Search results

1 – 10 of 12
To view the access options for this content please click here
Article
Publication date: 1 January 1988

Mushtaq Luqmani, Ghazi M. Habib and Sami Kassem

This articles provides a managerial framework to examine and analyse factors that may influence government decision making in less developed countries. In order to market…

Abstract

This articles provides a managerial framework to examine and analyse factors that may influence government decision making in less developed countries. In order to market successfully to these buyers, a series of hurdles has to be cleared. These include meeting eligibility, following procedures, establishing critical linkages, developing competitive offers and exerting appropriate influence. International firms can enhance their success and profits by taking a serious, long‐term approach to these markets.

Details

International Marketing Review, vol. 5 no. 1
Type: Research Article
ISSN: 0265-1335

Keywords

To view the access options for this content please click here
Article
Publication date: 1 March 1989

Ghazi M. Habib and John J. Burnett

This article tests a number of channel behaviour hypotheses in aunique structural arrangement – the joint venture. The resultsindicate that goal disparity is a significant…

Abstract

This article tests a number of channel behaviour hypotheses in a unique structural arrangement – the joint venture. The results indicate that goal disparity is a significant predictor of conflict and that perceived conflict is related to member satisfaction, manifest conflict, and desire for change. Managerial and theoretical implications are discussed.

Details

International Marketing Review, vol. 6 no. 3
Type: Research Article
ISSN: 0265-1335

Keywords

To view the access options for this content please click here
Article
Publication date: 1 March 2002

Craig Julian and Aron O’Cass

Examines the determinants of International Joint Venture marketing performance in Thailand. Uses the results from a survey of 1047 Thai‐foreign IJVs in Thailand from firms…

Downloads
2390

Abstract

Examines the determinants of International Joint Venture marketing performance in Thailand. Uses the results from a survey of 1047 Thai‐foreign IJVs in Thailand from firms that were mainly engaged in agriculture, metal working, electrical and chemical industries. Applies exploratory factor analysis and discriminant analysis to identify these critical determinants as market characteristics, conflict, commitment, marketing orientation and organisational control.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 14 no. 1
Type: Research Article
ISSN: 1355-5855

Keywords

To view the access options for this content please click here
Article
Publication date: 1 April 1986

Ugur Yavas and Ghazi Habib

Management writings in the Middle East region are scarce and scattered. This is due to the lack of doctorate programmes offered by educational institutions, the weak links…

Abstract

Management writings in the Middle East region are scarce and scattered. This is due to the lack of doctorate programmes offered by educational institutions, the weak links between academia and the business world, limited formal and informal networks, the lack of status given to the field of management by national bodies and the lack of a publication culture. A bibliography of management‐related writings in the Middle East is presented, which includes other functional areas such as marketing, finance and accounting. It aims to draw the students' attention to a variety of sources. In compiling the bibliography a review of the literature in Arabic, English and Turkish was undertaken, followed by a survey of the top officials of academic institutions offering management/commerce, business administration degree programmes in the region.

Details

Management Research News, vol. 9 no. 4
Type: Research Article
ISSN: 0140-9174

Keywords

To view the access options for this content please click here
Article
Publication date: 1 April 2005

Rashid Ameer

This paper explores attractiveness of stocks on Karachi Stock Exchange using event study methodology. The main findings of this paper are KSE 100 has included small share…

Abstract

This paper explores attractiveness of stocks on Karachi Stock Exchange using event study methodology. The main findings of this paper are KSE 100 has included small share capital base manufacturing companies during 2000‐2002. There is no significant difference in pre tax profitability of companies included (excluded) except for their capital structures. The results from event study seem to suggest that KSE100 stocks would be more attractive to passive investors. The passive investors tracking moderate beta stocks on KSE100 index are better off until beta of the stocks climbs up.

Details

Management Research News, vol. 28 no. 4
Type: Research Article
ISSN: 0140-9174

Keywords

To view the access options for this content please click here
Article
Publication date: 1 March 1987

Ugur Yavas and Ghazi Habib

Recent literature in marketing reveals a substantial growth of interest in behavioural issues relating to channels of distribution. It appears that research in behavioural…

Abstract

Recent literature in marketing reveals a substantial growth of interest in behavioural issues relating to channels of distribution. It appears that research in behavioural aspects of channels has come of age in the 1980s and the interest is likely to continue. Behavioural constructs such as conflict, co‐operation, power, performance, channel‐member satisfaction, and the interrelationships among these have been the focal point of an increasing number of conceptual and theoretical writings. The primary intent of this literature is to augment a better understanding and management of channel behaviour.

Details

International Journal of Physical Distribution & Materials Management, vol. 17 no. 3
Type: Research Article
ISSN: 0269-8218

To view the access options for this content please click here
Article
Publication date: 1 February 1987

Ghazi Habib, Ugur Yavas, Sami Kassem and Khalid Al‐Modaifer

The macro‐environment of the banking industry in Saudi Arabia is considered, the development of commercial banking is discussed, and present banking activities with regard…

Abstract

The macro‐environment of the banking industry in Saudi Arabia is considered, the development of commercial banking is discussed, and present banking activities with regard to branches, services and promotion are examined. This comprehensive look at the Saudi bank marketing scene draws on the work of published writers, interviews with banking officials and the authors' own observations and experiences.

Details

International Journal of Bank Marketing, vol. 5 no. 2
Type: Research Article
ISSN: 0265-2323

Keywords

To view the access options for this content please click here
Article
Publication date: 1 February 1993

Ugur Yavas and Abdulla Abdul‐Gader

A sample of 217 Saudi children was surveyed to determine the impactof television commercials on their purchase behaviour. Reports theresults of this survey, broken down by…

Abstract

A sample of 217 Saudi children was surveyed to determine the impact of television commercials on their purchase behaviour. Reports the results of this survey, broken down by gender and discusses their implications. Offers suggestions for future research.

Details

Marketing Intelligence & Planning, vol. 11 no. 2
Type: Research Article
ISSN: 0263-4503

Keywords

To view the access options for this content please click here
Article
Publication date: 2 July 2021

Jawad Abbas and Kalpina Kumari

The current study probes the multi-dimensional link between total quality management (TQM) and knowledge management (KM) and investigates how different TQM's dimensions…

Abstract

Purpose

The current study probes the multi-dimensional link between total quality management (TQM) and knowledge management (KM) and investigates how different TQM's dimensions impacts KM processes and how this nexus impacts organizational performance (operational and financial performance) by considering KM as an intermediating variable between TQM and organizational performance.

Design/methodology/approach

Six TQM practices are taken from “Malcolm Baldrige National Quality Award”, namely leadership, customer focus, strategic planning, human resource management, process management and information and analysis; KM processes include knowledge creation, acquisition, sharing and application and organizational performance comprises operational and financial performance. The researcher put together data from different sized services and manufacturing firms, from small, to medium and large firms located in the United Kingdom (UK).

Findings

The results suggested that a positive correlation existed between TQM, KM and organizational performance. KM is also shown to have quite a strong and positive influence on firm operational and financial performance and partially mediates the relationship between TQM and corporate performance. Dimensional analysis indicates that leadership, strategic planning, customer focus and HRM have a significant positive impact on all KM process, while mixed results have been found for process management and information and analysis. The contextual analysis indicates that except for knowledge creation, TQM plays an equally significant role for the majority of manufacturing establishments and services firms.

Originality/value

The present research makes a significant contribution to the scarce literature on the relationship between TQM and KM (mainly at dimensional level), particularly in the context of the UK, and provides a detailed understanding of the relations between different TQM and KM dimensions, and how their relationship impacts on the operational and financial performance of different sizes of manufacturing and services firms.

Highlights

  1. Total quality management (TQM) enhances firms' knowledge management (KM) capabilities

  2. KM partially mediates the relationship between TQM and firms' performance

  3. Leadership, customer focus and process management indicated insignificant impact on knowledge creation

  4. TQM and KM are equally important for all sizes manufacturing and services firms

Total quality management (TQM) enhances firms' knowledge management (KM) capabilities

KM partially mediates the relationship between TQM and firms' performance

Leadership, customer focus and process management indicated insignificant impact on knowledge creation

TQM and KM are equally important for all sizes manufacturing and services firms

Details

Journal of Economic and Administrative Sciences, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1026-4116

Keywords

To view the access options for this content please click here
Article
Publication date: 1 July 2021

Muhammad Waqas, Sarmad Jan Mian and Nabila Nazir

This paper aims to fill a gap in the literature of marketing communication by exploring the role of different nudges implemented through advertising and personal selling…

Abstract

Purpose

This paper aims to fill a gap in the literature of marketing communication by exploring the role of different nudges implemented through advertising and personal selling in enhancing purchase intention and sales of mutual funds in Pakistan.

Design/methodology/approach

Data collected by 20 semi-structured individual qualitative interviews in Pakistan were subjected to thematic analysis.

Findings

This study reveals the way managers apply different nudges in the form of Islamic beliefs and values in advertising and personal selling to enhance purchase intention and sales of mutual fund products among Muslim customers. Nudges that can be used in marketing communication may include religious cues, religious beliefs, religious values, spiritual elements, halal aspects of investment plans, religious icons and symbols, cultural music and images, appropriateness and correctness of sales messages and communicating halal aspects of mutual funds.

Research limitations/implications

The conclusions are based on findings from a relatively small number of respondents from one investment firm, but they offer an empirical basis for future research on the effect of advertising and personal selling on the sales and purchase intention of mutual fund products in an Islamic society.

Practical implications

This study offers practitioners a better understanding of the marketing communication tools likely to influence consumers’ purchase intention of mutual fund products, with positive implications in creating advertising and sales management in Pakistan.

Originality/value

Despite the prevalence of promoting mutual fund products, little research-based analysis has been available to academics or practitioners.

Details

Journal of Islamic Marketing, vol. no.
Type: Research Article
ISSN: 1759-0833

Keywords

1 – 10 of 12