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Article
Publication date: 26 March 2010

Boram Park, SooKyoung Ahn and HaeJung Kim

Upon extending Hoffman and Novak's flow model, this paper aims to delineate the blogging motivations with an emphasis of flow mediation to predict blogging behaviors. Three…

3640

Abstract

Purpose

Upon extending Hoffman and Novak's flow model, this paper aims to delineate the blogging motivations with an emphasis of flow mediation to predict blogging behaviors. Three objectives are to: identify determinant dimensions of blogging motivations, behaviors and flow; investigate the hypothesized relationships between blogging motivations, blogging behaviors with the mediation of flow; and control the moderating effect of individual differences (i.e. blogger and blog reader) to disperse their blogging behaviors.

Design/methodology/approach

Using the self‐administered questionnaire, the data (n=432) are collected from students at a public Southwestern university in the USA. Exploratory and confirmatory factor analysis using AMOS 7.0 identifies and validates the measurement model prior to examining the hypothesized relationships. To test the hypothesized relationships, structural equation modeling (SEM) analysis is employed in addition to the multi‐group SEM analysis to scrutinize the moderate effects of blog ownership.

Findings

The findings reveal that the desire for entertainment, information, and efficiency are the primary drivers for blogging behaviors. Specifically, information‐seeking is the decisive motivation to urge digital engagement and e‐shopping behaviors concurrently. This study concludes that telepresence of flow plays a pivotal mediating role to promote both digital engagement and e‐shopping behavior stirring entertainment and information‐seeking motivations. Interestingly, there are disparities between blogger and blog‐reader groups that entail divergent mediating effect of telepresence.

Research limitations/implications

Given the preliminary nature of this approach, there are some limitations as follows: the convenience sampling limits the generalizability of the research; the individual factors as well as social and cultural factors in a global context need to counter why the majority of internet users do not participate in blogging.

Originality/value

Blogging provides distinctive insight into comprehending e‐consumer behavior explicitly with respect to social networking and information searching behaviors while facilitating a state of flow. This approach allows e‐service providers' and researchers' efforts to be more effective and approachable in comprehending the phenomenon through the application of the appropriate theoretical platform.

Details

Journal of Research in Interactive Marketing, vol. 4 no. 1
Type: Research Article
ISSN: 2040-7122

Keywords

Article
Publication date: 5 October 2020

Ruichao Guo, Jianjun Wu and Yinxiang Ren

Accurate prediction of residual stress requires precise knowledge of the constitutive behavior of as-quenched material. This study aims to model the flow stress behavior for…

Abstract

Purpose

Accurate prediction of residual stress requires precise knowledge of the constitutive behavior of as-quenched material. This study aims to model the flow stress behavior for as-quenched Al-Mg-Si alloy.

Design Methodology Approach

In the present work, the flow behavior of as-quenched Al-Mg-Si alloy is studied by the hot compression tests at various temperatures (573–723 K), strain rates (0.1–1 s−1) and cooling rates (1–10 K/s). Flow stress behavior is then experimentally observed, and an Arrhenius model is used to predict the flow behavior. However, due to the fact that materials parameters and activation energy do not remain constant, the Arrhenius model has an unsatisfied prediction for the flow behavior. Considering the effects of temperatures, strain rates and cooling rates on constitutive behavior, a revised Arrhenius model is developed to describe the flow stress behavior.

Findings

The experimental results show that the flow stress increases by the increasing cooling rate, increasing strain state and decreasing temperature. In comparison to the experimental data, the revised Arrhenius model has an excellent prediction for as-quenched Al-Mg-Si alloy.

Originality Value

With the revised Arrhenius model, the flow behaviors at different quenching conditions can be obtained, which is an essential step to the residual stress prediction when the model is implemented in a finite element code, e.g. ABAQUS, in the future.

Details

Engineering Computations, vol. 38 no. 5
Type: Research Article
ISSN: 0264-4401

Keywords

Article
Publication date: 22 June 2010

Chee Yew Wong and Nuran Acur

This article develops a theoretical framework to investigate the interaction and coordination of decision‐making processes in a supply chain with multiple and inter‐dependent…

2567

Abstract

Purpose

This article develops a theoretical framework to investigate the interaction and coordination of decision‐making processes in a supply chain with multiple and inter‐dependent suppliers and customers.

Design/methodology/approach

The paper presents three longitudinal case studies on the decision coordination processes between a European toy supplier and three retailers.

Findings

The case studies found different mental models, decision‐making behaviours, coordination behaviours and ordering behaviours even though the toy supplier and the three retailers observed quite the same material flow behaviours. The study found explanations for these diverse behaviours by analysing the mental models and decision‐making behaviours of each involved party.

Originality/value

The findings explain the conditions which lead to undesirable mental models and decision‐making behaviours which affect the coordination of decisions among supply chain members.

Details

Supply Chain Management: An International Journal, vol. 15 no. 4
Type: Research Article
ISSN: 1359-8546

Keywords

Article
Publication date: 23 February 2021

Naiding Yang, Min Guo, Jingbei Wang and Yanlu Zhang

The purpose of this paper is to investigate the influence of two dimensions of relational risks, namely, opportunism behavior and interest conflict, on knowledge flow and to…

Abstract

Purpose

The purpose of this paper is to investigate the influence of two dimensions of relational risks, namely, opportunism behavior and interest conflict, on knowledge flow and to explore the moderating effect of network power among these untested relationships and to examine the positive effect of opportunism behavior and interest conflict.

Design/methodology/approach

This paper adopts survey data collected from 180 enterprises in China's high-technology industry and examines the relationship between relational risks, network power and knowledge flow.

Findings

This research empirically shows that opportunism behavior and interest conflict significantly and negatively impact on knowledge flow. Those relationships are positively moderated by network power.

Research limitations/implications

To be more generalized to the high-technology industry, future research should adopt the quantitative research, which can obtain more comprehensive information to explore the nature of phenomenon. The future research can also combine with other variables. In addition, this research extends the current literature by investigating the relationship of so far understudied theorized antecedents.

Originality/value

This research enriches the related network perspective literature by providing new insight combining relational risks and knowledge flow. Especially, the moderating effect of network power is empirically examined.

Details

Management Decision, vol. 59 no. 10
Type: Research Article
ISSN: 0025-1747

Keywords

Article
Publication date: 14 October 2019

Nagesh Babu Balam and Akhilesh Gupta

Modelling accurately the transient behaviour of natural convection flow in enclosures been a challenging task because of a variety of numerical errors which have limited achieving…

Abstract

Purpose

Modelling accurately the transient behaviour of natural convection flow in enclosures been a challenging task because of a variety of numerical errors which have limited achieving the higher order temporal accuracy. A fourth-order accurate finite difference method in both space and time is proposed to overcome these numerical errors and accurately model the transient behaviour of natural convection flow in enclosures using vorticity–streamfunction formulation.

Design/methodology/approach

Fourth-order wide stencil formula with appropriate one-sided difference extrapolation technique near the boundary is used for spatial discretisation, and classical fourth-order Runge–Kutta scheme is applied for transient term discretisation. The proposed method is applied on two transient case studies, i.e. convection–diffusion of a Gaussian Pulse and Taylor Vortex flow having analytical solution.

Findings

Error magnitude comparison and rate of convergence analysis of the proposed method with these analytical solutions establish fourth-order accuracy and prove the ability of the proposed method to truly capture the transient behaviour of incompressible flow. Also, to test the transient natural convection flow behaviour, the algorithm is tested on differentially heated square cavity at high Rayleigh number in the range of 103-108, followed by studying the transient periodic behaviour in a differentially heated vertical cavity of aspect ratio 8:1. An excellent comparison is obtained with standard benchmark results.

Research limitations/implications

The developed method is applied on 2D enclosures; however, the present methodology can be extended to 3D enclosures using velocity–vorticity formulations which shall be explored in future.

Originality/value

The proposed methodology to achieve fourth-order accurate transient simulation of natural convection flows is novel, to the best of the authors’ knowledge. Stable fourth-order vorticity boundary conditions are derived for boundary and external boundary regions. The selected case studies for comparison demonstrate not only the fourth-order accuracy but also the considerable reduction in error magnitude by increasing the temporal accuracy. Also, this study provides novel benchmark results at five different locations within the differentially heated vertical cavity of aspect ratio 8:1 for future comparison studies.

Details

International Journal of Numerical Methods for Heat & Fluid Flow, vol. 30 no. 3
Type: Research Article
ISSN: 0961-5539

Keywords

Article
Publication date: 12 July 2018

Yanni Liu, Dongsheng Liu, Yufei Yuan and Norm Archer

The purpose of this paper is to investigate users’ continuous adoption behaviors on mobile game playing from the perspective of situational habit formation.

1428

Abstract

Purpose

The purpose of this paper is to investigate users’ continuous adoption behaviors on mobile game playing from the perspective of situational habit formation.

Design/methodology/approach

Based on the literature research, a continuous adoption model for situational mobile game is proposed. And the research model is assessed based on data gathered from a sample of 226 mobile game players by employing the structural equation model methodology.

Findings

The results show that situational cues represented by availability, perceived ease of use and diversion lead to repeated performance that can be represented by flow experience and satisfaction in the situational mobile game playing context. But only flow experience and diversion influence continuous usage directly. Additionally diversion, as a critical situational variable, not only indirectly affects continuous usage intention through flow experience, but also directly affects continuous usage intention for situational mobile game playing.

Originality/value

Mobile game adoption has been studied from different perspectives, but most research is based on the technology acceptance model. They could not explain the common fact that young people tend to be highly motivated by mobile games and can be regarded as pro-active mobile game players, but many people play mobile games only when they are bored and need a diversion. So this study attempts to illustrate the phenomena to fill the gaps.

Details

Information Technology & People, vol. 31 no. 4
Type: Research Article
ISSN: 0959-3845

Keywords

Article
Publication date: 17 May 2022

Harish Kumar and Ritu Srivastava

This study aims to examine the role of augmented reality (AR) in online impulse behaviour for highbody-involvement products. This study further explores whether flow and spatial…

2163

Abstract

Purpose

This study aims to examine the role of augmented reality (AR) in online impulse behaviour for highbody-involvement products. This study further explores whether flow and spatial presence mediate the link between AR and online impulse behaviour.

Design/methodology/approach

The authors collected 255 responses from shopping mall visitors and used SPSS (21.0) (PROCESS macro) and AMOS 21.0 to test the hypothesised model.

Findings

The findings reveal that AR virtual try-on significantly influences online impulse behaviour by providing hedonic value and reducing product risk prior to purchase. Second, flow and spatial presence partially and complementarily mediate the relationship between AR characteristics, hedonic value, and product risk.

Originality/value

Theoretically, this study extends the literature on AR and online impulse behaviour from a psychological perspective, and it broadens managers' understanding of how they can use AR as a tool to increase sales.

Details

International Journal of Retail & Distribution Management, vol. 50 no. 10
Type: Research Article
ISSN: 0959-0552

Keywords

Article
Publication date: 19 June 2009

Erdem Koç and Oğuz Demiryürek

The purpose of this paper is to investigate the hydrodynamic performance of a single‐screw extruder with special reference to metering region.

1255

Abstract

Purpose

The purpose of this paper is to investigate the hydrodynamic performance of a single‐screw extruder with special reference to metering region.

Design/methodology/approach

The hydrodynamic analysis of a single screw extruder is carried out by dimensional and non‐dimensional parameters defining the polymer flow behaviour. The flow types formed in the extruder channel are defined and the relationship between the flow with the extruder geometry is examined.

Findings

The theoretical model developed is capable of estimating the hydrodynamic behaviour of extruder metering region. With the model developed, extruder geometry and polymer flow rate under different operating conditions can be predicted.

Originality/value

This paper offers a quick and easy opportunity to examine the hydrodynamic behaviour of extruder metering region. With the theoretical model developed, the behaviour of the flow in extruder can be modelled and estimated.

Details

Industrial Lubrication and Tribology, vol. 61 no. 4
Type: Research Article
ISSN: 0036-8792

Keywords

Article
Publication date: 25 June 2019

Seyed Mohammad Mousavi, Omid Ali Akbari, Ghanbarali Sheikhzadeh, Ali Marzban, Davood Toghraie and Ali J. Chamkha

The purpose of this study is two phase modeling of Water/Cu nanofluid forced convection in different arrangements of elliptical tube banks in a two-dimensional space.

Abstract

Purpose

The purpose of this study is two phase modeling of Water/Cu nanofluid forced convection in different arrangements of elliptical tube banks in a two-dimensional space.

Design/methodology/approach

The arrangements of tube banks have been regarded as equal spacing triangle (ES), equilateral triangle (ET) and the rotated square (RS). The obtained results indicate that, among the investigated arrangements, the RS arrangement has the maximum value of heat transfer with cooling fluid. Also, the changes of Nusselt number and the local friction factor are under the influence of three main factors including volume fraction of slid nanoparticles, the changes of fluid velocity parameters on the curved surface of tube and flow separation after crossing from a specified angle of fluid rotation.

Findings

In Reynolds number of 250 and in all arrangements of the tube banks, the behavior of Nusselt number is almost the same and the separation of flow happens in almost 155-165 degrees from fluid rotation on surface. In RS arrangement, due to the strength of vortexes after fluid separation, better mixture is created and because of this reason, after the separation zone, the level of local Nusselt number graph enhances significantly.

Originality/value

In this research, the laminar and two-phase flow of Water/Cu nanofluid in tube banks with elliptical cross section has been numerically investigated in a two-dimensional space with different longitudinal arrangements. In this study, the effects of using nanofluid, different arrangements of tube banks and the elliptical cross section on heat transfer and cooling fluid flow among the tube banks of heat exchanger have been numerically simulated by using finite volume method.

Details

International Journal of Numerical Methods for Heat & Fluid Flow, vol. 30 no. 4
Type: Research Article
ISSN: 0961-5539

Keywords

Article
Publication date: 1 May 1994

M.M. De Guzman, C.A.J. Fletcher and J.D. Hooper

The detailed flow behaviour around a four—hole Cobra Pitot pressureprobe, developed by the Commonwealth Scientific and Industrial ResearchOrganization, Australia, (CSIRO), to…

Abstract

The detailed flow behaviour around a four—hole Cobra Pitot pressure probe, developed by the Commonwealth Scientific and Industrial Research Organization, Australia, (CSIRO), to determine the pressure and the velocity components in three dimensional single‐phase/multi‐phase fluid flow, is investigated computationally. The incompressible steady state Navier—Stokes equations are solved numerically using a general purpose computational fluid dynamics (CFD) code developed at CANCES. Computational results are presented for representative probe pitch and yaw angles at a Reynolds number = 2 × 103, emphasising the pressure distribution and flow separation patterns on the probe tip adjacent to the pressure ports. Quantitative comparison of the computational simulation to experimental results is done by comparing experimental calibration data to numerically computed pressure responses. The topological features of the near tip flow behaviour are visualised using critical point concepts and three dimensional streamlines. Additional qualitative comparison to experiment is discussed using data from a preliminary experimental investigation using surface oil film visualisation techniques, where available. Conclusions are drawn concerning the near tip flow behaviour, the good level of agreement between the numerical results and experimental data and the effectiveness of using a computational analysis to provide accurate detail useful for engineering design purposes.

Details

International Journal of Numerical Methods for Heat & Fluid Flow, vol. 4 no. 5
Type: Research Article
ISSN: 0961-5539

Keywords

1 – 10 of over 87000