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Book part
Publication date: 1 June 2021

Melissa Rikiatou Kana Kenfack and Ali Öztüren

It is salient to be acquainted with the key elements that determine educational tourists’ decision in selecting an overseas destination while considering the rise of international…

Abstract

It is salient to be acquainted with the key elements that determine educational tourists’ decision in selecting an overseas destination while considering the rise of international competition amidst nations concerning international students. There has been a growth in the number of nations committed to attracting educational tourists. This issue is evident in countries involved in higher education (HE), such as Northern Cyprus, identified as an edu-tourism destination. Northern Cyprus can attract a whopping number of tourists, and the higher population is most likely to be made up of international students regardless of its interdiction on direct flights and political pressure. This chapter centres on analysing educational tourists’ motivators in selecting a tourism education destination abroad and on revealing effective recruitment and promotion plans towards attracting them. The chapter includes the descriptions and discussions of educational tourism, the HE industry over the years, globalisation and internationalisation of educational tourism, factors influencing educational tourists’ decision-making process and key elements influencing educational tourists’ decisions in HE institutions. At the end of the chapter, a case study is presented that reports the findings of interviews with educational tourists, overseas recruitment agents and Eastern Mediterranean University staff responsible for promoting the institution. The results identified eight factors affecting educational tourists’ decisions on study destination. Those factors comprise cost, ease of access, location, social factors, quality of education, instruction language, cultural environment and communication quality. The sub-factors of the main eight factors are scholarships, destination’s scenery, safety, friends’ and relatives’ influence and cultural differences. This chapter brings a significant knowledge about the motives that affect educational tourists in selecting at a particular HE destination. Based on the study’s findings, educational institutions may consider various recommendations to redesign their strategies towards attracting educational tourists more effectively. Generally, this study promotes an apprehension about the diverse elements that affect educational tourists’ selection of a destination study. An in-depth understanding of these factors will help education institutions’ decision-makers better develop plans of action to provide desired services to educational tourists, attract and keep them in return.

Details

Global Perspectives on Recruiting International Students: Challenges and Opportunities
Type: Book
ISBN: 978-1-83982-518-7

Keywords

Article
Publication date: 1 May 1990

Steve O. Michael

A trend towards a more competitive educational system which isobvious in several countries is expected to increase the rates at whichschools, colleges, and universities respond to…

Abstract

A trend towards a more competitive educational system which is obvious in several countries is expected to increase the rates at which schools, colleges, and universities respond to their environments and to enhance their creativity and innovativeness. To achieve these objectives, various strategies, such as open‐boundary admission policies, have been adopted. Consequently, educational institutions are beginning to adopt marketing strategies to attract students, staff, and funds. This adoption of marketing has several implications. These include harmonising a marketing philosophy with the institutional mission, creating appropriate organisational structures, and implementing marketing strategies.

Details

International Journal of Educational Management, vol. 4 no. 5
Type: Research Article
ISSN: 0951-354X

Keywords

Book part
Publication date: 17 July 2006

Regina E. Werum and Lauren Rauscher

This chapter is part of a larger project that examines recent educational expansion efforts in the Republic of Trinidad and Tobago, a nation that provides a valuable case study of…

Abstract

This chapter is part of a larger project that examines recent educational expansion efforts in the Republic of Trinidad and Tobago, a nation that provides a valuable case study of challenges shaping higher educational expansion efforts in developing countries. The initial goal of the project was to identify supply and demand issues in postsecondary training. Though we did not collect data with the intent to examine neo-institutional or status competition dynamics, this theme emerged inductively from a series of interviews conducted with individuals and focus groups, making it an ideal case study for this volume.

Details

The Impact of Comparative Education Research on Institutional Theory
Type: Book
ISBN: 978-0-76231-308-2

Article
Publication date: 2 March 2023

Gláucya Daú, Annibal Scavarda, Maria Teresa Rosa Alves, Ricardo Santa and Mario Ferrer

Population worldwide has experienced several challenges related to sustainable development, such as scarcity of natural resource, unsustainable consumption, poverty, injustice…

Abstract

Purpose

Population worldwide has experienced several challenges related to sustainable development, such as scarcity of natural resource, unsustainable consumption, poverty, injustice, violence, social inequality and natural disaster (including floods, tsunami and landslide). These issues interfere in sustainable development and target to achieve societal balance, structuring without compromising economic and environmental resources of future generations. The higher educational institutions are included in this context because they play a role in professional training and in education to promote sustainable practices. The higher educational institutions can assume a prominent position in the 2030 Agenda implementation for sustainable development of the United Nations, especially in the Goals 4 and 10, quality education and reduced inequalities, respectively. The purpose of this research study aims to develop a literature review and analyze the higher educational and sustainable themes, involving the Brazilian scenario.

Design/methodology/approach

This research study develops a literature review based on researches that involve higher educational and sustainable themes in the Brazilian scenario. Inclusion criteria are papers in English, with the search equations in their titles, and peer-reviewed papers. Paper publication year was not an exclusion criterion. This research aimed to understand opportunity and challenge processes in the Brazilian higher educational institutions and their actions, so that the Sustainable Development Goals are completely achieved and the 2030 Agenda for sustainable development is fulfilled. For this, a research central question was established: What are the opportunities and the challenges to achieve the 2030 Agenda for sustainable development in the Brazilian higher education?

Findings

A total of 636 papers were recovered. The “Higher Education AND Opportunities,” “Higher Education AND Challenge,” “Higher Education AND Challenges,” “Higher Education AND Opportunity,” “Brazilian AND Higher Education” and “Brazil AND Higher Education” search equations found, respectively, 165, 146, 131, 74, 62 and 25 papers, involving 94.8% of the total number of the papers found. The papers recovered enabled the vision of five clusters: policy; inclusion; culture; relationship; and environment, society and economy. The paper analyses found that innovation process, sustainable practical implementation and holistic look, involving professors and students, can allow the 2030 Agenda achievement.

Originality/value

The authors of this research study presented a framework based on the literature analyzed through five clusters: policy; inclusion; culture; relationship; and environment, society and economy, considered from opportunity and challenge perspectives. The authors introduced and discussed the Brazilian higher educations and their opportunities and challenges. The Brazilian panorama was linked with the 2030 Agenda for sustainable development, in specific, with the Goals 4 and 10. Implications of this research study are related to the higher educational opportunities and challenges in policy, inclusive, cultural, sustainable and relationship contexts, involving governmental and nongovernmental sectors, professors and students for the Brazilian educational improvement.

Details

International Journal of Sustainability in Higher Education, vol. 24 no. 6
Type: Research Article
ISSN: 1467-6370

Keywords

Book part
Publication date: 28 September 2020

Nükhet Çıkrıkçı

In this chapter, Turkish educational system and institutional quality assessment initiatives of education are explained. And also, the relationship between educational quality

Abstract

In this chapter, Turkish educational system and institutional quality assessment initiatives of education are explained. And also, the relationship between educational quality assurance (QA) in Turkey and issues of effective schooling is summarised in terms of Turkish literature.

Education is widely accepted as a lifelong process. The school is an institution established in order to provide qualified education which contains complex and more abstract knowledge and ideas as well as literacy and simple numerical skills to the students. Each country has basically established education systems and educational institutions to ensure social integration, continuity and stability, and to sustain the social and cultural heritage of a society. Education in Turkey is one of the state’s basic functions according to the constitution and performed under the supervision and control of the state with the declaration of the Republic of Turkey. Ministry of National Education is responsible for the implementation of all education activities centrally managed in the Republic of Turkey. Higher Education Council (YÖK) is responsible for the management and thus the quality processes of the higher education institutions in Turkey. Two major attempts in this perspective are YÖK, which assesses the institutions with standards which are coherent with international accreditation institutions, and Higher Education Quality Council (YÖKAK), an independent and specific council which is established by YÖK. YÖK and YÖKAK are governmental-based quality-assessment institutions. Association for Evaluation and Accreditation of Teacher Colleges’ Educational Programs (EPDAD) is also an independent institution for quality assessment of education faculties which focusses on teacher training and education. The purpose of EPDAD is to strengthen the student learning in formal training and to ensure the quality standards for candidate teachers. Any undergraduate programme which meets the standards of EPDAD is accredited for three years. Standards of EPDAD are detailed in this chapter.

Details

From Pedagogy to Quality Assurance in Education: An International Perspective
Type: Book
ISBN: 978-1-83867-106-8

Keywords

Abstract

Details

A Sociological Perspective on Hierarchies in Educational Institutions
Type: Book
ISBN: 978-1-80382-229-7

Article
Publication date: 16 May 2008

David A. Shupe

The purpose of this paper is to present the full range of choices that academic institutions presently have for attending to educational results.

Abstract

Purpose

The purpose of this paper is to present the full range of choices that academic institutions presently have for attending to educational results.

Design/methodology/approach

The approach takes the form of a systematic comparison of the eight models currently available to colleges and universities for attending to educational results, relative to four necessary organizational purposes: individual student improvement, individual student accountability, organizational improvement, and organizational accountability.

Findings

This is a time of innovation, not of standardization. As new choices become available, the standard for accountability for educational results continues to rise.

Originality/value

The choices, ranging from established practices to expected alternatives to unexpected innovations, differ significantly in their capacities.

Details

On the Horizon, vol. 16 no. 2
Type: Research Article
ISSN: 1074-8121

Keywords

Book part
Publication date: 7 December 2009

Samba Moriba and Michael C. Edwards

The effectiveness of educational leadership varies considerably from one culture to another and by region of the world. Cultural differences and how they may be negotiated, to a…

Abstract

The effectiveness of educational leadership varies considerably from one culture to another and by region of the world. Cultural differences and how they may be negotiated, to a large extent, determines the level of effectiveness of educational leaders (Nahavandi, 2009). Although many theoretical descriptions proffer ideal cases of “best practice” instructional leadership, what is manifested by the behavior of leaders is what really counts.

Details

Educational Leadership: Global Contexts and International Comparisons
Type: Book
ISBN: 978-1-84950-645-8

Article
Publication date: 24 August 2012

Sangeeta Sahney

The growing popularity of quality management has left no sector untouched, and educational services are no exception. In the face of the innumerable demands that the stakeholders…

Abstract

Purpose

The growing popularity of quality management has left no sector untouched, and educational services are no exception. In the face of the innumerable demands that the stakeholders place, educational institutions like other organizations are realizing the significance of customer‐centered philosophies. The enhancement of quality and the attempt to define, conceptualize, implement and measure it are areas of focus, and are being addressed by policy makers, educational planners and administrators. This paper is an attempt towards identification of the elements that would help design quality for the higher educational system.

Design/methodology/approach

Based on a theoretical foundation, this paper is an empirical study conducted on select higher educational institutions to identify the various design characteristic constructs which would form the quality element/components for an educational system, and which, if implemented, would help design quality in education. The literature review helped conceptualize the variables that would constitute quality components for education. These were empirically tested and a comparative assessment made between internal and external customers of the educational system, the internal customers being the faculty and the administrative staff, and the external customers being students and the industry. Such an emphasis on customers of the educational system would assure a customer‐centric design of the educational system, something which is prima facie to “quality management”.

Findings

The study helped identify the quality components, which would help design quality for institutes of higher education.

Practical implications

The paper could be useful to policy makers, educational planners and administrators in developing a system that could lead to customer satisfaction.

Originality/value

While studies have been conducted on customer requirement and the constructs, research on what would comprise the quality components is lacking. A study on this could help design an educational system that would lead to quality management in education and thereby lead to customer satisfaction.

Details

Asian Journal on Quality, vol. 13 no. 2
Type: Research Article
ISSN: 1598-2688

Keywords

Article
Publication date: 20 April 2012

Irina Abankina, Tatiana Abankina, Liudmila Filatova, Elena Nikolayenko and Eduard Seroshtan

The purpose of this paper is to analyze the outcomes of the financial optimization process launched by the recent reforms in the Russian higher education sector and its impact on…

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Abstract

Purpose

The purpose of this paper is to analyze the outcomes of the financial optimization process launched by the recent reforms in the Russian higher education sector and its impact on access to higher education, its quality and competitiveness within the sector. The study of the economic performance of higher educational institutions includes complex analysis of financial and educational components of their structural dynamics and their impact on their development strategy.

Design/methodology/approach

The methods used in the study of the segmentation of the higher education sector involve a combination of theoretical developments in economics and the modeling of the economic behavior of universities on the market for educational services, procedures for the evaluation of transaction costs in the markets with asymmetric information and recent conceptions of the interrelation of factors affecting quality and accessibility of higher education.

Findings

In this paper, the economic potential of Russian universities is considered, making use of a segmentation of the higher education sector, based on sampling of state and municipal higher education institutions from different industry groups, depending on their development strategy under changing social and economic conditions. The research data for 2006‐2009 help to define five clusters of the higher educational establishments with different approaches towards public funding and different strategies.

Originality/value

Based on the research data, the paper evaluates the current situation in the Russian higher education sector and some skewed structures of the reforms and outlines some policy implications.

Details

Journal of Applied Research in Higher Education, vol. 4 no. 1
Type: Research Article
ISSN: 2050-7003

Keywords

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