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Maize and rice constitute the two major staple crops in Ghana. The demand for maize and rice outstrips production levels in Ghana, creating deficits for farmers to capitalize on to increase yield. Farmers procure certified seeds from different supply outlets to improve crop yield. This study assessed the effectiveness of supply outlets of certified maize and rice seeds. This study also examined factors that influence smallholder farmers' decisions in sourcing seed from the identified supply outlets.

Multi-stage sampling was used to collect data from smallholder farmers. A total of 360 farmers were interviewed for the analysis. The multivariate probit model was used to estimate the main drivers of the supply outlets of certified seeds.

The findings revealed that farmers' decisions to use certified seeds from a particular supply outlet are contingent on household size, years of farming, extension contacts, distance to the nearest market, distance to the district capital, access to credit and farm size.

Sourcing certified seeds from National Seed Traders Association of Ghana, Research Institutions and Ministry of Food and Agriculture is more effective than input dealers, open market and family and friends.

This study is one of its kind that looked at how effective are the supply outlets of certified seed purchasing outlets.