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Article
Publication date: 11 October 2018

Francesco Bimbo, Alessandro Bonanno, Hans Van Trijp and Rosaria Viscecchia

Psychological factors, such as body image dissatisfaction and the negative feelings associated with it may be related to the adoption of unhealthy eating behaviours. Also…

Abstract

Purpose

Psychological factors, such as body image dissatisfaction and the negative feelings associated with it may be related to the adoption of unhealthy eating behaviours. Also, body image dissatisfaction may lower the likelihood of engaging in long-term healthy eating habits and in the level of attention paid to the quality of the food consumed. As a result, body image may be related to consumers’ choice to purchase and consume health-enhancing food products. The paper aims to discuss these issues.

Design/methodology/approach

A pilot study of a small sample of Italian yogurt consumers was employed to explore if there is a relationship between respondents’ level of body image dissatisfaction and the number of health-enhancing yogurt choices. The data were collected by means of a virtual-shelf technique and were analysed using a negative binomial regression.

Findings

Results indicate that body image dissatisfaction is inversely related to the number of yogurt packages with health-enhancing features chosen from the virtual shelf. Also, respondents who read the nutrition label and those with more knowledge regarding leading functional yogurt brands, selected a higher number of functional yogurts from the virtual shelf compared, especially among women.

Research limitations/implications

The results indicate that body image dissatisfaction is inversely related to the number of yogurt packages with health-enhancing features chosen from the virtual shelf. Also, respondents who read the nutrition label and those with more knowledge regarding leading health-enhancing yogurt brands selected a higher number of health-enhancing yogurts options from the virtual shelf compared to others, especially among women.

Originality/value

The relationship between body image dissatisfaction and health-enhancing food choices has not been investigated in the consumer science and marketing literature. Additionally, this is one of the few papers that use a virtual shelf as a data-collection method.

Details

British Food Journal, vol. 120 no. 12
Type: Research Article
ISSN: 0007-070X

Keywords

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Article
Publication date: 30 December 2020

Francesco Bimbo, Carlo Russo, Antonella Di Fonzo and Gianluca Nardone

The paper explores whether consumers' environmentally sustainable attitudes and behaviors (e.g. saving water, energy, etc.) are associated with high frequency of local…

Abstract

Purpose

The paper explores whether consumers' environmentally sustainable attitudes and behaviors (e.g. saving water, energy, etc.) are associated with high frequency of local food purchases. The study uses a large sample of individual data collected across all Italian regions as well as accounts for the respondents' socioeconomic characteristics.

Design/methodology/approach

The analysis uses a large sample of individual-level data (n = 21,081) collected by the Italian National Bureau of Statistics in the annual Italian Multipurpose Households Survey (MHS). Data contain individual information on the frequency of local food purchases as well as socioeconomic characteristics and environmentally friendly attitudes and behaviors. Data were analyzed using a multivariate ordered logit regression.

Findings

Results indicate that individuals sensitive to environmental issues and adopting sustainable behaviors are more likely to purchase local food products than others. Also, age, education and occupational status positively are associated with a high frequency of local food purchases. Reading food nutrition labels, living in small communities as well as buying organic products are strong predictors of a higher frequency of local food choices.

Originality/value

The role of individual sustainable attitudes and behaviors in local food purchases has been marginally investigated in the literature. We addressed the issue by jointly accounting for several individual-related characteristics potentially shaping such relation. To the best of authors’ knowledge, the authors use the largest sample ever used to explore the individual's local food purchases in Italy.

Details

British Food Journal, vol. 123 no. 5
Type: Research Article
ISSN: 0007-070X

Keywords

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Article
Publication date: 8 June 2015

Francesco Bimbo, Alessandro Bonanno and Rosaria Viscecchia

Improving access to healthy foods is currently on the European Union health policy agenda, as a means to mitigate obesity. The purpose of this paper is to analyze the…

Abstract

Purpose

Improving access to healthy foods is currently on the European Union health policy agenda, as a means to mitigate obesity. The purpose of this paper is to analyze the relationship between access to food stores and adult BMI in Italy, accounting also for the synergic role of individuals’ eating habits.

Design/methodology/approach

To study the relationship between access to different food outlets, eating habits, and adult BMI in Italy, the authors combine three years of individual-level data with region-level food stores’ density measures and account for store location endogeneity using a Generalized Method of Moment estimator.

Findings

While large stores and specialty fruit and vegetable stores show a BMI decreasing effect, local/convenience stores show little to no effect on adult BMI. The effect of access on adult BMI varies conditionally on dietary habits, since access to food outlets and healthy eating can have a synergic impact on reducing Italian adults’ BMI.

Originality/value

The authors highlight how, the effectiveness of policies aimed to curb obesity may vary according with the food environment consumers live in as well as on individuals’ eating habits.

Details

British Food Journal, vol. 117 no. 6
Type: Research Article
ISSN: 0007-070X

Keywords

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Book part
Publication date: 15 October 2018

Abstract

Details

Seven Faces of Women’s Sport
Type: Book
ISBN: 978-1-78743-711-1

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Article
Publication date: 29 April 2021

Giuseppe Di Vita, Carla Cavallo, Teresa Del Giudice, Raffaella Pergamo, Gianni Cicia and Mario D'Amico

Recently, several regional protected geographical indications (PGI) have been introduced in Italy for extra virgin olive oil (EVOO) with the aim of coping with the…

Abstract

Purpose

Recently, several regional protected geographical indications (PGI) have been introduced in Italy for extra virgin olive oil (EVOO) with the aim of coping with the substantial failure of protected designations of origin (PDO). This study aims to identify which characteristics consumers expect, in order to anticipate the market success.

Design/methodology/approach

In this study, a survey has been used on a sample of consumers from Sicily, one of the first regions which recently developed a regional PGI for EVOO. Data have been analyzed with a rank-ordered logit model.

Findings

Results yielded that consumers would accept this new product and their expectations correspond to a product with attributes such as: green color, not filtered, not with a sweet taste and with a known brand. A possible target can be represented by young men.

Practical implications

The results obtained anticipate whether this product would be accepted and provides direct indications for producers who wish to enter the market with a PGI EVOO.

Originality/value

This work focuses on consumer behavior toward products that are specifically certified with a recently introduced PGI label, and they still are not so common on the market.

Details

British Food Journal, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0007-070X

Keywords

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