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Article
Publication date: 29 February 2024

Yu Huang and Weisheng Chiu

Sustainability is a major global concern, and research has suggested a bidirectional relationship between participatory sport events and the natural environment. Against this…

Abstract

Purpose

Sustainability is a major global concern, and research has suggested a bidirectional relationship between participatory sport events and the natural environment. Against this background, we examined the influence of runners’ environmental consciousness on their perceptions of the quality of green initiatives and their supportive intention at a running event.

Design/methodology/approach

We collected questionnaire responses from 496 runners at an event held in Taiwan, and we used partial least squares structural equation modeling for our measurement and structural models.

Findings

Our findings revealed that environmental consciousness had a positive relationship with green perceived quality, and that green perceived quality, in turn, positively affected supportive intention. Green perceived quality also mediated the relationship between environmental consciousness and supportive intention, and running frequency moderated the relationship between environmental consciousness and supportive intention.

Practical implications

Stakeholders should promote the environmental consciousness of event participants and implement sustainable initiatives to enhance participants’ supportive intention towards participatory sport events.

Originality/value

This study contributes to the literature by examining the role of environmental consciousness, green perceived quality and supportive intention in the context of a running event. The findings highlight the importance of environmental sustainability in participatory sport events and provide valuable insights for event organizers and stakeholders in designing and implementing sustainable initiatives.

Details

International Journal of Sports Marketing and Sponsorship, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1464-6668

Keywords

Article
Publication date: 7 August 2023

Fahriye Hilal Halicioglu and Kubra Gurel

Most of the emphasis in the green building literature on the green performance of buildings has been on optimizing energy and resource efficiency. Admittedly, from the perspective…

Abstract

Purpose

Most of the emphasis in the green building literature on the green performance of buildings has been on optimizing energy and resource efficiency. Admittedly, from the perspective of the sustainable construction industry, making optimally energy and resource efficiency, often seen as a technical challenge, has a premise role in green building projects. However, green buildings need to optimally meet the health, well-being and comfort requirements of their occupants and their environmental quality targets. In that context, perceived quality is a crucial determinant of occupant satisfaction and can play a critical role in the user-oriented improvement of the green performance of buildings. While previous research has highlighted issues related to occupant satisfaction, none of them examines green buildings from a perceived quality perspective. Therefore, the study attempts to fill this research gap.

Design/methodology/approach

Firstly, to reveal the positive and negative satisfaction of the building occupants according to the green building features, the review of previous research in the related literature is supplemented by an exploratory study of case studies evaluating occupant satisfaction in green buildings. Then, a conceptual framework is proposed to link perceived quality and green building features towards occupant satisfaction.

Findings

A review of the case studies in 49 research articles has shown deficiencies in a comprehensive understanding and approach to the perceived quality of green buildings. In response, the development of a framework for conceptual interrelationships may provide a pathway for more detailed quality assessments for future research. In this study, the proposed conceptual framework has the potential to provide a conceptual basis for future models in determining the relationship between quality expectations and quality experiences in green buildings. It can also serve as a constructive approach for assessing occupant satisfaction in the quality-driven improvements of green buildings and further investigation of the importance of various quality cues, quality attributes and their interactions.

Originality/value

This study aims to incorporate green building features and perceived quality concepts into a framework that can form the basis for assessing occupant satisfaction in green buildings. The ultimate goal of the proposed conceptual framework is to generate an insight that can contribute to rethinking the perceived quality of green buildings and developing more occupant-driven solutions for future green buildings.

Details

International Journal of Quality & Reliability Management, vol. 41 no. 3
Type: Research Article
ISSN: 0265-671X

Keywords

Article
Publication date: 4 November 2020

Guy Assaker

This study aims to present and empirically examines an expanded service model that incorporates green hotel practices together with a multidimensional/higher-order measurement…

2057

Abstract

Purpose

This study aims to present and empirically examines an expanded service model that incorporates green hotel practices together with a multidimensional/higher-order measurement model of service quality, as well as perceived value and satisfaction, to examine the relationships among these variables and hotel consumers’ loyalty/behavioral intentions (BI).

Design/methodology/approach

The model was examined using partial least squares structural equation modeling (PLS-SEM) using data gathered in August 2018 from 200 surveys completed by UK subjects who stayed at upscale European hotels.

Findings

The results of PLS-SEM found that hotel service quality has a direct and positive effect on perceived value, satisfaction and BI. There is also an indirect effect of service quality on BI through perceived value and satisfaction, while green practices only had a direct effect on perceived value, not satisfaction or BI.

Research limitations/implications

This study offers new insights into the network of causal relationships among determinants of hotel consumers’ BI. The results offer hotel operators a better understanding of specific green practices and service quality attributes they can use to more favorably influence consumers’ intentions to revisit the property and recommend them through positive word-of-mouth.

Originality/value

This research is particularly relevant in today’s reality characterized by travelers’ growing concern for green issues and business’ responsibilities toward the environment. Moreover, unlike previous studies, this study assumes a multidimensional scheme for service quality, further enhancing the understanding of hotel consumers’ BI relationships.

Details

International Journal of Contemporary Hospitality Management, vol. 32 no. 12
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 11 March 2021

Prashant Kumar, Michael Polonsky, Yogesh K. Dwivedi and Arpan Kar

This study aims to examine the effects of three green information quality dimensions – persuasiveness, completeness and credibility – on green brand evaluation and whether this is…

5097

Abstract

Purpose

This study aims to examine the effects of three green information quality dimensions – persuasiveness, completeness and credibility – on green brand evaluation and whether this is mediated by green brand credibility. It also examines the moderating effects of eco-label credibility and consumer knowledge on green information quality dimensions and green brand credibility relationships.

Design/methodology/approach

Using a structured questionnaire on environmentally-friendly electrical goods/electronics, cosmetic and apparel product advertisements, involving an elaboration task, this study collected usable data from 1,282 Indian consumers across 50 cities. It also undertook an assessment for three different product groups using structural equation modelling to examine proposed hypotheses and assessed moderated mediation using the Hays process model.

Findings

The study indicates that: green brand credibility mediates the effects of green information quality dimensions on green brand evaluation; consumer knowledge moderates the effects of persuasiveness and completeness on green brand credibility and eco-label credibility moderates the effects of persuasiveness and credibility on green brand credibility.

Research limitations/implications

In green information processing, this study supports the relevance of the elaboration likelihood model and the mediation effect of green brand credibility. It also presents evidence that credible eco-labels enhance green information processing. While the results are broadly consistent across the three product categories, the results may only generalizable to the environmentally-aware urban populations.

Practical implications

Help brand managers to design advertisements that add brand credibility in environmentally-aware urban markets.

Originality/value

It helps to define green information quality and the interacting effects of eco-label credibility and consumer knowledge in green information processing.

Details

European Journal of Marketing, vol. 55 no. 7
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 30 November 2018

Sirish Kumar Gouda, Prakash Awasthy, Krishnan T.S. and Sreedevi R.

The purpose of this paper is to identify various dimensions of green quality. It integrates the existing carbon footprinting technique with the eight dimensions of quality

1210

Abstract

Purpose

The purpose of this paper is to identify various dimensions of green quality. It integrates the existing carbon footprinting technique with the eight dimensions of quality proposed by Garvin (1984, 1987). Apart from extending these concepts, it also proposes two new dimensions – traceability and standardization which are not explicitly considered by the above two.

Design/methodology/approach

Conceptual theory building is used to develop a framework consisting of three interrelated propositions which explain the underlying dimensions of green quality and provide a better understanding of the same.

Findings

Similar to the eight dimensions of quality proposed by Garvin, the authors propose various dimensions of green quality and develop three propositions around these dimensions. This conceptual framework is developed by integrating the works of traditional quality (specifically Garvin’s eight dimensions), emergent literature on green products and their attributes, carbon footprinting from environmental economics discipline by summarizing their common elements and contrasting their differences.

Originality/value

This research is one of the first studies that explore the dimensions of green quality of a product. Apart from discovering and exploring inherent greenness in Garvin’s eight dimensions of quality, the authors also discuss about two new dimensions – traceability and standardization.

Details

The TQM Journal, vol. 31 no. 1
Type: Research Article
ISSN: 1754-2731

Keywords

Article
Publication date: 19 March 2018

Hung-Che Wu, Ching-Chan Cheng, Yi-Chang Chen and Wien Hong

This paper aims to test the relationships among the experiential quality dimensions, the green relationship quality dimensions, environmental friendliness, green support, green

5526

Abstract

Purpose

This paper aims to test the relationships among the experiential quality dimensions, the green relationship quality dimensions, environmental friendliness, green support, green desire and green experiential loyalty in a green bed & breakfast (B&B) context.

Design/methodology/approach

The data used in this study are based on a sample of 517 customers staying at one green B&B in Yilan County of Taiwan. The predicted relationship is tested using structural equation modeling.

Findings

The empirical findings reveal the following: five dimensions (peer-to-peer quality, physical environment quality, outcome quality, venue quality and administration quality) constitute a multidimensional model to conceptualize and measure perceived experiential quality that can achieve green experiential satisfaction in addition to environmental friendliness; environmental friendliness has a direct influence on green trust and green experiential satisfaction, which has a positive significant influence on green support and green desire; and green trust, green experiential satisfaction and green support contribute to green experiential loyalty.

Practical implications

To increase the perceptions of experiential quality dimensions, green relationship quality dimensions, environmental friendliness, green support, green desire and green experiential loyalty, the findings of this study will help green B&B management develop and implement market-orientated service strategies.

Originality/value

This paper provides data that result in a better understanding of the relationships among experiential quality dimensions, green relationship quality dimensions, environmental friendliness, green support, green desire and green experiential loyalty in a green B&B setting.

Details

International Journal of Contemporary Hospitality Management, vol. 30 no. 3
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 3 August 2015

Ratapol Wudhikarn, Nopasit Chakpitak and Gilles Neubert

In this study, an optimal green product is selected from three newly developed ecological products and a non-environmentally friendly product. An analytic network process (ANP)…

1086

Abstract

Purpose

In this study, an optimal green product is selected from three newly developed ecological products and a non-environmentally friendly product. An analytic network process (ANP), used widely for multi-criteria decision making (MCDM), is applied to account for the tradeoff issues among the criteria (quality, cost and green issue) in the new green product selection processes. The paper aims to discuss these issues.

Design/methodology/approach

This paper focuses on current social and consumer requirements. New product selection processes consider three major perspectives, i.e., quality, cost and environment, as criteria. The following two main methods are applied to respond to this multi-disciplinary issue: the eight quality dimensions proposed by Garvin are used to manage the quality issue, and a life cycle costing (LCC) method is applied for consideration of the cost and green issue. Therefore, the dependency issue among the criteria is considered, using a suitably selected method, the ANP method, and all the methods are applied to a real business, which produces roof tiles, for the delivery of a new optimal green product.

Findings

An optimal environmentally friendly product does not overcome the existing toxic product of the focused company. The environmental performance is necessarily balanced by the quality and cost capabilities.

Research limitations/implications

This paper focuses on the new product selection of roof tile products. The criteria or measuring indicators may be dissimilar, and cannot be applied to other products.

Practical implications

The proposed approach can be applied to other manufacturing companies or services to allow decision makers to make better determinations for a comprehensive dependency problem. The managers can apply the proposed model to benchmark the considered products as well as to find the weaknesses of products.

Originality/value

This method considers the relationship among quality, cost and environment for newly developed green products. The method produces better results than former MCDM studies which did not account for the dependency issue among the criteria.

Details

Benchmarking: An International Journal, vol. 22 no. 6
Type: Research Article
ISSN: 1463-5771

Keywords

Article
Publication date: 1 February 2013

Yu‐Shan Chen and Ching‐Hsun Chang

This study aims to combine the literature on green marketing and relationship marketing into a new managerial framework of green trust. In addition, this study seeks to elaborate…

12373

Abstract

Purpose

This study aims to combine the literature on green marketing and relationship marketing into a new managerial framework of green trust. In addition, this study seeks to elaborate the relationships among green perceived quality, green perceived risk, green satisfaction, and green trust.

Design/methodology/approach

The research object of this paper focuses on Taiwan's consumers who have the purchase experience of information and electronics products. This study undertakes an empirical study by means of the questionnaire survey method. The questionnaires were randomly mailed to consumers who had the purchase experience of information and electronics products. Structural equation modeling (SEM) is applied to test the research framework.

Findings

The empirical results indicate that green perceived quality would positively affect green satisfaction and green trust, whereas green perceived risk would negatively influence both of them. In addition, this study points out that the relationships between green trust and its two antecedents – green perceived quality and green perceived risk – are partially mediated by green satisfaction. Hence, investing resources in the increase of green perceived quality and the decrease of green perceived risk is useful to enhance green satisfaction and green trust.

Originality/value

Although previous research has explored the relevant issues about trust, none highlights trust about green or environmental issues from the perspectives of perceived quality and perceived risk. This study proposes a research framework, which can help companies enhance their green trust via its three determinants: green perceived quality, green perceived risk, and green satisfaction.

Details

Management Decision, vol. 51 no. 1
Type: Research Article
ISSN: 0025-1747

Keywords

Article
Publication date: 1 March 2022

Jiawei Xu, Yubing Yu, Ye Wu, Justin Zuopeng Zhang, Yulong Liu, Yanhong Cao and Prajwal Eachempati

The paper aims to study the relationship between corporate social responsibility, green supply chain management, and operational performance and the moderating effects of…

1488

Abstract

Purpose

The paper aims to study the relationship between corporate social responsibility, green supply chain management, and operational performance and the moderating effects of relational capital on these relationships.

Design/methodology/approach

The authors conduct an empirical study with a structural equation modeling approach to investigate the relationship between corporate social responsibility—constructed by the quality and environmental responsibility, green supply chain management—including green supplier and customer management and operational performance—manifested by quality, cost, flexibility, and delivery performance using data from 308 manufacturers in China. Besides, the authors explore the moderating effect of supplier and customer relational capital on these relationships.

Findings

The findings indicate that a company's quality and environmental responsibility significantly impacts its green supply chain management practices, which further improve its operational performance in quality, cost, flexibility, and delivery. In addition, supplier and customer relational capital strengthens the influence of environmental responsibility on green supply chain management. While supplier relational capital reinforces the impact of green supplier management on flexibility and delivery performance, customer relational capital only strengthens the influence of green customer management on flexibility performance.

Originality/value

The study enriches the extant literature by developing a holistic framework integrating corporate social responsibility, green supply chain management, relational capital, and operational performance and unraveling their intricate relationships. The authors’ findings help practitioners prioritize proactive steps in environmental conservation more than achieving operational performance.

Details

Journal of Enterprise Information Management, vol. 35 no. 6
Type: Research Article
ISSN: 1741-0398

Keywords

Article
Publication date: 12 September 2016

Hung-Che Wu, Chi-Han Ai and Ching-Chan Cheng

This study aims to fill a conceptual gap by identifying the dimensions of green experiential quality and empirically examining the interrelationships among green experiential…

3535

Abstract

Purpose

This study aims to fill a conceptual gap by identifying the dimensions of green experiential quality and empirically examining the interrelationships among green experiential quality, green equity, green image, green experiential satisfaction and green switching intention. A multi-dimensional model is used as a framework to synthesize the effects of green experiential quality, green equity, green image and green satisfaction on green switching intention of green hotel customers.

Design/methodology/approach

The data used in this study were collected from a sample of 535 customers staying in one green hotel of Taipei City, Taiwan. Data were analyzed using structural equation modeling and hierarchical regression analysis.

Findings

The findings support a multi-dimensional model consisting of four dimensions (interaction quality, physical environment quality, access quality and administration quality) to conceptualize and measure perceived green experiential quality. Perceived green experiential quality significantly influences green equity and green image, which, in turn, result in green experiential satisfaction. Green switching intention is influenced by green experiential satisfaction and green image. However, outcome quality is not a component of perceived green experiential quality, which, in turn, insignificantly results in green experiential satisfaction. Green image plays a role in moderating the relationship between green experiential quality and interaction quality, outcome quality, access quality and administration quality.

Practical implications

To increase green experiential quality and green equity, enhance green image and green experiential satisfaction and decrease green switching intention, the finding of this study will help green hotel management to develop and implement market-oriented service strategies.

Originality/value

This is the first study to synthesize the effects of green experiential quality, green equity, green image and green experiential satisfaction on green switching intention in a green hotel setting.

Details

International Journal of Contemporary Hospitality Management, vol. 28 no. 9
Type: Research Article
ISSN: 0959-6119

Keywords

1 – 10 of over 59000