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Article
Publication date: 9 February 2010

Daniel Henrique Bandoni, Kelly Cristina de Moura Bombem, Dirce Maria Lobo Marchioni and Patricia Constante Jaime

The purpose of this paper is to assess the influence of availability of fruits and vegetables on adult workers' consumption adequacy in the workplace.

Abstract

Purpose

The purpose of this paper is to assess the influence of availability of fruits and vegetables on adult workers' consumption adequacy in the workplace.

Design/methodology/approach

A total of 1,344 workers, who have had meals in 30 different companies, located in the city of São Paulo, Brazil, are assessed. Two indicators are used to assess the following: workers' consumption of fruits and vegetables; usual consumption, found through a questionnaire on frequency of consumption of these foods; and workplace consumption, assessed with a food consumption questionnaire provided by the company. Availability of fruits and vegetables in the menus is obtained using the descriptions of meals given to workers on three consecutive days. Data analysis is performed with logistic regression models that used two outcomes: usual consumption of fruits and vegetables and consumption of these foods in the workplace. Explanatory variables are divided into two levels: the first one was comprised by workers' characteristics (sex, age and level of education), and the second one by food availability in the workplace.

Findings

Consumption of fruits and vegetables, both the usual one and that in the workplace, is higher in women, and also in older individuals and those with higher level of education. Availability of fruits and vegetables in the workplace has a significant impact on usual food consumption and especially on the workplace, in which case the variable shows greatest impact on consumption.

Originality/value

This study demonstrates the importance of the availability of fruits and vegetables in the workplace that influence consumption of food by workers, revealing the importance of using this environment to promote healthy eating.

Details

Nutrition & Food Science, vol. 40 no. 1
Type: Research Article
ISSN: 0034-6659

Keywords

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Article
Publication date: 9 February 2010

Gregor Torkar, Miša Pintarič and Verena Koch

The purpose of this paper is to measure the effectiveness of fruit and vegetable playing cards for teaching schoolchildren about fruits and vegetables, health, and nutrition.

Abstract

Purpose

The purpose of this paper is to measure the effectiveness of fruit and vegetable playing cards for teaching schoolchildren about fruits and vegetables, health, and nutrition.

Design/methodology/approach

The participants come from two primary schools in Slovenia: 53 boys and 57 girls. Their average age is 10 (8, 11). The pre‐intervention questioning is completed two or three days before and post‐intervention questioning is completed a week after playing the card game. The participating children answer ten multiple‐choice questions and one open‐ended question. Each participant plays the game for two 45‐min lessons. The main goal of the research is to measure changes in their knowledge about fruits and vegetables, health, and nutrition.

Findings

After the intervention more children understand why the human body needs dietary fiber, water, and vitamins. The majority of those questioned also understand why fruits and vegetables are important in nutrition. The children learn which fruits and vegetables contain the most vitamin A, vitamin C, vitamin E, dietary fiber, and water.

Originality/value

The evaluation of the fruit and vegetable playing cards demonstrates that this game helps teach children about the nutrients in fruits and vegetables and importance of fruits and vegetables in a healthy diet.

Details

Nutrition & Food Science, vol. 40 no. 1
Type: Research Article
ISSN: 0034-6659

Keywords

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Article
Publication date: 1 August 1994

David Marshall, Annie S. Anderson, Mike Lean and Ann Foster

Scotland has a poor diet‐related health record and part of the drive toimprove Scottish diet has focused attention on increasing fruit andvegetable consumption. Despite…

Abstract

Scotland has a poor diet‐related health record and part of the drive to improve Scottish diet has focused attention on increasing fruit and vegetable consumption. Despite various attempts, consumption remains well below World Health Organisation (WHO) recommendations. Consumer confusion and complacency towards diet are apparent and the relationship between knowledge about good diet and behaviour is unclear. Highlights the need to consider how consumers make choices. Diet and health are not regarded as a problem for the majority of Scots but the major barriers to increasing consumption of fruit and vegetables reflect the additional costs incurred and the somewhat limited role for these products in Scottish cuisine. Indicates that price incentives and emphasis on the healthy benefits of eating more fruit and vegetables appear to be the most likely to succeed in increasing consumption; but there appear to be more opportunities to increase fruit as opposed to vegetable consumption.

Details

British Food Journal, vol. 96 no. 7
Type: Research Article
ISSN: 0007-070X

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Article
Publication date: 1 September 1996

Marjon van der Pol and Mandy Ryan

Considers the technique of conjoint analysis as a method for acquiring insights into the preferences for food products. Applies the technique to establish the trade‐offs…

Abstract

Considers the technique of conjoint analysis as a method for acquiring insights into the preferences for food products. Applies the technique to establish the trade‐offs that consumers make between price, quality, convenience to prepare and location of purchase in the purchasing of fruit and vegetables. Also uses the technique to estimate indirectly willingness to pay for the included attributes according to income group. Quality was found to be the most important attribute. Reveals, through segmentation of the price attribute by income, that those on higher incomes had a higher marginal valuation of price. Also suggests that respondents understood the questionnaire, and answered it in a meaningful and consistent way. Suggests that the technique could successfully be used to establish consumer preferences for alternative food products that are commercially feasible.

Details

British Food Journal, vol. 98 no. 8
Type: Research Article
ISSN: 0007-070X

Keywords

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Article
Publication date: 23 October 2019

Aman Bhatnagar, Prem Vrat and Ravi Shankar

The purpose of this paper is to determine compatibility groups of different fruits and vegetables that can be stored and transported together based upon their requirements…

Abstract

Purpose

The purpose of this paper is to determine compatibility groups of different fruits and vegetables that can be stored and transported together based upon their requirements for temperature, relative humidity, odour and ethylene production. Pre-cooling which is necessary to prepare the commodity for subsequent shipping and safe storage is also discussed.

Design/methodology/approach

The methodology used in this journal is an attempt to form clusters/groups of storing together 43 identified fruits and vegetables based on four important parameters, namely, temperature, relative humidity, odour and ethylene production. An agglomerative hierarchical clustering algorithm is used to build a cluster hierarchy that is commonly displayed as a tree diagram called dendrogram. The same is further analyzed using K-means clustering to find clusters of comparable spatial extent. The results obtained from the analytics are compared with the available data of grouping fruits and vegetables.

Findings

This study investigates the usefulness and efficacy of the proposed clustering approach for storage and transportation of different fruits and vegetables that will eventually save huge investment made in terms of developing infrastructure components and energy consumption. This will enable the investors to adopt it for using the space more effectively and also reducing food wastage.

Research limitations/implications

Due to limited research and development (R&D) data pertaining to storage parameters of different fruits and vegetables on the basis of temperature, relative humidity, ethylene production/sensitivity, odour and pre-cooling, information from different available sources have been utilized. India needs to develop its own crop specific R&D data, since the conditions for soil, water and environment vary when compared to other countries. Due to the limited availability of the research data, various multi-criteria approaches used in other areas have been applied to this paper. Future studies might be interested in considering other relevant variables depending upon R&D and data availability.

Practical implications

With the increase in population, the demand for food is also increasing. To meet such growing demand and provide quality and nutritional food, it is important to have a clear methodology in terms of compatibility grouping for utilizing the available storage space for multi-commodity produce and during transportation. The methodology used shall enable the practitioners to understand the importance of temperature, humidity, odour and ethylene sensitivity for storage and transportation of perishables.

Social implications

This approach shall be useful for decision making by farmers, Farmer Producer Organization, cold-storage owners, practicing managers, policy makers and researchers in the areas of cold-chain management and will provide an opportunity to use the available space in the cold storage for storing different fruits and vegetables, thereby facilitating optimum use of infrastructure and resources. This will enable the investors to utilize the space more effectively and also reduce food wastage. It shall also facilitate organizations to manage their logistic activities to gain competitive advantage.

Originality/value

The proposed model would help decision makers to resolve the issues related to the selection of storing different perishable commodities together. From the secondary research, not much research papers have been found where such a multi-criteria clustering approach has been applied for the storage of fruits and vegetables incorporating four important parameters relevant for storage and transportation.

Details

Journal of Advances in Management Research, vol. 16 no. 4
Type: Research Article
ISSN: 0972-7981

Keywords

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Article
Publication date: 2 February 2015

Charlotte Taylor, Penney Upton and Dominic Upton

The purpose of this paper is to evaluate the evidence base of the Food Dudes healthy eating programme, specifically the short- and long-term effectiveness of the…

Abstract

Purpose

The purpose of this paper is to evaluate the evidence base of the Food Dudes healthy eating programme, specifically the short- and long-term effectiveness of the intervention for consumption of fruit and vegetables both at school and at home and displacement of unhealthy snack consumption.

Design/methodology/approach

Articles were identified using Academic Search Complete, PsycARTICLES, Medline and PubMed databases keywords for the period January 1995 to August 2013. Articles were included if they reported an empirical evaluation of the Food Dudes programme aimed at children aged between 4-11 years. Articles were included regardless of geographical location and publication type (i.e. published and “grey” literature).

Findings

Six articles were included for review. Findings indicated that the programme was moderately effective in the short term; however, the long-term effectiveness of the programme is unknown. The ability of the programme to generalise to the home setting and to displace unhealthy snack foods also requires further investigation.

Originality/value

This is the first independent review of the Food Dudes programme. In light of the extensive roll out of the Food Dudes programme, an appraisal of the evidence surrounding the programme is timely. The review highlights that sustaining fruit and vegetable intake cannot be achieved through behaviour-based interventions alone and the long-term maintenance of fruit and vegetable consumption requires more than the implementation of an intervention found to be effective in a controlled research environment.

Details

Health Education, vol. 115 no. 2
Type: Research Article
ISSN: 0965-4283

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Article
Publication date: 6 September 2011

Kang Ernest Liu, Hung‐Hao Chang and Wen S. Chern

The purpose of this paper is to fill a knowledge gap by examining the changes in fruit and vegetable consumption of Chinese households.

Abstract

Purpose

The purpose of this paper is to fill a knowledge gap by examining the changes in fruit and vegetable consumption of Chinese households.

Design/methodology/approach

Using 1993 and 2001 household survey data from three selected provinces in China, the authors estimated a quantile regression (QR) model to demonstrate how changes of fresh fruit and vegetable consumption over time may differ across regions, and additionally, how these changes may differ over the entire distribution.

Findings

Results show significant increases in fresh fruit consumption for all provinces; in addition, the pattern of changes over time differs across the entire distribution. In contrast, significant decreases of fresh vegetable consumption are evident, and results are robust across regions; however, the disparities of fresh vegetable consumption across regions are not significant.

Research limitations/implications

The results may shed some light on the national food policy. First, any food policy that may affect prices of fresh fruits and vegetables will likely affect households in lower percentiles more than those in upper percentiles. In addition, based on the findings, households in Guangdong may have a higher risk of inadequate fruit consumption. Lower level consumption of fruits in Guangdong may be caused by its relatively high prices of fruits and perhaps the shifting consumption pattern to a more meat‐based diet as income increases.

Originality/value

There has been considerable interest in estimating food demand structure in China due to its huge market for food products. However, little is known about the fruits and vegetables products. In addition, most of the previous studies used the linear regression‐type model for analysis, which fails to capture the effects of the exogenous factors on the entire distribution. To fill the knowledge gap, this paper uses a QR model with the different‐in‐difference method to examine the changes in fruit and vegetable consumption of Chinese households.

Details

China Agricultural Economic Review, vol. 3 no. 3
Type: Research Article
ISSN: 1756-137X

Keywords

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Article
Publication date: 5 December 2016

Rachel Povey, Lisa Cowap and Lucy Gratton

The purpose of this paper is to explore primary school children’s beliefs towards eating fruit and vegetables in a deprived area in England.

Abstract

Purpose

The purpose of this paper is to explore primary school children’s beliefs towards eating fruit and vegetables in a deprived area in England.

Design/methodology/approach

Semi-structured interviews were conducted with 11 children aged 9-11 from an after school club at a primary school in a deprived area in the West Midlands. Interviews were analysed using inductive thematic analysis.

Findings

Six master themes emerged from the data: “effect on the senses”, “feelings about food”, “healthy vs unhealthy foods”, “effects on health”, “convenience” and “family and friends”. Analysis showed that children seemed to have a very good awareness of the health benefits of eating fruit and vegetables. However, negative beliefs were associated with sensory perceptions (such as taste, texture, appearance and aroma), availability, and the competing desirability of other, unhealthy foods. Also, although parents were key influences, siblings and friends were often perceived as negative influences and would tease children about eating fruit and vegetables.

Practical implications

Suggestions for interventions include increasing the appeal and availability of pre-prepared fruits and vegetables in both home and school environments. Additionally, an approach to eating more fruit and vegetables which focusses on siblings and friends is advocated as these groups appear to play a key role in terms of promoting the consumption of these foods.

Originality/value

This study is novel as it uses individual interviews to explore primary school children’s attitudes towards fruit and vegetable consumption in a deprived area in England. By focussing on the specific behaviours of fruit and vegetable consumption, the findings aid the development of interventions that are designed to improve children’s healthy eating behaviour.

Details

British Food Journal, vol. 118 no. 12
Type: Research Article
ISSN: 0007-070X

Keywords

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Article
Publication date: 21 March 2009

S. Péneau, A. Linke, F. Escher and J. Nuessli

The aim of this study is to identify descriptions involved in defining the concept of freshness from a consumer perspective.

Abstract

Purpose

The aim of this study is to identify descriptions involved in defining the concept of freshness from a consumer perspective.

Design/methodology/approach

A total of 559 subjects recruited in supermarkets of different cities and villages in Switzerland were asked to write down their understanding of freshness in general, and for fruits and vegetables in particular. Direct elicitation by means of an open‐ended questionnaire was used.

Findings

Respondents mentioned a large variety of descriptors in relationship with fresh fruits and vegetables. Results suggest that freshness describes a level of closeness to the original product, in terms of distance, time and processing. Respondents having more contact with the place of fruit and vegetable production mentioned non‐sensory attributes more frequently, whereas those having fewer contacts mentioned sensory attributes more frequently. It can be concluded that consumers have a collective concept of freshness but they use their different everyday experiences with fruits and vegetables to describe freshness.

Research limitations/implications

Analysis of open‐ended questionnaires is time‐consuming and difficulties were encountered in the categorisation of phrases. Participants might have been influenced by the environment in supermarkets.

Practical implications

The perception of freshness is influenced by the information consumers have on products. Therefore, the importance of providing sufficient information on the products is emphasized.

Originality/value

The study is the first to extensively investigate the consumer understanding of the term “fresh” in relationship with fruits and vegetables. The use of an open‐ended questionnaire is particularly interesting as it allows greater freedom of expression by the participants compared with other forms of enquiry.

Details

British Food Journal, vol. 111 no. 3
Type: Research Article
ISSN: 0007-070X

Keywords

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Article
Publication date: 5 January 2015

Ann Lesley Bevan, Heather Hartwell, Ann Hemingway and Rossana Pacheco da Costa Proença

The potential for the foodservice industry to be part of a public health strategy has led to a new understanding of this sector’s role in a wider interdisciplinary health…

Abstract

Purpose

The potential for the foodservice industry to be part of a public health strategy has led to a new understanding of this sector’s role in a wider interdisciplinary health environment. The purpose of this paper is to evaluate the influence of the foodscape on fruit and vegetable choice by staff in a higher educational setting.

Design/methodology/approach

Foodscape mapping of fruit and vegetable provision on campus was conducted to provide context. Two focus groups with staff and two interviews with foodservice managers took place to gain depth of understanding. Thematic analysis was conducted to allow for pattern and meaning to emerge.

Findings

Results demonstrate two main overarching themes; personal influence and food operator influence that impact on fruit and vegetable choice. In addition connectivity, perceptions of freshness, food quality and display seemed to be strong categories emerging from the data. Interestingly, this research indicated that consumers were more likely to eat fruit and vegetables when part of a composite dish than if served separately.

Practical implications

Providing a positive foodscape to enhance availability of fruit and vegetables may be challenging but helpful towards health promotion. Nevertheless, no “nudging” can control choice made by individuals, responsibility for healthy selection must always remain personal.

Originality/value

Knowledge gained by this pilot study will add to the body of literature and evidence base for further research while contributing to foodservice strategies which may promote increased fruit and vegetable consumption.

Details

British Food Journal, vol. 117 no. 1
Type: Research Article
ISSN: 0007-070X

Keywords

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