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Article
Publication date: 14 August 2018

Jing Wang, Shanyong Wang, Yu Wang, Jun Li and Dingtao Zhao

This paper aims to explore the intention of consumers to visit green hotels in China through the theory of planned behavior (TPB) extended by adding perceived consumer…

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Abstract

Purpose

This paper aims to explore the intention of consumers to visit green hotels in China through the theory of planned behavior (TPB) extended by adding perceived consumer effectiveness and environmental concern.

Design/methodology/approach

The TPB model is used as the basic theoretical framework but is extended by adding two critical variables. Data is collected from 324 respondents by using a self-administered questionnaire survey and analyzed with the assistance of structural equation modeling.

Findings

The empirical results show that perceived consumer effectiveness and environmental concern have positive effects on the attitude and the intention of consumers to visit green hotels, and that perceived consumer effectiveness has the largest effect. However, in China, the impact of environmental concern on the intention of consumers to visit green hotels is relatively limited, and the subjective norm has a strong effect. In addition, this research verifies the usefulness of the extended TPB model in understanding the intention of consumers in green hotels industry in China. This is evidenced by a comparison of the initial TPB model with the extended TPB model where the explanatory power has improved from 65 to 68 per cent.

Originality/value

This research contributes to TPB theory by addressing certain gaps in the literature regarding the intention of consumers to visit green hotels in China. Furthermore, considering the limitations of the TPB model, two pro-social variables, namely, perceived consumer effectiveness and environmental concern, are incorporated into the TPB model to better understand the intention of consumers to visit green hotels. Also, this research addresses the gap that studies on the role of perceived consumer effectiveness are limited in the tourism and hospitality management literature. The results indicate that perceived consumer effectiveness has the largest influence on the intention of consumers to visit green hotels.

Details

International Journal of Contemporary Hospitality Management, vol. 30 no. 8
Type: Research Article
ISSN: 0959-6119

Keywords

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Article
Publication date: 20 November 2017

Shanyong Wang, Jun Li and Dingtao Zhao

The purpose of this paper is to apply an extended technology acceptance model to examine the medical data analyst’s intention to use medical big data processing technique.

Abstract

Purpose

The purpose of this paper is to apply an extended technology acceptance model to examine the medical data analyst’s intention to use medical big data processing technique.

Design/methodology/approach

Questionnaire survey method was used to collect data from 293 medical data analysts and analyzed with the assistance of structural equation modeling.

Findings

The results indicate that the perceived usefulness, social influence and attitude are important to the intention to use medical big data processing technique, and the direct effect of perceived usefulness on intention to use is greater than social influence and attitude. The perceived usefulness is influenced by perceived ease of use. Attitude is influenced by perceived usefulness, and attitude acts as a mediator between perceived usefulness and usage intention. Unexpectedly, attitude is not influenced by perceived ease of use and social influence.

Originality/value

This research examines the medical data analyst’s intention to use medical big data processing technique and provides several implications for using medical big data processing technique.

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Article
Publication date: 4 October 2018

Shoufu Lin, Shuochun Cai, Ji Sun, Shanyong Wang and Dingtao Zhao

The purpose of this paper is to identify the drivers of manufacturing transformation and upgrading and examine their influencing paths and effects. The study also…

Abstract

Purpose

The purpose of this paper is to identify the drivers of manufacturing transformation and upgrading and examine their influencing paths and effects. The study also dynamically evaluates and compares the achievements of the manufacturing transformation and upgrading of various economies.

Design/methodology/approach

This paper establishes the mechanism model of manufacturing transformation and upgrading based on the partial least squares approach to structural equation modeling. With the help of a mechanism model, the study carries out empirical analysis using panel data from the G20 for 2005–2015.

Findings

Innovation, measured by innovation input and innovation output, has the largest positive effect on manufacturing transformation and upgrading. Economic development has a negative direct effect, as well as positive indirect effects. Its total effect is positive but small. Economic openness has no significantly direct effect, but has significantly positive indirect effects. Its total effect is significantly positive, but is the smallest among drivers. Developed economies have relatively higher but decreasing achievements, whereas emerging economies have lower but increasing achievements and maintain the catch-up trend toward developed economies.

Originality/value

Few macro empirical studies examine the drivers and achievements of manufacturing transformation and upgrading. A need has arisen for evidence-based research and policies to guide governments in their efforts to promote manufacturing transformation and upgrading. This may be the first macro-level study to empirically analyze the drivers of manufacturing transformation and upgrading, and their influencing paths as well as achievements.

Details

Journal of Manufacturing Technology Management, vol. 30 no. 1
Type: Research Article
ISSN: 1741-038X

Keywords

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Article
Publication date: 2 February 2018

Yang Liu, Peng Cheng and Dingtao Zhao

This paper aims to examine the effect of new product launch actions and firm reputation on firm performance in the Chinese auto industry.

Abstract

Purpose

This paper aims to examine the effect of new product launch actions and firm reputation on firm performance in the Chinese auto industry.

Design/methodology/approach

This analysis adopts empirical data from 66 auto firms in China’s auto market from 2007 to 2012 to explore how new product launch actions undertaken by a firm can contribute to achieving superior performance and to investigate the relationships between new product launch actions and firm performance. Moreover, how firm reputation interacts with new product launch actions to affect firm performance is also investigated. Fixed effects regression model following the Hausman specification test was used to quantitatively examine the relationship.

Findings

It was concluded that the focal firm’s new product launch actions, including new product launch breadth, complexity and heterogeneity of its new repertoire of product launch actions, and firm reputation can impact its performance. Firm reputation can impact the signaling process and the capability of firms to enhance their performance via new product launch movements.

Originality/value

This research contributes to new product launch research by providing a more comprehensive view of competitive dynamic actions by which a firm’s performance is strengthened by examining the effects of two factors that affect performance. These factors are as follows: the characteristics in terms of breadth, complexity, and heterogeneity of new product launch actions undertaken by a firm and the characteristic of firm reputation.

Details

Chinese Management Studies, vol. 12 no. 1
Type: Research Article
ISSN: 1750-614X

Keywords

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Article
Publication date: 13 April 2015

Min LI, Dingtao Zhao and Yan Yu

The purpose of this paper is to explain cloud service transformation in small and medium enterprises (SMEs) based on technology-environment-organization paradigm and…

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Abstract

Purpose

The purpose of this paper is to explain cloud service transformation in small and medium enterprises (SMEs) based on technology-environment-organization paradigm and understand the role of cloud service trust in transformation process.

Design/methodology/approach

A survey involving 107 SMEs was conducted to examine the research model and hypotheses.

Findings

First, cloud service trust is found to have a significant positive effect on the SMEs’ cloud service transformation intention. The second finding is about significant influences of technological drivers (reliability and information security), environmental drivers (institutional pressure, structure assurance, and vendor scarcity) and entrepreneurship on SMEs’ cloud service trust. Further, the authors found mediating effects of trust on relationships between external drivers and cloud service transformation.

Practical implications

For vendors, it suggests building cloud service trust by distinguishing advantages of their cloud service and by establishing strategic alliances with existing users in marketing to attract potential clients. Vendors should target entrepreneurial organizations as initial customers and then expand to other types of organizations. For users, the study implies the need of cultivating entrepreneurship, if they have innovative IT initiatives and need to speed up the IT innovation absorption. Market regulators can provide adequate structural assurances and survival-of-the-fittest market mechanism to stimulate cloud service market.

Originality/value

This study is on the leading edge of systematically investigating drivers for SMEs’ cloud service transformation and further reveals a mediating process, in which technological and environmental aspects have primary effects on cloud service trust that sequentially influences cloud service transformation. These mediating effects imply an essential trust building process of cloud service transformation.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 27 no. 2
Type: Research Article
ISSN: 1355-5855

Keywords

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