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The purpose of this article is to show how consumers’ inferences of manipulative intent mediate the effects of in-store arousal on pleasure and approach behavior.

A qualitative study identifies arousal as a dimension of the store environment that may lead to inferences of manipulative intent. An experiment manipulating arousal tests the mediating effect of inferences of manipulative intent on the relationship of arousal with pleasure and approach behavior.

A qualitative study and the results of an experiment suggest that arousing store environments lead to negative outcomes when consumers infer that such environments are manipulative. The experimental study results show that high in-store arousal increases inferences of manipulative intent, which in turn negatively affect pleasure and approach behaviors. The results also indicate that the effects of in-store arousal on inferences of manipulative intent vary with age.

The study results recommend that practitioners carefully design their store environments, such that arousal they create does not lead consumers to believe that the environment is manipulative.

This article contributes to extant literature by emphasizing the crucial role of inferences of manipulative intent in the effects of in-store arousal.

This paper aims to provide a typology of perceived risk in the context of consumer brand resistance and thus answers the following question: how do consumers perceive the risk they take when resisting brands?

Two qualitative methods were used. In-depth interviews were carried out with 15 consumers who resist brands. An ethnography was carried out for ten months in an international pro-environmental NGO.

This multiple qualitative method design led to the identification of four types of risks taken by consumers. The four categories of perceived risks identified are performance (lack of suitable alternatives for the brand), social issues (stigma and exclusion), legal reasons (legal proceedings) or physical considerations (violation of physical integrity). These risks are located along a continuum of resistance intensity. Resistance intensity levels are avoidance, offline word-of-mouth, online word-of-mouth, boycott, activism and finally extreme acts.

This study provides a framework that integrates perceived risks within the context of brand resistance. The paper highlights extreme acts of resistance and questions the limits of such behaviors.

The purpose of this article is to understand how and why consumers resist or accept product rebranding. It seeks to identify and to quantify the drivers of attitudes toward this marketing practice to guide marketing managers in the execution of an effective changeover.

The research is conducted in three stages. First, a qualitative study is run among 45 consumers to identify variables that might influence attitudes toward product rebranding. Second, a review of literature on the emotion of surprise is carried out to specify the relationships between the variables previously identified and to formulate hypotheses. Third, a quantitative study is conducted among 480 consumers to test the hypotheses and to quantify the impact of each variable.

Surprise impacts attitudes toward product rebranding through a three-way process (automatic, higher-order cognitive, higher-order affective): a direct negative effect, an indirect effect mediated by incomprehension about the reasons for the change and an indirect effect mediated by the negative emotions generated by the change. Moreover, trust in firms diminishes the negative effects of anger, fear and sadness on attitudes toward product rebranding.

The research offers a better understanding of processes involved in the building of consumer attitudes toward brand name change. However, it only constitutes a first step in the attempt to understand the phenomena.

This practice of brand name change is increasingly popular, but marketing managers are skeptical about the best way to implement it. The paper provides a better understanding of consumer reactions to product rebranding, so that marketing managers can make better decisions. It reveals guidance for successful brand name changes.

This paper is the first to propose and to test a comprehensive model of the mental processes involved in the building of consumer attitudes toward product rebranding.

Due to the growing dominance of the millennials in the secondhand clothing (SHC) market, it is crucial to understand the dynamics of their SHC buying behavior. Despite such significance, it has yet to be explored in the current literature. To address such a gap, this paper aims to explore the antecedents of the SHC buying behavior of millennials.

A purposive survey is conducted to establish relationships between the antecedents. As such, the interrelationships of the antecedents are modeled using the interpretative structural modeling (ISM) approach.

Results reveal that SHC antecedents exhibit several characteristics depending upon their characterization of being driving, dependence, linkage and autonomous variables.

This work pioneers the identification of SHC buying behavior antecedents specifically for the millennial market, as well as in the provision of a holistic analysis of the complex contextual relationships of these antecedents. The findings of this work provide insights that are crucial to the extant literature in developing theoretical frameworks and paradigms that help in understanding the dynamics of the SHC buying behavior. Moreover, such results are beneficial to marketing managers and practitioners in innovating their strategies to capture the millennial market better.

The present research offers insights into the generational stereotypical beliefs that different generations of nurses hold about the own and the other generations and the implications on the work floor.

This cross-sectional, exploratory study employs a cognitive mapping approach known as the repertory grid. The sample consisted of 15 Generation Y, 15 Generation X and 15 Baby Boomer nurses.

Beliefs of nurses about their own and the other generations direct social categorization and generational stereotypes of the in-group and out groups. These stereotypes mold nurses' beliefs and attitudes towards their coworkers and are enacted leading to self-fulfilling prophecies. Especially Generation Y and Baby Boomer nurses are negatively stereotyped and have their ways to deal with these negative stereotypes.

Nurses and their managers who hold generational stereotypes may unknowingly create cliques within an organization and adopt behaviors and expectations based on generational (self-) stereotypes. The author offers noteworthy insights for fostering intergenerational synergies amongst nurses, which are important since the level of interdependent relations amongst nurses required to provide care.

The present study moves away from the research about the typical characteristics of nurses across the generational workforce. Instead, mental models about how different generations of nurses construe their coworkers belonging to different generations including their own generation are drawn. Employing the repertory grid technique (RGT), an established method for uncovering people's personal and collective belief systems, the present study shows how generational stereotyping and self-stereotyping among nurses belonging to varying generational cohorts occurs and debates its implications.

The length and sheer scale of the current economic crisis has surprised most managers, who were unprepared to deal with such a situation. Standing at the heart of their businesses, procurement managers need to limit the negative impact of the crisis. Restructuring and cost killing are usually the first responses. However, some buyers are pioneering a new kind of collaborative management that, instead of increasing the pressure on suppliers and reducing risk‐taking to a minimum, advocates taking new initiatives. The purpose of this paper is to present a new, “collaborative buyer” approach to the management of the procurement function.

This qualitative research uses a constructivist methodology based on interviews of 12 buying experts. It develops scenarios and identifies the features of collaborative procurement. In order to map the future of the procurement function, this research looks at the expectations and forecasts of the players involved. The aim is a comprehensive, long, rational, ownership approach that is action oriented.

The paper offers an overview of new, foresight‐based procurement practices, based on the subtle but precise perception of the faint signs of coming change by people immersed in the procurement sector. The procurement professionals agreed to co‐construct a new buyer profile resulting from changes to the old buyer profile and the convergence of other occupations with new skills and expertise.

The aim is to carefully co‐construct a picture of the future of the procurement function. The paper presents new forms of internal and external collaboration, the roles and specific skills of this type of “buyer of the future,” and how the globalised economy is becoming an increasingly community based, collaborative virtual environment.

Marketing scholars have devoted little attention to the study of practices which grant multiple lives to goods. However, these practices can considerably extend products lifecycles with far-reaching implications for traditional retailers and the economy. Accordingly, this paper aims to provide scales for perceived impact and motivations of goods multiple lives practices and to investigate the influence of impacts on motivations.

A qualitative phase (three discussion groups and 15 in-depth interviews) identified consumers’ motivations and perceived impacts of goods multiple lives practices. Two online surveys were then conducted on online panels, involving more than 2,200 consumers, to develop the measurement scales and test the structural model.

Results show that impacts measured only marginally influence economic motives but account significantly for a broad range of other motivations (ecological, protester and social contact motives).

The study design is cross-sectional, therefore lacking causality. Replication studies could cross-validate the findings by means of experimental research.

The findings may prove of specific interest to marketers and organizations in the goods multiple lives sector seeking to harness consumer interest in these types of practices for reasons above and beyond lone economic incentives.

This study is innovative in two regards: it explores a relatively under-theorized field in marketing, namely, goods multiple lives practices; and it proposes a challenging theoretical perspective which supposes that consumers’ perceived impact of their practices plays a significant role in motivating them to engage in practices of the like.

Adults with autism spectrum disorder (ASD) experience significant health-care disparities across physical and mental health domains resulting in poorer health and quality of life. Poor transitions to adult care negatively impact the health of adults with ASD. Current research focuses on personal factors in research samples that lack diversity. The purpose of this study is to examine the lived health-care experiences of geographically and ethnically diverse young adults with ASD in adult care settings in the USA to understand provider and system-level factors affecting their health.

Nine caregivers of young adults with ASD participated in key informant interviews describing their experiences in navigating the health-care system. Data were analyzed using a grounded theory approach.

The data indicated that limited quantity of services, poor quality of services, and high cost of services had a negative effect on the health of adults with ASD. Issues cascaded to become more complex.

Practical implications for payors, providers, persons with ASD and their families are discussed in this paper.

To the best of the authors’ knowledge, this study answers the call to better understand system-level factors affecting the health of geographically and ethnically diverse people with ASD.