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1 – 10 of 14
Article
Publication date: 20 April 2015

Apramey Dube and Anu Helkkula

The purpose of this paper is to examine customers’ use experiences in a smartphone application (app) context. Apps have emerged as popular tools among marketing practitioners. In…

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Abstract

Purpose

The purpose of this paper is to examine customers’ use experiences in a smartphone application (app) context. Apps have emerged as popular tools among marketing practitioners. In service research, however, smartphone apps, and their customers’ use experiences, have received limited attention.

Design/methodology/approach

This paper provides a conceptual overview and draws on an empirical two-phase study comprising diary narratives of using a specific app and semi-structured interviews on the use of multiple apps by app users.

Findings

Results show that indirect use experiences play an important role in the holistic service experience. Compared with direct experiences, indirect use experiences do not require the actual use of apps or direct contact with the user. Also the context, such as the time and location of app use, is important for both direct and indirect use experience.

Research limitations/implications

This paper highlights indirect use experiences as a vital component of service experiences and encourages researchers not to restrict use experiences to direct use only. Indirect use experiences enable managers to gain deep insights into the everyday use experiences of current and potential customers.

Originality/value

First, previous research on service experience has mainly focused on direct use experiences. This study highlights that indirect use experiences are an important part of the service experience. Second, to the best of the authors’ knowledge, this research is the first attempt to investigate the use experiences of smartphone apps in a service marketing context.

Details

Journal of Service Management, vol. 26 no. 2
Type: Research Article
ISSN: 1757-5818

Keywords

Article
Publication date: 1 April 1993

Noeline J. Kyle

Very little Australian literature looks at women as leaders ineducation. Using theoretical viewpoints emerging out of a biographicaland historical analysis, it is possible to…

Abstract

Very little Australian literature looks at women as leaders in education. Using theoretical viewpoints emerging out of a biographical and historical analysis, it is possible to construct a more inclusive model of leadership which includes both men and women in the past. Mapping such a process historically and biographically can give a detailed assessment of the social, historical and political dimensions of particular women leaders′ lives and also develop a theoretical framework, which gives equal status to the leadership experiences more common to women. Presents a historical narrative where recording lives raises critical questions at the same time as it unearths new evidence of the history of women educationists in Australia.

Details

Journal of Educational Administration, vol. 31 no. 4
Type: Research Article
ISSN: 0957-8234

Keywords

Article
Publication date: 29 March 2011

Linden Dalecki

The paper explores authentic places, personalities and products from a range of academic and professional frames.

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Abstract

Purpose

The paper explores authentic places, personalities and products from a range of academic and professional frames.

Design/methodology/approach

Authentic pop culture texts and tourist sites – and their associated web sites – are analyzed via three perspectives: Gilmore and Pine's notion of authentic placemaking, Peterson's notion of socially constructed and determined authenticity, and Holt's notion of the authentic slacker‐rebel archetype.

Findings

Perceived authenticity plays an important role in driving the consumption of certain types of pop culture and associated touristic sites.

Originality/value

The article explores three major perspectives related to authenticity which have not been discussed together previously and is of value to marketing academics as well as stewards of authentic sites.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 5 no. 1
Type: Research Article
ISSN: 1750-6182

Keywords

Book part
Publication date: 26 February 2016

RaShauna Brannon, LaVerne Gray, Miraida Morales, Myrna E. Morales, Mario H. Ramírez and Elnora Kelly Tayag

This chapter introduces an initiative of the Spectrum Doctoral Fellows to build an online resource that engages the Library and Information Studies (LIS) community in a discussion…

Abstract

Purpose

This chapter introduces an initiative of the Spectrum Doctoral Fellows to build an online resource that engages the Library and Information Studies (LIS) community in a discussion of social justice initiatives within the field. This tool further develops a social justice framework that raises awareness of and integrates social justice methodologies into LIS curricula and library practices. This framework facilitates community building and the empowerment of the populations they serve.

Methodology/approach

Using an iterative approach to user-centered design, the Social Justice Collaboratorium (SJC) development process consists of input from a community of engaged users to inform the wireframe, prototype, testing, and development phases. This includes gathering substantial qualitative and quantitative data such as surveys of LIS faculty, practitioners and students, as well as tracking web analytics once the tool is live.

Practical implications

The SJC allows for the confluence of research, resources, networks, best practices, and LIS school models in a centralized medium. Designed for LIS practitioners, faculty, staff, and students, as well as those interested in project management, resource development, and collaborative work, the SJC supports different approaches to social justice in LIS.

Originality/value

The SJC will be accessible to a distributed community of social justice LIS scholars, practitioners, students, and activists. Contributions from the community of users throughout every stage of the development process ensures participation, stewardship, and intentionality. In this way, the SJC will be a transformative tool for the LIS community as a vehicle for promoting equity and social change.

Details

Perspectives on Libraries as Institutions of Human Rights and Social Justice
Type: Book
ISBN: 978-1-78635-057-2

Keywords

Content available
Book part
Publication date: 18 September 2023

John Quin

Abstract

Details

Video
Type: Book
ISBN: 978-1-83753-756-3

Book part
Publication date: 3 March 2016

Abstract

Details

Leadership Lessons from Compelling Contexts
Type: Book
ISBN: 978-1-78560-942-8

Book part
Publication date: 18 February 2013

Pauric McGowan, Sarah Cooper and Alison Hampton

The ability to develop and manage effective networks is a crucial entrepreneurial competence, allowing entrepreneurs to share experiences, ideas and knowledge to improve business…

Abstract

The ability to develop and manage effective networks is a crucial entrepreneurial competence, allowing entrepreneurs to share experiences, ideas and knowledge to improve business performance. Despite growing recognition of the value of networks and networking, there has been little comparative research performed to explore ways in which male and female entrepreneurs develop and utilise networks. This chapter considers the development and use of networks in technology-based sectors, seen as important for wealth and employment creation, where women represent an underutilised source of entrepreneurial potential. An enhanced understanding of the issues surrounding male and female venturing, particularly within this sector, could offer opportunities to identify how levels of both genders’ entrepreneurial engagement might be increased. Also, if, for example, research identified that men and/or women network in ways which could limit enterprise development, this is of importance at both the micro and wider macro-policy levels. A qualitative methodology is used to explore the nature and dynamics of male and female entrepreneurial networks. Discussion of the findings focuses on the aspects of network quality where it has the potential to impact upon its value to the entrepreneur and his/her business. Patterns identified in the networks developed by male and female entrepreneurs are explored, and implications for policy and practice are considered.

Details

New Technology-Based Firms in the New Millennium
Type: Book
ISBN: 978-1-78190-315-5

Keywords

Article
Publication date: 28 October 2014

Katia Laura Sidali and Sarah Hemmerling

The purpose of this paper is to develop an authenticity model for food specialties considering both the subjective and the object-based dimensions of authenticity. Moreover, the…

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Abstract

Purpose

The purpose of this paper is to develop an authenticity model for food specialties considering both the subjective and the object-based dimensions of authenticity. Moreover, the relationship with personality traits – such as consumer self-concept and identification with the product – (antecedents) as well as with the consumption intention (consequences) are measured.

Design/methodology/approach

Hypotheses were analyzed by means of a structural equation model using AMOS. Calculations were based on data collected through an online survey of 138 German respondents who were recruited by a consumer panel.

Findings

Both subjective and object-based perceived authenticity significantly influence the purchase intention. Object-based authenticity's role is mediated by the subjective authenticity, which is affected by the consumers self-identification with the product and personality traits such as determination and passion.

Research limitations/implications

The results presented in this paper will help to understand what influences the perception of authenticity of a traditional food product and how it affects purchase intentions. More influencing variables should be considered in future research, as well as other product groups. Repeated analyses considering larger samples are necessary to confirm the presented results.

Practical implications

A deeper understanding of which psychological and social factors affect the perception of a product's authenticity is important for creating appropriate marketing strategies.

Originality/value

While there is a vast literature on authenticity theories, remarkably few scholars have provided empirical evidence on this subject by using a quantitative research design.

Details

British Food Journal, vol. 116 no. 11
Type: Research Article
ISSN: 0007-070X

Keywords

Article
Publication date: 1 April 2003

Georgios I. Zekos

Aim of the present monograph is the economic analysis of the role of MNEs regarding globalisation and digital economy and in parallel there is a reference and examination of some…

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Abstract

Aim of the present monograph is the economic analysis of the role of MNEs regarding globalisation and digital economy and in parallel there is a reference and examination of some legal aspects concerning MNEs, cyberspace and e‐commerce as the means of expression of the digital economy. The whole effort of the author is focused on the examination of various aspects of MNEs and their impact upon globalisation and vice versa and how and if we are moving towards a global digital economy.

Details

Managerial Law, vol. 45 no. 1/2
Type: Research Article
ISSN: 0309-0558

Keywords

Book part
Publication date: 14 August 2015

Laura A. Heymann

Artists operating under a studio model, such as Andy Warhol, have frequently been described as reducing their work to statements of authorship, indicated by the signature finally…

Abstract

Artists operating under a studio model, such as Andy Warhol, have frequently been described as reducing their work to statements of authorship, indicated by the signature finally affixed to the work. By contrast, luxury goods manufacturers decry as inauthentic and counterfeit the handbags produced during off-shift hours using the same materials and craftsmanship as the authorized goods produced hours earlier. The distinction between authentic and inauthentic often turns on nothing more than a statement of authorship. Intellectual property law purports to value such statements of authenticity, but no statement has value unless it is accepted as valid by its audience, a determination that depends on shared notions of what authenticity means as well as a common understanding of what authenticity designates.

Details

Special Issue: Thinking and Rethinking Intellectual Property
Type: Book
ISBN: 978-1-78441-881-6

Keywords

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