Search results

1 – 4 of 4
Article
Publication date: 7 May 2021

Ankita Sarmah, Bedabrat Saikia and Dhananjay Tripathi

Generating meaningful employment has become a major concern for countries across the globe to break the vicious circle of poverty. Employment creation becomes more intricate in a…

Abstract

Purpose

Generating meaningful employment has become a major concern for countries across the globe to break the vicious circle of poverty. Employment creation becomes more intricate in a developing economy like India where the population is at an incessant rise, without a simultaneous increase in the employment generation. In the event of situations of mounting unemployment, micro small and medium enterprises (MSMEs) being largely labour-intensive have been claimed as a significant contributor in an economy’s development to induce employment generation. The study at hand is an attempt to gauge the overall contributions of MSMEs in employment creation in Assam, a developing region of the Indian sub-continent. However, most importantly, the purpose of this paper is to determine if men and women are differently employed in the sample MSMEs and if the pattern of employment creation is different across male and female-owned sample MSMEs.

Design/methodology/approach

The study is based on a uniquely large sample of 320 MSME entrepreneurs with an equal representation of 160 each from male and female entrepreneurs. Secondary data sources were also consulted. Study areas comprising Kamrup-Metropolitan and Kamrup-Rural, depicting both urban and rural Assam, respectively. The choice of activities undertaken by the entrepreneurs includes a wide variety of 12 activities pertaining to all the MSME entrepreneurs in general and certain gender-specific in particular. The two hypotheses (H01 and H02) formulated were tested using the Chi-square test and the Mann-Whitney U test. Furthermore, the growth rate of employment generation in Assam along with the growth rate of the number of MSMEs established and investment made by the MSMEs were computed.

Findings

The calculated growth rate of employment creation, capital investment and MSMEs established were found to be positive. Based on the results of the Chi-Square test and Cramer’s V test, this paper establishes a strong association between the MSMEs and the total employment generation by the sample entrepreneurs (H01). The primary data suggested that 320 MSMEs are Employing 2,766 people in the study area with an average of 8 people per unit. Employment in the service sector is higher than the manufacturing units with an average of 4 people per unit. Another vital finding of the study professed that the women-owned MSMEs have a relatively lesser number of people (32.2%) employed than their male counterparts (67.8%). The mean rank of male entrepreneurs is considerably higher (211.49) testifying a higher employment creation by the male-owned MSMEs than the women-owned (H02). Moreover, women (33.4%) are thinly employed than men (66.5%). Women entrepreneurs were seen to have mostly limited themselves in micro-units followed by small-units. In terms of the nature of employment, full-time employees (81.8%) supersede part-time employees (6.6%). The pattern of self-employment is equal (5.8%) across both male and women entrepreneurs. MSMEs have been well identified as an impeccable answer to mitigate the problem of mounting unemployment.

Originality/value

The novelty of the study lies in its meticulous and explicit understanding of the employment scenario in Assam by the MSMEs. Empirical works on employment creation by the MSMEs in Assam were fundamentally based on secondary data sources. The study fills in the gap by providing a holistic picture of employment creation based on both primary and secondary data, but prominently on the primary. The study accounts details about the nature of MSME employment, the gender of the MSME employees, employment creation by male and female MSME entrepreneurs, the growth rate of MSME employment and self-employment to name a few

Details

Indian Growth and Development Review, vol. 14 no. 2
Type: Research Article
ISSN: 1753-8254

Keywords

Article
Publication date: 6 May 2021

Tae-Hyung Pyo, JaeHwan Kwon, Thomas Gruca and Dhananjay Nayakankuppam

The endowment effect is arguably one of the most robust phenomena documented in economics, behavioral decision theory and consumer research. However, the endowment effect has…

Abstract

Purpose

The endowment effect is arguably one of the most robust phenomena documented in economics, behavioral decision theory and consumer research. However, the endowment effect has traditionally been studied as a fairly static phenomenon at the transactional level of analysis.

Design/methodology/approach

This paper documents this “contagious” endowment effect using lab experiments and such field data as eBay transactions and discuss the managerial implication of these findings.

Findings

This study suggests that the endowment effect is not limited to the level of the specific object, but can manifest itself with the more abstract class of objects to which a specific object happens to belong.

Research limitations/implications

A logical next step would be to examine the boundary conditions – how similar does the subsequent object have to be for the endowment effect to transfer over to it? A related aspect would be whether there are boundary conditions arising from the quality of the endowment.

Practical implications

The effects reported here probably underlie the success of the many types of “bait and switch” schemes that have been used by the more unsavory type of marketer. As such, these findings might have implications for policy in the area of consumer protection.

Originality/value

This paper argues for and presents evidence consistent with the notion that the endowment effect is dynamic and can be transferred from one transaction to another and refer to this generalization of the endowment effect to other, similar products as “contagious endowment.”

Details

European Journal of Marketing, vol. 55 no. 8
Type: Research Article
ISSN: 0309-0566

Keywords

Content available
Article
Publication date: 16 November 2015

Sanjoy Sircar, Rajat Agrawal, SK Shanthi and K. Srinivasa Reddy

408

Abstract

Details

Journal of Strategy and Management, vol. 8 no. 4
Type: Research Article
ISSN: 1755-425X

Article
Publication date: 6 May 2020

Sagar Dnyandev Patil and Yogesh J. Bhalerao

It is seen that little amount of work on optimization of mechanical properties taking into consideration the combined effect of design variables such as stacking angle, stacking…

Abstract

Purpose

It is seen that little amount of work on optimization of mechanical properties taking into consideration the combined effect of design variables such as stacking angle, stacking sequence, different resins and thickness of composite laminates has been carried out. The focus of this research work is on the optimization of the design variables like stacking angle, stacking sequence, different resins and thickness of composite laminates which affect the mechanical properties of hybrid composites. For this purpose, the Taguchi technique and the method of gray relational analysis (GRA) are used to identify the optimum combination of design variables. In this case, the effect of the abovementioned design variables, particularly of the newly developed resin (NDR) on mechanical properties of hybrid composites has been investigated.

Design/methodology/approach

The Taguchi method is used for design of experiments and with gray relational grade (GRG) approach, the optimization is done.

Findings

From the experimental analysis and optimization study, it was seen that the NDR gives excellent bonding strength of fibers resulting in enhanced mechanical properties of hybrid composite laminates. With the GRA method, the initial setting (A3B2C4D2) was having GRG 0.866. It was increased by using a new optimum combination (A2B2C4D1) to 0.878. It means that there is an increment in the grade by 1.366%. Therefore, using the GRA approach of analysis, design variables have been successfully optimized to achieve enhanced mechanical properties of hybrid composite laminates.

Originality/value

This is an original research work.

Details

Multidiscipline Modeling in Materials and Structures, vol. 16 no. 6
Type: Research Article
ISSN: 1573-6105

Keywords

1 – 4 of 4