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This paper aims to create empirical evidence regarding shared value strategies recently propagated by Michael Porter and Mark Kramer.

The authors analyze a single case study of a collaboration between BASF, André Maggi Group and Fundação Espaço Eco in Brazil. The objective is to evaluate whether the applied strategy can be considered as a case of shared value creation.

The case study on the collaboration between BASF, FEE and the André Maggi Group does qualify as a shared value strategy, more precisely as a case of redesigning productivity in the value chain.

This single case study creates some evidence for shared value strategies; however, more research is needed to generalize the results.

The socio‐eco‐efficiency analysis offered by Fundação Espaço Eco creates a differentiation strategy for BASF in Brazil. The work enables BASF's clients to reduce negative impacts while increasing their financial, social and environmental performance.

This paper is the first empirical verification of the shared value concept. It demonstrates that shared value strategies do enhance financial as well as socio‐environmental performance and build stronger client relationships.

To critically assess the contribution of community-based logging, low-carbon emission non-timber activities, and direct payment for environmental services in building sustainable rural livelihoods in the Amazon.

Fieldwork undertaken in 2008, 2010, and 2013 on sources of income for 110 interviewed families living in and around three different types of conservation units located on the advancing frontier in western Pará State.

Three scenarios identified with very different socio-environmental outcomes, (1) the multi-functional combination of agricultural and non-agricultural activities replaces frontier farming, reduces deforestation and carbon emissions, increases income, and promotes social inclusion, (2) the mere juxtaposition of green alternative activities alongside unsustainable frontier farming has limited regional impact, and (3) environmental restrictions interfere with rural livelihoods to the point that people to leave the countryside.

Evaluation of the effectiveness of GO and NGO policies in one of the poorest and environmentally problematic regions of Brazil.

First-hand information at the family farmer level concerning sources of income from conventional and green land use systems which is essential for formulating viable socio-environmental policy capable of reducing deforestation and carbon emissions which negatively impact global climate change.

The purpose of this paper is to investigate the marketing actions developed for rural tourism lodgings and the effect of these actions on lodgings’ performance.

Data were collected with a questionnaire-based survey, addressing promoters of rural tourism supply in Portugal and were analysed using SPSS. Descriptive analysis was undertaken along with a cluster analysis aimed at identifying groups of suppliers according to the types marketing activities they carried out.

Results show that the majority of the suppliers are engaged in other professional activities, aside from running a tourist lodging. These “other activities” provide the bulk of lodging suppliers’ household income. Moreover, they dedicate very little of their time to managing the tourism lodging and develop few marketing activities. Despite this, there is a small group of lodging suppliers who, even though in minority, show a more entrepreneurial and professional attitude regarding marketing actions. They are correspondingly more successful and more satisfied with the performance of their business.

A more qualitative in-depth case study approach with a systematic triangulation of findings from diverse sources and approaches might have permitted an even deeper understanding of some of the results, such as the reasons for the identified passivity of suppliers or their lack of marketing initiatives, as well as possible solutions to overcome these identified barriers.

This study is important, as there is little existing work connecting rural tourism and marketing. Apart from providing knowledge from theory, the empirical results indicate from a practical perspective some of the potential benefits of assuming a marketing perspective in rural tourism.

In this chapter, the authors argue that the performance and dynamic of civil society in Brazil has been fundamentally guided by local institutions, but that the issues, approaches and political decisions that gained publicity, and thus helped to strengthen civil society mobilization, have been strongly influenced by the agendas of the so-called “global civil society.” It would be wrong to classify them as foreign issues or declassify them based on the argument that they consider largely external interests or the reality of developed countries. The authors will attempt to show how the issues on the civil society agenda that are supported in arenas of public debate in Brazil are filtered by local institutions and are only considered relevant if they mirror the reality of the country and correspond to the aspirations, demands and challenges of certain segments of society.

This research article addresses the role of processes of normative regulation, driven by distinct approaches to collective action and underlying narratives of social change, in the construction of “solidarity economy” initiatives as parallel spatialities to that of the mainstream economy.

This article is based on a comparative case study analysis, informed by aspects of the Grounded Theory and Extended Case Study methods, of an ecovillage, an alternative commercialization network and an “integral cooperative”. The analysis is illustrated with fieldwork data on food production, commercialization and consumption, given its centrality in the construction of human livelihoods and lifeworld.

The resulting conceptual framework identifies three methodologies of normative regulation: Prefigurative social technologies and capitalizing upon power and reputation to exert influence over other economic actors; being part of a wider class-based emancipatory political project; mobilizing online peer-to-peer platforms and community currencies to construct an alternative institutionality.

This article constitutes an exploratory analysis. Further research, based on the application of mixed methodologies to larger samples, will further expand the setup and applicability of these concepts.

This analysis will allow scholars and practitioners alike to gain a deeper understanding of how different approaches to collective action, based on distinct structural standpoints and narratives of change, constitute alternative economic spatialities to those of the mainstream economy.

The comparative approach used in this article, as well as the resulting concepts, have the potential of contributing to the convergence of “solidarity economy” strategies between initiatives and movements with different approaches to collective action, therefore contributing to improve their capacity to exercise influence upon incumbent institutional regimes, as well as promote socio-economic change.

This article aims to bridge a significant gap in the understanding of how “solidarity economy”-based parallel spatialities emerge and coexist with the mainstream economy: It analyses how processes of normative regulation result from narratives of change with distinct approaches to collective action, based on the standpoint of actors located differently within structural power relations.

This paper aims to investigate the competitive potential of different classes of municipalities within larger metropolitan areas, considering three dimensions of place competitiveness, associated to contemporary economic recovery agendas: the “dual transition” (green and digital) and socio-economic resilience.

The proposed methodology is divided in two stages, the first aiming at developing a new Index of Urban Competitiveness, based on three key dimensions of place development, by using principal component analysis and hierarchical cluster analysis; the second intends to identify municipalities’ main competitive assets, throughout the examination of the existing links between the overall competitiveness index and intra-metropolitan place conditions in each dimension. This methodology is applied to the metropolitan areas of Porto and Lisbon.

The analysis shows a weak link between population size and urban competitiveness, suggesting that economic recovery investments primarily targeting larger municipalities will not necessarily lead to greater metropolitan competitive advantages. On the contrary, taking into consideration place-based interventions for different “clubs” of municipalities would more likely contribute to enhance competitive performance and valorise territorial assets. Furthermore, while the relationship between competitiveness and environmental performance appears to be non-linear, digitalization and economic and social resilience prove to be key for urban competitive potential.

By drawing on contemporary notions of urban competitiveness, the work proposes a revised method to evaluate competitiveness, latent qualities and intrinsic features of places, constituting an initial step to conceive suitable metropolitan development and investment strategies for economic recovery.