Search results

1 – 10 of over 1000
Article
Publication date: 1 March 2000

Grady E. Means and Matthew Faulkner

A process of continuous innovation isn't just “nice to have,” it's “need to have.”

Abstract

A process of continuous innovation isn't just “nice to have,” it's “need to have.”

Details

Journal of Business Strategy, vol. 21 no. 3
Type: Research Article
ISSN: 0275-6668

Article
Publication date: 1 June 1999

Grady Means

In this interview, Grady Means describes the context within which today's businesses must operate and the steps key business leaders are taking to ensure their success in this…

Abstract

In this interview, Grady Means describes the context within which today's businesses must operate and the steps key business leaders are taking to ensure their success in this environment. Topics discussed include: business‐to‐business e‐commerce, a global strategic perspective, collapsed planning cycles, heuristic planning based on options, creating outsourcing auction networks, and knowledge management among communities of interest. By recognizing the cycles of change and taking bold action, Grady Means believes that companies will see growth rates and wealth creation that are unprecedented.

Details

Strategy & Leadership, vol. 27 no. 6
Type: Research Article
ISSN: 1087-8572

Keywords

Article
Publication date: 2 September 2020

Nicholas Burton and Cole McClean

This study explores the use of event-related promotional hashtags by non-sponsors as a form of social ambushing, akin to newsjacking, as potential means of ambushing major events…

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Abstract

Purpose

This study explores the use of event-related promotional hashtags by non-sponsors as a form of social ambushing, akin to newsjacking, as potential means of ambushing major events and the potential challenges facing commercial rights holders.

Design/methodology/approach

Framed within the context of the 2018 PyeongChang Winter Olympic Games, the present research takes a descriptive analytical approach to social media analysis. Social media data were accessed from Twitter's API across a six-week Games period and subsequently coded and categorized based upon strategic intent, content and key structural characteristics. A quantitative analysis of Tweet distribution, frequency and buzz was then conducted, providing insight into the impacts and effects of social ambushing via newsjacking.

Findings

Importantly, the study's findings suggest that whilst newsjacking by non-sponsors throughout the Games was pervasive, the potential reach and impact of such social ambushing may be limited. Non-sponsoring firms primarily adopted Games hashtags for behavioural or diversionary means, however consumer response to such attempts was minimal. These findings offer renewed perspective for scholars and practitioners on social ambushing and ambush marketing interventionism.

Originality/value

This research provides an important investigation into the manifestations and potential implications of social ambushing and illustrates the potential for brands to newsjack sporting events through unauthorized hashtag usage, necessary advances in sport marketing research.

Details

Sport, Business and Management: An International Journal, vol. 11 no. 2
Type: Research Article
ISSN: 2042-678X

Keywords

Article
Publication date: 1 December 1999

Wen‐Chieh Chuang and Peter O’Grady

Propoes a methodology that enables a dynamic and interactive 3‐Dvisualization model of the assembly process to be developed from the CAD files of each part in the assembly. Makes…

Abstract

Propoes a methodology that enables a dynamic and interactive 3‐Dvisualization model of the assembly process to be developed from the CAD files of each part in the assembly. Makes three main contributions to the research in this area. First, a taxonomy of features for assembly is presented. Second, a process model for generating interactive 3D models of the assembly process is developed and, third, a new algorithm for creating a dynamic assembly model is derived. This algorithm, called the 3D assembly visualization (3AV) algorithm, involves instantiating the motion attributes that specify the motion of each part in the assembly. This dynamic assembly model is then converted to a 3‐D renderable format for visualization. An example is presented that uses virtual reality modeling language (VRML) as the 3‐D representation language. The result is a dynamic and interactive visual representation of the assembly operation. Such visualization can be of considerable use in DFA.

Details

International Journal of Agile Management Systems, vol. 1 no. 3
Type: Research Article
ISSN: 1465-4652

Keywords

Article
Publication date: 3 April 2017

Jo Grady

The purpose of this paper is to examine the role of specific active labour market policies (ALMP) and increased use of zero hour contracts (ZHCs) in creating an environment in…

3338

Abstract

Purpose

The purpose of this paper is to examine the role of specific active labour market policies (ALMP) and increased use of zero hour contracts (ZHCs) in creating an environment in which low-wage jobs flourish. Alongside these, it examines the role of financialization over the last 30 years in fostering the nuturalization of policies that institutionalize low wages and deregulate the economy in favour of big business.

Design/methodology/approach

This paper draws upon academic literature, official statistics, and analyses via the concept of neoliberalism.

Findings

This paper demonstrates that via a set of interconnected macro and micro factors low pay is set to remain entrenched in the UK. It has demonstrated that this is not the result of some natural response to labour market demands. Far from it, it has argued that these policy choices are neoliberal in motivation and the outcome of establishing low pay and insecure employment is a significant character of the contemporary labour market is deliberate.

Research limitations/implications

This paper encourages a re-think of how the authors address this issue of low pay in the UK by highlighting alternative forms of understanding the causes of low pay.

Practical implications

It presents an alternative analysis of low pay in the UK which allows us to understand and call into question the low-pay economy. In doing so it demonstrates that crucial to this understanding is state regulation.

Social implications

This paper allows for a more nuanced understanding of the economic conditions of the inequality caused by low pay, and provides an argument as to alternative ways in which this can be addressed.

Originality/value

The paper examines the relationship between the rise of neoliberalism and finance capital, the subsequent emergence of the neoliberal organization, the associated proliferation of ALMP and ZHCs, and the impact of these on creating a low-wage economy. It makes the argument that the UK’s low-wage economy is the result of regulatory choices influenced by a political preference for financialization, even if such choices are presented as not being so. Thus, the contribution of this paper is that it brings together distinct and important contemporary issues for scholars of employee relations, but connects them to the role of the state and neoliberal regulation.

Details

Employee Relations, vol. 39 no. 3
Type: Research Article
ISSN: 0142-5455

Keywords

Article
Publication date: 16 August 2019

Erik Strauss and Sophie Tessier

Abstract

Details

Qualitative Research in Accounting & Management, vol. 16 no. 2
Type: Research Article
ISSN: 1176-6093

Article
Publication date: 1 June 2000

A. Savini

Gives introductory remarks about chapter 1 of this group of 31 papers, from ISEF 1999 Proceedings, in the methodologies for field analysis, in the electromagnetic community…

1129

Abstract

Gives introductory remarks about chapter 1 of this group of 31 papers, from ISEF 1999 Proceedings, in the methodologies for field analysis, in the electromagnetic community. Observes that computer package implementation theory contributes to clarification. Discusses the areas covered by some of the papers ‐ such as artificial intelligence using fuzzy logic. Includes applications such as permanent magnets and looks at eddy current problems. States the finite element method is currently the most popular method used for field computation. Closes by pointing out the amalgam of topics.

Details

COMPEL - The international journal for computation and mathematics in electrical and electronic engineering, vol. 19 no. 2
Type: Research Article
ISSN: 0332-1649

Keywords

Article
Publication date: 11 May 2023

Jamee Pelcher, Sylvia Trendafilova and Jeffrey Alexander Graham

The purpose of this study is to evaluate the environmental values, beliefs, norms and behaviors of students in higher education institutions across North America, more…

Abstract

Purpose

The purpose of this study is to evaluate the environmental values, beliefs, norms and behaviors of students in higher education institutions across North America, more specifically, undergraduate and graduate students in sport management programs.

Design/methodology/approach

The research was framed around Stern et al.’s (1999) value-belief-norm theory, which provides an explanation of the causes of the broad predisposition toward pro-environmental behavior. Furthermore, it was an extension of the work conducted by Casper and Pfahl (2012). Data collection was based on an online survey, comprising questions related to the students’ values, beliefs, norms and behaviors in relation to the natural environment.

Findings

Results indicated strong agreeance with the biospheric environmental statements that reflect the individuals’ personal ecological values, illustrating a moderate agreement with the degree of responsibility and obligation felt by the student to take environmental action. Findings also suggested that students hold sport organizations to a higher level of environmentalism than their personal environmental sustainability practices. Both groups, undergraduate and graduate students, have values, beliefs and norms moderately connected to pro-environmental stances.

Practical implications

It would be beneficial for educators to use this information as baseline from which to build and re-design their classes.

Originality/value

It would be beneficial for educators to use this information as baseline from which to build and re-design their classes. This study provides valuable information for faculty to create and frame curricula to better prepare future professionals for a career in the sports industry.

Details

International Journal of Sustainability in Higher Education, vol. 24 no. 8
Type: Research Article
ISSN: 1467-6370

Keywords

Article
Publication date: 1 January 1990

Gordon R. Foxall, Adrian F. Payne, James W. Taylor and Grady D. Bruce

The hypothesis that broadly defined managerial functions can besubdivided on the basis of their members′ internal and external taskorientations, and that the resulting…

Abstract

The hypothesis that broadly defined managerial functions can be subdivided on the basis of their members′ internal and external task orientations, and that the resulting subfunctions are, respectively, predominantly “adaptive” or “innovative” in terms of Kirton′s adaption‐innovation theory, was tested. Data from samples of British (N = 115), Australian (N = 123) and American (N = 131) mid‐career managers undertaking MBA programmes who completed the Kirton Adaption‐Innovation Inventory (KAI) and provided employment histories displayed the expected patterns of task orientation and cognitive style. Implications for adaption‐innovation theory and the management of organisational change are briefly discussed.

Details

Marketing Intelligence & Planning, vol. 8 no. 1
Type: Research Article
ISSN: 0263-4503

Keywords

Article
Publication date: 8 June 2023

Youngjee Ko, Hanyoung Kim, Youngji Seo, Jeong-Yeob Han, Hye Jin Yoon, Jongmin Lee and Ja Kyung Seo

Successful social marketing campaign to promote COVID-19 vaccination for the unvaccinated relies on increasing positive reactions but also reducing negative responses to…

Abstract

Purpose

Successful social marketing campaign to promote COVID-19 vaccination for the unvaccinated relies on increasing positive reactions but also reducing negative responses to persuasive messages. This study aims to investigate the relative effects of narrative vs non-narrative public service announcements (PSAs) promoting COVID-19 vaccination on both positive and negative reactions. Using social media as a tool for disseminating marketing campaigns provides a great opportunity to examine the effectiveness of narrative PSAs on vaccination intention, especially among unvaccinated young adults, who were the target audience of the social marketing. This study explores the role of empathy and psychological reactance as underlying mechanisms.

Design/methodology/approach

An experiment involving unvaccinated young adults was conducted with a one-factor, two-condition (message type: narrative vs non-narrative) design.

Findings

Results indicated that the narrative (vs non-narrative) PSAs led to greater empathy. While no direct effects of message type emerged on psychological reactance or vaccination intention, results of a serial multi-mediator model confirmed that empathy and psychological reactance mediated the effects of message type on vaccination intention.

Originality/value

The study extends the understanding of narrative persuasion by examining an underlying mechanism behind narrative persuasion in a COVID-19 PSA. This study provides empirical evidence of the important role of empathy in processing narrative PSAs. Moreover, the current study expands narrative persuasion’s applicability to COVID-19 vaccination intervention messages for unvaccinated young adults, highlighting the effectiveness of narrative persuasion as a social marketing communication tool.

Details

Journal of Social Marketing, vol. 13 no. 4
Type: Research Article
ISSN: 2042-6763

Keywords

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