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Article
Publication date: 1 December 2004

George K. Stylios

Examines the tenth published year of the ITCRR. Runs the whole gamut of textile innovation, research and testing, some of which investigates hitherto untouched aspects. Subjects…

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Abstract

Examines the tenth published year of the ITCRR. Runs the whole gamut of textile innovation, research and testing, some of which investigates hitherto untouched aspects. Subjects discussed include cotton fabric processing, asbestos substitutes, textile adjuncts to cardiovascular surgery, wet textile processes, hand evaluation, nanotechnology, thermoplastic composites, robotic ironing, protective clothing (agricultural and industrial), ecological aspects of fibre properties – to name but a few! There would appear to be no limit to the future potential for textile applications.

Details

International Journal of Clothing Science and Technology, vol. 16 no. 6
Type: Research Article
ISSN: 0955-6222

Keywords

Article
Publication date: 7 October 2014

Ronald L. Hess Jr and Lawrence Ring

The purpose of this paper is to better understand the unique competitive positioning characteristics of off-price retailers and how they compare to other types of retailers. The…

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Abstract

Purpose

The purpose of this paper is to better understand the unique competitive positioning characteristics of off-price retailers and how they compare to other types of retailers. The authors compare off-price and upscale off-price retailers with four major formats of retailers: first, discount department store/warehouse club retailers; second, moderate department store retailers; third, department store retailers; and finally, specialty department store retailers.

Design/methodology/approach

The paper employs a representative sample that was randomly drawn from four primary metropolitan cities in the USA. The data were collected using telephone interviews by a prominent, marketing research firm. A series of discriminant analyses were conducted to examine the data.

Findings

The findings of the paper indicate that the off-price formats were consistently positioned at extreme points along the price/value continuum, signifying the strongest value-orientation among the other retail formats. The authors also found that while the upscale off-price format followed the specialty department stores in terms of fashion. The results point to an important disadvantage of the off-price format – although strong on price/value, they often fall short on fashion and many other store attributes that may be important to luxury-oriented customers.

Research limitations/implications

The paper employed a sample from several cities collected using a telephone interview methodology within the US. Due to these limitations, the findings of this paper may be hampered by this methodology and not generalize to regions outside of the US. Future research should examine how the demise of most of the upscale off-price retailers and growth of flash web sites have changed the competitive structure of retailing.

Practical implications

The results demonstrate that the positioning of the off-price retail format is unique from other formats. The retail formats occupy distinct positions. The off-price retail format is strongly associated with the price/value position but only moderately fashionable to customers, especially when compared with the department and specialty department store formats. In contrast, the upscale off-price format, while also strongly positioned along the price/value continuum, is considered much more fashionable than the off-price retail format. In fact, the upscale off-price retail format only trails the specialty department store format in terms of fashion.

Originality/value

The unique characteristics of the off-price retail format and growing interest from upscale department stores underscores the need for a comprehensive understanding of the motives of the off-price shopper. This paper provides retailers with a more complete understanding of the store attributes that differentiate the off-price retail format from other major retail store formats. The overall objective of this study is to offer a comprehensive view of the positioning of off-price retailers compared with many alternative retail formats.

Details

International Journal of Retail & Distribution Management, vol. 42 no. 10
Type: Research Article
ISSN: 0959-0552

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Article
Publication date: 11 June 2018

Karan Khurana

One of the oldest civilizations of Africa, Ethiopia is today at the advent of industrialization in various business sectors. Agriculture being a primary source of income (50 per…

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Abstract

Purpose

One of the oldest civilizations of Africa, Ethiopia is today at the advent of industrialization in various business sectors. Agriculture being a primary source of income (50 per cent of the GDP) is now transforming into more dynamic and new sectors. Textile and apparel is one of the sectors that has received a lot of attention from the government and the objective is to become sourcing destinations of the world. The purpose of the paper is to provide an overview of the current advances to the stakeholders, academia and industry from concept to the consumer. The aim of the paper is to present a transition of advances made in textile and apparel business that the country has made in the past decade and also to examine the potential of the consumer for this country. The consumer in the country is young and brings a lot of novel opportunities for textile and apparel industry.

Design/methodology/approach

This analysis is an empirical journey of the author’s research in academia and textile and apparel industry in Ethiopia.

Findings

This paper establishes a connection between the stakeholders, academia, industry and beneficiaries of this business so that it could become a guideline for future business investors. It also highlights the problems within this sector and provides a clear idea for domestic companies to compete with global competitors in terms of upcoming future business trends.

Originality/value

Presently, in the atmosphere of fashion and textiles, there is air about Ethiopia being the next manufacturing hub of the world in Africa. However, no academic literature is available which summarizes the opportunities and tasks in this industry, and this paper caters to the need of the hour.

Details

Research Journal of Textile and Apparel, vol. 22 no. 3
Type: Research Article
ISSN: 1560-6074

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Article
Publication date: 17 January 2024

Md Rokibul Hasan, Ishtehar Sharif Swazan and Debanjan Das

This study aims to examine the export competitiveness of Vietnam’s apparel sector by identifying the precise product categories that create its comparative advantage.

Abstract

Purpose

This study aims to examine the export competitiveness of Vietnam’s apparel sector by identifying the precise product categories that create its comparative advantage.

Design/methodology/approach

Revealed comparative advantage (RCA) and normalized revealed comparative advantage (NRCA) form the research methodology, and the RCA/NRCA values are calculated for the 2011–2020 period.

Findings

In total, 29 out of 34 product categories at four-digit levels and 65 out of 217 subcategories at six-digit levels elicited a consistent export comparative advantage throughout the 10-year study timeframe. The study also identified 13 subcategories at six-digit levels, which indicated 10 consecutive years of relative disadvantages.

Research limitations/implications

The study’s findings have far-reaching implications for economic policy, development strategies and global economic integration. By providing a nuanced understanding of a country’s export strengths in the international apparel trade, this study offers valuable guidance for informed decision-making at various levels. The findings will serve as a significant source of information for policymakers and help them formulate novel policies aiming to diversify Vietnam’s apparel product offerings and export destinations. The results will also inform the government regarding the industry’s potential and attract necessary support, enabling it to grow further. This study reveals patterns in Vietnam’s apparel trade but does not provide insights into the underlying causes of comparative advantage.

Originality/value

The study provides an in-depth overview of Vietnam’s comparative advantages and disadvantages at two-, four- and six-digit harmonized system levels and helps understand Vietnam’s apparel export competitiveness.

Details

Journal of Chinese Economic and Foreign Trade Studies, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1754-4408

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Article
Publication date: 4 March 2022

Neena Sondhi and Rituparna Basu

This paper attempts to explore and identify the growing segments of online buyers of premium brands in the context of the post-pandemic market in India. The multi-dimensional…

Abstract

Purpose

This paper attempts to explore and identify the growing segments of online buyers of premium brands in the context of the post-pandemic market in India. The multi-dimensional trait of fashion orientation has been used as the psychographic construct for segmenting young urban consumers who shop on e-commerce platforms.

Design/methodology/approach

An online study across major cities resulted in a sample of 555 urban consumers of premium apparel and accessories brands. Hierarchical, two-step and k-means cluster analysis were conducted to identify diverse consumer segments and arrive at a demographic and usage-based profiling of the clusters. Furthermore, one-way analysis of variance was conducted to assess the key drivers for an online purchase among the obtained segments.

Findings

The pioneering use of fashion orientation as a base for segmentation helped identify three distinct clusters of socially conscious fashionistas, fashion involved and fashion indifferent buyers. The study identified significant differences in the demographic composition as well as their usage patterns and purchase motivations to shop online.

Originality/value

The study looks at an extremely important but neglected category of premium brands. The distinct clusters of premium brand buyers highlighted by the study adds theoretical value as well as managerial insights for the premium brand marketer as they seek to target consumers in Asian economies.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 35 no. 2
Type: Research Article
ISSN: 1355-5855

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Article
Publication date: 11 December 2020

Jitong Li and Karen K. Leonas

The purpose of this study is to investigate the sustainability performances of apparel, footwear and accessory (AFA) B Corps, providing companies, especially micro, small and

Abstract

Purpose

The purpose of this study is to investigate the sustainability performances of apparel, footwear and accessory (AFA) B Corps, providing companies, especially micro, small and medium-sized enterprises, with reasonable suggestions on how to incorporate the concept of sustainability efficiently.

Design/methodology/approach

This study focused on 117 AFA B Corps. B Corps’ overall sustainability performances consist of their performances in the five areas of governance, workers, community, environment and customers. First, the 117 B Corps’ performances in these areas were compared. Second, multiple regression models were built to predict the B Corps’ sustainability performances based on their inherent characteristics (headquarter location, age, size and industry sector). Third, according to the B Corps’ performances in the five areas, the B Corps were clustered using the hieratical clustering method.

Findings

This study found that the B Corps’ performances in different areas were significantly different and their performances in the area of the community were better than in the other four areas. The B Corps’ characteristics were correlated to their sustainability performances. For example, company size was positively related to the B Corps’ performances in the area of workers. Additionally, Clusters 1, 2 and 3 were identified and characterized by their competitive performances in the areas of governance, workers and community, respectively.

Originality/value

This study contributes to the knowledge of AFA B Corps’ sustainability performances, identifying the weakness and strongness of the sustainable practices accepted by existing AFA B Corps and lending insights regarding how to predict and improve sustainability performances.

Details

Research Journal of Textile and Apparel, vol. 25 no. 2
Type: Research Article
ISSN: 1560-6074

Keywords

Book part
Publication date: 7 October 2015

Md Nuruzzaman

The objective of this study is to investigate how country risk, different political actions from the government and bureaucratic behavior influence the activities in industry…

Abstract

The objective of this study is to investigate how country risk, different political actions from the government and bureaucratic behavior influence the activities in industry supply chains (SCs) in emerging markets. The main objective of this study is to investigate the influence of these external stakeholders’ elements to the demand-side and supply-side drivers and barriers for improving competitiveness of Ready-Made Garment (RMG) industry in the way of analyzing supply chain. Considering the phenomenon of recent change in the RMG business environment and the competitiveness issues this study uses the principles of stakeholder and resource dependence theory and aims to find out some factors which influence to make an efficient supply chain for improving competitiveness. The RMG industry of Bangladesh is the case application of this study. Following a positivist paradigm, this study adopts a two phase sequential mixed-method research design consisting of qualitative and quantitative approaches. A tentative research model is developed first based on extensive literature review. Qualitative field study is then carried out to fine tune the initial research model. Findings from the qualitative method are also used to develop measures and instruments for the next phase of quantitative method. A survey is carried out with sample of top and middle level executives of different garment companies of Dhaka city in Bangladesh and the collected quantitative data are analyzed by partial least square-based structural equation modeling. The findings support eight hypotheses. From the analysis the external stakeholders’ elements like bureaucratic behavior and country risk have significant influence to the barriers. From the internal stakeholders’ point of view the manufacturers’ and buyers’ drivers have significant influence on the competitiveness. Therefore, stakeholders need to take proper action to reduce the barriers and increase the drivers, as the drivers have positive influence to improve competitiveness.

This study has both theoretical and practical contributions. This study represents an important contribution to the theory by integrating two theoretical perceptions to identify factors of the RMG industry’s SC that affect the competitiveness of the RMG industry. This research study contributes to the understanding of both external and internal stakeholders of national and international perspectives in the RMG (textile and clothing) business. It combines the insights of stakeholder and resource dependence theories along with the concept of the SC in improving effectiveness. In a practical sense, this study certainly contributes to the Bangladeshi RMG industry. In accordance with the desire of the RMG manufacturers, the research has shown that some influential constructs of the RMG industry’s SC affect the competitiveness of the RMG industry. The outcome of the study is useful for various stakeholders of the Bangladeshi RMG industry sector ranging from the government to various private organizations. The applications of this study are extendable through further adaptation in other industries and various geographic contexts.

Details

Sustaining Competitive Advantage Via Business Intelligence, Knowledge Management, and System Dynamics
Type: Book
ISBN: 978-1-78441-764-2

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Article
Publication date: 26 May 2020

Shellyanne Wilson

The purpose of this paper is to examine the role of Government via its industrial policy aimed at building competitiveness in apparel manufacturing in a developing country.

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Abstract

Purpose

The purpose of this paper is to examine the role of Government via its industrial policy aimed at building competitiveness in apparel manufacturing in a developing country.

Design/methodology/approach

A conceptual framework that proposes the causal relationships between policies and competitiveness is applied to the apparel manufacturing sector in Trinidad and Tobago. The study utilises primary data from interviews and observations, and secondary data sources inclusive of industry and fashion companies reports. Data analysis of four vertical policies is performed via the use of system dynamics modelling and simulation.

Findings

The four vertical policies were found to impact three interrelated elements in the apparel manufacturing sector: the market, apparel products and productive resources. Policies that intentionally focussed on improving market attractiveness benefited wide segments of the industry. However, policies that focussed on product and resource attractiveness that were designed as direct support for selected firms had a lower impact on overall industry competitiveness than those that had an industry-wide focus.

Research limitations/implications

A single industry in a small developing island state limits the generalisability of the research findings. Additionally, non-reporting of export data and aggregation of industry data limits the conclusions that can be drawn regarding the impact of the vertical policies on the apparel industry. 10; 10;

Practical implications

Policy-makers should consider the scope of the vertical policies in terms of the number of firms in the industry to benefit, and the need for complementary horizontal policies for creating enabling environments for competitiveness.

Originality/value

The paper proposes a conceptual framework to capture relationships between vertical policy and competitiveness.

Details

Journal of Fashion Marketing and Management: An International Journal, vol. 24 no. 2
Type: Research Article
ISSN: 1361-2026

Keywords

Article
Publication date: 5 May 2021

Pradeep Kautish, Sunita Guru and Anamika Sinha

The purpose of this study is to survey the associations among innovation perspective on value priorities, i.e. hedonic vs utilitarian facets, satisfaction among customers and

Abstract

Purpose

The purpose of this study is to survey the associations among innovation perspective on value priorities, i.e. hedonic vs utilitarian facets, satisfaction among customers and behavioral intents for online fashion apparels in the Asian economic context, i.e. Indian market.

Design/methodology/approach

The research used a hypo-deductive strategy and all the constructs were amended from the previous scholarly work. The two-step methodology with structural equation modelling in terms of covariance-based methodology was deployed to weigh the measurement and structural models.

Findings

The conclusions reveal that value priorities in terms of hedonic vs utilitarian dimensions have a substantial influence on satisfaction, and satisfaction significantly affects intentions for online apparels. Additionally, customer satisfaction performs the role of a partial facilitator between hedonic and utilitarian values and purchase intents. In comparison to hedonic, utilitarian priorities display a superior outcome on customer satisfaction and purchase intents for fashion apparels getting sold online portals.

Research limitations/implications

The research will facilitate online researchers and fashion managers recognize the underlying dimensions of innovation-led perspectives on values, i.e. hedonic vs utilitarian, for satisfaction and behavioral intents.

Practical implications

The study results will assist online marketers, fashion portals and specialists recognize the characteristics of hedonic vs utilitarian dimensions to improve satisfaction facets and behavioral intents for online fashion apparels.

Social implications

The present scholarly work presents useful insights related to social transformation with respect to innovative online fashion apparel buying paradigms.

Originality/value

In an Asian market context, the paper is pioneer work to examine the comparative relationships among value priorities, e.g. hedonic vs utilitarian dimensions and their influence on satisfaction and purchase intents for the fashion apparels sold online sector a two-dimensional measure of consumption values.

Details

International Journal of Innovation Science, vol. 14 no. 3/4
Type: Research Article
ISSN: 1757-2223

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Article
Publication date: 10 May 2011

Stephen M. Wigley and Aikaterini‐Konstantina Provelengiou

The purpose of this paper is to investigate market‐facing fashion industry strategic alliances in the fashion industry by studying a specific case in context of the existing…

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Abstract

Purpose

The purpose of this paper is to investigate market‐facing fashion industry strategic alliances in the fashion industry by studying a specific case in context of the existing literature. It has three key objectives: to explore the motives causing strategic alliance formation in the fashion industry; to understand the processes involved in the creation and management of such an alliance, and to identify factors defining the success of the alliance.

Design/methodology/approach

Case study methodology was employed studying an instance of market‐facing strategic alliance in the fashion sector.

Findings

It was found that while issues generic within the literature may be discerned in instances of strategic alliance in the fashion industry, industry‐specific factors, especially competence in marketing, branding and retailing, impact on the motives for alliance, partner selection and alliance implementation and alliance.

Research limitations/implications

The usual limitations of any case study apply.

Practical implications

The paper provides an account of the motives for processes affecting and outcomes of strategic alliance in the fashion industry and promoting student, academic and practitioner understanding of the topic. The paper also provides a model for the management of such an alliance.

Originality/value

The paper offers insights into a contemporary phenomenon of interest to both practitioners and academics and provides detail on the motives and processes contingent to the successful management of strategic alliances within the fashion sector.

Details

Journal of Fashion Marketing and Management: An International Journal, vol. 15 no. 2
Type: Research Article
ISSN: 1361-2026

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