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The LAUSD is the largest school district in the State and is charged with the responsibility of educating over one‐fifth of the children in California. Taken individually, each of the LAUSD’s eleven local districts would rank in the top twenty in the State in terms of student population. The District is LA County’s second largest employer, and with an annual operating and capital budget of over nine billion dollars, it brings together a diverse range of active and dynamic stakeholders. In 2000 the LAUSD found itself at a crossroads. In response to growing criticism and the threat of a State‐mandated break‐up due to the poor performance of their schools, the District created eleven mini‐districts to improve accountability and take instructional programs closer to the people who use them. This paper provides background on the LAUSD’s decentralization effort and power sharing aspects of the District’s self‐imposed break‐up, and recommendations for addressing these issues are postulated.

The purpose of this paper is to explore how the Empire Marketing Board used enhanced marketing tools and approaches to reduce British consumer bias against foreign products. The paper asks: “How have marketers historically increased foreign exports to domestic markets?”

The paper comprises an historical account of the Empire Marketing Board during the 1920s and 1930s. Applying a qualitative approach, it relies on archival materials gathered by the author in the United Kingdom – including official and personal papers; newspaper and poster advertisements of the Board; and existing scholarship for its information.

The Board used three strategies in its advertisements: collaboration, showing how domestic and overseas markets were linked in mutually beneficial ways; globalization, emphasizing the expansive “home” market and the benefits of removing borders; and producer profiles, narrating the producers of imperial products to create the desire to benefit producers.

The strategies of the Board are not dissimilar to fair trade campaigns used by the private sector today, notably in coffee. Looking forward, these approaches could be valid ways for companies today to reduce consumer bias against foreign goods, and this paper hopes to be a stepping-stone for future research.

Analyzing under-used archival sources, the paper illuminates the complex processes and ideologies embedded within the Board’s campaigns. The Empire Marketing Board played an important role in the interwar British consumer conceptualization of the relationship between Britain and her Empire, construction of a global British “home” market and the familiarization of imperial producers.

ANOTHER paper (Ref. 1) establishes a new approximate solution of the boundary layer equations devised to meet difficulties that are encountered in applying earlier solutions to laminar flow aerofoils and similarly thin cylinders. The advantage is in respect sometimes of accuracy, sometimes of applicability. The solution is a little unwieldy in its general form, however, and the present paper describes simplifications to facilitate rapid technical use. They are of two kinds, one being much more drastic than the other, and that first given, or both, may be used according to the nature of the problem and the accuracy required. Examples suggest that the resulting loss of accuracy and applicability will be small in most instances. This matter is described in Section I.

AT the Conference at Folkestone of the London and Home Counties Branch of the Library Association, Mr. Jast gave one more example of his old fire and vigour in a paper which he entitled Publishers and Librarians. No doubt in other pages than ours the text will be given in full. Here, in summary, we may say that he dealt with some of the needs of librarians and readers for well‐produced editions of good books which for some reason were obtainable only in double‐columned small type or otherwise almost unreadable or at any rate unattractive form. He instanced Disraeli's Curiosities of Literature. He urged that if a sufficient number of public and other librarians represented this want to publishers, promising that the libraries would support such an edition, it was unlikely that the request would be ignored. A further suggestion arose from the established fact that in the welter of editions of certain books many were ill‐produced and unworthy to be placed in the hands of unsuspecting bookbuyers. Robinson Crusoe was a case in point, and as many parents desired their sons to read this they were often persuaded to buy editions which were unsuitable. Here he made a suggestion which is entirely practicable: that the Library Association should examine all of the common classics for form and for textual accuracy—a feature in which he alleged that some were deficient—and fix on suitable editions, allowing the publisher to add to their title‐pages “approved by the Library Association.” We seize upon this point first because there is nothing Utopian about it. It is a work that ought to be done.

In introducing the subject some of the advantages of pneumatics for high speed aircraft are pointed out. Owing to its suitability for airborne conditioning systems, it is pointed out that it is logical to combine this characteristic in producing a combined air turbine and electric generator without the need of a separate cooling system. This was the thought behind the design of the Turbonator AC generating machine It includes a turbine wheel integral with the generator which is arranged to allow the turbine exhaust gas to pass over the generator for cooling purposes. The generator rotor windings are supported solidly by titanium retainers. Rotor bearings may either be of the sealed oil type or air bearings. Both have been tested, but, while the former is the simplest and suitable for present‐day standards, the air bearing has distinct possibilities for future uses. Thrust loads are taken up by an air bearing using the turbine wheel face as the bearing journal. No liquid is therefore used as a lubricant, thereby eliminating this high temperature problem. Materials for the generator are considered, one of which is ceramic insulation. Consideration was given to the inductor generator, but although this type of machine may be more suitable for high speeds, the rotating winding generator displays more advantages. A test rotor of the latter type has withstood speeds of 62,000 r.p.m. which is 25 per cent above normal speeds. The recent availability of a 24,000 r.p.m. generator makes it possible to eliminate a reduction gear.

The Departmental Committee appointed to inquire into the use of preservatives and colouring matters in the preservation and colouring of food, have now issued their report, and the large amount of evidence which is recorded therein will be found to be of the greatest interest to those concerned in striving to obtain a pure and unsophisticated food‐supply. It is of course much to be regretted that the Committee could not see their way to recommend the prohibition of all chemical preservatives in articles of food and drink; but, apart from this want of strength, they have made certain recommendations which, if they become law, will greatly improve the character of certain classes of food. It is satisfactory to note that formaldehyde and its preparations may be absolutely prohibited in foods and drinks; but, on the other hand, it is suggested that salicylic acid may be allowed in certain proportions in food, although in all cases its presence is to be declared. The entire prohibition of preservatives in milk would be a step in the right direction, although it is difficult to see why, in view of this recommendation, boric acid should be allowed to the extent of 0·25 per cent. in cream, more especially as by another recommendation all dietetic preparations intended for the use of invalids or infants are to be entirely free from preservative chemicals; but it will be a severe shock to tho3e traders who are in the habit of using these substances to be informed that they must declare the fact of the admixture by a label attached to the containing vessel. The use of boric acid and borax only is to be permitted in butter and margarine, in proportions not exceeding 0·5 per cent. expressed as boric acid, without notification. It is suggested that the use of salts of copper in the so‐called greening of vegetables should not be allowed, but upon this recommendation the members of the Committee were not unanimous, as in a note attached to the report one member states that he does not agree with the entire exclusion of added copper to food, for the strange reason that certain foods may naturally contain traces of copper. With equal truth it can be said that certain foods may naturally contain traces of arsenic. Is the addition of arsenic therefore to be permitted? The Committee are to be congratulated upon the result of their labours, and when these recommendations become law Great Britain may be regarded as having come a little more into line— although with some apparent reluctance—with those countries who regard the purity of their food‐supplies as a matter of national importance.

The general quality of milk supplied by the cows will also affect the question, and in this connection it may be noted that Mr. Lehmann stated to the Departmental Committee that Dutch cows do not produce a milk so rich in fat as these of Switzerland; an examination of the figures given tends to corroborate this view. Dutch milks appear to require concentration to a higher degree in order to provide as large a proportion of fat as Swiss or Norwegian made milk.

The institution of food and cookery exhibitions and the dissemination of practical knowledge with respect to cookery by means of lectures and demonstrations are excellent things in their way. But while it is important that better and more scientific attention should be generally given to the preparation of food for the table, it must be admitted to be at least equally important to insure that the food before it comes into the hands of the expert cook shall be free from adulteration, and as far as possible from impurity,—that it should be, in fact, of the quality expected. Protection up to a certain point and in certain directions is afforded to the consumer by penal enactments, and hitherto the general public have been disposed to believe that those enactments are in their nature and in their application such as to guarantee a fairly general supply of articles of tolerable quality. The adulteration laws, however, while absolutely necessary for the purpose of holding many forms of fraud in check, and particularly for keeping them within certain bounds, cannot afford any guarantees of superior, or even of good, quality. Except in rare instances, even those who control the supply of articles of food to large public and private establishments fail to take steps to assure themselves that the nature and quality of the goods supplied to them are what they are represented to be. The sophisticator and adulterator are always with us. The temptations to undersell and to misrepresent seem to be so strong that firms and individuals from whom far better things might reasonably be expected fall away from the right path with deplorable facility, and seek to save themselves, should they by chance be brought to book, by forms of quibbling and wriggling which are in themselves sufficient to show the moral rottenness which can be brought about by an insatiable lust for gain. There is, unfortunately, cheating to be met with at every turn, and it behoves at least those who control the purchase and the cooking of food on the large scale to do what they can to insure the supply to them of articles which have not been tampered with, and which are in all respects of proper quality, both by insisting on being furnished with sufficiently authoritative guarantees by the vendors, and by themselves causing the application of reasonably frequent scientific checks upon the quality of the goods.

The attention of the Board is drawn from time to time to advertisements in trade papers and circulars of preservative substances sold under proprietary names. These consist for the most part of well‐known preservatives or mixtures of preservatives which are easily detected by the analyst in food substances to which they have been added. A new preservative, sold under the name of “Mystin,” for preserving milk and cream has recently been advertised as possessing the advantage that its presence cannot be detected by analysis. Samples have been sent to farmers and milk vendors accompanied by a trade circular from which the following extracts have been taken:—

Historians consider correspondence to be an important primary source, especially when they open the heart and mind of the sender and the recipient. They may reveal motives too deep for the spare writings of public discourse. But a historian must deal objectively with material that, in its spontaneous emotion, can be more deceptive than revelatory. And at times, it can be an intrusive undertaking, especially with love letters. An observation by the prominent nineteenth-century American historian Francis Parkman bears heeding:Faithfulness to the truth of history involves far more than a research, however patient and scrupulous, into special facts. Such facts may be detailed with the most minute exactness, and yet the narrative, taken as a whole, may be unmeaning or untrue. The narrator must seek to imbue himself with the life and spirit of time. He must study events in their bearings near and remote; in the character, habits, and manners of those who took part in them. He must himself be, as it were, a sharer or a spectator of the action he describes [or reads]. (Bartlett & Beck, 1968, p. 721)