Search results

The considerable success achieved with information and communications technologies (ICTs) within the private sector has influenced various stakeholders (including the government) to link up public sector services with the internet revolution. This is being achieved by making expeditious attempts to provide online public sector products and services on a nationwide basis. However, there are certain regions and groups of the populace in a country where this aim will not be achieved. Aims to focus on this.

Using two comparative case studies and a combination of qualitative and quantitative data, this research identifies the challenges being faced by the UK government in ensuring e‐government products and services to both the rural and urban areas. The London Borough of Hillingdon is used to illustrate the case of the urban area, whilst Conwy County Borough Council is the rural case.

The research found that while citizens' backgrounds influenced accessibility to e‐government services in the urban area, geographic location related issues were posing problems to the same in the rural area.

While illustrating a digital divide, this implies that the UK government still has challenges to overcome, as it has to obtain and convince the citizens to attain internet access that will allow them to acquire the online products and services offered by the government. Amongst other challenges to be encountered are how to overcome the organisational and technical issues that could impede the desired integration of business processes and technologies across government institutions for effective e‐governance.

Addresses issues that the UK has to overcome in providing online public sector products and services offered by the government.

Marketing Management, Consumer Behavior.

This case is suitable to be used in advanced undergraduate and MBA/MSc level.

This case highlights the challenges that a telecommunications company encountered with regard to implement the green concept as a part of a corporate social responsibility (CSR) program. Progresif Cellular Sdn Bhd (PCSB) is a telecommunication company that was established in 2014. PCSB integrated its CSR on 2017 to comply with the nation’s vision of 2035. The CSR initiatives were Education, Arts and Culture, Environment, and Entrepreneurship. This case revolves around the challenges of implementing PCSB’s third CSR pillar which was related to conserving the environment. In addressing this agenda, PCSB wanted to implement “going paperless” concept by launching e-billing system. Paperless or e-billing is an electronic version of bill statement that customers can view and pay online. After launching the e-billing system, PCSB realized that the older generation of the customers did not accept the “paperless” concept properly. Statistics revealed that 57% of young customers are using it, whereas only 37% of the older citizens are using it. It made PCSB concerned that how to motivate the senior citizens to go “paperless” in order to save the environment.

Using this case, the students will be able to:

• understand the challenges that are related to going green initiative;

• evaluate the pros and cons pertaining to going “paperless”;

• understand the need for building awareness among young and older population for a better implementation of green act.

understand the challenges that are related to going green initiative;

evaluate the pros and cons pertaining to going “paperless”;

understand the need for building awareness among young and older population for a better implementation of green act.

This study aims to reflect on how the COVID-19 pandemic has intensified the social and economic vulnerability of Indian elderly women, thereby making them prone to varied forms of abuse and denying them of the basic rights of secured existence.

This study was conducted by analyzing primary data from government sources that dealt with the aging Indian population and the common predicaments that elderly women experienced during the pandemic. A qualitative interview was conducted in three old-age homes in India where the experiences of 26 elderly female residents were documented for understanding their experiences during the pandemic. The secondary data collected from different newspaper articles and online resources also enabled in perusing the difficulties that they faced both at home and the caregiving space at the critical juncture of COVID-19.

Nearly 73% of the elderly population in the country has faced an incidence in different forms of abuse and exploitation during the subsequent waves of the pandemic. Disrespect and neglect were the most common type of mistreatment and around 23.1% reported physical assault. The elderly women were victimized further on socioeconomic grounds and their rights of living a secured and dignified life were significantly neglected.

The basic premise of this paper operates on the ground that the family as an institution has shunned taking care of the responsibilities vis-a-vis the elderly and therefore formal institutions have been introduced to aid in the conventional caretaking responsibilities in the Indian societal structure. This situation became all the more grave during the pandemic and therefore needed much intervention. This paper follows the theoretical lens of gender theory and case study method to analyze the data.

The HelpAge India report findings entail that elderly women/widows are doubly marginalized in the Indian society, and the COVID-19 pandemic has escalated the caregiver stress on manifold levels, thus exacerbating the problem. As most of the female senior citizens are economically dependent on their children and relatives, financial exploitation became one of the important premise that deprived them of a healthy living both at home and elderly caregiving institution. Despite the prevalence of certain elderly assistance schemes in the country, the older women’s needs and well-being got heavily impacted and their voice gets hardly recognized in the wider spectrum of sociopolitical events. To extend the requisite help and assistance to this socially vulnerable section, the government on September, 2021, launched a pan-India, toll-free helpline number “Elder Line” to provide relevant information on elderly legal and medical aid and guidance on procuring pension.

According to the secondary findings, a significant percentage of elderly women have been susceptible to physical and emotional abuse and factors such as widowhood, economic dependency, physical infirmity, cognitive impairment along with other stressors have aggravated their exposure to ill-treatment during the pandemic span. Thus, to recognize and mitigate the existing problems affecting the elderly subjects, the government should devise the necessary protocols and adopt essential measures to ensure the welfare of the marginalized section and protect their basic rights of a holistic existence.

This study examines how the lifestyle of senior citizens affects their choices of retirement communities. A survey was conducted among 256 potential customers of elderly housing, targeting citizens over 45 years old who were residents of Seoul, the capital city of Korea, at the time of the survey. Findings reveal that most respondents preferred a location based in proximity to Seoul, convenience to the suburbs, a pleasant surrounding environment, and physical equipment and facilities. Medical services and community services were also found to have an impact on preference for residency. Canonical correlation analysis between the factors of elderly lifestyle and selection attribute factors of senior housing facilities demonstrates various significant relationships with implications for developers.

U.S. welfare policy is undergoing a philosophical shift resulting in a dramatic legislative overhaul aimed at reducing spending, limiting eligibility, and enhancing the control of states over federal social service programs. To date, lawfully admitted permanent aliens have been treated the same as citizens by a host of federal programs for the poor. New legislation, however, would make noncitizens largely ineligible for public benefits. Programs that serve as a safety net for citizens would be recast as an earned right for noncitizens. This paper examines the implications for elderly aliens, a population that has grown in response to the liberalization of U.S. immigration laws. To assess the impact of changes in eligibility requirements for Supplemental Security Income, the paper focuses on California, the nation's most populous state and a leading destination of immigrants. The feasibility of individual adaptations to loss of benefits‐family support, employment, naturalization, and emigration‐is examined.

In the context of the digital age, this study aims to investigate the impact of citizens' digital participation on the scientific and democratic decision-making processes of the government. Specifically, the authors focus on the factors influencing citizens' digital participation, with a particular emphasis on their digital skills.

Exploring the influence of citizens' digital skills on their digital participation is of great practical significance for eliminating the digital divide and for promoting a life characterized by enriched digital interactions with the public. This study selected the social consciousness survey database of Chinese netizens in 2017, used ordered Probit and OLS models, and comprehensively used the instrumental variable method (IV), causal stepwise regression method and bootstrap method to empirically verify and construct a mechanism model of the influence of digital skills on citizens' digital participation.

The empirical findings indicate a noteworthy positive association between citizens' proficiency in digital skills and their active engagement in digital activities. This relationship is positively mediated by factors such as political interest and attention to social issues, underscoring their role in encouraging greater digital participation. Conversely, national identity exhibits a counteractive influence on this mechanism, potentially discouraging digital engagement. Notably, the impact of digital skill mastery on digital participation is more pronounced among non-elderly individuals and those residing in metropolitan areas, highlighting the significance of demographic characteristics in this context.

These research results can help the government and other organizations make better decisions and facilitate improvement of citizens' digital participation by promoting their mastery of digital skills.

On March 21, 2020, the Turkish Government imposed a curfew for citizens 65 years old and over and ordered them to stay at home as a measure to protect them against the COVID-19 outbreak. The curfew ended on June 10, 2020, having lasted 82 days. The purpose of this paper is to examine the significant emotional burden on the elderly, as they felt excluded and battled with despair during the lockdown.

This reflective paper shares the COVID-19 lockdown experiences of the author with a group of elderly residents of a small community in Ankara, Turkey. Through semi-structured interviews and analysis, three overarching themes of the residents’ experience were identified: vulnerability, social isolation/loneliness and ageism.

The elderly in the community are individuals who get their social interaction outside the home. As a result of the nearly three months of social isolation, they have experienced social disconnection and health problems,

To the best of the author’s knowledge, this is the first attempt to give voice to the silenced group of elderly and share their thoughts and feelings during this difficult COVID-19 lockdown in Turkey.

Despite the growth of the Internet, one area that marketers have not really discussed is the elderly's use of the Internet. Given the rapid growth of this population as well as the potential the Internet holds for them, it is a subject worth consideration. This paper discusses the use of the Internet by a national random survey of elderly consumers and the impact of attitude, innovation, and demographics on their use. This study shows that the elderly consumers have favorable intentions towards using the Internet; most learned to use the Internet on their own; and they preferred to learn more about the Internet if such classes were offered at convenient locations. Those seniors with higher levels of income are more willing to both use the Internet and purchase products online; while education levels positively impacted only Internet use. Finally, this paper provides implications for marketers and suggestions for future research.

This paper aims to understand the emotional patterns of senior citizens when they digitally transact online and how the personality trait of neuroticism can be a vital part of being susceptible to fraud. The authors identify with the cognitive aspect of fear as a vista of neuroscience and behavioural finance in digital banking in today’s banking 5.0 where consumer centricity stands as one of the pillars of the Digital Payment Index of RBI.

This study is empirical and investigative in nature. Primary data has been collected through online questionnaires (via Google Forms) and the interview method to understand the phenomenology of fear and incidents related to becoming victims of fraud and its propensity.

The results exhibit that fear and emotional patterns do affect vulnerability and have a long-lasting psychological impact and susceptivity towards digital frauds.

Fear as an emotion is used to understand the emotional expressive patterns of senior citizens as consumers of digital banking. The OCEAN model is one of the widely used personality models at the global level. This research study helps in highlighting the nuances linked to the behavioural and cognitive part of fear in digital crime.

This research will be beneficial to reduce the susceptibility towards fraud from a behavioural perspective in the usage of digital banking and evaluate solutions for senior citizens to mitigate and cope up with the pressures and perils associated with digital frauds.

This study aims at establishing if the use of change agency aides can have an effect on a specific target group in a public information campaign. The target group is elderly citizens.

Using both diffusion theory and social network theory the theoretical concept for the interpersonal network communication campaign is presented. The object of this study is the analogue terrestrial television (ATT) switch-off in Denmark. The units of analysis are the whole Danish population and elderly Danish citizens. The rate of awareness-knowledge of the ATT switch-off among all Danish households and the rate of awareness-knowledge of the ATT switch-off among elderly citizens aged 65+ were measured.

In the 3 month campaign period the double-digit gab (12 percent) was reduced to a two percent gap. It appears that interpersonal network communication can have an effect, with respect to elderly citizens who are targeted by change agent aides.

It is a limitation of this study that the change agent aides were not monitored and surveyed systematically to document their effort.

It is likely that the use of change agent aides can make sense with respect to other target groups. However, the use of change agent aides will not necessarily work with any subject matter. Who can benefit from using change agent aides, can vary from subject matter to subject matter, and with the complexity of the subject matter.

Little research appears to have been carried out in recent years. One can only speculate as to why apparently no research has been carried out in recent years, but if practitioners are unsure of the effect of using change agent aides, for instance, they may refrain from using them, and consequently there may not be many cases to study.