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Article
Publication date: 4 October 2019

Klaus North, Nekane Aramburu and Oswaldo Jose Lorenzo

The purpose of this paper is to provide guidance to SMEs to sense and seize digitally enabled growth opportunities as well as start a project-based learning process to…

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Abstract

Purpose

The purpose of this paper is to provide guidance to SMEs to sense and seize digitally enabled growth opportunities as well as start a project-based learning process to transform the organization in order to remain competitive in turbulent environments.

Design/methodology/approach

The proposed framework is nurtured from a dynamic capabilities approach as well as from digital transformation studies and mitigates shortcomings of existing frameworks on IT-enabled business transformation. A pilot study has also been carried out for testing the proposed framework.

Findings

The results of the pilot study show that the framework is well understood by SME owners or managers and contributes to a comprehensive perception of digitalization challenges and potentials. The overall maturity level of the 52 companies analyzed is moderate. Firms are better at “sensing” than “seizing”, that is, at identifying digitally based growth opportunities than in profiting from them. The test of the proposed framework also contributes to its further adjustment and refinement.

Practical implications

The developed framework is useful for owners and managers of SMEs as a self-assessment of digital maturity. It sets a baseline regarding the current position and supports coordinated initiatives for digitally enabled growth.

Originality/value

Few frameworks regarding digital maturity have been developed. Most of them lack a sound theoretical foundation and are less suited to the needs of SMEs. There are few studies on digitalization in SMEs and they are not focussed on capabilities development but mostly on processes (Trung Pham 2010; Blatz et al., 2018; Mittal et al., 2018). Therefore, the originality of this paper is to propose a framework that allows SMEs to assess their digital maturity level and the capabilities associated with each level to enhance digitally enabled growth, contributing to expand the research on the relationship between dynamic capabilities and digitalization (Teece, 2017).

Details

Journal of Enterprise Information Management, vol. 33 no. 1
Type: Research Article
ISSN: 1741-0398

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Article
Publication date: 16 January 2019

Yaroslav Eferin, Yuri Hohlov and Carlo Rossotto

This paper aims to test the “winner-takes-all” vs the “winner-takes-some” scenarios in digital platform competition dynamics in emerging markets.

Abstract

Purpose

This paper aims to test the “winner-takes-all” vs the “winner-takes-some” scenarios in digital platform competition dynamics in emerging markets.

Design/methodology/approach

This paper uses an analytical reference framework to assess the emergence of digital platforms in Russia, including four elements: definition of multi-sided platforms (MSPs), platform enablers, business models and competitive dynamics.

Findings

This paper concludes that Russia shows that a healthy competition between national and foreign MSPs led to the emergence of a shared equilibrium, where local platforms were able to retain a significant, often majority, share vis-à-vis foreign and global platforms.

Research limitations/implications

This paper stands as a counterpoint to the widespread conviction that digital platform dynamics will result into a “winner-takes-all” scenario and dominance of global platforms.

Practical implications

This case study offers practical data and analysis that can be used to create a baseline and evaluate the dynamics of digital platforms in emerging markets. It offers data, trends and evidence on Russia’s digital economy.

Social implications

This research provides a logical framework to help policymakers take decisions on a policy framework to regulate platforms in emerging markets. The good outcome of competition between local and foreign platforms should emerge as a policy objective to achieve in most emerging markets.

Originality/value

This case study is the first baseline to assess the dynamics of competition between national and foreign digital platforms in the Russian market. It is one of the first papers to tackle the market of digital platforms in an emerging and developing economy. It tries to address the debate between “winner-takes-all” and “winner-takes some” competition equilibrium through a concrete case study in an important G20 emerging market economy.

Details

Digital Policy, Regulation and Governance, vol. 21 no. 2
Type: Research Article
ISSN: 2398-5038

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Book part
Publication date: 10 December 2018

Richard Bolwijn, Bruno Casella and James Zhan

Digitalisation has become a central theme in the current economic and policy debate. Large digital and tech multinational enterprises (MNEs) are gaining an outsized role…

Abstract

Digitalisation has become a central theme in the current economic and policy debate. Large digital and tech multinational enterprises (MNEs) are gaining an outsized role in the global economy. Also, the adoption of advanced digital technologies across all industries is fundamentally changing production processes. Both these (interrelated) phenomena have profound implications for economic structures, employment, inequality and development and industrialisation opportunities. This chapter analyses the international production and investment (i.e., foreign direct investment [FDI]) implications of the digital economy. First, it empirically documents significant differences in internationalisation patterns between the largest digital MNEs and traditional MNEs; particularly, the tendency of digital MNEs to exhibit an asset-light international footprint. Second, it argues that the powerful transformational forces related to digital adoption and the new industrial revolution have the potential to change international production more broadly, favouring a shift towards internationalisation models characterised by decentralised production, accelerated servicification and extended disintermediation. The chapter concludes with investment policy implications and a number of questions for future research.

Details

International Business in the Information and Digital Age
Type: Book
ISBN: 978-1-78756-326-1

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Article
Publication date: 19 February 2018

Liang Wang, Eric Ping Hung Li and Xiaoya (Sara) Ding

The process of building dynamic capabilities remains understudied, although deliberate learning is posited to be the key to developing and maintaining dynamic capabilities…

Abstract

Purpose

The process of building dynamic capabilities remains understudied, although deliberate learning is posited to be the key to developing and maintaining dynamic capabilities in turbulent environments. Based on the case study of Kodak’s responses to the shift from traditional to digital technology in the imaging industry (1993-2011), the purpose of this paper is to examine the role of managerial cognition in building dynamic capabilities.

Design/methodology/approach

The paper employs case study and qualitative method approach.

Findings

The results reveal that, when facing environmental turbulence, deliberate learning is subject to routine disruptions through entrepreneurial activities, and these organizational routines and activities are determined by organizational schema. Organizational schema itself is updated as a result of managers’ ongoing interpretation of the organization’s fit with the environment. The study findings contribute to the organizational studies and management literature by highlighting the role of managerial cognition into the microfoundation of dynamic capabilities.

Originality/value

The results demonstrate managerial cognition, and organizational schema in particular, as a microfoundation of dynamic capability.

Details

Journal of Strategy and Management, vol. 11 no. 1
Type: Research Article
ISSN: 1755-425X

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Article
Publication date: 9 December 2020

Xiao-Ling Song, Ya-Ge Jing and Kade'erya Akeba'erjiang

This study aims to empirically analyze the factors influencing digital financial inclusion in China.

Abstract

Purpose

This study aims to empirically analyze the factors influencing digital financial inclusion in China.

Design/methodology/approach

Using panel data from 31 provinces in China for the years 2011-2018, the study constructed spatial econometric models for regression analysis at the national and regional levels.

Findings

Economic development, government intervention, internet penetration and the development of the credit level significantly affected the development of digital financial inclusion in China. However, the specific influence of the various factors varied by province. Provinces with less-developed economies generally had weaker economic foundations and underdeveloped digital financial services, making it more difficult to fully achieve digital financial inclusion.

Practical implications

Relevant government policies should strengthen digital infrastructure and improve the organizational systems and services of digital finance to support the balanced development of digital financial services in China.

Originality/value

China’s e-commerce development has been at the global forefront for decades, which suggests digital financial inclusion is also well-placed for strong development in China. However, quantitative research on the digital financial inclusion index has remained insufficient in China and worldwide, with most research ignoring the status of different development levels in a different region. To address this gap in the literature, this study empirically researched the status, regional differences and causes associated with these differences that impact digital financial inclusion in China.

Details

International Journal of Development Issues, vol. 20 no. 2
Type: Research Article
ISSN: 1446-8956

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Article
Publication date: 5 June 2020

Rahul Nath Choudhury

The technological progress has made it possible to transform a physical good into a digital one. This development has influenced international trade and a large volume of…

Abstract

Purpose

The technological progress has made it possible to transform a physical good into a digital one. This development has influenced international trade and a large volume of these digitisable items are increasingly crossing national boundaries. Goods like books, music and games which were earlier traded physically are now traded online. Digitalisation is reducing the cost of engaging in international trade, connecting businesses and consumers globally, helping to diffuse ideas and technologies and facilitating the coordination of global value chains. The emerging avenues of trade and its format supplemented with fast and ever-changing technology have posed a serious challenge for the policymakers around the world. Policymakers are grappling with several issues regarding digital trade for quite a long time but failed to provide any solution. Institutions like WTO and OECD are also seized with this matter. Yet, we do not have any correct assessment of the potential volume of digital trade. Second, due to the moratorium signed in WTO countries are unable to impose any duty of digital trade. South Asian region which is a net importer of these items loses a huge amount of revenue. Hence, in this study, we make an attempt to assess the potential volume of digital trade in South Asia. The study further tries to estimate the possible loss of tax revenue incurred by this region during the last decade. For both South Asia and India the results for actual import figure are found to be less than the estimated value. A gap of around US$1 billion was found between the actual and estimated import of India, while for South Asia it was the US$ 7 billion.

Design/methodology/approach

For estimation, the study largely follows Banga (2019) and extends the methodology further to estimate the tariff revenue loss. Following Banga (2019) the study identifies a list of goods that can be traded in both digitally or physically. In other words, a list of digitisable goods is prepared. Then their import by the South Asian region is measured. Then we examine the tariffs imposed by the individual South Asian countries on the physical trade of these items. The estimation is done by projecting the value of the global physical imports of digitisable products from 2011 to 2017 would have been without digitalisation and what the actual global imports are with digitalisation in this period. The difference between the two gives estimates of total digital imports by the region. The total physical imports of digitisable products in the period 2011–2017 are estimated applying the cumulative growth rate (CAGR) of regional imports of these products over the period 1998–2010. The difference between the estimated physical imports and the actual physical imports provides the estimates of digital imports. Finally, the summation of the tariffs for each of the items gives us the possible figure that the countries are losing by not imposing customs duties.

Findings

The study finds globally an estimated value of digitise items to be US$246 billion which is around the US$100 billion higher than the actual value of $147 billion during 2017. For both South Asian region and India estimated import is found to be higher than the actual value. The study estimated an import of $1 billion and $7 billion took place during 2017 in India and South Asia respectively.

Originality/value

Digital trade is undoubtedly one of the highest debated topics in international trade forums. Experts from both academic and corporate discourse are seized with this matter. Policymakers around the globe are poised with this issue to develop a comprehensive policy framework which facilitates the growth of the sector and at the same time safeguard the interest of the stakeholders. South Asian nations like India, Bangladesh and Pakistan are also grappling with this. In this background, it becomes utmost important to estimate the loss that they are incurring to take an informed policy decision.

Details

Journal of Economic Studies, vol. 48 no. 1
Type: Research Article
ISSN: 0144-3585

Keywords

Content available
Article
Publication date: 30 December 2019

Kezia Herman Mkwizu

The purpose of this paper is to explore digital marketing and tourism with a focus on opportunities with a case study of Africa, motivated by developments in tourism…

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11542

Abstract

Purpose

The purpose of this paper is to explore digital marketing and tourism with a focus on opportunities with a case study of Africa, motivated by developments in tourism particularly the increase in tourist arrivals and the growth of digital statistics in the digital era.

Design/methodology/approach

Literature review as a research methodology was adopted in this study, and the integrative literature review was the method used as well as content analysis to review studies in digital marketing and tourism relating to Africa.

Findings

This paper reveals that digital media, content and mobile advertising are among the trends in digital marketing and, thus, affords Africa the opportunity to market its attractions to tourists in this digital era.

Research limitations/implications

Future studies can explore quantitative and qualitative methods to understand the phenomenon of digital marketing in relation to tourism.

Practical implications

Other countries within Africa to adopt similar digital marketing such as digital media and creative content in order to manage the digitization of marketing activities in the tourism sector.

Originality/value

This study explores digital marketing and tourism with a focus on opportunities for Africa as a case study by specifically examining social media marketing in relation to tourist arrivals using integrative literature review and content analysis methods.

Details

International Hospitality Review, vol. 34 no. 1
Type: Research Article
ISSN: 2516-8142

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Abstract

Details

Inclusive Growth
Type: Book
ISBN: 978-1-78973-780-6

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Article
Publication date: 10 July 2021

Tamunonengiyeofori Abaku, Stefano Calzati and Anu Masso

This paper aims to take the lead from the United Nations Sustainable Development Goals (SDGs) 9 and 10 – foster “resilient infrastructures and inclusive innovation” and…

Abstract

Purpose

This paper aims to take the lead from the United Nations Sustainable Development Goals (SDGs) 9 and 10 – foster “resilient infrastructures and inclusive innovation” and “reduce disparities of opportunities, income and power” – as key for digital sustainability. Moving beyond existing research, here this paper conceptualise “digital sustainability” as a framework for analysing the sustainability of digital services.

Design/methodology/approach

Combining different works, this paper identifies five dimensions: social, economic, institutional, environmental and technical. The framework is then tested on Estonia’s e-residency program, of which, in this way, this paper explores the potential digital sustainability. By allowing anyone to run location-independent businesses as if virtually in Estonia, the e-residency program aligns to what SDGs 9 and 10 prescribe in terms of socio-economic inclusiveness and inclusive innovation. As such, the program is particularly valuable for citizens from developing countries in that it gives them access to European markets. Hence, to explore e-residency’s digital sustainability, this paper focuses on the experiences of African e-residents.

Findings

In-depth interviews highlight a series of criticalities involving one or more dimensions of the framework. This is because of the program having a global outreach by default but not accommodating contextual diversity by design.

Originality/value

Suggestions for improving the program are provided, alongside the recommendation to also include the cultural dimension into the conceptualisation of digital sustainability.

Details

Digital Policy, Regulation and Governance, vol. 23 no. 3
Type: Research Article
ISSN: 2398-5038

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Book part
Publication date: 10 December 2018

Abstract

Details

International Business in the Information and Digital Age
Type: Book
ISBN: 978-1-78756-326-1

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