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1 – 10 of over 16000
Article
Publication date: 6 January 2023

Lina Zhong, Jiating Liu, Alastair M. Morrison, Yingchao Dong, Mengyao Zhu and Lei Li

Based on text content analysis using big data, this study aims to explore differences in guest perceptions of peer-to-peer accommodations before and after COVID-19 to provide…

Abstract

Purpose

Based on text content analysis using big data, this study aims to explore differences in guest perceptions of peer-to-peer accommodations before and after COVID-19 to provide suggestions for the development of these properties in China postpandemic.

Design/methodology/approach

A guest perception dictionary was established by collecting Ctrip customer reviews of peer-to-peer accommodations. After data cleaning, thematic word analysis and semantic association network analysis were used to explore perceptions and thematic differences before and after COVID-19.

Findings

This research constructed a multidimensional framework of guest-perceived values for peer-to-peer accommodation in the context of COVID-19. The findings showed that the emphasis on functionality in peer-to-peer accommodation changed; perceived emotional values associated with peer-to-peer stays were more complex; perceived social values decreased, host–guest interactions were reduced and online communication became a stronger trend; tourist preferences for types of experiences changed, and people changed their destination selections; perceived conditional value was reflected in perceived risks, and the perceptions of environmental health, service and physical risks increased.

Research limitations/implications

This research has constructed a multidimensional framework of tourist perceived value on the basis of peer-to-peer accommodation context and epidemic background and has thus shown the changes in tourist perceived value of peer-to-peer accommodation before and after COVID-19.

Originality/value

To the best of authors’ knowledge, this research constitutes the first attempt to explore the perceptual differences for peer-to-peer accommodations before and after COVID-19 based on an extensive data set of online reviews from multiple provinces of China.

Details

International Journal of Contemporary Hospitality Management, vol. 35 no. 4
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 14 November 2016

Kate Worsfold, Ron Fisher, Ruth McPhail, Mark Francis and Andrew Thomas

This research investigates employee and guest satisfaction, guestsperceptions of value and their intention to return. Considered are hotel workers’ job satisfaction, how job…

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Abstract

Purpose

This research investigates employee and guest satisfaction, guestsperceptions of value and their intention to return. Considered are hotel workers’ job satisfaction, how job satisfaction impacts guests’ satisfaction with the service experience and with the physical attributes of the hotel and how these variables affect perceived value and intention to return.

Design/methodology/approach

Structural equation modeling is used to analyze data from a large global hotel chain.

Findings

Guest satisfaction with service and the physical attributes of the hotel differentially impact guest outcomes of intention to return and perceptions of value. Key findings are guest satisfaction with the physical attributes of a hotel is significantly more strongly linked to guests’ intention to return than is satisfaction with service received. Staff job satisfaction is significantly linked to guests being more satisfied with the service experience and their return intentions. Of all the factors directly contributing to guests’ return intentions, guest satisfaction with the physical attributes of the hotel was largest in impact. In contrast guest satisfaction with service is linked to guestsperceptions of value, whereas satisfaction with the physical aspects is not significant. Guestsperceptions of value do not impact intention to return.

Research limitations/implications

The research was conducted within one global hotel chain, which due to its cross-sectional nature may possibly be a limitation. However, its single organizational nature does not diminish the importance of the findings.

Practical implications

Hotel managers need to consider the importance of the physical attributes of properties in what has been largely a services-dominated debate. What guests value may not lead to repeat business.

Originality/value

Providing excellent customer service may not be the main motivation for return business. Also, holistic measures of guest satisfaction may not accurately measure what guests value. Perceived value is not a significant predictor of intention to return.

Details

International Journal of Contemporary Hospitality Management, vol. 28 no. 11
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 10 July 2019

Haeik Park, Sheryl Fried Kline, Jooho Kim, Barbara Almanza and Jing Ma

This study aims to strengthen implications about hotel cleaning outcomes by comparing guestsperception of the amount of contact they have with cleanliness of hotel surfaces.

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Abstract

Purpose

This study aims to strengthen implications about hotel cleaning outcomes by comparing guestsperception of the amount of contact they have with cleanliness of hotel surfaces.

Design/methodology/approach

This study used two data-collection methods, a survey and an adenosine triphosphate (ATP) test. Data were collected from recent hotel guests using Amazon Mechanical Turk. Guests were asked to identify hotel surfaces that they touch most frequently. Actual hotel cleanliness was measured using empirical data collected with ATP meters. The two data sets were used to compare guestsperceptions about the amount of contact they have with actual cleanliness measurements of those hotel surfaces.

Findings

This study found that amount of guest contact was related to cleanliness of surfaces in guestrooms. Significant differences were found in guest perception between high- and low-touch areas and between guestrooms and hotel public areas. More high-touch areas and higher ATP readings were found in guestrooms than in hotel public areas.

Originality/value

To the best of the authors’ knowledge this study is the first to compare guest contact with hotel surfaces to a scientific measure of hotel cleanliness. In addition, this study is unique because it assesses guest contact and cleanliness of public areas to provide a holistic view of hotel-cleaning needs. The study offers industry empirically based results from guest perception and scientifically based data that can be used to improve hotel housekeeping programs.

Details

International Journal of Contemporary Hospitality Management, vol. 31 no. 7
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 1 April 2014

Sasa Zupan and Borut Milfelner

The purpose of this paper is to explore small hotels guests' perception of social responsibility (SR), to relate their SR perceptions with their motivation for choosing small…

2499

Abstract

Purpose

The purpose of this paper is to explore small hotels guests' perception of social responsibility (SR), to relate their SR perceptions with their motivation for choosing small hotels instead of large ones, and to check whether motivation is further related to guests' satisfaction. System thinking is used for better attainment of SR through linking the environmental and social dimension of hotel guests' SR perceptions.

Design/methodology/approach

The paper starts with a theoretical background for the conceptual model. The empirical quantitative research was conducted in 2013. Data were collected through a structured questionnaire. The hypotheses were analysed with structural equation modelling.

Findings

The findings show that guests of small hotels perceive SR predominantly through its environmental and socio-local perspective. The guests with stronger perception of SR are more motivated to choose small hotels for their vacations, and at the same time, demonstrate a higher level of satisfaction with their choice.

Research limitations/implications

The research is limited to guests of small hotels only and to two dimensions of SR: environmental and socio-local.

Originality/value

Results of the study should encourage the small hotel operators to implement system thinking when reviewing their existing SR actions and adding some new ones. Relevant SR actions in small hotels, based on managers' system thinking, should become an important part of strategic, managerial and operational decisions.

Details

Kybernetes, vol. 43 no. 3/4
Type: Research Article
ISSN: 0368-492X

Keywords

Article
Publication date: 1 February 1999

Hadyn Ingram and George Daskalakis

Reports on a study that applied the well‐ established SERVQUAL methodological instrument to an investigation of those hotels in Crete that have adopted the ISO 9000 quality…

6910

Abstract

Reports on a study that applied the well‐ established SERVQUAL methodological instrument to an investigation of those hotels in Crete that have adopted the ISO 9000 quality standard. Three service gaps are explored through a questionnaire survey of guests and managers in ten Cretan hotels. The study finds that there is a divergence between the perceptions of service quality of guests and managers, and that the greatest gaps exist in hotels of the highest quality classification. Finally, some implications of the ISO standard in hotels are discussed.

Details

International Journal of Contemporary Hospitality Management, vol. 11 no. 1
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 27 June 2019

Heesup Han, Hyoungeun Moon and Sunghyup Sean Hyun

This paper aims to examine the relationship of internal/external physical environments and emotional well-being and to explore the possible influence of such an association with…

1942

Abstract

Purpose

This paper aims to examine the relationship of internal/external physical environments and emotional well-being and to explore the possible influence of such an association with guest satisfaction and retention considering the moderating role of price perception in the luxury resort hotel context.

Design/methodology/approach

A total of 603 responses were gathered from a field survey at luxury resort hotels. The data were analyzed using quantitative data analyses to achieve research objectives.

Findings

The results from the structural model assessment revealed that both internal and external physical environments elicited emotional well-being, which in turn leads to the increased guest satisfaction and retention. More specifically, internal atmospherics had a stronger impact on triggering subsequent variables compared to external environment factors. The outcomes also indicated the significant mediating role of emotional well-being and satisfaction. Emotional well-being was found to mediate the effect of internal and external physical environments on guest satisfaction, while guest satisfaction mediated the effect of emotional well-being on guest retention. Moreover, price perception significantly moderated the guest satisfaction–guest retention association. Overall, the proposed conceptual framework satisfactorily accounted for variance in guest retention.

Originality/value

The findings help practitioners in luxury resort hotels to develop ways to boost guests’ post-purchase behaviors by using internal/external atmospherics and emotional well-being.

Details

International Journal of Contemporary Hospitality Management, vol. 31 no. 7
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 1 December 2006

Laetitia Radder and Yi Wang

This study aims to determine similarities and differences in business travellers' expectations and managers' perceptions of the service provided by guest houses.

5205

Abstract

Purpose

This study aims to determine similarities and differences in business travellers' expectations and managers' perceptions of the service provided by guest houses.

Design/methodology/approach

Two questionnaires with seven‐point Likert scales were used to measure travellers' expectations of guest house service and managers' perceptions of these expectations. Data was analysed using Statistica Version 6.1 by employing factor analysis and ANOVA tests.

Findings

Business travellers deemed secure parking and the professionalism of staff as the most important attributes, while guest house managers thought it would be friendliness of front desk staff and efficient handling of complaints. Both groups indicated that cleanliness of rooms and services performed by staff adequately the first time, were of particular importance. The importance rating of the different service dimensions was not significantly influenced by the business travellers' gender, managerial position, nights of stay or by the guest house grading. Managers mostly overestimated guests' expectations.

Research limitations/implications

The limitation of the study is the relatively small sample used (50 guest house managers and 300 business travellers within one city). Future research needs to examine a broader sample of guest house managers and could compare the expectations of different types of guests.

Practical implications

It is worth noting that guest house managers had overestimated the expectations of business travellers regarding the service provided. Management should focus on service dimensions important to guests and not those based on own opinions.

Originality/value

An understanding of business travellers' expectations could lead to their needs being more closely addressed and satisfaction levels being raised.

Details

International Journal of Contemporary Hospitality Management, vol. 18 no. 7
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 6 June 2016

Omar Moufakkir and Yvette Reisinger

This study aims to further an understanding of hospitality employees’ perceptions of their customers in the context of service encounter by utilizing the concepts of contact…

Abstract

Purpose

This study aims to further an understanding of hospitality employees’ perceptions of their customers in the context of service encounter by utilizing the concepts of contact hypothesis and cultural distance in a multi-ethnic environment. The study compares perceptions of Chinese immigrants working in restaurants of their British patrons (from a remote culture) and Chinese patrons (from a proximate culture). The service encounter takes place in the London Chinatown. The dynamics of Chinatown as a “third space” adds complexity to service encounter and employee perceptions.

Design/methodology/approach

A self-administered questionnaire was distributed to 118 Chinese restaurant employees in the Soho area of the London Chinatown. Perception questions were based on interviews undertaken in an earlier phase of the research. A paired t-test was run to identify significant differences in the Chinese restaurant employees’ perceptions of the Chinese and British patrons. Discriminant analysis was performed to determine which perception variables discriminated the most between the two patron groups.

Findings

Despite cultural proximity, the perceptions held by Chinese restaurant employees of their nationals were negative compared to the perceptions of British patrons. Out of 16, in 15 areas of measurement, there were significant differences in the Chinese restaurant employees’ perceptions’ of their Chinese and British guests. Six variables that discriminated the most between the two groups of guests were no tips, not polite, loud, no compliment, messy and demanding.

Research limitations/implications

Research in ethnic and minority quarters, such as Chinatown in London, may suffer from “recall bias”, or in this case from making the difference between customer groups. Also, the Chinese are not a homogeneous group. For example, despite cultural similarity with mainstream culture, cultural and behavioral characteristics may exist between residents from the South, North and Hong Kong.

Practical implications

The cultural diversity of the industry’s employees necessitates managing cultural diversity effectively, especially in the sectors that rely heavily on guest–employee interaction. Perceptions affect attitudes and behavior. Training programs about perception and its roots may bridge the service gap in high-contact service encounters.

Originality/value

This study provides a ground for future empirical research into understanding the immigrant employees’ perceptions of their guests, nationals versus non-nationals and the ways for improving these perceptions. Taking the example of Chinatown as a dynamic “third space” is another approach to understanding the effects of “ethnoscape” on encounters in a more globalized village.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 10 no. 2
Type: Research Article
ISSN: 1750-6182

Keywords

Article
Publication date: 28 October 2013

Ady Milman

The study aimed to investigate the role of staged authenticity on guests' overall experience when visiting a theme park. It also assessed their evaluative perception of the “real…

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Abstract

Purpose

The study aimed to investigate the role of staged authenticity on guests' overall experience when visiting a theme park. It also assessed their evaluative perception of the “real experience” versus the “staged experience.” In addition, the study explored the variables that may predict guest's perceived level of authenticity, realism and truth when experiencing “reproduced” landmarks at a theme park.

Design/methodology/approach

The study's setting was the World Showcase at Disney's Epcot theme park that features well-known “staged” landmarks. The study adopted a theoretical framework initially developed by Naoi that measures guests' perceived authenticity at tourist attractions. Personal interviews were conducted with 336 local residents, domestic and international tourists in Central Florida using a structured questionnaire. Data was analyzed using SPSS and included descriptive statistics, t-tests, and multiple regression analysis.

Findings

Patrons' overall experience at Epcot's World Showcase was perceived to be “unique,” “authentic,” “fantasy,” “exotic,” “adventurous,” “secure,” “safe” and “sanitary.” Respondents also perceived the country pavilions to be “truthful,” the architecture to be “realistic” and the ethnic food to be “authentic.” Respondents' perceived level of authenticity, realism, and truthfulness was predicted by their travel experience, visiting experience to Epcot and other Central Florida's theme parks, demographic characteristics, and several variables that measured perceived authenticity.

Research limitations/implications

The study was conducted in the world's third busiest theme park and therefore, guests' perception of “staged authenticity” may be different in other theme parks. The instrument used was adopted from studies that were not conducted in the theme park industry. The study provided a theoretical contribution on the measurement and prediction of guests' level of perceived authenticity when visiting a theme park. This theoretical framework can be extended to other hospitality operations that present “staged authenticity” settings like hotels, restaurants, festivals, events, retail outlets and more. The findings may also be useful for investors, designers, operators, and marketing executives when developing “staged authenticity” experiences for different market segments.

Originality/value

With the continuing growth of the global theme park industry, coupled with its high capital investment in architecture and design, it is necessary to investigate the impact of “staged authenticity” attributes on the overall guest experience.

Details

Tourism Review, vol. 68 no. 4
Type: Research Article
ISSN: 1660-5373

Keywords

Article
Publication date: 21 April 2023

Yang Yang, Michael S. Lin and Vincent P. Magnini

Growing health concerns amid the COVID-19 pandemic have led guests to focus on various aspects of hotel cleanliness. This study aims to investigate whether customers’ perceived…

Abstract

Purpose

Growing health concerns amid the COVID-19 pandemic have led guests to focus on various aspects of hotel cleanliness. This study aims to investigate whether customers’ perceived importance of hotel cleanliness during their stay depends on local pandemic severity and moderators of the pandemic–cleanliness relationship.

Design/methodology/approach

Based on TripAdvisor data from 26,519 reviews in 2020 for 2,024 hotels across the USA, this study evaluated the importance of hotel cleanliness using the estimated coefficient of the cleanliness score in a regression of overall hotel rating scores.

Findings

Results of a multilevel ordered logit model confirmed that a more difficult local pandemic situation rendered cleanliness more important during hotel stays. Additionally, the effect of the pandemic was more pronounced among specific groups: men and travelers with more expertise, and guests staying in hotels without COVID-19 protocols for linen cleaning, with a lower average rating, with a larger size and in a more urbanized location.

Originality/value

This study represents a pioneering effort to assess how pandemics shape people’s (perceived) importance of cleanliness during hotel stays based on revealed data. Despite potential managerial relevance, a number of the moderating variables included in this study, such as traveler expertise and hotel location, have never been studied within the context of cleanliness perceptions during a pandemic.

Details

International Journal of Contemporary Hospitality Management, vol. 36 no. 1
Type: Research Article
ISSN: 0959-6119

Keywords

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