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Article
Publication date: 10 December 2020

487

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International Journal of Pharmaceutical and Healthcare Marketing, vol. 14 no. 3
Type: Research Article
DOI:
ISSN: 1750-6123

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Book part
Publication date: 13 July 2011

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Review of Marketing Research: Special Issue – Marketing Legends
Type: Book
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ISBN: 978-0-85724-897-8

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Article
Publication date: 4 September 2009

Craig Henry

243

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Strategy & Leadership, vol. 37 no. 5
Type: Research Article
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ISSN: 1087-8572

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