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Book part
Publication date: 6 May 2004

Monica Chong

How do you efficiently design a global yet local user experience for Web sites? Arguably, the user-centered design approach has been one of the best methods in designing a…

Abstract

How do you efficiently design a global yet local user experience for Web sites? Arguably, the user-centered design approach has been one of the best methods in designing a successful user experience for Web services in the initial market, but why isn’t this process applied to international markets? This chapter makes a case for applying a user-centered design process to the international expansion of Web sites and discusses issues impacting the creation of a successful user experience for local audiences. Although this chapter primarily focuses on designing large scale Web services, many of the principles can be applied to any sites that undergo internationalization.

Details

Cultural Ergonomics
Type: Book
ISBN: 978-0-76231-049-4

Book part
Publication date: 31 March 2015

Min Zhou and Hong Liu

The study aims to examine the causes of the divergent patterns of contemporary transnational engagement with China among new Chinese immigrants and the effect of transnational…

Abstract

Purpose

The study aims to examine the causes of the divergent patterns of contemporary transnational engagement with China among new Chinese immigrants and the effect of transnational entrepreneurship on migrants’ integration into their host societies.

Methodology/approach

It is based on a multi-sited ethnographic study that contains interviews, participant observations, and analysis of relevant event coverage and commentaries by the media, which were conducted between 2008 and 2013 in Singapore, the United States, and China.

Findings

The study finds that different migration histories, structural circumstances in both sending and receiving societies, and locations in the transnational social field give rise to divergent patterns of economic transnationalism, and that the rise of China has opened up new avenues for transnational entrepreneurship, which has not only benefited hometown development in China but also created economic opportunities for Chinese immigrants, leading to desirable mobility outcomes. In particular, transnational entrepreneurship has promoted deeper localization rather than deterritorialization and contributed to strengthening the economic base of the existing ethnic enclave, which in turn offers an effective alternative path for migrants’ integration in their host societies.

Research limitations

The study is exploratory in nature. As with all ethnographic studies, its generalizability is limited.

Social implications

The study suggests that, when transnational entrepreneurship is linked to the existing ethnic social structure in which a particular identity is formed, the effect on the group becomes highly significant. The comparative approach of the study can help unveil different dynamics, processes, and consequences of transnationalism and complex factors behind variations on diasporic development and immigrant integration.

Originality/Value

Looking at entrepreneurship beyond nation-state boundaries and beyond the economic gains of individual migrants.

Book part
Publication date: 8 March 2022

John Foran

Drawing on my own experiences at the University of California, Santa Barbara as a college professor of radical social change for 31 years who has been focused on the climate…

Abstract

Drawing on my own experiences at the University of California, Santa Barbara as a college professor of radical social change for 31 years who has been focused on the climate crisis for the past 10, I explore the crisis of higher education with respect to this most pressing existential challenge of the twenty-first century and propose various approaches, actions, activities, and projects for both classroom teachers and networks of educators.

These include the UC-CSU NXTerra Knowledge Action Network, the UCSB-developed nearly carbon neutral conference, and engaging students in designing and implementing systemic alternatives outside the classroom in their own communities such as Eco Vista in the 23,000-person community of Isla Vista just adjacent to UC Santa Barbara, among others.

The essay will end with a vision of a new type of university, exemplified in the world-spanning Ecoversities Alliance, and dreamed of in Transition U and Eco Vista U, two prototypes that I have been involved in co-creating with students, staff, faculty and community members in Santa Barbara, California, and in the Transition US movement.

Details

Transformative Research and Higher Education
Type: Book
ISBN: 978-1-80117-695-8

Keywords

Open Access
Book part
Publication date: 4 April 2019

Indrek Ibrus and Ulrike Rohn

The chapter discusses the characteristics of audiovisual (AV) media sectors in the Baltic Sea region. Therein it focuses on the specifics of media industries in small countries in…

Abstract

The chapter discusses the characteristics of audiovisual (AV) media sectors in the Baltic Sea region. Therein it focuses on the specifics of media industries in small countries in the region as they are challenged in ways notably different from large countries with large domestic markets for media content. It discusses the differences between the AV media industries in the Nordic and Baltic countries and suggests that while in the first case long-term welfare society policies and conscious policy-driven system building have conditioned growth and international success then also in the second case innovation policy rationales have facilitated recent growth and dynamics. It then discusses the specific challenges, especially platformisation to small media industries in contemporary globalising media markets, and suggests that opportunities to resist these challenges may be in local inter-sectoral cooperation, that is, in building cross-innovation systems.

Details

Emergence of Cross-innovation Systems
Type: Book
ISBN: 978-1-78769-980-9

Keywords

Book part
Publication date: 24 October 2019

Vandra Harris and Swornima Tuladhar

Achieving localisation (the transfer of control to local actors) has proven extremely challenging in the development sector, and the humanitarian sector appears to be facing equal…

Abstract

Achieving localisation (the transfer of control to local actors) has proven extremely challenging in the development sector, and the humanitarian sector appears to be facing equal challenges. This chapter seeks to engage with that struggle and examine why this lesson has been so difficult to learn. Drawing on conference workshops and 10 key informant interviews, this paper examines the obstacles and opportunities for localisation, seeking to understand what makes it so hard for those who hold disproportionate power in humanitarian encounters to hand over power. The authors found a clear sense of localisation being a process rather than an outcome; optimism that momentum is slowly gathering towards this process, and a clear sense of the steps required to fully achieve it. Examining practitioners’ perspectives in this way adds an important voice to discussions of humanitarian practice.

Details

Ethics in a Crowded World: Globalisation, Human Movement and Professional Ethics
Type: Book
ISBN: 978-1-83867-008-5

Keywords

Book part
Publication date: 3 September 2016

Justin Williams and Ramudu Bhanugopan

This study examines the interactive effects of work values and organisational commitment on localisation.

Abstract

Purpose

This study examines the interactive effects of work values and organisational commitment on localisation.

Methodology/approach

This study draws on human capital theory, and reports on a survey of 200 expatriate managers working in Qatar.

Findings

We find that localisation is negatively associated with work values and positively associated with organisational commitment. Furthermore, work values appear to influence organisational commitment.

Originality/value

Despite a surfeit of literature on localisation of human resources, few studies previously have explored its relationship with work values and organisational commitment. This chapter presents empirical research on the issue from Qatar, a country in a region which remains under-researched in the literature.

Details

Global Talent Management and Staffing in MNEs
Type: Book
ISBN: 978-1-78635-353-5

Keywords

Open Access
Book part
Publication date: 2 August 2022

Christopher Ansell, Eva Sørensen and Jacob Torfing

This chapter examines the translation of generic global goals into local action. It first discusses the translation of global goals into national agendas and the challenges of…

Abstract

This chapter examines the translation of generic global goals into local action. It first discusses the translation of global goals into national agendas and the challenges of localizing the goals. Localizing the goals is essential for ensuring that the SDGs reflect local needs, norms, and values, thus ensuring that local actors find them relevant and meaningful. The chapter argues that cocreation is a key vehicle for the localization of the SDGs and identifies the key benefits that arise from using cocreation as a localization strategy. Cocreation can foster the will and capacity for local governments and communities to advance the cause of sustainability. Cocreation can help communities integrate the sustainable development goals, identify hidden resources, build support networks, create social accountability, etc.

Details

Co-Creation for Sustainability
Type: Book
ISBN: 978-1-80043-798-2

Keywords

Book part
Publication date: 22 August 2014

Rita Zamzamah Nazeer-Ikeda

Using Singapore as a case study, this chapter analyzes how the internationalization of teacher education can take place amidst strong national obligations. It discusses…

Abstract

Using Singapore as a case study, this chapter analyzes how the internationalization of teacher education can take place amidst strong national obligations. It discusses qualitative and quantitative data from a study that sought out the features, strategies, and expected outcomes of internationalization in Singapore. Institutional key actors (i.e., institutional leaders, faculty members, administrative staff, and student teachers) from Singapore’s sole teacher education institution, the National Institute of Education, participated in this study.

Findings reveal that the internationalization of teacher education is perceived to be important for its expected academic, economic, sociocultural, and political benefits. However, due to teacher education’s strong national obligations, the integration of international dimensions is limited and guided by local priorities. As a result, a hybridized form of localization and internationalization can be seen in Singapore’s teacher education. This is a significant finding as teacher education – traditionally known to be nationally local – is now interested to incorporate internationalized perspectives.

Details

Annual Review of Comparative and International Education 2014
Type: Book
ISBN: 978-1-78350-453-4

Keywords

Book part
Publication date: 24 May 2007

Frederic Carluer

“It should also be noted that the objective of convergence and equal distribution, including across under-performing areas, can hinder efforts to generate growth. Contrariwise

Abstract

“It should also be noted that the objective of convergence and equal distribution, including across under-performing areas, can hinder efforts to generate growth. Contrariwise, the objective of competitiveness can exacerbate regional and social inequalities, by targeting efforts on zones of excellence where projects achieve greater returns (dynamic major cities, higher levels of general education, the most advanced projects, infrastructures with the heaviest traffic, and so on). If cohesion policy and the Lisbon Strategy come into conflict, it must be borne in mind that the former, for the moment, is founded on a rather more solid legal foundation than the latter” European Commission (2005, p. 9)Adaptation of Cohesion Policy to the Enlarged Europe and the Lisbon and Gothenburg Objectives.

Details

Managing Conflict in Economic Convergence of Regions in Greater Europe
Type: Book
ISBN: 978-1-84950-451-5

Book part
Publication date: 19 September 2006

E. Melanie DuPuis, David Goodman and Jill Harrison

In this chapter, the authors take a close look at the current discourse of food system relocalization. From the perspective of theories of justice and theories of neoliberalism…

Abstract

In this chapter, the authors take a close look at the current discourse of food system relocalization. From the perspective of theories of justice and theories of neoliberalism, food relocalization is wrapped up in a problematic, and largely unexamined, communitarian discourse on social justice. The example for California's localized governance of pesticide drift demonstrates that localization can effectively make social justice problems invisible. The authors also look at the EU context, where a different form of localization discourse emphasizes the local capture of rents in the value chain as a neoliberal strategy of territorial valorization. Examining Marsden et al.'s case study of one of these localization projects in the UK, the authors argue that this strategy does not necessarily lead to more equitable forms of rural development. In fact, US and EU discourses are basically two sides of the same coin. Specifically, in neoliberal biopolitical form, they both obscure politics, behind either the discourse of “value” in the EU or “values” in the US. Rather than rejecting localism, however, the authors conclude by arguing for a more “reflexive” localism that harnesses the power of this strategy while consciously struggling against inequality in local arenas.

Details

Between the Local and the Global
Type: Book
ISBN: 978-1-84950-417-1

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