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The chapter aims to examine the number, type, and international presence of European companies (Italian, Spanish, French, German, Dutch, Rumanian, Bulgarian, and English) operating in the renewable energy industries, as well as Chinese companies. Through the analysis of two businesses that have established partnerships and a wholly foreign owned enterprise (WFOE) in China, the chapter identifies the main elements of their management strategies that led to successful operation in China.

To analyze the main characteristics and the internationalization of the European firms operating in the renewable energy industry, we collected information from secondary data. To identify the successful business models to operate successfully in China, we adopted a qualitative case study approach, based on direct interviews and information published on the company websites and articles found on the web.

European enterprises encounter difficulties in approaching the Chinese market, which is rapidly developing as a result of the latest five-year plan setting energy and climate change targets and policies. Indeed, the number of European firms investing in China is low. Through the analysis of two business cases (Asja and Caleffi) that have established partnerships and a WFOE in China, the chapter identifies the main elements of their management strategies that led to successful operation in China.

The relatively small number of cases (two) limits the generalizability of our findings. However, we are convinced that the size of our case companies and their experience in China mean our results are well grounded, although more research is needed.

To the best of our knowledge, this is the first study that has explored the business models adopted by European firms operating in the renewable energy industry in China.

Corporate social responsibility (CSR) and corporate political activity (CPA) are two important components of firms’ nonmarket strategies, oriented toward shaping the firm’s political and social conditions. Although this is acknowledged in the literature, there are contradictory arguments and evidence, concerning, first, whether and under which conditions firms align their CPA and CSR activities, and second, what the impacts might be if they do align these activities. In light of this, this chapter draws from earlier reviews of nonmarket strategies, to explore the factors at multiple levels, macro and micro, that may drive a firm’s alignment of CPA and CSR. In doing so, we draw from management research to identify the macro- and micro-level factors that shape CPA and CSR alignment as CSR and CPA alignment research mostly focuses on outcomes rather than identifying the drivers of alignment. We develop a general model that integrates the macro- and micro-level discussions to make suggestions about where future research needs to go to increase understanding of when corporations will combine their CPA and CSR efforts and the merits of these efforts.

This study assess how governments can nurture innovation activities by supporting the research of individual companies, establishing new networks for innovation activities, and by contributing to the general contextual factors supporting innovative behavior.

This chapter analyzes alternative possibilities for the governance of innovation support and develops a framework to evaluate the governance of innovation support activities provided by a national innovation agency.

The framework is developed by analyzing how the governance principles in various national innovation systems have emerged when the countries have pursued low-carbon innovation strategies.

This chapter empirically shows a need to broaden the perspective on what can be expected from an adaptive innovation system, as well as the new types of arrangements facing public-private innovation collaboration.

This chapter explores new opportunities for the research community to further the understanding of how to apply various governance mechanisms in different contexts of innovation support especially relating to multi-level governance and co-governing.

It is widely recognised that hotels, as important members of the global tourism value chain, have negative impacts on the environment. Many hoteliers feel the adoption of environmental measures is expensive, with little commercial benefit. A further obstacle to improving hotels' green credentials is the perception that adapting staff attitudes and management operations to become more environmentally friendly is too complicated and produces only negligible results. The present study aims to create a snapshot of best practices in sustainability in the hospitality industry adopted by eleven hotels in Germany and Estonia. It also aims to contrast the development of sustainable management systems in these two European countries with different economies and cultures.

German food retailers face a saturated market that is characterized by a high competition environment, dominated by four big retailers. Discounters represent the most important retailing format and German food retailing is often characterized as being “cheap and cheerless.” Retailers offer low-price environments for their customers, because Germans are among the most price sensitive and price-oriented consumers across the world; as a consequence, margins are extremely low. On the other hand, German consumers have the longest tradition worldwide of behaving ecologically and being societally friendly. Being “green,” caring about the ecological footprint, the impact of their own behavior on others, has been for decades the mainstream rather than the exceptional case in Germany. This all leads to all German retailers struggling with the “contradiction” of very price-oriented customers that expect retailers to be sustainable in all possible ways. This chapter discusses how German food retailers respond to these requirements. It presents retailers’ corporate social responsibility (CSR) strategies and activities with regard to the CSR domains of environment, non-domestic operations, product, community support, employee support, and diversity. While all major German retailers have established a high number of CSR activities among all six domains, they often focus on measures that not only improve their CSR image, but also lead to cost reduction by improving efficiency (e.g., reducing energy cost, streamlining supply chains, or improving logistics).

This chapter summarizes existing empirical literature on German gazelles and draws on a large new sample of high-growth firms for a description of the regional and sectoral distribution of gazelles in Germany. In addition, the regional distribution of gazelles is juxtaposed with the occurrence of regional cluster initiatives. In sum, our results are in line with major former findings. We find gazelles in all sectors and many regions with some specificities for young and urban gazelles. We do not find significantly more gazelles in regions, though, which pursue a targeted cluster policy. Finally and consequently, we call for more granular studies on types and characteristics of gazelles in the future.

The purpose of this study is to analyse the role of the clean development mechanism (CDM) established by the Kyoto Protocol in channelling foreign technology to China. Appraising the experience of CDM remains of key importance when drawing lessons for the post-2012 climate regime.

Descriptive analysis of the sources and the determinants of foreign technology transfer based on the examination of 1,355 registered projects. Econometric analysis of the probability of having a foreign supplier of technology in any project.

The prominence of German firms as technology providers and the absence of a strong relationship between technology suppliers and credit buyers. The econometric analysis finds that project size and cost, project location, credit buyers’ and consultants’ characteristics, as well as technology diffusion are all relevant factors in determining the probability of having a foreign supplier of technology.

China is a particularly interesting case for analysing technology transfer in CDM projects since, after a slow start, the country has become the largest and most dynamic CDM recipient worldwide. Furthermore, the analysis of CDM projects may offer some insights into the complex web of technological links between Chinese and foreign firms.

The transfer of emission-saving technologies to developing countries is expected to play a major role in addressing environmental problems worldwide.

This study analyses the sources and determinants of international technology transfer in CDM projects in China, and offers some insights into how the characteristics of the major players and the links between them affect this phenomenon.