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Demonstrates the usefulness of the traditional marketing model in developing e‐commerce marketing strategies. Discusses four e‐commerce frameworks and integrates them with the traditional marketing model (product, price, promotion, and distribution) to develop a complete framework. Discusses how the e‐commerce strategies could be applied to a real company using the integrated model.

The paper seeks to provide an overview of the Student Poster Session of the “Sofia 2006: Globalization, Digitization, Access and Preservation of Cultural Heritage” conference, held in Bulgaria in November 2006.

The paper gives a description of the student poster session and presentations as part of the conference and the interaction between the students and with library/information professionals.

The paper highlights the engagement of students of many different nationalities in dialogue concerning important issues of librarianship within the context of an international conference.

The paper provides a brief report of a poster session within a conference, which will be of interest to library and information students and professionals worldwide.

IF we count the University of Strathclyde School of Librarianship as a “new” school—rather than simply an old school transferred from a College of Commerce to a university—then four “new” schools were established between 1963 and 1964, three of the four in universities and the other closely linked with a university, though remaining independent. All four schools have their special features but I consider the more significant of Belfast's features to be its right, from the outset, to conduct all its own examinations for graduates and non‐graduates. Queen's was also the first British university to provide non‐graduates with courses in librarianship. (Strathclyde is the second.) All successful students are eligible for admission to the Register of Chartered Librarians (ALA) after they have completed the prescribed period of practical experience.

This issue of Aslib Proceedings is mainly devoted to papers presented at the 24th Annual Conference, held at Ashorne Hill, near Leamington Spa, Warwickshire, from 9 to 11 September, 1949. In addition, we have pleasure in printing the annual report and accounts of the British Union Catalogue of Periodicals.

SINCE the year 1940, there have appeared two major reports on the Public Library system in Great Britain. The first, “The public library system of Great Britain: a report on its present condition, with proposals for post‐war re‐organisation” by Lionel R. McColvin, appeared in 1942. It suggested sweeping changes in the organisation of the public library system, more radical and far‐reaching than those embodied in the recent recommendations of the Library Association for local government reform. On library co‐operation, the report was equally radical, though certain similarities with the recommendations of the second report are apparent.

FROM 5th to 8th October, 1951, Aslib was fortunate in holding its Annual Conference again at Ashorne Hill, near Leamington Spa, and our thanks are due for the third time to Colonel and Mrs. J. H. Alexander and their staff for the excellence of the catering and domestic arrangements. The weather also co‐operated and sunshine displayed all the autumn beauties of the garden and countryside.

National Animal Health Week, usually the last week in May, was instituted by presidential proclamation in 1984. (The related observances Be Kind to Animals Week, sponsored by the American Humane Association, and National Pet Week, sponsored by the Auxiliary to the American Veterinary Medical Association, are usually celebrated during the first full week in May.)

The film approach to history in this paper I want to consider the film as source material for history in the sense that palimpsest and parchment, hieroglyph and rune, clay tablet and manorial roll are source materials—fragments, sometimes fragments of fragments, often defaced by time, and applied to purposes of historical reconstruction rarely contemplated by the original authors. For the most part I shall not be particularly concerned with the various philosophies of history—whether it is the job of the historian to lay material dispassionately before the student so that he can make up his own mind about what happened in the past, or to digest source material in order to arrive at the truth—that is, what the historian may hope is the whole incontrovertible real truth, or to digest source material, as Macaulay and Carlyle digested it, in order to justify something in contemporary life or thought. All that need be said here for the moment is that films can be used, as other historical source material can be used, for various and different historical purposes.