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Article
Publication date: 2 October 2017

Quee-Ling Leong, Shahrim Ab Karim, Khairil Wahidin Awang and Ainul Zakiah Abu Bakar

The purpose of this study is to provide an integrated model to explain the simultaneous impact of gastronomy and destination attractiveness on tourist behaviour.

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1443

Abstract

Purpose

The purpose of this study is to provide an integrated model to explain the simultaneous impact of gastronomy and destination attractiveness on tourist behaviour.

Design/methodology/approach

A cross-sectional survey was conducted in Melaka and Penang, Malaysia, targeting international tourists. Structural equation modelling analysis was used to examine and explain the relationships hypothesized in the proposed model.

Findings

The fit indices indicated the model structure was satisfactory. Examination of the specific paths in the model indicated that gastronomy attractiveness was positively associated with destination attractiveness and tourist behaviour. Meanwhile, the effect of tourists’ variegated gastronomy affection on the perceived attractiveness of a destination and the area’s gastronomy produced mixed results.

Research limitations/implications

The study contributed to the theoretical understanding of two important theories which are recreation specialization and attitude in the context of gastronomy tourism. The linkages in the model were empirically supported by statistical analyses.

Practical implications

The varying degrees of gastronomy affection amongst tourists can be used as an input to examine tourist behaviour within the gastronomy tourism context while simultaneously highlighting the importance of gastronomy to tourist destinations.

Social implications

The findings of this study are also deemed to assist destination marketers who observe that tourists have become more demanding in search of unique experiences offered by destinations. Based on the hypothesized model, tourists’ past gastronomy experience was a superior predictor than gastronomy involvement and knowledge on perceived gastronomy attractiveness which sequentially elevate tourist’s perceived destination attractiveness.

Originality/value

The study provided an integrated model for predicting tourist behaviour using tourists’ gastronomy affection.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 11 no. 4
Type: Research Article
ISSN: 1750-6182

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Article
Publication date: 12 December 2016

Xin Jin and Karin Weber

The purpose of this study was to provide a holistic view of exhibition destination attractiveness by examining perceptions of two of the three key stakeholders (exhibition…

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3154

Abstract

Purpose

The purpose of this study was to provide a holistic view of exhibition destination attractiveness by examining perceptions of two of the three key stakeholders (exhibition organizers and visitors) and contrasting them with those of exhibitors.

Design/methodology/approach

This research used a mixed method approach, collecting 535 responses from visitors attending nine business-to-business exhibitions in four major cities in China via structured surveys. In addition, eight in-depth interviews with CEOs/owners of leading global and Chinese exhibition companies were conducted.

Findings

The findings revealed that exhibitors may go almost anywhere where there is potential for successful business. In contrast, visitors prefer exhibition destinations with good accessibility to minimize travel time and an attractive leisure environment that offers a degree of enjoyment in addition to taking care of business. A destination’s “economic environment” and “cluster effects” were comparatively less important to them. Organizers were cognizant of these differences, contributing to their reluctance in taking large-scale, branded exhibitions to second-tier destinations, despite considerable efforts by these cities to improve their infrastructure.

Practical implications

This study offers practical guidelines for destination administrators and exhibition organizers with regard to evaluating destination resources for long-term exhibition development.

Originality/value

In contrast to prior studies, this research identifies significant differences in perceptions of exhibition destination attractiveness among all three key industry stakeholders. It also presents a persuasive case for the need to clearly differentiate between the attractiveness of a destination for attracting/hosting exhibitions versus conventions, rather than approaching the subject from a more generic meetings, incentives, conferences, and exhibitions (MICE) segment/business events perspective.

Details

International Journal of Contemporary Hospitality Management, vol. 28 no. 12
Type: Research Article
ISSN: 0959-6119

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Article
Publication date: 12 June 2017

Nicoletta Fadda and Jens Fyhn Lykke Sørensen

The purpose of this paper is to contribute to the understanding of successful business performance among accommodation firms by focusing on entrepreneurial orientation…

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1343

Abstract

Purpose

The purpose of this paper is to contribute to the understanding of successful business performance among accommodation firms by focusing on entrepreneurial orientation (EO) and destination attractiveness.

Design/methodology/approach

A web-based e-mail survey was undertaken in the Sardinian accommodation sector in 2012. The sample included 224 accommodation firms and analyses were performed using ordered logit regressions.

Findings

The results suggest no differential impact of EO on sales and profit depending on the attractiveness of the location in which the accommodation firm operates. Both EO and destination attractiveness were found to exert independent positive effects on firm performance. Furthermore, EO was found to have a larger effect on firm performance than destination attractiveness.

Research limitations/implications

The study mainly considered hotels and camping accommodations in Sardinia. Additional investigations across accommodation types and geographic contexts are needed.

Practical implications

The findings suggest that accommodation firms should focus on implementing entrepreneurial activities and not only, as frequently happens, concentrate on selecting attractive destinations in which to conduct their business. Moreover, the findings also suggest that accommodation firms that are located in less attractive areas may produce good performance if they are managed with an EO. Finally, training programs should be developed to improve the entrepreneurial abilities of accommodation managers.

Originality/value

The specific topics of this paper have been understudied. The findings hold practical implications for entrepreneurs and managers who are involved in the accommodation sector.

Details

International Journal of Contemporary Hospitality Management, vol. 29 no. 6
Type: Research Article
ISSN: 0959-6119

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Article
Publication date: 10 June 2014

Shogo Mlozi

This article aims to test the relationship between expected attractiveness-satisfaction-loyalty for international adventure tourists visiting Tanzania. The proposed model…

Abstract

Purpose

This article aims to test the relationship between expected attractiveness-satisfaction-loyalty for international adventure tourists visiting Tanzania. The proposed model is based on travel consumer behavior theoretical constructs extracted from the literature.

Design/methodology/approach

This article aims to test the relationship between expected attractiveness-satisfaction-loyalty for international adventure tourists visiting Tanzania. The proposed model is based on travel consumer behavior theoretical constructs extracted from the literature.

Findings

The findings for overall model differed from the moderating factors of high risk, low risk, first-time visit and repeat visit. Also, the results are interesting when satisfaction is tested as a mediator.

Practical implications

Practitioners could consider the fact that repeat visits may change tourists’ perceptions toward destination and may even increase their inclination to take on risks. This may impact innovation of consumer products in tourism. Also, policy makers could benefit on how loyalty programs can be developed to increase performance.

Originality/value

The study offers specific strategic recommendations toward different groups of tourists (i.e. first-time, repeat visitors, risk averse, risk seeking) and proposes logic for setting up a loyalty program as a long-term strategy for success.

Details

Tourism Review, vol. 69 no. 2
Type: Research Article
ISSN: 1660-5373

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Article
Publication date: 7 October 2021

Ali Mursid and Pandji Anoraga

The growing numbers of Muslims visiting halal destinations motivated this study to explore halal destination attributes and revisit intention. This study aims to…

Abstract

Purpose

The growing numbers of Muslims visiting halal destinations motivated this study to explore halal destination attributes and revisit intention. This study aims to investigate how halal destination attributes affect destination attractiveness. Hence, it identifies the influence of halal destination attributes on perceived value, including functional and emotional value. It also verifies the effect of destination attractiveness on both functional value and emotional value. Finally, this framework verifies the effect of functional value and emotional value on revisit intention.

Design/methodology/approach

This study collects data from visitors who have visited a halal destination located in three cities of Central Java Province in the past two years (2019–2020) using purposive sampling methods. A total of 314 respondents participated in this study and the data are analyzed by using structural equation modeling.

Findings

The result showed that halal destination attributes positively and significantly impact destination attractiveness. Moreover, halal destination attributes positively and significantly affect both functional and emotional value. Destination attractiveness positively and significantly affects functional value, as well as emotional value. Concerning the effect of functional value and emotional value on revisit intention, only emotional value positively and significantly affects revisit intention while functional value does not.

Originality/value

This study contributes to city tourism by elucidating halal destination attributes based on the means-ends theory. The results of this study reported the importance of halal destination attributes and the role of halal destination attractiveness and emotional value in enhancing Muslim travelers’ revisit intention to halal destination.

Details

International Journal of Tourism Cities, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2056-5607

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Article
Publication date: 25 August 2020

Banasree Dey, Jones Mathew and Chin Chee-Hua

Rural homestays have emerged as an interesting option for tourists. This study aims to assess the role of destination attractiveness factors and travel motivations in…

Abstract

Purpose

Rural homestays have emerged as an interesting option for tourists. This study aims to assess the role of destination attractiveness factors and travel motivations in homestay choice. The moderating role of need for uniqueness towards enhancing these relationships is also examined.

Design/methodology/approach

A survey of 201 Indian tourists who had visited rural homestays in the Uttarakhand state of India was conducted. Data were analyzed using SPSS and WarpPLS, based on structural equation modelling approach.

Findings

Results indicate that two destination attractiveness factors – (a) cultural and rural attractions and (b) destination location and transportation – have a significant association with rural homestay choice. Further, need for uniqueness enhances the relationship between natural attractions and choosing rural homestays.

Originality/value

Although there are several studies on rural homestays, there is scant research on the factors influencing the choice of rural homestays from a tourists’ perspective. Besides, studies on rural homestay tourism have not assessed the role of need for uniqueness in influencing such choices. The implications of the study for destination marketers, homestay operators and owners are discussed which would hopefully aid in attracting discerning tourists to the rural homestays to such regions.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 14 no. 4
Type: Research Article
ISSN: 1750-6182

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Article
Publication date: 7 September 2018

Seohee Chang and Paul Stansbie

A general point of commitment theory is that the more individuals behave in a certain way toward an entity, the more attractive they feel toward that entity. The main…

Abstract

Purpose

A general point of commitment theory is that the more individuals behave in a certain way toward an entity, the more attractive they feel toward that entity. The main purpose of this study is to investigate whether an individual’s perceived attractiveness toward a tourist destination is enhanced by the number of actual visits to each different attraction within the destination, being controlled by satisfaction.

Design/methodology/approach

In doing so, data were collected from 613 individuals at major tourist attractions and traffic centers in Daejeon Metropolitan City, South Korea. Hierarchical multiple regression was used to examine the findings, and the conclusions drawn indicate that there is a statistically significant relationship between the number of visits to different attractions and the perceived attractiveness of the destination, as well as the interaction effect between the number of visits to different attractions and satisfaction.

Findings

The results are supported by literature in the area of commitment theory, in which various authors state that attitudes are evoked by behaviors. Further examination of the findings and conclusions drawn are described in this paper.

Practical implications

This mechanism should strategically be applied to practical implications to provide more accessible routes to a destination and a networking system. When visitors engage in a community in various ways, they are more likely to continue to engage in a community because they do not prefer to have intangible or tangible costs associated with disengagement.

Originality/value

This paper is the first application of the concept of commitment traced from its original psychological theory to the field of tourism. The effort justification paradigm of commitment theory postulates that if individuals work or study hard toward a specific goal, they gradually perceive the goal as attractive. This study found that the aforementioned paradigm shift is expanded to various types of behaviors, including that involving travel. This paper contributes to an in-depth understanding of the original commitment theory and its application to tourism.

Details

Tourism Review, vol. 73 no. 4
Type: Research Article
ISSN: 1660-5373

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Article
Publication date: 27 July 2021

Majid Mohammad Shafiee, Pantea Foroudi and Reihaneh Alsadat Tabaeeian

This paper aims to investigate the impact of memorable destination experience and destination attractiveness on tourist-destination identification and destination love. It…

Abstract

Purpose

This paper aims to investigate the impact of memorable destination experience and destination attractiveness on tourist-destination identification and destination love. It also investigates the moderating role of gender.

Design/methodology/approach

Using the cluster sampling method, the study selected cities of a developing country with the most popular destinations. A questionnaire survey was used to collect data from a sample of foreign and domestic tourists. To test the research model, a covariance-based structural equation modelling approach was adopted.

Findings

According to the results, destination attractiveness and memorable experience had a positive effect on tourist-destination identification. Similarly, tourist-destination identification positively influenced destination love. In addition, destination love impacts the intention to revisit and word-of-mouth. Finally, the results indicate that gender moderates some of these relationships.

Originality/value

Understanding what items can create strong bonds between destination and tourist is of great importance. By providing a validated conceptual model that traces the relationship between memorable experience, destination attractiveness and tourist-destination identification through cognitive, affective and evaluative dimensions, this study attempts to answer prior calls for examination from the viewpoint of tourism scholars.

Details

International Journal of Tourism Cities, vol. 7 no. 3
Type: Research Article
ISSN: 2056-5607

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Article
Publication date: 10 July 2017

Medet Yolal, Christina Geng-Qing Chi and Ossi Pesämaa

The purpose of this study is to examine the factors that are likely to influence the loyalty behavior of first-time and repeat visitors to all-inclusive resorts.

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1668

Abstract

Purpose

The purpose of this study is to examine the factors that are likely to influence the loyalty behavior of first-time and repeat visitors to all-inclusive resorts.

Design/methodology/approach

Data were collected from first-time and repeat Russian tourists to Antalya, Turkey, utilizing a self-administered survey questionnaire. A total of 339 usable responses were obtained. A structural equation modeling approach was used to test the proposed model on the first-time and repeat visitors’ samples.

Findings

This study suggests that the effects of cognitive evaluation of the resort (service quality) channel through affective evaluation of the visitor experience (visitor satisfaction) before bolstering visitor loyalty. This study also shows that differences exist between the two groups of visitors – first time visitors value cognitive attributes more and rely more on cognitive evaluation.

Practical implications

Destination marketers and managers need to promote all aspects and attributes of a destination among all-inclusive vacationers by creating innovative and comprehensive marketing campaign. Due to the differences between first-time and repeat visitors, it is critical to differentiate the two groups in designing targeted marketing campaign and providing targeted service/product.

Originality value

All-inclusive resorts have attained substantial global presence and popularity over the past 40 years. However, guest satisfaction/loyalty studies in this particular context have not often been approached with the kind of statistical breadth and rigor presented herein. This study adds new information for the understanding of and marketing to the all-inclusive resort guest.

Details

International Journal of Contemporary Hospitality Management, vol. 29 no. 7
Type: Research Article
ISSN: 0959-6119

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Article
Publication date: 5 February 2018

Philipp Schäfer and Tobias Just

The purpose of this paper is to analyze whether urban tourism attractiveness affects young adult migration within Germany. Currently, factors like urban attractiveness

Abstract

Purpose

The purpose of this paper is to analyze whether urban tourism attractiveness affects young adult migration within Germany. Currently, factors like urban attractiveness, environmental qualities or vicinity to amenities play a more important role for the migration of young adults than in the past. This has highly asymmetric implications for the housing (and commercial real estate) markets in cities with an abundance of urban attractiveness, compared to cities without such attractions.

Design/methodology/approach

This analysis focuses on the internal migration of young adults (18-30-year-olds). First, some stylized facts regarding migration patterns are presented by means of descriptive and cluster analyses (k-means methodology) with respect to the net immigration rate for the two years, 2004 and 2014. Second, ordinary least squares-regression analyses are used to estimate the connection between urban tourism attractiveness and migration.

Findings

Young adults in Germany predominantly migrate to cities. The authors find typical migration patterns, and the regression results indicate that young adult migration is highly correlated with the indicator measuring urban tourism attractiveness. This means that urban attractions matter for young adults. Finally, the authors also find that housing rents are correlated with urban tourism attractiveness.

Practical implications

Good city planning must not only be concerned with new industrial sites, but also about esthetic neighborhoods and, for example, attractive squares. Moreover, because city structures and urban amenities are both path dependent and expensive to change, it is likely that the winning cities of today will remain winners in the next decade, which is good news for risk-averse investors.

Originality/value

To the best of the authors’ knowledge, the paper provides the first empirical analysis of the connection between urban tourism attractiveness and the migration of young adults, in the context of German cities.

Details

Journal of Property Investment & Finance, vol. 36 no. 1
Type: Research Article
ISSN: 1463-578X

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