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This paper highlights that the strategic use of design, a competitive pattern typically associated with creative industries, those creating and trading meanings, also characterizes industries that produce functional or utilitarian goods not typically considered creative. The paper explores the origins of this phenomenon in the context of three industry settings: cars, speciality coffee and personal computers. The analysis theorizes three distinct strategic paths that explain how design may become an institutionalized aspect of competition in industries that are not creative. We explain how firms link their products to the identities of their users, how design is linked to stakeholders' emotions and visceral reactions to products and how intermediaries are relevant to enhancing attention to design. Illuminating these strategic paths allows harnessing some of the well-established understandings about competition in creative industries towards understanding competition in noncreative industries.

This study aims to explore the use of a double diamond design method to engage the industry in a sector-wide response to the issues of food waste as constructed by consumers. This particular design method is achieved by an exploration of a collective intelligence-participatory design (CIPD) project to engage industry participants in understanding and responding to consumers’ perceptions of the role of packaging in reducing food waste.

Using the UK Design Council’s double diamond design method as a guiding conceptual principle, the project recruited industry participants from medium to large food businesses across various food categories. Two scoping workshops with industry were held prior to the initiation of a 12-stage project (n = 57), and then two industry workshops were held (n = 4 and 14). Eighty participants completed an online qualitative survey, and 23 industry participants took part in a Think Tank Sprint Series. The Think Tanks used participatory design approaches to understand barriers and opportunities for change within food industry sub-sectors and test the feasibility and acceptability of package designs to reduce consumer waste.

For CIPD to work for complex problems involving industry, it is vital that stakeholders across macro- and micro-subsystems are involved and that adequate time is allowed to address that complexity. Using both the right tools for engagement and the involvement of the right mix of representatives across various sectors of industry is critical to reducing blame shift. The process of divergence and convergence allowed clear insight into the long-term multi-pronged approach needed for the complex problem.

Participatory design has been useful within various behaviour change settings. This paper has demonstrated the application of the double diamond model in a social marketing setting, adding value to an industry-wide project that included government, peak bodies, manufacturing and production and retailers.

The purpose of this paper is to explore how firms achieve competitiveness by implementing design-driven innovation.

This paper is a detailed longitudinal analysis of the design innovation underpinning the Norwegian furniture industry. Using a data set spanning 40 years (1976-2015) of design patents by both Norwegian firms and inventors, the authors map the coinventor connectivity of the design-innovation clusters of Norway, both within the country and with foreign locations.

Using network analysis, the authors find that most of the rise of co-inventor connectivity within Norwegian furniture industry’s design innovation is occurring within the country. More surprisingly, the leading firms and star inventors are less likely to collaborate internationally, i.e. they are characterized by greater innovative “lock-in”.

The exploration of all the potential reasons for the “lock-in” in design innovation of the Norwegian furniture industry is beyond the scope of this paper. A particularly interesting avenue for future research would be to compare the coinventor connectivity of traditional sectors like furniture with more high technology sectors within Norway.

By assessing a detailed and historical context of the evolution of Norwegian furniture industry, the paper provides a fairly comprehensive study of design innovation as a source of firms’ competitiveness, which has been rarely explored. The authors suggest that innovative “lock-in” may be more likely to arise in the traditional sectors of an economy and the forces may be particularly strong for those firms and individuals that have the highest domestic connectedness and status.

Innovation dynamics have been the object of study of several researchers, focusing in particular on technological innovation and the emergence of a dominant design. However, these models have been challenged by how the pervasiveness of digital technologies is speeding up the pace at which innovation evolves. On the other hand, a growing body of literature in innovation management has started underlining the relevance of new product and service meanings as a source of innovation.

This research aims to study the different innovation dynamics within an industry, investigating not only how companies react to fast-changing functional advancements but rather how their behavior changes as shifts in meaning occur. To properly assess the phenomenon, this longitudinal study analyzes the social media industry, strongly subjected to continuous functional advancements, through a deep dive in the 160 innovations introduced between 2003 and 2017 by the eight leading players in the industry.

Our results illustrate the co-existence of different approaches to innovation within an industry and hint that consequent and fast cycles of innovation in both functionalities and meanings discourage the emergence of a dominant design.

Our results help managers and innovators acknowledge the possibility to leverage not just on the technological dimension of innovation but also the reason why people use a given product or service, innovating its meaning. Furthermore, our results recognize the co-existence of different innovation streams upon which innovators can act.

This research contributes to the extant literature in innovation management, extending the classical models of innovation dynamics by including the evolution of innovations of meaning in relation to technological innovation.

Despite many studies on buildability from different perspectives and methods, the problems associated with buildability have not ceased from confronting the construction industry. This paper aims to determine the critical measures for improving the buildability of building designs in the construction industry.

A questionnaire was developed to address the aim of the study. Data were collected through the administration of questionnaires to purposively selected group of quantity surveyors, builders, engineers and architects. A total of 368 questionnaires were administered and a response rate of 60% (219 questionnaires were returned) was achieved. Data elicited were analysed using descriptive and inferential statistics.

The results revealed that “the benefits of improved buildability should be made known to designers”, “more technical literature for improving buildability should be provided to designers” and “more education and training on buildability should be given to designers” are the top most important three measures for improving the buildability of building designs in the construction industry.

This study highlights the measures for improving buildability of building designs which are considered significant by construction professionals. An understanding of these measures is essential for reducing buildability problems as well as for improving and embedding buildability as a practice in the construction industry.

Using a dynamic capabilities approach, the present study aims to identify and assess the effects of organizational determinants on capabilities underlying Industry 4.0 design principles, such as integration, virtualization, real-time, automation and servitization.

PLS-SEM enables a two-stage hierarchical latent variable reflective-formative model which was used for assessing the effect of organizational determinants on Industry 4.0 design principles. Five hundred six manufacturing companies constitute the effective sample, representing a population of manufacturing companies in an industrialized country.

The findings reveal that Industry 4.0 design principles extensively depend on digitalization resource availability. At the same time, companies that possess digitalization and change management capabilities tend to devote more resources to digitalization. Finally, the paper reveals that networking and partnership capability is the critical enabler for change management and digitalization capabilities.

The paper provides empirical evidence that the successful development of Industry 4.0 design principles and their underlying integration, virtualization, real-time, automation and servitization capabilities are resource dependent, requiring significant upfront investment and continuous resource allocation. Further, the study implies that companies with networking and partnership, change management and digitalization capabilities tend to allocate more resources for Industry 4.0 transformation.

Exclusively focusing on empirical research that reported applied insights into determinants of Industry 4.0 design principles, the study offers unique implications for promoting Industry 4.0 digital transformation among manufacturing companies.

The paper aims to investigate the opinions of professionals working in various levels of the fashion industry on the future (i.e. the next ten to 20 years) of the industry.

This is a two‐part study, with this part focusing on the future materials of fashion and on fashion design. The second part focuses on the future of fashion production and retailing. Data in the form of essays were collected from 62 professionals. The constant comparative method and open coding were used in analysis of the data.

Technological advancements were predicted as a major force for changes. Participants predicted the continued development of specialized fibers or fabrics for specific functions. Participants also predicted that future apparel styles would emphasize individuality, comfort, casualness, unisex, and ethnicity. Design and product development processes would be heavily dependent on digital technology; as a result, the role of technical design would grow in importance. Companies that can embrace technology without eliminating the art elements of the business – functional with an aesthetic touch – would remain in an advantageous position to sustain business profitability. Collaboration was also identified as an emerging trend.

The findings can help academics in developing research ideas and making curricular decisions.

Limited research exists addressing the views of a wide variety of professionals on the future of the fashion industry. The examination of professionals' opinions may provide insights into the future that are useful for making decisions on career directions, selecting educational experiences, and planning strategies.

The purpose of this paper is twofold. First and most importantly, the paper aims to explain how Pilkington is able to revolutionize the flat glass industry. The modified design envelope model is applied to demonstrate the technological competence and especially strategic thinking concerning to understanding of the markets and positioning the product. Second, the paper demonstrates the entrepreneurship within a large‐scale manufacturing firm.

The paper applies a longitudinal, historical, and contextual approach. The paper uses multiple case study method and multiple data sources. This is done because creation of an innovation does not take place in vacuum, it is context bound.

The float glass fulfills the requirements of two industries: the plate and sheet glasses. Within both industries, short‐sighted competitors concentrate on technologies applicable only in other industry. Pilkington positions the float glass first clearly in the plate glass industry and after further development introduces the technology to sheet glass industry as a total surprise. Based on the case, the paper argues that positioning should be part of the corporate strategy.

In addition to complex systematic technologies, the example shows that the design envelope model is applicable also for simple non‐assembled products like flat glass. The model is useful for companies to build scenarios for responses if new unexpected innovations will be introduced in its own or related industries.

This paper offers a novel insight to the old but still viable case of dominant design. In addition, the thorough case description allows reader to go deeply into a classic example of process innovation.

Examines the thirteenth published year of the ITCRR. Runs the whole gamut of textile innovation, research and testing, some of which investigates hitherto untouched aspects. Subjects discussed include cotton fabric processing, asbestos substitutes, textile adjuncts to cardiovascular surgery, wet textile processes, hand evaluation, nanotechnology, thermoplastic composites, robotic ironing, protective clothing (agricultural and industrial), ecological aspects of fibre properties – to name but a few! There would appear to be no limit to the future potential for textile applications.

The purpose of this paper is to assess the current state of performance measurement (PM) in academic literature and in the automotive supply chain (SC). The research question is to what extent PM systems (PMS) in academic literature and in industry are applicable in automotive logistics.

The authors use a combination of a systematic literature review (SLR) and an industry survey. The SLR is used to identify literature on design aspects for PMS and current PMS reported in academic literature. The survey adds an industry perspective and is used to validate the design aspects found in literature. The synthesis aims to deliver both, current research gaps and needs in industry.

The findings from SLR indicate, there is a broad base of literature regarding design aspects for PMS. Literature on PMS in context of automotive logistics is nevertheless rare. The industry survey leads to the conclusion that conformity with design aspects from literature increases added value of PMS. Nevertheless, current PMS show improvement needs in automotive context. Academic literature lacks detailed process orientation, transparency and is seen as too high level to be helpful for practitioners. For systems in industry, the SC perspective can be improved. In addition, applicability for continuous improvement is identified as research need in industry and literature.

Due to the selected survey approach, additional research is required to obtain more generalizable results. To increase reliability and validity, a selection of the findings should be further analyzed, e.g. by focusing on regions outside Western Europe or a more in depth analysis of selected aspects. In addition insights into selected research topics highlighted in the paper should be assessed in detail by applying different methodologies (e.g. case studies) to validate the findings.

The findings add to the research on PMS. Latest academic literature is reviewed. The findings are combined with an industry perspective. The combination of SLR and a broad survey enables us to draw conclusions which are relevant for researchers and practitioners alike. Where academic research should focus more on the practical applicability, industry can benefit from the findings by integrating a more holistic perspective into their PMS, especially with a SC wide evaluation.