper, the Hopf oscillator is used as the basis, and the flipper fluctuation equation is modified and improved by the CPG signal is adapted to the flipper oscillation demand. The controller effectively controls the position error and heading angle error within the desired range during the movement of the WFF-AmphiRobot.

The computing power of the legged robot is not enough to perform high-frequency updates for the full-body model predictive control (MPC) of the robot, which is a common problem encountered in the gait research of the legged robot. The purpose of this paper is to propose a high-frequency MPC control method for the bounding gait of a parallel quadruped robot.

According to the bounding gait characteristics of the robot, the quadruped robot model is simplified to an equivalent plane bipedal model. Under the biped robot model, the forces between the robot’s feet and the ground are calculated by MPC. Then, the authors apply a proportional differential controller to distribute these forces to the four feet of the quadruped robot. The robot video can be seen at www.bilibili.com/video/BV1je4y1S7Rn.

To verify the feasibility of the controller, a prototype was made, and the controller was deployed on the actual prototype and then fully analyzed through experiments. Experiments show that the update frequency of MPC could be stabilized at 500 Hz while the robot was running in the bounding gait stably and efficiently.

This paper proposes a high-frequency MPC controller under the simplified model, which has a higher working efficiency and more stable control performance.

Conservation of green space is crucial to the sustainable urban development of China. Nanjing is a central city in the Yangtze River Delta cluster in eastern China. Owing to urbanization, the green spaces in this city have been affected significantly in terms of their scale and structure. Assessing such changes can provide a basis for environmental protection measures and sustainable development. Using Landsat remote-sensing image data from 1998 and 2007, we constructed a distribution map of the patches of green spaces in Nanjing, and analyzed and assessed the changes in scale and spatial layout of the green spaces using various landscape metrics including CA, PLAND, PD, MPS, LPI, NP, PD, TE, ED, MPI, and LSI. Coinciding with a sharp increase in urban population, the area of green spaces in Nanjing decreased by 27.06% between 1998 and 2007. The patches of green space increased by 39%, and the average area per patch decreased by about 47.52%. Green space patches were found to be unevenly distributed among the districts of Nanjing. In urban areas, significant numbers of such patches were found primarily in various types of parks, while in suburban areas, they were concentrated mainly in the hilly forestlands. Green spaces exhibited tendencies towards fragmentation, miniaturization, and discretization.

In the context of virtual brand communities (VBCs), based on self-determination theory and organizational binary learning (OBL) theory, this study investigates the direct and indirect effects of various dimensions of consumer participation (CP) on firm innovation performance (FIP) and the mediating role of OBL. By introducing the perspective of knowledge absorptive capacity (KAC), this study examines the moderating effect of KAC on the relationship between OBL and TIP.

In this study, 751 samples are collected from Chinese firms, and stratified adjusted regression analysis is used to conduct empirical tests.

Information provision or co-creation directly affects FIP; the latter is more significant than the former, while social interaction does not directly affect FIP. Exploitative or exploratory learning plays a mediating role in the relationship between information provision or co-creation and FIP. In contrast, exploratory learning plays a mediating role in the relationship between social interaction and FIP. KAC has a positive moderating effect on the relationship between exploitative learning or exploratory learning and FIP. When the firm has a low KAC, the improvement of FIP through exploratory learning is slight.

In VBCs, this study tries to divide the dimensions of CP. It also clarifies the mediating effect of OBL on CP and FIP. In addition, it explores the moderating effect of KAC on OBL and FIP. The conclusions of this study provide theoretical support and practical inspiration for firms to use VBCs to improve FIP.