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Article
Publication date: 18 November 2022

Chaohua Huang, Shaoshuang Zhuang and Haiyan Ma

This study aims to examine the effects of pathos in sustainable brand stories featuring masculinity on brand masculinity and men’s sustainable brand attitude using Aristotle’s…

Abstract

Purpose

This study aims to examine the effects of pathos in sustainable brand stories featuring masculinity on brand masculinity and men’s sustainable brand attitude using Aristotle’s rhetoric theory.

Design/methodology/approach

Three independent online experiments (N = 398; N = 216; N = 247) were conducted to observe how participants responded to a sustainable brand story. Data collected through a post-experimental survey were used to test the proposed model. Research hypotheses were inspected using SPSS.

Findings

The authors reveal brand masculinity is influenced by varying degrees of pathos: participants who read stories with all three pathos elements (metaphor, humor and empathy) demonstrated the highest level of perceived brand masculinity. Male consumers showed more positive attitudes toward masculine sustainable brand stories than feminine ones. The authors also identify the moderating effect of consumer generation: Gen Z (versus Gen Y) consumers demonstrated stronger character identification with hybrid masculinity (versus hegemonic masculinity) sustainable brand stories, resulting in more favorable sustainable brand attitudes.

Originality/value

The study provides a new angle for exploring the relationship between gendered sustainable brand stories and sustainable brand attitudes. It is the first (to the authors’ knowledge) that links Aristotle’s rhetoric theory to brand gender research, and it empirically demonstrates how male consumers from different generational cohorts respond to different masculinity strategies used by sustainable brands.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 35 no. 8
Type: Research Article
ISSN: 1355-5855

Keywords

Article
Publication date: 18 July 2023

Haiyan Wang, Jiayu Fu, Li Mei, Xiangrong Xu, Shanshan Xu, Zhixiong Wang and Ri Su Na

This study aims to obtain the speed and angle during safe and comfortable standing of elderly people. With the advancement of society, it is becoming increasingly difficult for…

Abstract

Purpose

This study aims to obtain the speed and angle during safe and comfortable standing of elderly people. With the advancement of society, it is becoming increasingly difficult for the elderly to sit-to-stand (STS) independently and comfortably in a safe and comfortable manner. Safety is essentially a prerequisite for the elderly to achieve a comfortable STS. The speed, angle and power of the STS process can all affect safe STS. From the standpoint of health-care delivery and administration, comfortable STS can be realized easily by addressing the safety issues during STS.

Design/methodology/approach

This paper summarizes the research progress on speed and angle during safe and comfortable standing of older people. The authors analyzed the speed and angle of the STS using the Vicon optical gait acquisition system and plantar pressure sensor to find the appropriate angle and speed thresholds.

Findings

The center of gravity movement is a prerequisite for the elderly to achieve a comfortable STS. The authors found that the standing speed during the STS process should not be higher than 103.8 mm/s so that the elderly can stand comfortably and safely (safe and dangerous speeds are 72.8 mm/s and 125.2 mm/s). The limitations of waist angle, waist angle speed and the acceleration are also obtained.

Originality/value

This paper analyzes and summarizes the research status of speed and angle during safe and comfortable standing of elderly people, which is essentially a prerequisite for the elderly to achieve a comfortable STS. These results can lay the foundation for the development of assistive devices and related technologies that meet the needs of older adults.

Details

Robotic Intelligence and Automation, vol. 43 no. 4
Type: Research Article
ISSN: 2754-6969

Keywords

Article
Publication date: 24 April 2024

Haiyan Song and Hanyuan Zhang

The aim of this paper is to provide a narrative review of previous research on tourism demand modelling and forecasting and potential future developments.

Abstract

Purpose

The aim of this paper is to provide a narrative review of previous research on tourism demand modelling and forecasting and potential future developments.

Design/methodology/approach

A narrative approach is taken in this review of the current body of knowledge.

Findings

Significant methodological advancements in tourism demand modelling and forecasting over the past two decades are identified.

Originality/value

The distinct characteristics of the various methods applied in the field are summarised and a research agenda for future investigations is proposed.

目的

本文旨在对先前关于旅游需求建模和预测的研究进行叙述性回顾并对未来潜在发展进行展望。

设计/方法

本文采用叙述性回顾方法对当前知识体系进行了评论。

研究结果

本文确认了过去二十年旅游需求建模和预测方法论方面的重要进展。

独创性

本文总结了该领域应用的各种方法的独特特征, 并对未来研究提出了建议。

Objetivo

El objetivo de este documento es ofrecer una revisión narrativa de la investigación previa sobre modelización y previsión de la demanda turística y los posibles desarrollos futuros.

Diseño/metodología/enfoque

En esta revisión del marco actual de conocimientos sobre modelización y previsión de la demanda turística y los posibles desarrollos futuros,se adopta un enfoque narrativo.

Resultados

Se identifican avances metodológicos significativos en la modelización y previsión de la demanda turística en las dos últimas décadas.

Originalidad

Se resumen las características propias de los diversos métodos aplicados en este campo y se propone una agenda de investigación para futuros trabajos.

Article
Publication date: 6 October 2023

Haiyan Huo, Fauziah Sh. Ahmad and Bryan Teoh

This study aims to identify the key factors that influence the intention and behavior of Chinese consumers toward purchasing organic food. The extended theory of planned behavior…

Abstract

Purpose

This study aims to identify the key factors that influence the intention and behavior of Chinese consumers toward purchasing organic food. The extended theory of planned behavior (TPB) model is adopted as the underlying theory to explore the relationship between attitudes (ATT), subjective norms (SN) and perceived behavioral control (PBC) on consumers’ intention and behavior to buy organic food. Trust (TR) and the moderating role of short food supply chain preferences (SFSCPs) were integrated to address the research gap.

Design/methodology/approach

Three hundred three questionnaire responses were received from organic food buyers in China using a convenience sampling method. Structural equation modeling was used to analyze the data and to examine the relationship between the various constructs.

Findings

The results demonstrated that the purchase intention (PI) of Chinese consumers correlates positively with ATT, SN, PBC and TR. Additionally, the results show that consumers’ SFSCPs positively moderate the relationship between PI and purchase behavior (PB).

Practical implications

The findings of this study provide valuable insights for marketers to develop compelling messages that evoke positive ATT, establish consumer TR and integrate short food supply chains to drive PB. The study can also be useful to policymakers and other supply chain participants.

Social implications

An increased understanding of the factors influencing Chinese organic food consumption can contribute to promoting healthier food choices, supporting sustainable agriculture and fostering environmentally friendly consumption habits.

Originality/value

This research contributes to the existing pool of knowledge by incorporating TR into the conventional TPB. The study also introduces SFSCP as a moderating variable on the relationship between PI and PB.

Details

Young Consumers, vol. 24 no. 6
Type: Research Article
ISSN: 1747-3616

Keywords

Article
Publication date: 22 December 2023

Meiyu Liu, Haiyan Li, Chengyou Li and Zhaojun Yan

The main purpose of this paper is to explore the impact of digital transformation on enterprises' performance considering financing constraints in the capital market to explore…

Abstract

Purpose

The main purpose of this paper is to explore the impact of digital transformation on enterprises' performance considering financing constraints in the capital market to explore whether digital transformation improves enterprises' performance through the financing constraints channel.

Design/methodology/approach

This study, using a panel data set of 14,669 observations of 2,858 non-financial enterprises that issued A shares on the Shanghai and Shenzhen stock exchanges from 2013 to 2019, theoretically and empirically tests the impact and mechanism of digital transformation on enterprise performance.

Findings

Digital transformation has a significant positive effect on enterprise performance; this conclusion remains the same after the robustness test and endogeneity problems are dealt with. Financing constraints play a mediation role between digital transformation and enterprise innovation. The effect of digital transformation on enterprise performance varies significantly by size, ownership and industry.

Originality/value

The theoretical contributions of this study not only enrich the literature on the economic benefits and mechanism of digital transformation but also expand the literature on the factors that influence enterprise performance. The practical contribution of this study is the reference that it provides for implementing decisions about enterprise digital transformation and formulating differentiated policies for government digital transformation.

Details

European Journal of Innovation Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1460-1060

Keywords

Article
Publication date: 27 March 2024

Jianhui Jian, Haiyan Tian, Dan Hu and Zimeng Tang

With the growing concern of various sectors of society regarding environmental issues and the promotion of sustainable development, green technology innovation is generally…

Abstract

Purpose

With the growing concern of various sectors of society regarding environmental issues and the promotion of sustainable development, green technology innovation is generally considered to be conducive to the long-term development of enterprises. However, because of the existence of agency problems, managers may have shortsighted behaviors. Then how will managers' shortsighted behaviors affect enterprises' green technology innovation?

Design/methodology/approach

This paper uses machine learning-based text analysis methods to construct a manager myopia index based on the data from A-share listed companies on the Shanghai and Shenzhen Stock Exchanges from 2015 to 2020. We examine the impact of manager myopia on green technology innovation in companies.

Findings

Our study finds that manager myopia significantly inhibits green technology innovation in companies. However, when multiple large shareholders coexist and the proportion of institutional investors' holdings is high, it can alleviate the inhibitory effect of manager myopia on green innovation. Heterogeneity tests show that the impact of manager myopia on green technology innovation is relatively significant in non-state-owned and manufacturing companies, as well as in the electricity industry. Robustness tests demonstrate that our conclusions remain valid after using propensity score matching to eliminate endogeneity problems.

Originality/value

From the perspective of corporate governance, this paper incorporates managers' shortsightedness, multiple large shareholders and institutional investors' shareholding ratios into the same logical framework, analyzes their internal mechanisms, helps improve corporate governance, enhances green innovation capabilities and has strong implications for the implementation of national innovation-driven development strategies and the achievement of “carbon peak” and “carbon neutrality” targets.

Details

Management Decision, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0025-1747

Keywords

Article
Publication date: 28 August 2023

Haiyan Xie, Ying Hong, Mengyang Xin, Ioannis Brilakis and Owen Shi

The purpose of this study is to improve communication success through barrier identification and analysis so that the identified barriers can help project teams establish…

Abstract

Purpose

The purpose of this study is to improve communication success through barrier identification and analysis so that the identified barriers can help project teams establish effective information-exchange strategies.

Design/methodology/approach

The recent publications on construction communication about time management are reviewed. Then, the semi-structured interviews are performed with both questionnaires and audio recordings (n1 = 18). Next, the collected data are analyzed using both statistical measures on the questionnaire survey and qualitative coding analysis on the text transcripts from an audio recording. Particularly, the identified barriers are substantiated using a scientometrics approach based on the published articles (2011–2020, n2 = 52,915) for purposeful information-sharing solutions in construction time management. Furthermore, the intervention strategies from the top 10 most-cited articles are analyzed and validated by comparisons with the results from construction surveys and relevant studies.

Findings

Based on the discussed communication difficulties, five main barriers were identified during time-cost risk management: probability and statistical concepts, availability of data from external resources, details of team member experiences, graphics (and graphical presentation skills), and spatial and temporal (a.k.a. 4D) simulation skills. For the improvement of communication skills and presentation quality regarding probability and statistical concepts, project teams should emphasize context awareness, case studies and group discussions. Details of communication techniques can be adjusted based on the backgrounds, experiences and expectations of team members.

Research limitations/implications

The dataset n1 has both size and duration limits because of the availability of the invited industry professionals. The dataset n2 considers the literature from 2011 to 2020. Any before-the-date and unpublished studies are not included in the study.

Practical implications

A thorough comprehension of communication barriers can help project teams develop speaking, writing and analytical thinking skills that will enable the teams to better deliver ideas, thoughts and meanings. Additionally, the established discussion on barrier-removal strategies may enhance time management effectiveness, reduce project delays, avoid confusion and misunderstanding and save rework costs.

Social implications

This research calls for the awareness of communication barriers in construction project execution and team collaboration. The identified barriers and the established solutions enrich the approaches of construction companies to share information with communities and society.

Originality/value

This is the first identification model for communication barriers in the time management of the construction industry to the authors' knowledge. The influencing factors and the countermeasures of communication difficulties highlighted by the research were not examined systematically and holistically in previous studies. The findings provide a new approach to facilitate the development of powerful communication strategies and to improve project execution.

Details

Engineering, Construction and Architectural Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0969-9988

Keywords

Open Access
Article
Publication date: 13 March 2024

Tao Wang, Shaoliang Wu, Hengqiong Jia, Shanqing Peng, Haiyan Li, Piyan Shao, Zhao Wei and Yi Shi

During the construction process of the China Railway Track System (CRTS) I type filling layer, the nonwoven fabric bags have been used as grouting templates for cement asphalt…

Abstract

Purpose

During the construction process of the China Railway Track System (CRTS) I type filling layer, the nonwoven fabric bags have been used as grouting templates for cement asphalt (CA) emulsified mortar. The porous structure of nonwoven fabrics endowed the templates with breathability and water permeability. The standard requires that the volume expansion rate of CA mortar must be controlled within 1%–3%, which can generate expansion pressure to ensure that the cavities under track slabs are filled fully. However, the expansion pressure caused some of the water to seep out from the periphery of the filling bag, and it would affect the actual mix proportion of CA mortar. The differences in physical and mechanical properties between the CA mortar under track slabs and the CA mortar formed in the laboratory were studied in this paper. The relevant results could provide important methods for the research of filling layer materials for CRTS I type and other types of ballastless tracks in China.

Design/methodology/approach

During the inspection of filling layer, the samples of CA mortar from different working conditions and raw materials were taken by uncovering the track slabs and drilling cores. The physical and mechanical properties of CA mortar under the filling layer of the slab were systematically analyzed by testing the electrical flux, compressive strength and density of mortar in different parts of the filling layer.

Findings

In this paper, the electric flux, the physical properties and mechanical properties of different parts of CA mortar under the track slab were investigated. The results showed that the density, electric flux and compressive strength of CA mortar were affected by the composition of raw materials for dry powders and different parts of the filling layer. In addition, the electrical flux of CA mortar gradually decreased within 90 days’ age. The electrical flux of samples with the thickness of 54 mm was lower than 500 C. Therefore, the impermeability and durability of CA mortar could be improved by increasing the thickness of filling layer. Besides, the results showed that the compressive strength of CA mortar increased, while the density and electric flux decreased gradually, with the prolongation of hardening time.

Originality/value

During 90 days' age, the electrical flux of the CA mortar gradually decreased with the increase of specimen thickness and the electrical flux of the specimens with the thickness of 54 mm was lower than 500 C. The impermeability and durability of the CA mortar could be improved by increasing the thickness of filling layer. The proposed method can provide reference for the further development and improvement of CRTS I and CRTS II type ballastless track in China.

Details

Railway Sciences, vol. 3 no. 2
Type: Research Article
ISSN: 2755-0907

Keywords

Article
Publication date: 3 November 2022

Haiyan Song and Gabrielle Lin

This study aims to critically evaluate hospitality and tourism demand research and introduce a behavioral economics approach to solve the problems faced by researchers.

Abstract

Purpose

This study aims to critically evaluate hospitality and tourism demand research and introduce a behavioral economics approach to solve the problems faced by researchers.

Design/methodology/approach

Current issues in hospitality and tourism demand analysis are identified through critical reflection, and a behavioral economics approach is adopted to develop a new conceptual framework.

Findings

Four issues in hospitality and tourism studies are identified from the microeconomic theory and econometric modeling perspectives. The study’s demand framework provides both a theoretical underpinning and quantitative models to resolve the identified issues. With a focus on consumers’ cost–benefit assessments in light of individual differences and environmental factors, the authors’ conceptual framework represents a new effort to quantify hospitality and tourism demand at the disaggregate level with interactive multiple demand curve estimations.

Research limitations/implications

The study’s analytical framework for hospitality and tourism demand analysis is unique, and it fills the research gap. However, this research is still in the conceptual stage, and the authors leave it to future studies to empirically test the framework.

Practical implications

The proposed demand framework at the disaggregate level will benefit both private and public sectors involved in hospitality and tourism businesses in terms of pricing, marketing and policymaking.

Originality/value

The authors offer a new conceptual model that bridges the gap between aggregate and disaggregate hospitality and tourism demand analyses. Specifically, the authors identify research directions for future hospitality and tourism demand research involving individual tourists/consumers at the disaggregate level.

Details

International Journal of Contemporary Hospitality Management, vol. 35 no. 5
Type: Research Article
ISSN: 0959-6119

Keywords

Open Access
Article
Publication date: 16 November 2023

Tao Wang, Shaoliang Wu, Hengqiong Jia, Zhao Wei, Haiyan Li, Piyan Shao, Shanqing Peng and Yi Shi

The construction of cement asphalt (CA) emulsified mortar can obviously disturb the slab status after the fine adjustment. To decrease or eliminate the influence of CA mortar…

130

Abstract

Purpose

The construction of cement asphalt (CA) emulsified mortar can obviously disturb the slab status after the fine adjustment. To decrease or eliminate the influence of CA mortar grouting on track slab geometry status, the effects of grouting funnel, slab pressing method, mortar expansion ratio, seepage ratio and grouting area on China Railway Track System Type (CRTS I) track slab geometry status were discussed in this paper.

Design/methodology/approach

Combined with engineering practice, this paper studied the expansion law of filling layer mortar, the liquid level height of the filling funnel, the pressure plate device and the amount of exudation water and systematically analyzed the influence of filling layer mortar construction on the state of track slab. Relevant precautions and countermeasures were put forward.

Findings

The results showed that the track slab floating values of four corners were different with the CA mortar grouting and the track slab corner near CA mortar grouting hole had the maximum floating values. The anti-floating effect of “7” shaped slab pressing device was more efficient than fixed-joint angle iron, and the slab floating value could be further decreased by increasing the amount of “7” shaped slab pressing devices. After CA mortar grouting, the track slab floating pattern had a close correlation with the expansion rate and water seepage rate of CA mortar over time and the expansion and water seepage rate of the mortar were faster when the temperature was high. Furthermore, the use of strip CA mortar filling under the rail bearing platform on both sides could effectively reduce the float under the track slab, and it could also save mortar consumption and reduce costs.

Originality/value

This study plays an important role in controlling the floating values, CA mortar dosage and the building cost of projects by grouting CA mortar at two flanks of filling space. The research results have guiding significance for the design and construction of China's CRTS I, CRTS II and CRTS III track slab.

Details

Railway Sciences, vol. 2 no. 4
Type: Research Article
ISSN: 2755-0907

Keywords

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