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1 – 10 of 38The UK Government has set targets for its services to be available online by 2005. It is hoped that electronic public services will improve quality and efficiency of delivery…
Abstract
The UK Government has set targets for its services to be available online by 2005. It is hoped that electronic public services will improve quality and efficiency of delivery, enhance public access to essential services, and achieve cost economies. While attention initially focussed on the Internet as the key platform for online public service delivery, digital television may eventually become the platform of choice. Television's wider penetration and familiarity gives it an edge over the Internet. A number of pilot projects and initiatives have been instigated by Government to explore the potential of digital television (DTV). This paper presents a review of early evidence to emerge about DTV services and public opinion from DTV pilots. While DTV can provide wider access than the Internet in terms of demographic reach, its limited interactivity and the relearning that viewers will need to undergo may limit its initial applications and adoption. Significant problems remain with the usability of basic DTV services, resulting in certain sectors of society being excluded. This exclusion is more pronounced when considering the most complex applications of DTV, such as interactive services. Widespread acceptance of the digital switchover will require a shift in mindset of the television audience as a different paradigm of television use comes to the fore.
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Kasmad Ariansyah and Wardahnia
Digitization of terrestrial television enables government to reallocate a portion of spectrum to satisfy the 5G low-band spectrum demand. To accelerate the digitization process…
Abstract
Purpose
Digitization of terrestrial television enables government to reallocate a portion of spectrum to satisfy the 5G low-band spectrum demand. To accelerate the digitization process, the Indonesian Government has distributed digital terrestrial television (DTT) decoders for households in several DTT trial areas so that the recipients are able to experience DTT broadcasts on their analogue television. To ensure that the DTT is adopted sustainably, this study aims to provide evidence-based policy recommendations by first understanding underlying factors of the intention to purchase a new DTT receiver, either a new DTT decoder or an integrated digital television (DTV).
Design/methodology/approach
This study uses 2018 survey data collected by Badan Aksesibilitas Telekomunikasi dan Informasi. The samples consist of 433 DTT decoder recipients in nine DTT trial locations in Indonesia. Two logistic models are used, one model for the DTT decoder and the other for integrated DTV. The two models have identical predictors, including respondents' demographics, television media use, technology cluster and DTT-related factors as innovation attributes.
Findings
The results indicate that the two models share some relevant variables but varying in sign and magnitude, namely, respondents' geographical location and the DTT picture and sound quality. The results also show that pay-television subscription, TV viewing and the difficulty of using the DTT decoder are other factors significantly associated with the intention to purchase a new DTT decoder.
Research limitations/implications
This study has several limitations. First, the coefficients of determination are low, indicating that more independent variables should be included in the estimation models to obtain better insight about DTT adoption so that a better policy can be stipulated accordingly. Second, even though most of the predictors and proposed recommendations can be applied in general, all respondents of this study were DTT decoder recipients. Thus, future research can be more inclusive. Third, this study is designed based on the correlational model. This might cause the inability of the results to provide a conclusive direction of the relationship.
Practical implications
Demand-side and supply-side approaches are proposed to drive sustainable adoption of DTT, including the provision of subsidy or free DTT decoder for low-income households, increasing competition intensity among DTT devices manufacturers and distributors by allowing more players enter the Indonesian market, driving nationwide DTT infrastructure deployment and stipulating a national standard of the DTT devices.
Originality/value
This study enriches the understanding of the DTT adoption by incorporating geographical location variables for the proxy of infrastructure availability into the diffusion of innovation model, which has never been addressed by previous studies in the context of DTV adoption. In addition, this study focuses on a specific context in which all samples are free decoder recipients so that they have the same chance to experience DTT broadcasts.
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This article focuses on Brazil’s migration to digital television. It shows how, in the case of Brazil, unicasting solely reflected the interests of commercial broadcasters…
Abstract
This article focuses on Brazil’s migration to digital television. It shows how, in the case of Brazil, unicasting solely reflected the interests of commercial broadcasters. Comparing Brazil to France and the United Kingdom, it explains why the European choice for multicasting is one of the reasons for the success of digital television penetration in these two countries.
By analyzing viewing shares and the financial relevance of the public broadcasters, BBC, and France Televisions, to the national broadcasting spaces, the study concludes that these European traditional broadcasters profited from digital television, despite their exposure to a more competitive environment.
As I will discuss, the model chosen in Brazil continues to hamper Public Service Broadcasting (PSB) and national audiovisual industries’ developments, as well as slowing digital take-up. In Brazil, public broadcasting continued to play a marginal role in the national broadcasting space and the audiovisual market, concentrated in a few local companies.
The findings of this comparative study, developed from a political economy perspective, provide important insights into both Brazilian and European telecommunications policy.
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Nolan A. Bowie and Hugh Carter Donahue
Recounts how, in 1977, President Clinton appointed an advisory committee (the Gore Commission) to chart a reasonable course for digital television, which at its simplest is much…
Abstract
Recounts how, in 1977, President Clinton appointed an advisory committee (the Gore Commission) to chart a reasonable course for digital television, which at its simplest is much “snazzier” than analogue. Looks at public broadcast networks, such as cable and Mitsubishi’s underwriting of 10‐15 hours of weekly prime‐time entertainment programming on CBS for one year, at a reported cost of $20,000 to $30,000 per hour.
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Andrea Rangone and Alessandro Turconi
The television business, traditionally static and conservative, is undergoing a deep transformation process in the multimedia age. Technological (r)evolutions are driving…
Abstract
The television business, traditionally static and conservative, is undergoing a deep transformation process in the multimedia age. Technological (r)evolutions are driving important changes in the market offer and broadening the boundaries of the television business. These are becoming fuzzier and fuzzier and opportunities for new entrants have been largely increasing. This article provides an exhaustive review of the ongoing processes changing television and proposes a strategic reference framework for comprehending the new structure of the television business.
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Thomas W. Hazlett, Jürgen Müller and Roberto Muñoz
This paper aims to estimate the social gains from an analog TV switch‐off in 13 EU countries, focusing on the value of TV band spectrum in alternative uses.
Abstract
Purpose
This paper aims to estimate the social gains from an analog TV switch‐off in 13 EU countries, focusing on the value of TV band spectrum in alternative uses.
Design/methodology/approach
By using data from existing mobile phone markets, changes are projected in retail prices for wireless voice services, assuming a reallocation (to mobile telephony) of about 42 percent of TV band spectrum.
Findings
It is forecast that retail mobile phone tariffs would substantially decline if a transition to digital television led to enhanced availability of VHF/UHF spectrum for wireless telecommunications. Consumer surplus gains offset transition costs by at least 2‐to‐1, and as much as 45‐to‐1. These net benefits are conservatively estimated in that other services (apart from mobile telephony) could prove more socially valuable, and because we ignore the considerable increase in video choices the transition could provide. It is also found, however, that wireless operators' profits sharply decline with additional spectrum, due to more intense competition. This suggests a public choice dynamic, often overlooked, that potentially helps to explain the slow pace of the digital TV transition.
Practical implications
Regulations blocking TV band spectrum from reallocation to non‐TV applications ought to be re‐examined in light of the associated costs and benefits.
Originality/value
This paper quantifies, using conservative methods, the cost of current spectrum policies.
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Abstract
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Martin Harris and Victoria Wegg‐Prosser
The purpose of this paper is to investigate the imputed “fall” and subsequent “reinvention” of the BBC during the 1990s, relating a managerialist “politics of forgetting” to the…
Abstract
Purpose
The purpose of this paper is to investigate the imputed “fall” and subsequent “reinvention” of the BBC during the 1990s, relating a managerialist “politics of forgetting” to the broader ideological narratives of “the post bureaucratic turn”.
Design/methodology/approach
The paper draws on a wide range of primary and secondary sources, combining case study analysis with long‐term historical perspectives on organisational change.
Findings
The paper shows the ways in which public sector professionals contested “post bureaucratic” pressures for marketisation and organisational disaggregation.
Originality/value
The paper shows the ways in which large‐scale technological, regulatory and organisational change was mediated by cultural continuities and recurrent “surges” of managerial control.
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