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The purpose of this paper is to propose a model that predicts information communication technology (ICT) adoption in saturated markets, to analyze the shifting behaviors of the subscribers and to present the results.

By developing an expanded Bass model, the authors analyzed post‐adopters' switching behaviors in the mobile phone market, using the officially verified time‐series data for the number of mobile phone adopters in South Korea.

The results show that: the expanded Bass diffusion model can delineate the stream of post‐adopter's switching behaviors in saturated ICT markets; based on innovation value p and imitation value q, the authors conclude that customer immigrations during market saturated period are mainly caused by innovation effect, which is closely related to launching innovative products; and fast mover still has its imitation effect, which is closely related to first mover advantage.

The paper provides novel insights for the frame of practical strategies. To survive in a saturated market, late movers should continuously develop new and innovative products. In addition, fast movers should also develop innovative products to prevent customer immigrations, and they also should utilize their first mover advantage more efficiently, even in matured market.

The purpose of this study is to explore market entry strategies in a high-tech successive generations (HTSGs) market, by investigating entry mode via entry timing and path differentiation and the performance outcomes of entry mode.

The methodology of building a theory from a longitudinal case study is adopted by using useful cases in a HTSGs market after constructing an integrated research framework to explore market entry mode. Different entry modes were investigated by studying entry timing and migration path of three firms’ case in logic semiconductor market. In addition, performance outcomes of different entry modes were measured and correlated with each other.

The results identified three major entry modes suitable for a HTSGs market. The three firms differentiated their entry modes by exploiting different entry timings from the earliest to the last and different migration paths including switching, leapfrogging and new entrance path to enter a market. First mover advantage also exists in a HTSGs market, and it was found uniquely that the financial performance denoted by entry mode outcomes was correlated with technological knowledge.

This study extends the theory of extant entry strategy from general consumer or industrial market to HTSGs market, in which intense competition exits and technological innovation is important. Moreover, this study verified that the causality between early entry and positive performance was also effective in HTSGs market with a shorter duration of early entry advantage.

This study has managerial implications for firms to establish market entry strategy in HTSGs market and other markets. To become a product leader, a fast follower or a late follower, firms can differentiate their entry mode by adjusting the entry timing and migration path in the context of market and technology.

This study examined market entry strategies suitable for HTSGs market based on its unique characteristics and extended relevant theory into HTSGs market. Further, an integrated research framework, which explores the market entry mode, was constructed to facilitate further exploration of entry mode into other markets.

How to enter and expand in a newly emerged foreign market is less understood. Should multinational enterprises move fast or slowly? In this study, the authors take China as the context to investigate what factors will lead to a fast expansion strategy in a foreign market. The purpose of this paper is to understand whether fast expansion benefits firms’ performance in a rapidly emerging market.

Based on insights from field interviews, the authors developed a theoretical framework. Then, the authors collected data from surveys of managers of multinational enterprises from Western countries to test their hypothesis. This research context is based on the experience of multinational enterprises in China which opened up to foreign direct investment in 1979.

This study shows that internally, strategic long-term investment goals, top management team commitment and externally switching costs and the growth in the demand market which will push firms to expand fast in the newly emerged China market. Faster pace of expansion benefits the performance of multinational enterprises in a newly emerged market.

Based on the onsite interviews followed by the survey of top managers of multinational enterprises located in China, this study provides a fine-grained analysis of the importance of pace and its key antecedents. Thus, the results provide new insights to decision-makers of multinational enterprises when considering expanding in an emerging market at its early stages of growth.

Discusses the selection of distribution control techniques for a manufacturer of exhaust systems. A method for this selection process is proposed and worked out for the case study company. Argues that selecting one control technique for a complete company is not advisable. Distribution control should be differentiated to clusters of products that have a similar set of product, process and market characteristics. Shows, furthermore, that the question as to whether central stock should be kept depends to a large extent on the production frequency. Also discusses selection of distribution control techniques and states that it is important to take account of the fact that an ABC classification of an item on a European level may differ from the classification of the item on country level. Finally, argues that the use of appropriate control techniques may significantly reduce handling costs.

There is an area on a golf club or tennis racket that players call the sweet spot. They know that if they swing and connect with the ball at that exact spot, they get the best possible results. That's very sweet, indeed.

Service part inventories cannot be managed by standard inventory control methods, as conditions for applying the underlying models are not satisfied. Nevertheless, the basic questions of inventory control have to be answered: Which parts should be stocked? Where should they be stocked? How many of them should be stocked? Presents a case study in which a pragmatic but structured approach is followed – a framework is developed and built into a spreadsheet. The resulting tool has been tested in a real‐life situation, indicating that considerable amounts of money can be saved.

This is the second part of a study which looks at car after‐sales service in Germany. The study is based on a benchmarking project which included four key players, Fiat AG, Nissan Deutschland, Toyota GmbH and Ford Werke AG. Examines the effectiveness of policies of after‐sales service as adopted by Toyota GmbH and Ford Werke AG. The criteria used covered product policies, distribution, promotion service, price and environmental issues. The effectiveness of each applied set of policies was measured by examining financial results and by asking the participants themselves to establish their ranking using all the above criteria. Concludes with proposed improvements to car after‐sales service, based on best practice.

The study aims to explore the interplay between open innovation and intellectual property. Differently from previous studies, we argue that open innovation fosters firm's patenting activity.

We use linear regression analysis to test model's hypotheses. Data are drawn from the Eurostat statistics and refer to a large sample of European firms (NACE Rev.2).

The findings confirm that open innovation fosters patenting activity in health care, also thanks to huge governments' expenditures in this market.

The study focuses solely on European firms and it adopts a traditional linear approach. So, we cannot exclude that different dynamics may occur across European borders. Future research should address this concern by focusing on multi-country comparative studies.

Open innovation is the most suitable model for health industry, because it improves both innovation performance and intellectual capital of firms.

The study tackles an existing gap of the literature by considering how the presence of large customers impacts the strength of intellectual property protection.

The post-pandemic emerging market is competitive and green, which has contributed to the growing pressure on firms to adopt into their business models green strategies with competitive outcomes. Therefore, this paper aims to draw from the natural resource-based view (NRBV) theory to examine how green intellectual capital (IC) can influence green competitive advantage of manufacturing firms in Ghana, by elucidating the mediating role of eco-innovation speed and quality in the relationship.

Cross-sectional survey data were obtained from 212 manufacturing firms in Ghana, using purposive sampling techniques. Exploratory and confirmatory factor analyses were conducted to determine the factor structure of the measurement models. Structural equation modelling technique was used to analyse the hypothesized relationships.

The study found that green IC has a positively significant effect on green competitive advantage of manufacturing firms. However, while eco-innovation speed positively mediates the relationship, eco-innovation quality plays a negative mediating role in the effect of green IC on green competitive advantage of manufacturing firms in Ghana.

The framework of this study provides to managers of manufacturing firms, a superior green strategy that is unique, valuable and non-substitutable with the capable to provide green competitive edge to firms in a turbulent sustainability-driven market.

Through the lens of the NRBV theory, this study provided a firstly knowledge on the crucial role of eco-innovation speed and quality in driving firms’ green competitive advantage within a post-covid emerging market.

Service parts are needed for maintenance of industrial systems as well as for consumer products. Their logistics has an inherent difficulty: common models for inventory management are invalid, as the demand process is different and demand data scarce. The paper discusses experiences gained in case studies of practical stock control techniques. New concepts aimed to reduce the problem of slow moving parts are described, for example: suppliers leasing service parts; standardisation of parts for the group of machines in a factory or over a complete sector of industry; a “broker” between suppliers and customers who makes the service parts inventories transparent and facilitates pooling of parts.