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Article
Publication date: 7 July 2020

Kelvin Njuguna Karing'u, Hezron Nyarindo Isaboke and Samuel Njiri Ndirangu

The purpose of this paper is to investigate the role of transactional costs on smallholder avocado farmers’ participation in the export market and the extent of participation in…

Abstract

Purpose

The purpose of this paper is to investigate the role of transactional costs on smallholder avocado farmers’ participation in the export market and the extent of participation in Murang’a County, Kenya.

Design/methodology/approach

Data was collected from 384 avocado farmers in Murang’a County, following stratified sampling. The Heckman two-stage model was used for analysis.

Findings

Results showed that the cost of information search was an important variable that impedes smallholders’ participation in export marketing while harvesting costs inhibits the extent of participation in export marketing.

Research limitations/implications

This study used data at the farm level. Therefore, insights on transaction costs among other marketing agents in the export market value chain would be an issue for future studies.

Originality/value

Following the debate on transaction costs and market participation among farmers in Sub-Sahara Africa, this paper models transactional costs and export market participation among avocado smallholders and measures the extent of participation with the inclusion of harvesting costs, negotiation costs, monitoring costs and information search costs that are not common in previous studies, thus contributing to the development of literature.

Details

Journal of Agribusiness in Developing and Emerging Economies, vol. 11 no. 3
Type: Research Article
ISSN: 2044-0839

Keywords

Article
Publication date: 1 February 1974

George A Luffman

Investigates those aspects of the communication process which relate to the conditions determining the receptiveness of the individual buyer to marketing communicative and the

Abstract

Investigates those aspects of the communication process which relate to the conditions determining the receptiveness of the individual buyer to marketing communicative and the manner in which he/she searches the market. Examine the factors which stimulate search behaviour and identifies the extent of market search by buyers. Studies the relationship between the reasons for and the extent of search as well as other characteristics such as those of the buyers and their companies.

Details

European Journal of Marketing, vol. 8 no. 2
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 9 February 2015

Rudolf R. Sinkovics, Noemi Sinkovics, Yong Kyu Lew, Mohd Haniff Jedin and Stefan Zagelmeyer

The purpose of this paper is to examine operational-level implementation issues regarding mergers and acquisitions (M&As) in general, and resource combination and integration at…

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Abstract

Purpose

The purpose of this paper is to examine operational-level implementation issues regarding mergers and acquisitions (M&As) in general, and resource combination and integration at the functional marketing level in particular.

Design/methodology/approach

The paper introduces four factors (i.e. collaboration, interaction, marketing synergy, and the realignment of marketing resources) that support successful M&A marketing integration and enhance overall M&A performance.

Findings

The results indicate that marketing synergy and the realignment of marketing resources contribute significantly to the extent of integration. At the same time, the authors find a significant but negative relationship between the interaction dimension and the speed of integration.

Originality/value

The cultural integration of firms that feature different management styles and organizational cultures has been recognized as a particularly challenging aspect of cross-border M&As. This study explains factors that contribute to effective marketing integration in M&As.

Details

International Marketing Review, vol. 32 no. 1
Type: Research Article
ISSN: 0265-1335

Keywords

Article
Publication date: 1 June 2000

Lloyd C. Harris

Although there has been much academic discussion of employee behaviours as potential barriers to market orientation, comparatively little attention has been focused on…

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Abstract

Although there has been much academic discussion of employee behaviours as potential barriers to market orientation, comparatively little attention has been focused on organizational barriers to market orientation. No single study has undertaken a holistic review of structural, strategic and systems impediments. The aim of this paper is to extend and synthesize existing research into the obstacles to market orientation by performing a holistic analysis of the organizational characteristics which influence the extent of market orientation in an organization. This paper begins with a brief review of existing research into the barriers to developing market orientation. After a discussion of research design and methodology, the summary findings of three in‐depth case studies are presented and eight hypotheses are forwarded. Thereafter, the results of a survey of organizational barriers to market orientation are presented and the findings are discussed. The paper concludes with a number of implications for both strategic marketing and management theory and practice.

Details

European Journal of Marketing, vol. 34 no. 5/6
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 28 June 2013

Musa Kribat, Bruce Burton and Louise Crawford

The paper aims to investigate disclosure practices in the annual reports of Libyan banks in the run‐up to the opening of the nation's first stock exchange. Banks dominate this…

Abstract

Purpose

The paper aims to investigate disclosure practices in the annual reports of Libyan banks in the run‐up to the opening of the nation's first stock exchange. Banks dominate this embryonic market but very little research has examined the extent (or determinants) of transparency achieved by these firms, an issue argued by Stiglitz and others to be crucial in the post‐crisis era. Currently, no detailed evidence of disclosure practices prior to the launch of the exchange exists, making an accurate assessment of the market's impact in this area impossible; the present study therefore contributes in this regard as well.

Design/methodology/approach

The study employs two main methods: a disclosure index‐based analysis of mandatory and overall disclosure levels; and panel regression analysis of the determinants of the overall disclosure levels.

Findings

The results suggest that while many items are disclosed on a regular basis, on average barely more than half of all possible items appear in the annual reports. As regards compliance with mandatory requirements, the figures are higher but, worryingly, begin to fall as the launch of the market neared. The results of panel‐data analysis suggest that the overall extent of disclosure is non‐random, instead reflecting the profits achieved by the banks concerned.

Originality/value

This paper is the first detailed analysis of disclosure practices in Libyan banks and the results suggest that market authorities should be looking for an improvement in the figures, in particular the reversal of a downward trend in compliance with mandatory requirements. The paper reports a link between profit level and disclosure propensity; this evidence might be of use to regulators charged with increasing disclosure levels in the future. More generally, the results provide a comparative basis on which to assess the effect of the market's launch on disclosure practices in Libya.

Details

Journal of Accounting in Emerging Economies, vol. 3 no. 2
Type: Research Article
ISSN: 2042-1168

Keywords

Article
Publication date: 21 September 2012

Kerk L. Phillips

The purpose of this paper is to explain the following stylized facts. First, the share of household production in total output has fallen over time as the economy has grown…

Abstract

Purpose

The purpose of this paper is to explain the following stylized facts. First, the share of household production in total output has fallen over time as the economy has grown. Second, services as a percent of GDP have risen at the same time.

Design/methodology/approach

This paper constructs an original model of growth based on Adam Smith's notions of specialization and extent of the market. Growth depends on the specialization of labor in market production and learning‐by‐doing in transactions services. It is a model of sustained, but not infinite, growth.

Findings

It is found that the model can replicate the above stylized facts for reasonable parameterizations.

Originality/value

This paper shows that it is possible to build growth models that match the historic experience without relying in unbounded growth. Models like this may be very useful in understanding the processes that drive growth.

Details

Journal of Economic Studies, vol. 39 no. 5
Type: Research Article
ISSN: 0144-3585

Keywords

Article
Publication date: 5 December 2016

Shamsun Nahar, Mohammad Azim and Christine Jubb

The purpose of this paper is to investigate the extent of risk disclosure and the factors determining this for all listed banks in Bangladesh.

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Abstract

Purpose

The purpose of this paper is to investigate the extent of risk disclosure and the factors determining this for all listed banks in Bangladesh.

Design/methodology/approach

Relying on a theoretical framework based on agency theory and the creation of a risk disclosure index (RDI) based on International Financial Reporting Standard (IFRS) 7, Basel II: market discipline, and prior literature, hand-collected data from the annual reports of all 30 banks traded on the Dhaka Stock Exchange over 2007-2012, creating 180 bank-year observations, are analysed.

Findings

The study suggests that implementation of IFRS 7 and Basel II: market discipline standards in a non-mandated environment raised the extent of risk disclosure in every category of financial institution risk (market, credit, liquidity, operational and equities). The effect can be attributed to regulatory concerns and voluntary adoption of international disclosure standards in the banking industry in Bangladesh. Specifically, whilst the determinants of disclosure vary across types of risk, the number of risk committees, leverage, company size, the existence of a risk management unit, board size and a Big4 affiliate auditor are significant determinants of at least one category of risk disclosure.

Research limitations/implications

The source of risk disclosures is limited to listed banks’ annual reports.

Practical implications

The RDI, developed in this paper, contributes to the literature by: first, quantifying the extent of each of five types of risk disclosure; and second, identifying the factors determining them. Stakeholders, particularly depositors and investors, can use this index to select or monitor their bank of interest.

Originality/value

The RDI was developed according to the most relevant standards – IFRS 7 and Basel II: market discipline, plus prior scholarly literature. This type of benchmarking has not been conducted to date in previous studies. Inferences about risk disclosure are based on archival data derived from all listed banks in a virtually unregulated environment. Further, the study complements the literature by providing support for the applicability of agency theory in investigating the level of risk disclosure by banks.

Details

Asian Review of Accounting, vol. 24 no. 4
Type: Research Article
ISSN: 1321-7348

Keywords

Article
Publication date: 29 May 2009

Henry F.L. Chung

Research concerning marketing standardisation is still developing. A new research theme has recently emerged, wherein it is suggested that the structure of marketing decision…

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Abstract

Purpose

Research concerning marketing standardisation is still developing. A new research theme has recently emerged, wherein it is suggested that the structure of marketing decision making is likely to be a factor of marketing standardisation strategy. This study aims to add insights to this new research field. Based on the outcome of previous studies, it aims to propose and test a research framework concerning the relationships among environmental factors, the structure of decision making and marketing standardisation/performance. This study seeks to focus on the two most important programme elements: promotion and product.

Design/methodology/approach

The study used the experience of 78 firms operating in the European Union (EU) region to achieve its research objectives. The data used were collected through a postal survey. This analysis used both partial least square (PLS) and hierarchical regression analysis methods to examine its research framework.

Findings

The study has generated a framework for future research. It is suggested that, with the absence of direct influence, the structure of decision making is still likely to have an indirect effect on marketing standardisation strategy. Although a path relationship is unlikely to exist between environmental factors, the structure of decision making and performance, the joint effect between environmental factors and the decision‐making structure on performance is confirmed. The outcomes of the study suggest that, through careful selection, firms adopting a high and low degree centralisation structure can benefit from operating in a similar high/low environment, as well as in a country with high/low market size and potential.

Originality/value

The study's findings have enhanced those uncovered by other researchers. A number of implications can be drawn for these findings.

Details

European Journal of Marketing, vol. 43 no. 5/6
Type: Research Article
ISSN: 0309-0566

Keywords

Article
Publication date: 1 March 1990

Roger J. Sandilands

Allyn Young′s lectures, as recorded by the young Nicholas Kaldor,survey the historical roots of the subject from Aristotle through to themodern neo‐classical writers. The focus…

Abstract

Allyn Young′s lectures, as recorded by the young Nicholas Kaldor, survey the historical roots of the subject from Aristotle through to the modern neo‐classical writers. The focus throughout is on the conditions making for economic progress, with stress on the institutional developments that extend and are extended by the size of the market. Organisational changes that promote the division of labour and specialisation within and between firms and industries, and which promote competition and mobility, are seen as the vital factors in growth. In the absence of new markets, inventions as such play only a minor role. The economic system is an inter‐related whole, or a living “organon”. It is from this perspective that micro‐economic relations are analysed, and this helps expose certain fallacies of composition associated with the marginal productivity theory of production and distribution. Factors are paid not because they are productive but because they are scarce. Likewise he shows why Marshallian supply and demand schedules, based on the “one thing at a time” approach, cannot adequately describe the dynamic growth properties of the system. Supply and demand cannot be simply integrated to arrive at a picture of the whole economy. These notes are complemented by eleven articles in the Encyclopaedia Britannica which were published shortly after Young′s sudden death in 1929.

Details

Journal of Economic Studies, vol. 17 no. 3/4
Type: Research Article
ISSN: 0144-3585

Keywords

Article
Publication date: 11 September 2007

Roger Bennett

The paper aims to establish which formally and informally published sources of knowledge were mainly used by executives in the computer service industry to obtain knowledge of

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Abstract

Purpose

The paper aims to establish which formally and informally published sources of knowledge were mainly used by executives in the computer service industry to obtain knowledge of current developments in the field of marketing and to examine the purposes for which the knowledge gathered from these sources was employed.

Design/methodology/approach

Marketing managers in 141 large computer services businesses completed a questionnaire concerning the extents to which they used books, marketing magazines, academic journals, and grey literature (GL) for instrumental, conceptual, and symbolic purposes. Four “motivating factors” (e.g. occupational learning orientation) were examined plus three other influences (e.g. length of time in a marketing role). The possible consequences of the extensive use of various sources were explored.

Findings

Only 2 per cent of the sample read academic marketing journals, and just 3 per cent looked at marketing textbooks. However, 89 per cent of the sample accessed (mainly internet‐based) grey marketing literature and 62 per cent read marketing magazines. Nearly, one in six of the respondents stated that they had read practitioner “how to do” marketing books. Several hypothesised independent variables exerted positive and significant impacts on the degrees to which magazines; GL and practitioner books were employed to obtain marketing knowledge.

Research limitations/implications

It was not possible to examine exactly why a particular knowledge source was preferred for a specific purpose. Potential connections between past academic research outputs and the contents of contemporary grey marketing literature and articles in marketing magazines could not be investigated. The results imply that GL must be recognised as a vital source of marketing knowledge. Issues relating to the codification and wider distribution of GL, copyright, the shortage of specialised GL bibliographies in the marketing area, and the long‐term availability of materials in electronic form need to be addressed.

Originality/value

This was the first empirical study to connect the use of marketing knowledge sources to the purposes (instrumental, conceptual, symbolic) for which the knowledge contained within them was required.

Details

Journal of Documentation, vol. 63 no. 5
Type: Research Article
ISSN: 0022-0418

Keywords

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