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1 – 10 of over 11000The purpose of this study is to contribute to understanding of employee's relationships with their uniforms and the perceived impact on their experiences at work. An improved…
Abstract
Purpose
The purpose of this study is to contribute to understanding of employee's relationships with their uniforms and the perceived impact on their experiences at work. An improved understanding of this relationship may provide benefits for both the employee and the organisation. Recognising an ageing workforce and increasing female representation, differences based on gender and age are of interest.
Design/methodology/approach
The study aimed to explore employee views and perceptions of uniform design and potential links to their happiness and productivity at work. An online survey was developed and completed by 2,560 uniform wearers. The data were analysed through descriptive and inferential statistics. Exploratory factor analysis uncovered latent variables from among the large number of survey items. A two-way factorial ANOVA compared perceptions based on gender and age.
Findings
The results suggest participants feel that their uniform has an impact on their happiness and behaviour at work. Differences in responses to their uniform were found based on gender and age. The survey tool enabled consideration of employee views and exploratory factor analysis identified five constructs of uniform design priorities: positive feelings, experience at work, suitability and practicality, tailored to the individual, visibility and brand.
Originality/value
This research is believed to be the first survey exploring the views of UK-based uniform wearers. Key elements of uniform design have been prioritised from the employee perspective to offer an emerging model to understand employee perceptions of uniform design. These findings inform uniform manufacturers and employers in designing and developing uniform to address the needs of employees.
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Asli D.A. Tasci, Basak Denizci Guillet and William C. Gartner
The purpose of this study is to examine if consumers have substantially common color preferences in hospitality uniforms for destination brands. Employee uniforms with their…
Abstract
Purpose
The purpose of this study is to examine if consumers have substantially common color preferences in hospitality uniforms for destination brands. Employee uniforms with their dimensions of style, material and color are a crucial part of the coordinated brand message of a business or a destination; however, this has been a void in tourism and hospitality literature. Current visitors to Hong Kong were studied using intercept surveys in four different groups controlling for potential confounding factors. Although results reveal the common perception and preference for black-white-formal uniforms for Hong Kong’s hospitality industry across different treatment groups as well as different cultural groups, implications and discussions are provided as a call for further research in this venue of inquiry.
Design/methodology/approach
This is a cross-sectional study using a site intercept survey with structured questionnaires on Chinese and international travelers in Hong Kong. Four different surveys were used as different treatments for four groups of respondents that were randomly assigned into each group. Each group was presented with a different default pair of male and female uniform pictures for the initial evaluation on the first page of the survey, followed by a list of uniforms with different colors and styles on the second page of the survey to select and evaluate their own pairs of male and female uniforms.
Findings
Results revealed that consumers’ general favorite colors may not apply to their preferences for the employee uniforms for a destination they visit. Also, there were similarities in the favorite color and choice uniform color for the three general culture groups, such as Chinese, Asia-Pacific and Western consumers, included in the study. Besides, findings implied that Hong Kong may be a strong brand with a uniform color preference for hospitality uniforms for different consumer segments.
Research limitations/implications
This study needs to be considered as an exploratory attempt to bring researchers’ attention to the several questions still to be answered by future research. The results and discussions provided in this study are beyond being robust or conclusive; insights about potential brand connotations with employee uniform colors need to be taken as potential leads for future studies because there is a need for further study in this area.
Practical implications
The importance of hotel employee uniforms for quality hotel experience was the highest for the Chinese group, whereas it was the lowest for the Western group. Chinese and Asia-Pacific respondents placed more importance on uniforms as a cue for a quality hotel experience, which signal a higher level of involvement in visible cues in the consumption environment. Hence, hotels as well as destinations catering to these groups need to take their market segment preferences into consideration before making decisions about brand cues for their products.
Originality/value
There is a lack of attention to the color aspect of service encounter in tourism and hospitality literature. Therefore, color needs attention from researchers as a new venue of research in tourism and hospitality, especially in the tourism destination context. This study is a spearhead to generate interest by intriguing questions for future attention from researchers.
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Service uniforms have often been studied from the customers’ perspective, as they contribute to service expectations and evaluations. Proposes that the influence of uniform should…
Abstract
Service uniforms have often been studied from the customers’ perspective, as they contribute to service expectations and evaluations. Proposes that the influence of uniform should also be considered from the service provider’s perspective. Discusses the first stage in the development of a 17‐item scale to assess service providers’ perceptions of their uniform. Identifies four dimensions of these perceptions: service approach, the look, customer influence and company identification. The emergence of the dimensions entitled service attitude and the look draws attention to issues concerned with how uniform wearers feel about themselves, and highlights the importance of the aesthetic uniform needs of the wearer. Suggests that management should give due consideration to uniform requirements as perceived by the service provider, as this is likely to impact positively on service employees and thus service orientation.
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Zhi‐Hua Hu, Xiao‐Kun Yu and Zhao‐Han Sheng
The purpose of this paper is to study the problem of clothing uniform assignment (CUA) and propose an immune co‐evolutionary algorithm to search optimal assignments of uniform…
Abstract
Purpose
The purpose of this paper is to study the problem of clothing uniform assignment (CUA) and propose an immune co‐evolutionary algorithm to search optimal assignments of uniform garments to employees.
Design/methodology/approach
Multi‐size fitting measures are proposed based on multi‐attribute decision making. An immune co‐evolutionary algorithm incorporating immune inspired mechanisms is proposed to search optimal assignments.
Findings
The experimental results show promising performance. The model and the algorithm are aiming at a valuable problem and can be incorporated into the information systems for large‐scale industrial companies.
Originality/value
Uniform assignment problem is modeled with garment size fitting constraints. Multi‐size fitting measures are proposed based on multi‐attribute decision making and an immune co‐evolutionary algorithm is proposed to search optimal assignments.
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The aim of this paper is to examine the perceptions female casino dealers have toward gender disparity at work. In particular, the question of whether gender disparity exists, the…
Abstract
Purpose
The aim of this paper is to examine the perceptions female casino dealers have toward gender disparity at work. In particular, the question of whether gender disparity exists, the nature and magnitude of differential treatment, and the effects of the perceived disparity on dealers' work attitudes are investigated.
Design/methodology/approach
Face-to-face interviews were conducted with 40 female casino dealers recruited from the six major casinos in Macao. The data were subjected to thematic content analysis.
Findings
The results indicate that female casino dealers have more advantages at work than their male counterparts. These advantages do, however, have some negative effects on the work attitudes of female casino dealers.
Research limitations/implications
The sample is limited to Macao participants and the sample size is small. Also, only female casino dealers were interviewed.
Practical implications
This study offers insights to casino operators and academics regarding the perceptions of female casino dealers toward gender disparity at work. It provides recommendations to help offset the disparity and improve female dealers' work attitudes and performance.
Originality/value
This study fills a research void in the literature. The results challenge the traditional assumption that females face more disadvantages at work than males. The study advocates the need to explore whether gender disparity differs in different work settings in order to avoid the problems of generalization and simplification.
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Marco Pichierri and Luca Petruzzellis
Face masks have been integrated into daily life and come to signify different meanings due to the fight against the COVID-19 pandemic. Drawing on social perception and attribution…
Abstract
Purpose
Face masks have been integrated into daily life and come to signify different meanings due to the fight against the COVID-19 pandemic. Drawing on social perception and attribution theories, this paper investigates the possible additional benefits of face mask use in the service marketplace by understanding how consumers react to the new social norm.
Design/methodology/approach
Four experimental studies were run across different service contexts. Study 1 examines consumers’ evaluation of a service promotion when an employee wears a face mask; Study 2 focuses on the impact of face mask usage on salesperson credibility and service satisfaction; Studies 3 and 4 investigate the consequences of not using face masks on consumers’ intention to spread positive word-of-mouth for the service provider.
Findings
The results revealed that the presence of a face mask in a service promotion determined a higher level of service liking, while in a service encounter, it led to a higher level of salesperson credibility, which then positively affected consumer satisfaction. Finally, the non-utilization of a face mask negatively affected consumer intention to spread positive word-of-mouth about the service provider, even when the social norm is to not wear one.
Originality/value
The manuscript adds to research on salespeople appearance and tries to understand consumers’ reactions toward face mask use in the services sector, as, to the best of the authors’ knowledge, few empirical studies in the service marketing literature have investigated the topic so far. Findings also provide useful insights that can further promote companies’ adoption of face masks beyond the COVID-19 emergency.
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Ishara Rathnayake, Pournima Sridarran, Mahesh Abeynayake and Shashini Jayakodi
The creation of occupant satisfaction can be reached through the involvement of building performance mandates (BPMs) while enhancing the functionality of buildings. BPMs comprise…
Abstract
Purpose
The creation of occupant satisfaction can be reached through the involvement of building performance mandates (BPMs) while enhancing the functionality of buildings. BPMs comprise five mandates namely, spatial performance, thermal performance, indoor air quality performance, acoustic performance, and visual performance. BPMs have been recognized as a vital element when refurbishing post-fire apparel buildings. However, the evaluation of post-fire refurbishment projects is mainly focused on mechanical and physical properties while ignoring the BPMs. Further, there is insufficient literature on the BPMs in post-fire building refurbishment. Hence, the purpose of this research is to identify the importance of BPMs, and its challenges and propose strategies to enhance the building performance of post-fire refurbished apparel manufacturing buildings in Sri Lanka.
Design/methodology/approach
The study was conducted by involving a qualitative research approach. An extensive literature review and eighteen semi-structured interviews under three fire-affected apparel cases were involved as data collection methods and collected data were analyzed using content analysis.
Findings
Findings highlighted the procedure of post-fire refurbishment and the importance of BPMs for apparel buildings to enhance building performance in post-fire situations. The research identified 42 challenges encountered in maintaining BPMs of post-fire refurbished apparel buildings and provided 70 strategies to overcome the identified challenges.
Originality/value
This study offers a comprehensive analysis of challenges in maintaining BPMs and strategies to overcome the identified challenges which facilitate enhancing the performance of post-fire refurbished apparel buildings in Sri Lanka.
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Sonia Mehrotra and Anil Rao Paila
Entrepreneurship, family business.
Abstract
Subject area
Entrepreneurship, family business.
Study level/applicability
MBA, executive MBA
Case overview
PN Rao Fine Suits, famously known as the “best tailors” for men's suits and groom wear, started with their first shop in 1923 as a small business of a tailoring shop catering to the needs of the British ladies in Bangalore, India, and by 2013, had four showrooms spread across Bangalore and Chennai, with an annual turnover of INR360 million. Over the years, the patrons of PN Rao have grown not only in Bangalore but across the globe, from countries such as the USA, the UK, Germany, Japan, Denmark, Sweden and The Netherlands. The PN group had three business arms: the PN Rao showrooms, Rupasi and PN Rao Creations. This family business has survived nine decades in business, with the third generation of family now actively involved in the operations and expansion of the business. Chandramohan Pishe and Machender Pishe, the second-generation brothers in the business, believe in a conservative growth path for their brand, compared to the third-generation cousins, Naveen Pishe and Ketan Pishe. Naveen and Ketan are aware of the market opportunities and the competition and often look for the differentiator that their brand can offer. They are very enthusiastic about their future expansion plans and would like to open 100 showrooms by 2023, their centennial year. The market indicators are favourable and, if leveraged strategically, do offer opportunities to fulfil their expansion plans. Naveen and Ketan firmly believe in the need of instituting a family constitution as they move forward with their expansion plans. The second generation is not very confident of this idea, however, as they believe the family values to be strong enough to continue in the same fashion.
Expected learning outcomes
Understand the challenges of a small business and the importance of re-inventing by leveraging a mix of market opportunities to grow and sustain; to evaluate the need and importance of family constitution at the PN Rao Group to sustain, scale and govern in a manner so as to avoid any kind of future family business conflicts.
supplementary materials
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The purpose of this paper is to demonstrate how an industrial retailer used a small‐scale study to explore the importance of retail atmospherics in non‐consumer retailing and made…
Abstract
Purpose
The purpose of this paper is to demonstrate how an industrial retailer used a small‐scale study to explore the importance of retail atmospherics in non‐consumer retailing and made a considerable contribution to its success. It focuses on the importance of interior and point of purchase retail atmospherics as a sales tool in industrial retailing. It also explores the relevance of previous research findings on atmospherics in business‐to‐consumer (B2C) retail outlets to the business‐to‐business (B2B) environment.
Design/methodology/approach
The research was carried out using a quantitative questionnaire method using closed questions in a face‐to‐face interaction with respondents in the case study company's best‐performing B2B retail outlet.
Findings
The findings indicate that atmospherics are relevant to B2B retailing, although there are differences in the levels of importance attached to various atmospheric elements. Also, the level of importance of the elements varies with trade customers depending on whether they are participating in a planned purchase, an alternative/substitute purchase (when the planned purchase is not possible), or an impulse purchase.
Originality/value
Consumer retailing atmospherics has been subject to considerable examination and proved to be influential in maximising the potential sales of stores. However, industrial (B2B) retailing has been generally overlooked by academic studies. This study not only explores industrial retail buying, but indicates that B2C findings are transferable to some degree and may contribute to improved performance.
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Gavin Dick and Beverly Metcalfe
It is estimated that civilian employees comprise 30 per cent of the police workforce in England and Wales, yet their working experiences have largely been ignored in the…
Abstract
It is estimated that civilian employees comprise 30 per cent of the police workforce in England and Wales, yet their working experiences have largely been ignored in the management literature. This article aims to help fill this void by analysing the antecedents of organisational commitment of 369 civilian support employees and how they compare with those of 1,242 police officers working in a large English police force. The study reveals that how individuals feel they are managed and supported has a strong bearing on organisation commitment, and that this is true for two very different groups of employees – police officers and civilian support staff. The implications for HRM development are discussed. The article concludes by suggesting that the findings could be extrapolated to a wide range of other public sector organisations, since they provide insights into managerial practices that have an impact on commitment regardless of job type.
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