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Three myths of life on other celestial bodies are examined as potential motivators for space tourism. The historical myth of extraterrestrial planetary life was debunked by modern astronomy. The twentieth-century myth-like belief in the existence of stellar civilizations or extraterrestrial intelligence has engendered an extensive search for transmitted signals from such civilizations, but none have yet been detected. The post-modern myth of aliens visiting the Earth by unidentified flying objects, engendered new religious movements; however, it is silent about the aliens’ stellar origins, while the new religions do not encourage adherents to visit the aliens’ abodes. In the final analysis, none of the three myths offers an incentive for space travel and tourism.

This paper explores organizational restructuring in corporate law firms. We review recent changes in law firms’ business models and structures, specifically as they relate to the externalization of work – or the unbundling of work and its placement with outside entities, which redefines the division of labor and the nature of the employment relationship. We draw from the extensive scholarship on the legal profession to raise empirical and theoretical implications of market-driven change to the careers of lawyers as well as the shifting patterns of stratification within corporate firms and the profession at large.

This chapter discussed the role of business intelligence (BI) in healthcare twofold strategic decision making of the organization and the stakeholders. The visualization techniques of data mining are applied for the early and correct diagnosis of the disease, patient’s satisfaction quotient and also helpful for the hospital to know their best commanders.

In this chapter, the usefulness of BI is shown at two levels: at doctor level and at hospital level. As a case study, a hospital is taken which deals with three different kinds of diseases: Breast Cancer, Diabetes, and Liver disorder. BI can be applied for taking better strategic decisions in the context of hospital and its department’s growth. At the doctor level, on the basis of various symptoms of the disease, the doctor can advise the suitable treatment to the patients. At the hospital level, the best department among all can be identified. Also, a patient’s type of admission, continued their treatments with the hospital, patient’s satisfaction quotient, etc., can be calculated. The authors have used different methods like Correlation matrix, decision tree, mosaic plots, etc., to conduct this analysis.

Virtualization is the simulation or emulation of computer resources to the user (Grauer, n.d.; Simpson, 2008). This chapter discusses virtualization as a viable classroom methodology for providing students with course relevant hands-on experience (Simpson, 2008) while synchronizing course specific content in traditional on-ground and online courses (Pheils, 2010). More specifically, this chapter provides an overview of virtualization, detailing several open source tools, and offering possible applications for incorporation into other courses including free resources for sample content. Proof-of-concept is established through examples of successful usage at two colleges. The adoption of virtualization within course development may provide a solution that spans disciplines and offers students the ability to practice and further their studies beyond the classroom.

Interpreting venture creation as a process of learning allows potential entrepreneurs to help themselves, and develop the skills and competences they required for business. The effectiveness of a learning-based approach to enterprise education is explored here. This study examines changing perceptions and performances of business students as they complete a new venture creation module. In this course, students are invited to interpret the start-up process as a process of learning, using an evolutionary metaphor. Several key findings were revealed. First, the evolutionary learning approach increased the self-efficacy of participants, as their self-belief and confidence in their ideas and abilities increased over the course of the module. This increase was even more pronounced within a sub-group who started their businesses within six months of completion of the course. Second, by adopting the ‘learning to evolve’ approach, participants increasingly focused changes made to their ideas on marketing-related issues. The more the individual focused on marketing as a source of change, the better the improvement in quality of the idea. This research has implications for enterprise educators and practicing entrepreneurs. When one shifts the focus of attention to the external world, and when changes are driven by signals from that external world, the quality of emerging opportunities is enhanced. Moreover, self-efficacy increases as nascent entrepreneurs gain confidence and self-belief both in their ideas, and the skills needed to make them happen. The shift in perspective towards the external market is the key driver in triggering the entrepreneurial process. The approach thus promotes the notion that the entrepreneurship option is open to all who can ‘learn to evolve’.