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Research signifies that well-governed companies exhibit long-run financial results and sustainable growth. In the context of SMEs, this paper aims to review the literature on corporate governance, the implementation challenges of corporate governance and its relationship with performance. Entwined with Indian scenarios, the study can be generalized to other emerging economies, with geographic considerations.

Studies from 1990 to 2020 are included in the literature review. Three databases were used for the extraction of relevant research articles: Scopus, EBSCO and ScienceDirect. To identify the relevant work, keywords along with Boolean operators for literature search were used from the research databases. The selected articles were further refined based on the authors’ keywords, journal type, data analysis methodologies and abstract analysis. Finally, 115 articles were selected and categorized into themes based on inclusion criteria for further study.

Corporate governance provides tangible and intangible benefits to SMEs. The study emphasizes on designing a cost-effective discrete governance mechanism for SMEs than the prevailing corporate governance code for large firms. Furthermore, implementing the corporate governance structure with a great level of discipline and stability is equally essential and related to performance.

Listing of SMEs is a relatively new phenomenon in emerging economies, including India. With listing, corporate governance and financial performance are expected to shift. The inclusion of the changing landscape of SME governance makes this study unique and relevant in the current scenario. The study will benefit the policymakers and firms to adopt optimum governance practices and link it optimally with performance.

The purpose of this study is to examine and interpret the findings from different sources on the corporate decisions during COVID-19.

The COVID-19 is a new phenomenon; grounded theory research approach is adopted to develop propositions on prospect theory and strategic decisions. The paper examines and interprets the findings from different sources on the corporate decisions during COVID-19.

Conventionally, it is believed that innovation brings risks, and individuals preferred certainty over uncertainty, even if the gains under uncertainty were twice as high. But, the results of the study indicate a divergent trend. Under threat perceptions of risks, companies explore significant opportunities and possibilities for organizational growth.

The study provides a framework to analyze the strategic decisions of corporate enterprises. The decisions replicate value function as concave in a gain situation and convex in a loss realm in times of pandemic crises.

This paper uses “actions taken” by enterprises offering various solutions in the testing times. The study is multidisciplinary in nature; it analyses the transformation strategic decisions in the context of economic and social dimensions for surviving the pandemic crises. The study provides a foundation for future research, as inferences are based on select examples.

Warehouse receipt-based financing (WRF), an innovative instrument with its structure embedded in the agricultural value chain can potentially address farmers' concerns about timely credit access and accessible remunerative markets. However, studies indicate farmers' exclusion from currently practiced WRF mechanisms across developing countries. Transaction cost and lack of assured remunerative markets post storage are the challenges thwarting farmers' participation. The study explores how these challenges can be addressed by analyzing a case study. The finding will help in coming up with a farmer-inclusive WRF mechanism.

The study uses a case study as an analysis tool. Primary data is gathered through farmers. Descriptive statistics and partial least squares (PLS) approach to structural equation modeling methodology has been adopted for empirical testing of the hypothesis of the study. The study uses SMART PLS 3.0 for analysis of data.

Single window offering of multiple value chain operations and technological intervention in physical handling substantially reduces transaction costs for farmers. Sustained farmers' participation in the case supports this finding. The presence of an assured market (PAM) is found to have a positive and significant relationship with WRF in the case of beneficiary farmers. The PAM is found to have a negative yet significant relationship with WRF in the case of nonbeneficiary farmers. Critical success factors of the entity KisanMitra stated in the case substantiates a farmer-inclusive WRF mechanism.

The study analyzes a case study of specific geography. However, similarities enlisted across developing countries in the introduction section provide a scope of generalization of findings across developing countries. The identified factors for a farmer-inclusive WRF mechanism will enable the governments, policymakers and development institutions to ascertain and align their WRF implementation measures to inculcate and upgrade these factors to the prospective WRF agents. Future studies can explore the replication of farmer-inclusive WRF mechanisms across other geographies. The studies also explores the role of technological interventions in further reducing the transaction cost and suitable policy modifications to encourage replication of the study in other geopgraphical context.

The study on WRF and the methodology adopted is first of its kind to identify factors for a farmer-inclusive WRF mechanism.

The purpose of this research is to examine whether there are differences in use of price sources in online and offline shopping contexts, and the effect of time spent online on these potential differences.

A quasi‐field experimental design with shopping channel and online usage as factors is used. MANOVA was used to analyze the data collected from 180 subjects (54 percent female; mean age of sample=27 years).

The findings revealed context specificity in the use of price sources. Prices previously seen in traditional media are more likely to be used while shopping offline, while prices previously seen on the internet are more likely to be used while shopping online. The extent of time spent online would also lead to more use of prices previously seen on the internet.

The research examined consumer intentions of using price sources within the accessibility‐diagnosticity framework. Future research should measure accessibility and diagnosticity of specific price sources in different shopping contexts.

Retailers should base their pricing on channel characteristics. They should exploit the capabilities of the online channel to be more competitive. Pricing communication strategies should also take into account extent of time spent online.

The research suggests that price parity between online and offline channels may not be critical for multichannel marketers. Online and offline channels are different shopping contexts and as such offer unique opportunities to attract consumers. Pricing strategies should take into account these differences.

Rewards from sales promotions may be either immediate (e.g. instant savings, coupons, instant rebates) or delayed (e.g. rebates, refunds). The latter type is of interest in this study. The purpose of this paper is to present the hyperbolic discounting framework as an explanation for how consumers delay‐discount rewards, and test whether this holds for both high‐price and low‐price product categories.

Data were collected by administering two online surveys to respondents. One survey presented choice scenarios between sales promotion formats for a high‐priced product (a laptop, n=154) and the other for a low‐priced product (a cell phone, n=98). Hyperbolic and exponential functions were then fitted to the data.

The hyperbolic function had a better fit than the exponential function for the low‐priced product. However, this effect was not evident in the case of the high‐priced product; no significant difference was found between the functions. The rate of discounting was greater for the high‐priced product than for the low‐priced product. Thus, for low‐priced products, rather than discount a reward rationally, consumers tend to discount the value of the reward at a decreasing rate.

This study addresses delay discounting in the context of a typical consumer buying situation. It also addresses the possibility of consumers applying different forms of discounting to products at different price levels and tests for the same. The results are of considerable significance for marketers wishing to offer price discounts to consumers. For low‐priced products, marketers seem to have more flexibility in delaying the reward, since the rate of discounting decreases for longer delay periods. At the same time, the discount rate for high‐priced products is higher than that for low‐priced products, hence delay periods may have a more critical role as discounted values fall steeply with an increase in delay to reward.

The purpose of this paper is to propose and test a conceptual framework of attitudinal constructs that influence attitude toward the brand in movie product placements. Advertising literature is replete with studies on factors that influence attitude toward the brand (A_b). However, this topic remains under-explored for product placements.

Our framework showcases several theories to relate attitude and fit constructs to attitudes toward the product placement and attitude toward the brand. We use the structural equation model approach to estimate the conceptual framework.

Several attitudinal movie constructs (attitude toward the actor, the character and the movie) influence attitude toward the product placement, which in turn mediates the relationship between the former attitudinal constructs and attitude toward the brand. Interestingly, only the fit between the actor and placed brand impacted attitude toward the product placement, with no effects found for the fit between the character and the fit between the movie and brand and the attitude toward the product placement.

We focus on explicit attitudes; implicit attitudes need future research attention.

Findings affirm a key role for the actor featured in the placement in directly or indirectly shaping the attitude toward the brand.

This is the first study to apply the structural equation modeling approach to this research area.

The purpose of this paper is to explain how Wroe Alderson's concepts have been cited and used in the last two decades as well as the gap that still exists for researchers to answer about the grand theory of marketing.

The paper provides a comment on Alderson's intellectual legacy.

The practical implication is that Alderson's 150 falsifiable, functionalistic propositions have not been empirically verified.

The paper explains why Alderson's work is still important.

This study aims to analyze the impact of ethical leadership on organizational citizenship behavior and turnover intention of employees working in the financial sector, considering procedural justice as a mediator.

Data was collected from 306 employees working in the financial sector (banking, insurance and mutual fund) in India. The data was collected in two phases to avoid common method bias by using standardized close-ended questionnaires. Data for this study was assessed using Smart Partial Least Square (PLS) 3.

The results show that ethical leadership is significantly associated with procedural justice, organizational citizenship behavior and turnover intention. Further procedural justice acts as a mediator between ethical leadership and organizational citizenship behavior; also between ethical leadership and turnover intention.

The research contribute in understanding the role of procedural justice as a mediator between ethical leadership and organizational citizenship behavior and turnover intention for the employees working in the financial sector in India.

The loading and power variations in the power system, especially for the peak hours have abundant concussion on the loading patterns of the open access transmission system. During such unconditional state of loading the transmission line parameters and the line voltages show a substandard profile, which depicts exaction of congestion management of the power line in such events. The purpose of this paper is to present an uncomplicated and economical model for congestion management using flexible AC transmission system (FACTS) devices.

The approach desires a two-step procedure, first by optimal placement of thyristor controlled series capacitor (TCSC) and static VAR compensator (SVC) as FACTS devices in the network; second tuning the control parameters to their optimized values. The optimal location and tuning of TCSC and SVC represents a hectic optimization problem, due to its multi-objective and constrained nature. Hence, a reassuring heuristic optimization algorithm inspired by behavior of cat and firefly is employed to find the optimal placement and tuning of TCSC and SVC.

The effectiveness of the proposed model is tested through simulation on standard IEEE 14-bus system. The proposed approach proves to be better than the earlier existing approaches in the literature.

With the completed simulation and results, it is proved that the proposed scheme has reduced the congestion in line, thereby increasing the voltage stability along with improved loading capability for the congested lines.

The usefulness of the proposed scheme is justified with the computed results, giving convenience for implementation to any practical transmission network.

This paper fulfills an identified need to study exaction of congestion management of the power line.

This study aims to explore consumers' perceptions of stealing thunder and to investigate significant factors for maximizing its effect.

This study used a mixed-methods approach. First, qualitative responses from 286 Korean participants were collected and analyzed (Study 1). Second, the experiment employed a randomized 2 (crisis communication timing: stealing thunder vs thunder) × 2 (transparent vs nontransparent communication) × 2 (follow-up actions: good vs poor) between-subjects experimental design with 426 Korean participants to investigate and confirm the results of Study 1.

Qualitative data showed that the participants' evaluation of corporations' stealing thunder strategy is complicated. Some do not perceive corporate use of stealing thunder at face value, but rather view it as yet another hopeless, selfish and irresponsible crisis communication strategy, distrusting it based on strong cynicism toward all corporations. An experiment confirmed that stealing thunder was significantly more effective in eliciting consumers' ethical judgment (EJ) and word-of-mouth (WOM) on corporations than the thunder strategy. Significant two-way interaction effects between crisis timing and follow-up actions showed that the stealing thunder strategy should be accompanied by follow-up actions to increase consumers' credibility and WOM intentions.

This study investigated how consumers evaluate stealing thunder by adopting both a qualitative and quantitative approach to explore how they make meaning out of this phenomenon.