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Article
Publication date: 22 August 2021

Mohan Li, Hazel Tucker and Ganghua Chen

This study aims to reconsider Chinese tourist gaze studies, examining the extent to which extant studies and theoretical models relating to the Chinese tourist gaze have overcome…

Abstract

Purpose

This study aims to reconsider Chinese tourist gaze studies, examining the extent to which extant studies and theoretical models relating to the Chinese tourist gaze have overcome the Eurocentric limits of John Urry’s concept of the tourist gaze and elaborated the complexity of Chinese tourists’ gazes and visual practices.

Design/methodology/approach

Content analysis is carried out, examining research articles, books, book chapters and PhD and MSc theses collected from multiple English and Chinese databases.

Findings

The research results manifest that, overall, the previous studies, mobilise cultural essentialism, with an overestimation of the “Chineseness” of Chinese tourists’ behavioural patterns, which are widely believed to be framed by, but also constituting of, unique Chinese culture. Overdependence on Chinese cultural values and traditional philosophies as sources for rationale has resulted in a handful of theoretical frameworks, which appear to be of insufficient magnitude both in terms of their contribution to the original tourist gaze model and in their manifesting of the complexity of Chinese tourists’ visual behaviour. Indeed the divide that once deliberately set apart West and East, or more precisely Western and Chinese tourist gazes, seems to become accentuated in most attempts to study and write about Chinese tourist gaze(s). The previous studies thus largely serve to mirror the Eurocentrism of Urry’s gaze, rather than challenging it.

Research limitations/implications

This study has a few limitations, especially, as this study only reviews and analyses the studies of the Chinese tourist gaze. It means that the conclusion might not well be generalised to either the investigation of the tourist gaze in another culture or the Chinese tourist studies, at large, which might exhibit a different pattern deserving more academic attention in future. Moreover, the authors recommend the future researchers, who are eager to probe Chinese tourists’ behavioural pattern, to seek for new pathways and alternative paradigms, which would be useful in overcoming the limits of cultural representations and in reducing the problematic Sino-Western divide.

Originality/value

Despite not aiming to reconceptualise the Chinese tourist gaze, this review paper contributes to the field of tourist gaze studies by engaging critically with the bias and theoretical insufficiencies that have emerged, while this concept is appropriated and re-formulated to explain Chinese tourists’ gazes and visual practices. On this basis, the authors suggest a critical redirection of the extant Chinese tourist gaze studies, which would be rather significant to those researchers in future with an interest to research what the Chinese tourists prefer to see in travel and how they engage with the gazee.

中国性与行为复杂性:反思中国游客凝视研究

目的

本文重新检视有关中国游客凝视的研究, 审视现有研究和理论模型在多大程度上克服了约翰·厄里提出的游客凝视概念所蕴含的欧洲中心主义的局限, 并阐述中国游客凝视和视觉实践的复杂性。

设计/方法/进路

本研究进行了内容分析; 资料来源于多个渠道的期刊论文、书籍、书章和博硕论文。

发现

总体而言, 以往研究调动了文化本质主义, 过分强调了中国游客行为模式的“中国性”–被广泛认为受制于中国文化, 且也是中国文化一部分。对作为基本理论来源的中国文化价值观和传统哲学的过度依赖产生了一系列理论框架, 但它们在对最初的游客凝视模型的贡献上, 以及在对中国游客视觉行为的复杂性的阐释上, 都是不够的。在大部分中国游客凝视研究中, 以往对西方游客和中国游客的凝视的刻意区分都得以凸显, 从而映照出厄里的游客凝视概念所蕴含的欧洲中心主义。

原创性/价值

虽然本评述论文并不致力于对中国游客凝视进行重新概念化, 但依旧对游客凝视研究领域做出了贡献。当游客凝视这一概念被挪用且重新定制以解释中国游客凝视和视觉实践时, 本文对涌现其间的偏见和理论上的缺陷进行了批判性的揭示。在此基础上, 我们认为, 有必要对有关中国游客凝视的研究做出批判性的重新定向。这对于未来有志于研究中国游客视觉偏好以及他们如何与被凝视者互动的研究人员而言, 尤其重要。

启示局限/启示

本研究有一些局限, 特别是, 因为我们只评价和分析了有关中国游客凝视的研究。这意味着, 我们的结论可能不能被推广至对其他文化情境下的游客凝视的调查, 也不能推广至中国游客研究整体。我们建议, 对中国游客行为模式感兴趣的研究人员需要寻求新的路径和替代性的范式, 以克服文化表象的局限并减少中西分歧带来的问题。

Carácter chino y la complejidad de comportamiento: repensar los estudios de la mirada del turista chino

Objetivo

Este artículo reconsidera los estudios de la mirada del turista chino para investigar hasta qué punto los estudios y los modelos teóricos existentes sobre la mirada del turista chino han superado los límites eurocéntricos del concepto de la mirada del turista de John Urry y explicado la complejidad de la mirada del turista chino y las prácticas visuales.

Diseño/metodología/método

Se lleva a cabo el análisis de contenido investigando artículos de investigación, libros, capítulos de libros y las tesis de PhD y de MSc provenientes de las diversas bases de datos tanto en inglés como en chino.

Hallazgos

Los resultados de la investigación manifiestan que, en general, los estudios anteriores movilizan el esencialismo cultural con una sobrestimación del “carácter chino” del modelo del comportamiento de turistas chinos, se cree en gran medida que el cual es motivado por la cultura china mientras forma parte de ella. Lo que la fuente de los fundamentos básicos sobredepende de los valores culturales y la filosofía tradicional de China resulta una pequeña cantidad de marcos teóricos, que no son suficientes tanto para la contribución al modelo original de la mirada del turismo como para manifestar la complejidad del comportamiento visual de turistas chinos. De hecho, se destaca la intención de la separación del Occidente y el Oriente, o hablando de forma precisa, de la mirada del turista occidental y la del turista chino al estudiar y escribir sobre la mirada del turista chino. Los estudios anteriores reflejan el eurocentrismo de la mirada de Urry en vez de ponerlo en duda.

Originalidad/valor

A pesar de que el artículo no tiene la reconceptualización de la mirada del turista chino como su objetivo, contribuye al ámbito de la investigación de la mirada del turista a través de revelar de manera crítica el prejuicio y la insuficiencia teórica que ya ha existido cuando se usa y se reformula este concepto para explicar la mirada del turista chino y las prácticas visuales. Con lo que hemos mencionado, planteamos una redirección crítica de los estudios existentes de la mirada del turista chino, lo cual sería significativo para aquellos que tienen la intención de investigar qué prefieren ver los turistas chinos durante el viaje y cómo van a interactuar con los mirados en el futuro.

Límites de investigación/inferencia

Esta investigación tiene varios límites, sobre todo, como solo revisamos y analizamos los estudios de la mirada del turista chino, lo cual significa que nuestra conclusión no se podría generalizar tanto a la investigación de la mirada del turista de otras culturas como a los estudios del turismo chino, que mostrarían un modelo diferente que merece más atención académica en el futuro. Al mismo tiempo, recomendamos a las personas que se interesen por investigar el modelo del comportamiento de los turistas chinos buscar nuevos caminos y paradigmas alternativos, los cuales serían útiles para superar los límites de las representaciones culturales y reducir la división problemática sino-occidental.

Article
Publication date: 18 February 2021

Kiara S. Summerville, Erica T. Campbell, Krystal Flantroy, Ashley Nicole Prowell and Stephanie Anne Shelton

Qualitative research consistently centers Eurocentrism through courses' integrations of ontological, epistemological and axiological perspectives. This literal whitewashing was a…

Abstract

Purpose

Qualitative research consistently centers Eurocentrism through courses' integrations of ontological, epistemological and axiological perspectives. This literal whitewashing was a source of great frustration and confusion for the authors, four Black women, who found their identities omitted and disregarded in qualitative inquiry. Using Collins' outsider-within concept and collective narratives to center their experiences, the authors seek through their writing to actively repurpose and re-engage with qualitative scholarship that generally seeks to exclude Black women.

Design/methodology/approach

Theoretically informed by Collins' outsider-within concept, the authors use Deleuze and Parnet's collective biography to tell the stories of four Black doctoral students negotiating race, gender, class and intellectual identity, while critiquing Eurocentric theory, through coursework. The collaborative writing process provided shared space for the engagement of individual thoughts and experiences with(in) others' narratives.

Findings

Black women can interpret qualitative inquiry outside of the Eurocentric norm, and qualitative courses can provide spaces for them to do so by repositioning Black women philosophers as central to understanding qualitative inquiry.

Originality/value

Through collective biography (Deleuze and Parnet, 2007), this paper centers the voices of four Black women scholars who use a creative writing approach to think with/through theory as Black women (Jackson and Mazzei, 2012). The paper offers new discussions of and ways in which qualitative researchers might decolonize Eurocentric ways of knowing in qualitative inquiry and qualitative pedagogy from students' perspectives.

Details

Qualitative Research Journal, vol. 21 no. 4
Type: Research Article
ISSN: 1443-9883

Keywords

Article
Publication date: 26 April 2022

Jonas R. Kunst, Jannicke Kirkøen and Onab Mohamdain

Physically less attractive job applicants are discriminated against in hiring decisions. In a US context, the authors tested whether appearance-altering photo-filters can exploit…

Abstract

Purpose

Physically less attractive job applicants are discriminated against in hiring decisions. In a US context, the authors tested whether appearance-altering photo-filters can exploit this bias, focusing on the moderating role of job type, gender and race as well the mediating role of two major dimensions of person perception (warmth and competence).

Design/methodology/approach

In study 1, 223 managers evaluated White mock applicants presented with or without a beautifying filter for either a position as a social worker or an IT specialist. In study 2, 212 managers evaluated Black and White mock applicants with or without beautifying filters for an HR specialist position.

Findings

In study 1, beautifying filters increased perceived hireability irrespective of job type, but especially when applicants were female. Both male and female applicants whose photos were filtered were perceived as more competent, but only male applicants were perceived as warmer. In study 2, beautifying filters increased the hireability only slightly for White female applicants, followed by White and Black male applicants but substantially for Black female applicants. The filters increased the perceived competence of Black (and especially Black female) applicants but not of White applicants and increased the perceived warmth of all groups except for White females. Warmth and competence partially mediated the observed effects on hireability in both studies.

Originality/value

In the context of widely available technological advances, the authors show that beautifying photo-filters can exploit attractiveness biases, at least at an early hiring stage. The results emphasize the importance of intersecting factors such as gender and race.

Details

Management Decision, vol. 61 no. 4
Type: Research Article
ISSN: 0025-1747

Keywords

Article
Publication date: 17 May 2019

Emanuel Leite Junior and Carlos Rodrigues

The purpose of this paper is to report a critical analysis of the plan recently launched by the Chinese Government for the development of the football industry in China. The…

Abstract

Purpose

The purpose of this paper is to report a critical analysis of the plan recently launched by the Chinese Government for the development of the football industry in China. The analysis encompasses the impact exerted by the new policy instrument on the Eurocentric trend that configured the power relations in the football realm, as well as the challenges raised by barriers deeply rooted in culture that Chinese authorities should face in order to foster pervasive change and thus create the conditions for success.

Design/methodology/approach

The analysis of the policy document has been carried out under the light of the theory of innovation, namely, the contributions of Peter Drucker, who looks at innovation as a means to foster change in the social and economic environment, inducing new patterns of behaviour and creating new habits. This theoretical framework provides ground to the analytical endeavour because the Chinese plan for football development presents the overall goal of shifting the habits of sporting practice and consumption.

Findings

The first and most visible “innovative” effect of the policy took the form of a shock provoking an unprecedented change in the geopolitics of football and the inherent disturbance in the traditional Eurocentric structure of football power relations. At the domestic level, the Chinese Government is assuming the “educating” role in order to change behaviour and habits, that is, to ensure the transformative power necessary to overcome barriers deeply rooted in culture. Accordingly, rather than the availability of financial resources, the capacity to materialise this pervasive switch in behaviour and habits in terms of football practice and consumption is the major challenge, the one of a social innovation endeavour.

Originality/value

The research reported in this paper provides an original and innovative approach to the analysis of a sports relevant public policy document, namely, because of the theoretical framework wrapping up the analytical endeavour.

Details

Sport, Business and Management: An International Journal, vol. 9 no. 1
Type: Research Article
ISSN: 2042-678X

Keywords

Article
Publication date: 1 February 1993

Melanie E. Thwaites

Begins by defining the term “ethnic minority group”.Racism and bias in children′s literature are seen as amajor issue, with the lack of black studies′ non‐fictionand Eurocentrism…

Abstract

Begins by defining the term “ethnic minority group”. Racism and bias in children′s literature are seen as a major issue, with the lack of black studies′ non‐fiction and Eurocentrism in existing history and science stock being a key issue for some potential users. Sees the absence of appropriate periodicals, music cassettes, film videos and print material as a barrier to use, particularly to speakers of lndian subcontinent languages. The absence of multilingual guiding and staff knowledgeable both in languages and race relations is also seen as a factor affecting library use. Discusses racist terminology in the subject catalogue, and the special needs of Muslim women. Concludes that although barriers do exist, there are many positive initiatives under way to combat them successfully.

Details

Library Management, vol. 14 no. 2
Type: Research Article
ISSN: 0143-5124

Keywords

Article
Publication date: 12 October 2010

Hiroko Yasuda

This paper aims to examine a conflict between local élites and local forest workers in relation to the designation of Kumano Kodo in Japan as a World Heritage site. Aesthetics of…

4418

Abstract

Purpose

This paper aims to examine a conflict between local élites and local forest workers in relation to the designation of Kumano Kodo in Japan as a World Heritage site. Aesthetics of landscapes are highly politicized, which creates conflicts for forest workers.

Design/methodology/approach

The study examines two concepts of “heritage” and “authenticity,” that World Heritage emphasizes. Types of authenticity are compared, and a post‐structuralist's model of authenticity is developed. The study uses empirical research data to show a process of authentication of tourist sites.

Findings

The value associated with World Heritage, while proclaimed as “universal value”, represents a Eurocentric hegemonic power that local élites use symbolically. The construction of Kumano Kodo as a World Heritage site entails masking local histories and memories.

Originality/value

Many scholars discuss heritage sites from the viewpoint of a conflict between nationalism and globalism. This paper, however, views heritage tourism from multiple perspectives, such as globalism, cosmopolitanism and localism.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 4 no. 4
Type: Research Article
ISSN: 1750-6182

Keywords

Article
Publication date: 1 January 2000

Simon Webb, Kevin Nield and Kate Varini

Culture has become accepted as an important and constitutive element in the domain of business management. A great deal of research has been undertaken on the nature and effect of…

Abstract

Culture has become accepted as an important and constitutive element in the domain of business management. A great deal of research has been undertaken on the nature and effect of corporate culture and a limited amount of research has examined the conflict between corporate and national culture. However, the concept of an industry culture as a third element in this scenario and the notion of ethnocentrism has only recently been introducted into the business sphere. The expanding body of knowledge on the impact of culture and ethnocentrism on business has led to improvements in organisational structure, labour relations, customer relations, productivity and profitability. The concept of hospitality is particularly culture bound but the hypothesis that the hotel industry (as a central component of the hospitality industry) and the provision of alcoholic drinks, as a strong industry culture has never been tested. Nor has it been questioned whether this industry culture can conflict with the worldview and accepted norms of communities around the world that have a different culture setting. It is the purpose of this paper to give an analysis of culture and ethnocentrism applied to the provision of alcoholic beverages within the hotel industry in Durban, South Africa. The main sources of data for the paper are objective observation of the position and posture of the four and five star hotels in the Durban Metropolitan Region and structured interviews conducted with the General Managers of these establishments.

Details

International Journal of Wine Marketing, vol. 12 no. 1
Type: Research Article
ISSN: 0954-7541

Keywords

Article
Publication date: 14 December 2021

Maheen Khan, Hanna A. Ruszczyk, Mohammad Feisal Rahman and Saleemul Huq

The purpose of the paper is to challenge and address the limitations of the traditional system of knowledge production that is embedded in disaster and climate change research…

Abstract

Purpose

The purpose of the paper is to challenge and address the limitations of the traditional system of knowledge production that is embedded in disaster and climate change research studies, and research studies in general. It argues that knowledge production in research processes conforms to colonialist thinking or west-inspired approaches. Such a system often results in the omission of crucial information due to a lack of participation, inclusion and diversity in knowledge production.

Design/methodology/approach

The paper proposes practices and recommendations to decolonise knowledge production in disaster and climate change research studies, and research studies in general. It provides a brief literature review on the concepts of decolonisation of knowledge and epistemological freedom, and its origins; assesses the need for knowledge decolonisation, emphasising on the integration of local knowledge from grassroots women-led initiatives in instances where disasters and crises are being investigated in vulnerable communities, especially in the Global South; and finally the paper proposes to decolonise knowledge production through activating co-learning and co-production. The practices have been developed from the work of relevant authors in the field and case studies.

Findings

Through a brief literature review on previous discourses on the topic of knowledge decolonisation and analysis of recent case studies on disaster and crisis management and community resilience, the paper finds that there exists a lack of pluralism and inclusion in epistemology which limits the pursuit to obtain the whole truth in the production of knowledge in research studies.

Originality/value

This paper adds to the discussion of decolonisation of knowledge in the field of disaster and climate change research studies, and research processes in general. It provides in-depth analyses of recent case studies of emerging community resilience and local practices that were crucial in the face of the coronavirus disease 2019 (COVID-19) crisis.

Details

Disaster Prevention and Management: An International Journal, vol. 31 no. 3
Type: Research Article
ISSN: 0965-3562

Keywords

Article
Publication date: 7 March 2018

João M. Paraskeva

Keeping Spivak’s essay “Can the Subaltern Speak?” in mind, the purpose of this paper is to examine the itinerant curriculum theory (ICT) as a subaltern momentum unveiling how ICT…

Abstract

Purpose

Keeping Spivak’s essay “Can the Subaltern Speak?” in mind, the purpose of this paper is to examine the itinerant curriculum theory (ICT) as a subaltern momentum unveiling how ICT informs subaltern ways of being and thus, potentially, the research lens for qualitative approaches. In this context, the paper examines how curriculum as an ideological devise produces an epistemicide – the killing of knowledge – an epistemological havoc cooked up daily in the process of qualitative studies promoting and legitimizing a specific modern western Eurocentric episteme.

Design/methodology/approach

The paper dissects modernity as a colonial zone, creating “abyssal thinking,” a eugenic system of visible and invisible distinctions that legitimizes the visible, i.e. “this side of the line” and produces “the other side of the line” as “non-existent.”

Findings

The paper urges the need to decolonize leading modern western Eurocentric counter-hegemonic traditions such as Marxism.

Originality/value

The paper analyzes ICT’s contribution to subaltern struggles, asserts ICT’s commitment against any form of canon, grabs the educational matrix of qualitative research as an eugenic beast from its very own ideological horns, alerting the need to examine any study of education and society within the ideological eugenic political economy and modes of production of systems pillared by poverty, exploitation, segregation, and intellectual rape.

Details

Qualitative Research Journal, vol. 18 no. 2
Type: Research Article
ISSN: 1443-9883

Keywords

Article
Publication date: 29 May 2019

Marcus Wilcox Hemais

Based on a decolonial perspective from Latin America, this paper aims to offer a different history of the creation of Brazil’s Consumer Defense Code (CDC), analyzing the process…

Abstract

Purpose

Based on a decolonial perspective from Latin America, this paper aims to offer a different history of the creation of Brazil’s Consumer Defense Code (CDC), analyzing the process through which Eurocentric influences, especially coming from Consumers International (CI), became present in the development of the code.

Design/methodology/approach

A qualitative historical research was developed using marketing amnesia and decolonialism as its theoretical backdrop. Primary and secondary data are used as source of information. Primary data were obtained through interviews with two authors of the CDC. Secondary data were collected from academic articles and books, reports, magazines and consumer organization websites, as well as journalistic articles.

Findings

During the drafting of the CDC and after its promulgation, the presence of Eurocentric forces was constant, given the interests of CI and other agents in influencing Brazil’s consumer practices, subordinating them to those of the Global North. This Eurocentric presence was accepted by the Brazilian jurists that drafted the CDC, which led to the incorporation of both laws and bills from Eurocentric countries and the United Nations Guidelines for Consumer Protection into the code.

Originality/value

Such discussions are scarce in marketing, due to the area’s amnestic state regarding the past. While selectively forgetting certain pasts, marketing fails to both acknowledge its tendency to subordinate consumerist actions to those accepted by the Eurocentric world, and to establish analyses that deal with mimetic processes, to minimize asymmetries between companies and consumers, especially in emerging economies, and, even more, dichotomies between the Global North and the Global South.

Details

Journal of Historical Research in Marketing, vol. 11 no. 2
Type: Research Article
ISSN: 1755-750X

Keywords

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