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Since 2016, organized retailers in Colombia have struggled against a new retail format: Hard-discount stores. This sales channel fulfills essential shopping basket products with consistent low prices. To be competitive and preserve their market position, organized retailers must improve their processes and their pricing decisions. Promotions and discounts have been considered as an effective alternative to compete. This study analyzes the impact of joint prices decisions over the individual and global financial key performance indicators when a collaborative strategy is adopted. Our case study comprises a supermarket chain Colombian retailer and a consumer packaged-goods manufacturer to analyze its supply chain performance. The analysis considers different product categories (food, personal care, and cosmetics) and country regions. The results highlight that benefits are unequally distributed along different echelons and supply chain performance is affected when pricing decisions are made independently.

In this chapter, Markéta Levínská, Dana Bittnerová and David Doubek show the situation of the Roma Minority in the Czech Republic. According to qualified estimates by regional coordinators for Roma minority affairs, a total of 245,800 Roma lived in Czechia in 2016, which represents 2.3% of the overall population in the Czech Republic. The Roma in the Czech Republic cannot be considered a homogeneous group, neither economically, nor regarding their social status. The authors describe the legal, social and cultural status of the Roma minority then analyse their attainment on different levels of the education system. After listing the most important policies and support programmes in the area of Roma education, they show current research results relating to the state of Roma education.

Two extreme positions set the tone in learned literature on the feasibility of democracies in the information society. In the opinion of a number of authors, the widely proclaimed “electronic revolution” will inevitably take us to “direct democracy”. The only question these computopeans hold different views on is to what extent active steering of the further introduction of technology is necessary to reach direct democracy. Some of them (like De Sola Pool, 1983) are of the opinion that technologies of freedom are involved, which will almost automatically result in a more democratic society, provided that the free market is left to its own devices. Other authors believe that the new technology enables a drastic renewal of political culture and structure, provided that it is used deliberately in a practical and sensible way (Etzioni, Laudon, & Lipson, 1975; Becker, 1981; Hollander, 1985; Barber, 1988; Abramson, Arterton, and Orren, 1988).

Shopper marketing describes the planning and execution of all marketing activities that influence a shopper along – and beyond – the path-to-purchase, from shopping trigger to purchase, consumption, repurchase, and recommendation stages. Shopper marketing practices at manufacturers and retailers are growing at a tremendous pace and a rising portion of marketing budgets are now devoted to shopper marketing. The first phase of shopper marketing research and practice, Shopper Marketing 1.0, addressed interesting issues, primarily relating to in-store marketing. In the next phase, Shopper Marketing 2.0, will significantly extend to out-of-store marketing, including online and mobile marketing, resulting in an integrated practice. In this new environment, to formulate and execute effective shopper marketing strategies, managers need to better understand the complete picture of how online, offline, mobile and in-store marketing influence shoppers in the path-to-purchase-and-beyond cycle. In this chapter, we present the evolution of shopper marketing, summarize key learnings, outline important issues, and discuss the opportunities and challenges of Shopper Marketing 2.0.

The chapter intervenes in the debate among scholars of legal impact about the extent to which law can change society. Reformers, aims are frustrated when targets of law respond with resistance to court decisions, especially where mechanisms to enforce case law are weak (Hall, 2010; Klarman, 2006; Rosenberg, 1991). Even when law’s targets abide by a law, however, other important studies have demonstrated that organizations can leverage ambiguous language to craft policies in compliance that further their aims (Barnes & Burke, 2006; Edelman, 2016; Lipson, 2001). This chapter examines a case in which a state constitutional provision banning affirmative action was written in relatively unambiguous language and one of its targets announced its intention to comply. Through extensive interviews with University officials, this chapter examines the University of Michigan’s use of financial, technological, and political resources to follow the language of the law while still blunting its impact. These findings suggest that to understand law’s impact on society, we need to reconceive compliance and not only take the clarity of the law and its enforcement mechanisms into account but also attend to the goals, resources, and practices of the groups it targets.

To outline the current trajectories in digital social research and to highlight the roles of qualitative research in those trajectories.

A secondary analysis of the primary literature.

Qualitative research has shifted over time in relation to rapidly changing digital phenomena, but arguably finds itself in ‘crisis’ when faced with algorithms and ubiquitous digital data. However, there are many highly significant qualitative approaches that are being pursued and have the potential to contextualize, situate and critique narratives and practices of data.

To situate current debates around methods within longer trajectories of digital social research, recognizing their conceptual, disciplinary and empirical commitments.