Search results

In order to better optimize the internal management system of book publishing and to cope with the changes in the external market environment, the purpose of this paper is to carry out cross-border publishing with the help of a transmedia storytelling model to realize the transformation and upgrading of the industry. Focusing on the relationship between the book publishing transmedia storytelling model and business performance, the moderating effect of the innovation environment on different variables is assessed.

This paper proposes several feasible hypotheses based on existing research. The research data came from 365 managers of Chinese book publishing organizations, and the scale was validated by Cronbach’s a, composite reliability (CR) and average variance extracted (AVE). Reliability and validity were verified, and correlation and regression analyses were used to test the impact of the book publishing transmedia storytelling model on business performance and to analyze the moderating role of the innovation environment.

The results show that the book publishing transmedia storytelling model (content production, technology integration, organizational innovation, marketing integration) helps to improve business performance (market performance, financial performance), and the innovation environment has a positive moderating effect on the relationship between the book publishing transmedia storytelling model and business performance, which provides a guarantee for the transformation and upgrading of book publishing. The market information reflected in the innovation environment has a certain role in promoting the innovation and business performance of the book publishing transmedia storytelling model.

The empirical evidence provides a theoretical link between the book publishing transmedia storytelling model and business performance, but there are still some shortcomings, and more factors, such as equity structure, government subsidies and research and development investment, should be included in future research. In addition, the scope of the research should be broadened on this basis to make the results of the data analysis more objective.

This paper introduces the transmedia storytelling model and deeply analyzes the relationship between the book publishing transmedia storytelling model and business performance, which is of great practical significance for optimizing the application and service quality of book publishing, prolonging the industrial chain, enhancing the interaction and participation of users and perfecting the business management system of the book publishing industry.

The application and research of the book publishing transmedia storytelling model are imperfect. Therefore, this paper not only helps to promote the innovation of book publishing organizational structure and improve the management system of business performance, but also may help to improve the innovation environment of book publishing enterprises and promote the diversification of industrial structure.

Since the present university leading cadre capability evaluations are mainly static, there is a lack of evaluation methods to address dynamic and multi‐scale‐based situations. Some important factors to address people's performances, such as the developing trends and potentialities are considered. The purpose of this paper is to attempt to propose a dynamic evaluation model based on multivariate delay connection number.

First, evaluation results of previous periods are taken into the current period and values of uncertain numbers are revised. Next, a dynamic evaluation model is built for university leading cadre. Last, a numerical example is used to prove its feasibility and effectiveness.

This paper promotes a corrected equal portion value method of uncertain numbers i1(τ), … ,in(τ) from the adjacent two periods to multi periods, and builds a dynamic evaluation model, which proved simple‐structured and easy to apply.

The new model is applied in the evaluation of university leading cadre, and could give a more comprehensive, dynamic, scientific analysis for evaluation by model application.

The paper develops a novel evaluation model based on a multivariate delay connection number, which expands traditional methods from a static situation to a dynamic and multi‐scale‐based situation.

The purpose of this paper is to examine how microblog communication enabled a new form of hybrid net-roots third-sector organization that rely heavily on the internet to achieve multiple organizational successes in civil society, social movement and service providing in China, where the government holds predominating power over the third sector.

A qualitative inductive analysis was conducted to analyze two successful organizations’ Sina tweets sent from their Weibo debuts to the dates when they achieved their first milestone successes. In the analysis, the author iteratively alternated between emic data coding and etic reference to literature on social movement rhetoric and nonprofits’ microblog communication.

This study developed an indigenous communication framework featuring three key communication strategies: changing perceptions, mobilizing action, and building and maintaining relationships, each associated with specific tactics. These strategies and tactics allowed both organizations to tap into social media’s interactive features to engage publics and construct legitimacy.

This paper enriches social media-based communication research and classic social movement rhetoric, and further illustrates strategic communication’s active role in reacting to and reforming institutional contexts. Findings from study might be extended to address similar problems experienced by nonprofits across countries, especially within those that operate in a context where institutional separation from a predominant government is unavailable.

This original communication framework developed in this study crystalizes strategic microblog use by a nascent type of nonprofit when fulfilling functions reflects civil society, social movements and traditional nonprofit organizations in an understudied political and social context.

This paper aims to effectively explore the application effect of big data techniques based on an α-support vector machine-stochastic gradient descent (SVMSGD) algorithm in third-party logistics, obtain the valuable information hidden in the logistics big data and promote the logistics enterprises to make more reasonable planning schemes.

In this paper, the forgetting factor is introduced without changing the algorithm's complexity and proposed an algorithm based on the forgetting factor called the α-SVMSGD algorithm. The algorithm selectively deletes or retains the historical data, which improves the adaptability of the classifier to the real-time new logistics data. The simulation results verify the application effect of the algorithm.

With the increase of training times, the test error percentages of gradient descent (GD) algorithm, gradient descent support (SGD) algorithm and the α-SVMSGD algorithm decrease gradually; in the process of logistics big data processing, the α-SVMSGD algorithm has the efficiency of SGD algorithm while ensuring that the GD direction approaches the optimal solution direction and can use a small amount of data to obtain more accurate results and enhance the convergence accuracy.

The threshold setting of the forgetting factor still needs to be improved. Setting thresholds for different data types in self-learning has become a research direction. The number of forgotten data can be effectively controlled through big data processing technology to improve data support for the normal operation of third-party logistics.

It can effectively reduce the time-consuming of data mining, realize the rapid and accurate convergence of sample data without increasing the complexity of samples, improve the efficiency of logistics big data mining, reduce the redundancy of historical data, and has a certain reference value in promoting the development of logistics industry.

The classification algorithm proposed in this paper has feasibility and high convergence in third-party logistics big data mining. The α-SVMSGD algorithm proposed in this paper has a certain application value in real-time logistics data mining, but the design of the forgetting factor threshold needs to be improved. In the future, the authors will continue to study how to set different data type thresholds in self-learning.

This paper aims to examine the optimal sourcing strategies and pricing decisions of competing toy manufacturers and to discuss how manufacturers’ decisions are impacted by competition.

The authors consider a single-period model to characterise the competition between two competing toy manufacturers. Both of them are free to choose between virgin material and recycled material. The authors consider two types of consumers: sensitive consumers who are concerned about product safety and prefer the toy made of virgin material and insensitive consumers who do not care what material is used in the toy. The competing manufacturers play a Cournot competition.

The results reveal a special case of a win-win situation for both the manufacturer and the consumer. In addition, an increasing number of sensitive consumers does not always raise the price of virgin-material toys.

The authors derive the manufacturer’s equilibrium sourcing strategies, corresponding market-clearing prices and profits obtained.

The paper investigates how toy manufacturers’ optimal sourcing strategies are impacted by competition, considering market segments.

This study adopted the collaborative consumption triangle to explore the influence of online food delivery platforms (OFDP) on consumer purchase intentions. It investigates the effects of restaurants' corporate social responsibility (CSR) practices, individuals' food neophilic tendencies (FNT), and platforms' perceived benefits on purchase intention within OFDP. Furthermore, the study analyses differences in consumers' pro-environmental behaviour (PEB) on OFDP.

The 497 participants conducted a web-based self-completion survey, using structural equation modelling to analyse the path structure of consumer purchasing intention. Furthermore, differences in PEB among OFDP consumers were compared through multigroup analysis.

The findings indicate that CSR influences the perceived value of sustainability and that the perceived value of sustainability influences purchase intention. Additionally, the influence of the perceived value of sustainability on purchase intention is more pronounced among consumers with low PEB compared to those with high PEB.

The findings may not be generalisable to other countries due to cultural differences, CSR policies, and strategies for promoting sustainable development.

The study provides valuable contributions related to (1) restaurants increasing their revenue and meeting their long-term sustainable development goals; (2) providing reusable containers policy and reusable containers policy and category tags for restaurants within OFDP.

This study is a pioneering work examining factors influencing purchase intentions within OFDP from the tripartite collaborative consumption perspective post-COVID-19 and focuses on the differences in PEB concerning OFDP.

The purpose of this paper is to further explore the co-citation and bibliographic-coupling relationship among the core authors in the field of Chinese information science (IS), to expose research activity and author impact, and to make induction analyses about Chinese IS research patterns and theme evolution.

The research data include 8,567 papers and 70,947 cited articles in the IS field indexed by Chinese Social Sciences Citation Index from 2000 to 2009. Author co-citation analysis, author bibliographic-coupling analysis, social network analysis, and factor analysis were combined to explore co-citation and bibliographic-coupling relationships and to identify research groups and subjects.

Scholars with greatest impact are different from the most active scholars of Chinese IS; there is no uniform impact pattern forming since authors’ impact subjects are scattered and not steady; while authors’ research activities present higher independence and concentration, there is still no steady research pattern due to no deep research existing. Furthermore, Chinese IS studies can be delineated by: foundation or extension. The research subjects of these two parts, as well as their corresponding/contributing authors, are different under different views. The general research status of core authors is concentrated, while their impact is broad.

The combined use of some related methods could enrich the development and methodology research of the discipline, and the results establish a reference point on the development of IS research.

Data transformation has prompted enterprises to rethink their strategic development. Scholars have frequently acknowledged the vast potential value of supply chain data and realised that simply owning data resources cannot guarantee excellent innovation performance (IP). Therefore, this study focussed on the mediating and moderating issues between data-driven supply chain orientation (DDSCO) and IP. More specifically, the purpose was to explore (1) whether DDSCO promotes enterprise innovation through dynamic and improvisational capabilities and (2) how information complexity (INC) plays a moderating role between capabilities and performance.

An empirical study was performed using the results of a questionnaire survey, and a literature review was used to build the premises of this study. A sample was conducted on 296 Chinese enterprises, and the data collected were used to test the hypothesis by successive regression.

This research has implications for the theoretical development of DDSCO, as well as the dynamic capabilities (DC) and improvisation capabilities (IC) in innovation strategic literature. The empirical results show that DDSCO has a direct, positive impact on both DC and IC, which thus positively impact IP. Meanwhile, IC has a negative moderating effect on the path joining DC and IP. Conversely, IC has a positive moderating effect on the path joining IC and IP.

Although this study has limitations, it also creates opportunities for future research. The survey comes from different industries, so the possibility of unique influences within industries cannot be ruled out. Second, the authors' survey is based on cross-sectional data, which allow for more comprehensive data verification in the future. Third, this study also provides opportunities for future research, because it proves that DC and IC, as partial mediators of DDSCO and IP, can mine other paths of the data-driven supply chain in IP. For example, the perspective of the relationship between supply chain members, knowledge perspective, etc.

The research findings offer a novel perspective for enterprise managers. First, enterprises can leverage supply chain data to gain competitive advantages in innovation. Second, it is imperative for enterprises to acknowledge the significance of developing dynamic and IC. This also requires enterprises to acknowledge innovations in DDSCO necessitate a focus on dynamic and IC. Third, it is recommended that managers take into account both sides of IC and encourage enterprises to prioritise the utilisation of IC.

Empirical research results revealed how DDSCO improves IP and is an extension of digital transformation in the supply chain field, providing new opportunities and challenges for enterprise innovation. It can also expand the enterprise's understanding of DDSCO. Second, based on resource-based theory, it is possible to develop and test theoretical arguments regarding the importance of dynamic and IC as intermediaries in the DDSCO-IP. Third, the authors conducted simulations of highly dynamic data environments to develop and test theoretical arguments about the importance of IC as a moderator of capabilities-performance relationships.