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Open Access
Article
Publication date: 15 May 2023

Nijs Bouman and Lianne Simonse

Engaging with customers and addressing unmet value have become increasingly challenging within multi-stakeholder environments of service innovation. Therefore, this paper aims to…

3864

Abstract

Purpose

Engaging with customers and addressing unmet value have become increasingly challenging within multi-stakeholder environments of service innovation. Therefore, this paper aims to address this challenge by studying how strategic design abilities address unmet value in service engagement strategies.

Design/methodology/approach

The authors conducted a qualitative inductive study at a multinational corporation and interviewed marketing and design professionals on their innovation practices in service engagement strategies.

Findings

From the inductive analysis, this study identified three strategic design abilities that effectively contribute to addressing unmet value throughout the co-evolving process of service engagement: envisioning value, modelling value and engaging value. Based on this, this study proposes the emerging co-evolving loop framework of service engagement strategies.

Research limitations/implications

The limitation of this emerging theory is a lack of broad generalizability with mutual exclusivity or collective exhaustiveness across industries. A theoretical implication of the framework is the integration of strategic design and services marketing towards co-created engagement strategies.

Practical implications

The service engagement loop framework can be of great value to service innovation processes, for which an integrated, cross-functional approach is often missing.

Social implications

The findings further suggest that next to a methodological skillset, strategic design abilities consist of a distinct mindset.

Originality/value

This paper introduces strategic design abilities to address unmet value and proposes a novel co-evolving loop framework of service engagement strategies.

Details

Journal of Services Marketing, vol. 37 no. 10
Type: Research Article
ISSN: 0887-6045

Keywords

Open Access
Article
Publication date: 19 February 2024

Anita Ollár

There is a renowned interest in adaptability as an important principle for achieving circularity in the built environment. Circular building adaptability (CBA) could enable…

Abstract

Purpose

There is a renowned interest in adaptability as an important principle for achieving circularity in the built environment. Circular building adaptability (CBA) could enable long-term building utilisation and flexible use of space with limited material flows. This paper identifies and analyses design strategies facilitating CBA to propose a framework for enhancing the implementation of the concept.

Design/methodology/approach

Interviews were conducted with professionals experienced in circular building design to explore the questions “How do currently applied design strategies enable CBA?” and “How can CBA be implemented through a conceptual design framework?”. The interviews encircled multi-residential building examples to identify currently applied circular design strategies. The interviews were analysed through qualitative content analysis using CBA determinants as a coding framework.

Findings

The results show that all ten CBA determinants are supported by design strategies applied in current circular building design. However, some determinants are more supported than others, and design strategies are often employed without explicitly considering adaptability. The design strategies that enable adaptability offer long-term solutions requiring large-scale modifications rather than facilitating low-impact adaptation by dwelling occupants. The proposed conceptual design framework could aid architects in resolving these issues and implementing CBA in their circular building design.

Originality/value

This paper’s contribution to CBA is threefold. It demonstrates design strategies facilitating CBA, proposes a conceptual design framework to apply the concept and identifies the need for a more comprehensive application of available adaptability strategies.

Details

International Journal of Building Pathology and Adaptation, vol. 42 no. 7
Type: Research Article
ISSN: 2398-4708

Keywords

Article
Publication date: 23 August 2023

Sakthivel Murugan R. and Vinodh S.

This paper aims to propose a new framework on prioritizing and deployment of design for additive manufacturing (DfAM) strategies to an industrial component using Fuzzy TOPSIS…

Abstract

Purpose

This paper aims to propose a new framework on prioritizing and deployment of design for additive manufacturing (DfAM) strategies to an industrial component using Fuzzy TOPSIS multiple criteria decision-making (MCDM) techniques. The proposed framework is then applied to an automotive component, and the results are discussed and compared with existing design.

Design/methodology/approach

Eight DfAM design alternatives associated with eight design criteria have been identified for framing new DfAM strategies. The prioritization order of the design alternatives is identified by Fuzzy TOPSIS MCDM technique through its closeness coefficient. Based on Fuzzy TOPSIS MCDM output, each of the design alternatives is applied sequentially to an automobile component as a case study. Redesign is carried out at each stage of DfAM implementation without affecting the functionality.

Findings

On successful implementation of proposed framework to an automotive component, the mass is reduced by 43.84%, from 0.429 kg to 0.241 kg. The redesign is validated by finite element analysis, where von Mises stress is less than the yield stress of the material.

Practical implications

The proposed DfAM framework and strategies will be useful to designers, R&D engineers, industrial practitioners, experts and consultants for implementing DfAM strategies on any industrial component without impacting its functionality.

Originality/value

To the best of the authors’ knowledge, the idea of prioritization and implementation of DfAM strategies to an automotive component is the original contribution.

Open Access
Article
Publication date: 28 November 2023

Chiara Tagliaro, Alessandra Migliore, Erica Isa Mosca and Stefano Capolongo

This paper aims to explore how the scientific literature and company reports have addressed inclusive workplace design and strategies to date.

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Abstract

Purpose

This paper aims to explore how the scientific literature and company reports have addressed inclusive workplace design and strategies to date.

Design/methodology/approach

This paper adopts a scoping review to answer the following question: To what extent is inclusion present in workplace design and related strategies? An analysis of 27 scientific papers and 25 corporate social responsibility reports of the highest-ranked companies in the Great Place to Work global ranking disentangles the main aspects related to workplace design and strategies for promoting inclusion.

Findings

This paper opens avenues for four macro-categories of diversity (psycho-physical aspects; cultural aspects; socio-economic conditions; and ability, experience and strengths) to support the development of inclusive workplace design and strategy. Besides, multiple spatial scales emerged as material and immaterial elements of the workplace encountering inclusion and diversity.

Originality/value

Nowadays, the workforce is becoming more diverse. Although diversity, equity and inclusion (DE&I) has become key to many organizations, it remains unclear how DE&I principles are applied in workspace design and strategies. This scoping review provides a novel perspective on the topic by integrating scientific knowledge and practice-based approaches which still address this matter independently.

Details

Journal of Corporate Real Estate , vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1463-001X

Keywords

Open Access
Article
Publication date: 25 March 2024

Pia Wäistö, Juhani Ukko and Tero Rantala

Organisational strategy becomes reality by connecting organisation’s resources and capabilities in daily operations, and physical workspace is one of the environments in which…

Abstract

Purpose

Organisational strategy becomes reality by connecting organisation’s resources and capabilities in daily operations, and physical workspace is one of the environments in which this takes place. This study aims to explore to what extent factors required for successful strategy implementation are considered when designing, using and managing workspaces of knowledge-intensive organisations.

Design/methodology/approach

For the study, managers in 25 large and medium-sized knowledge-intensive organisations were interviewed. The semi-structured interviews focused on organisation’s strategy, strategy implementation practices and workspace design and management. To form a comprehensive framework of strategy implementation success factors for the study, the factors of 11 frameworks were analysed, grouped and renamed.

Findings

Current workspace design, usage and management mainly support human-related strategy implementation factors. However, both organisation- and human-related factors are needed for the strategy implementation to be successful. Therefore, the organisations studied may have unused potential in their workspaces to ensure strategy-aligned operations and behaviour.

Practical implications

Due to the potential imbalance between organisation- and human-related strategy implementation factors, a more holistic, organisational-level approach to workspace design, usage and management is recommended to ensure the success of strategy implementation.

Originality/value

Workspaces have extensively been studied from individual strategy implementation factors’ as well as employees’ perspectives. Prior to this work, there are only few studies exploring workspace in the holistic, strategy implementation context.

Open Access
Article
Publication date: 11 July 2023

Margherita Lisco and Radhlinah Aulin

The reuse of timber building parts, when designing new buildings, has become a topic of increasing discussion as a proposed circular solution in support of sustainable development…

Abstract

Purpose

The reuse of timber building parts, when designing new buildings, has become a topic of increasing discussion as a proposed circular solution in support of sustainable development goals. Designers face the difficulty of identifying and applying different design strategies for reuse due to multiple definitions, which are used interchangeably. The purpose of this study is to propose a taxonomy to define the relationships between various concepts and practices that comprise the relevant strategies for reuse, notably design for disassembly (DfD) and design for adaptability (DfA).

Design/methodology/approach

Literature reviews were conducted based on research publications over the previous 12 years and located through the Web of Science and Scopus.

Findings

A taxonomy for the design process grounded on two strategies for reuse is presented: DfD and DfA. Based on previous work, the taxonomy aims to build a vocabulary of definitions in DfD and DfA to support other researchers and practitioners working in the field.

Research limitations/implications

The research is limited to the design phase of timber-based buildings. It does not take into account the other phases of the construction process, neither other kind of construction methods.

Practical implications

The application of the taxonomy can facilitate communication between different actors and provide a way for building product manufacturers to demonstrate their reuse credentials, enabling them to produce and promote compliant products and thereby support design for reuse strategies.

Social implications

This paper could contribute to a closer collaboration of all stakeholders involved in the building process since the very early phases of the conceptual design.

Originality/value

This paper contributes a comprehensive taxonomy to support the deployment of circular reuse strategies and assist designers and other stakeholders from the earliest of phases in the building’s life cycle. The proposed definition framework provided by the taxonomy resolves the longstanding lack of a supporting vocabulary for reuse and can be used as a reference for researchers and practitioners working with the DfD and DfA.

Details

Construction Innovation , vol. 24 no. 1
Type: Research Article
ISSN: 1471-4175

Keywords

Open Access
Article
Publication date: 16 April 2024

Aswathy Sreenivasan and M. Suresh

This study aims to emphasize the integration of lean start-up and design thinking approaches and investigate how they may be used together.

Abstract

Purpose

This study aims to emphasize the integration of lean start-up and design thinking approaches and investigate how they may be used together.

Design/methodology/approach

The report uses a systematic literature review methodology to analyze and summarize previous research on combining lean start-up and design thinking. Inferences were discovered and analyzed after relevant publications were chosen based on predetermined inclusion criteria.

Findings

The research shows that combining lean start-up and design thinking significantly impacts entrepreneurship. Start-ups can efficiently uncover consumer needs, reduce risks and improve their product or service offerings by combining the client-centricity of design thinking with the iterative and data-driven concepts of lean start-up. This integration promotes an innovative culture, gives teams the freedom to try new things and learn from mistakes and raises the possibility of start-up success.

Research limitations/implications

The dependence on pre-existing literature, which might cover only some potential uses and circumstances, is a weakness of this research. It is advised that more empirical research be conducted to determine the precise circumstances in which the integrated strategy performs best. Future studies should also explore the difficulties and drawbacks of using these approaches to offer suggestions for overcoming them and maximizing their advantages.

Practical implications

The findings have significant ramifications for business owners and other professionals working in the start-up environment. The combination of lean start-up and design thinking emphasizes the relevance of early customer interaction and empathy-driven design. To foster creativity and hasten the expansion of start-ups, practitioners are urged to create a comprehensive strategy that integrates the advantages of both techniques. Through this integration, business owners may develop solutions that appeal to their target market, increasing adoption rates and market competitiveness.

Originality/value

This study is interesting in comparing lean start-up and design thinking, emphasizing the overlaps and benefits of their application to entrepreneurship. This study discusses successful start-up methods by offering suggestions for future research and practice. It also provides a basis for further developing and adopting the integrated approach.

Details

Asia Pacific Journal of Innovation and Entrepreneurship, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2071-1395

Keywords

Article
Publication date: 28 December 2023

Istvan Rado and Prapin Nuchpiam

This paper aims to provide a nuanced understanding of philosophies underpinning social innovation based on the action research strategies applied in the field.

Abstract

Purpose

This paper aims to provide a nuanced understanding of philosophies underpinning social innovation based on the action research strategies applied in the field.

Design/methodology/approach

Literature review was conducted to identify action research strategies referred to in the social innovation literature. Through stratified purposive sampling, the authors then selected nonprofit organizations, each closely associated with one of the strategies. Qualitative content analysis was applied to documents published by these organizations for an in-depth exploration of how the action research strategies frame the three dimensions of social innovation, namely, the product, process and empowerment dimensions.

Findings

The authors identified four broad action research strategies referred to in the social innovation literature. Each strategy inspires four distinct narratives of social innovation centered around key concepts: prototyping, evidence, asset-building and co-creation.

Research limitations/implications

The methodology used is characterized by depth rather than scope. Although diverse types of documents were used, the documents are limited to publications by four institutions. A deductive approach using the categories should be used in future empirical research.

Originality/value

The paper contributes to the discussion about different schools and research agendas in the field of social innovation. In particular, the authors examine the action research strategies adopted in the field, shedding light on incompatible views and strategies within certain research clusters while identifying common ground between authors belonging to different schools.

Details

Social Enterprise Journal, vol. 20 no. 1
Type: Research Article
ISSN: 1750-8614

Keywords

Article
Publication date: 7 September 2023

Tien-Chi Huang, Shin-Jia Ho, Wen-Hui Zheng and Yu Shu

The importance of multidimensional and engaging instruction for sustainable development goals (SDGs) in higher education cannot be overstated. Such instructions should motivate…

Abstract

Purpose

The importance of multidimensional and engaging instruction for sustainable development goals (SDGs) in higher education cannot be overstated. Such instructions should motivate students not only to memorize and contemplate these goals but also to actively participate in addressing SDG-related challenges. Consequently, this study aims to develop practical and appropriate instructional approaches to education for sustainable development (ESD) in higher education to enhance students’ knowledge, attitudes and behaviors concerning sustainability.

Design/methodology/approach

By using a quasi-experimental design, this ESD study was conducted at a university in central Taiwan. A total of 121 students from diverse academic backgrounds participated in the 16-week experiment, which was divided into three groups. Lecturing, thematic teaching and design-thinking strategies were applied to these respective groups.

Findings

The thematic-teaching and design-thinking groups displaying improved cognitive performance. However, the quantity results revealed that the design-thinking group surpassed the other two groups in sustainability knowledge, attitudes, behaviors and mind map tasks. The qualitative findings further indicated that design thinking – through multiple practical problem-solving activities – guided college students to think independently and sustainably, as well as enabled them to internalize the value of sustainable development. By implementing these effective approaches, the core goals of ESD-related personal and societal transformations may be realized.

Practical implications

This study proposed a goal-oriented ESD instructional model for educators, demonstrating the efficacy of design thinking in cultivating higher-order thinking and affection for ESD in students. Additionally, this study introduced an innovative evaluation approach – mind mapping – to the ESD domain, which may compensate for the limitations of the survey method.

Originality/value

This study provides empirical evidence for the effectiveness of design thinking and thematic-based pedagogies in sustainable development higher education. Additionally, it also offers a practical ESD instructional model with reference value for scholars and multi-domain instructors. Moreover, the study highlights that by examining organizational governance from the perspectives of design thinking and higher-order affection, sustainable and economic development need not be mutually exclusive concepts. Instead, pursuing SDGs can be viewed as investment opportunities for organizations rather than mere costs.

Details

International Journal of Sustainability in Higher Education, vol. 25 no. 2
Type: Research Article
ISSN: 1467-6370

Keywords

Article
Publication date: 5 September 2023

Wang Jianhong and Guo Xiaoyong

This paper aims to extend the previous contributions about data-driven control in aircraft control system from academy and practice, respectively, combining iteration and learning…

Abstract

Purpose

This paper aims to extend the previous contributions about data-driven control in aircraft control system from academy and practice, respectively, combining iteration and learning strategy. More specifically, after returning output signal to input part, and getting one error signal, three kinds of data are measured to design the unknown controller without any information about the unknown plant. Using the main essence of data-driven control, iterative learning idea is introduced together to yield iterative learning data-driven control strategy. To get the optimal data-driven controller, other factors are considered, for example, adaptation, optimization and learning. After reviewing the aircraft control system in detail, the numerical simulation results have demonstrated the efficiency of the proposed iterative learning data-driven control strategy.

Design/methodology/approach

First, considering one closed loop system corresponding to the aircraft control system, data-driven control strategy is used to design the unknown controller without any message about the unknown plant. Second, iterative learning idea is combined with data-driven control to yield iterative learning data-driven control strategy. The optimal data-driven controller is designed by virtue of power spectrum and mathematical optimization. Furthermore, adaptation is tried to combine them together. Third, to achieve the combination with theory and practice, our proposed iterative learning data-driven control is applied into aircraft control system, so that the considered aircraft can fly more promptly.

Findings

A novel iterative learning data-driven strategy is proposed to efficiently achieve the combination with theory and practice. First, iterative learning and data-driven control are combined with each other, being dependent of adaptation and optimization. Second, iterative learning data-driven control is proposed to design the flight controller for the aircraft system. Generally, data-driven control is more wide in our living life, so it is important to introduce other fields to improve the performance of data-driven control.

Originality/value

To the best of the authors’ knowledge, this new paper extends the previous contributions about data-driven control by virtue of iterative learning strategy. Specifically, iteration means that the optimal data-driven controller is solved as one recursive form, being related with one gradient descent direction. This novel iterative learning data-driven control has more advanced properties, coming from data driven and adaptive iteration. Furthermore, it is a new subject on applying data-driven control into the aircraft control system.

Details

Aircraft Engineering and Aerospace Technology, vol. 95 no. 10
Type: Research Article
ISSN: 1748-8842

Keywords

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