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1 – 10 of 18Cheri A. Young, David L. Corsun and Karen L. Xie
The purpose of this study was to investigate travelers’ preferences for peer-to-peer (P2P) accommodations or hotels when traveling for leisure or business purposes given the rise…
Abstract
Purpose
The purpose of this study was to investigate travelers’ preferences for peer-to-peer (P2P) accommodations or hotels when traveling for leisure or business purposes given the rise of P2P accommodations in the form of Airbnb, Vacation Rentals by Owners (VRBO) One Fine Stay, etc.
Design/methodology/approach
VRBO hosts in Denver, Colorado, USA provided contact information for 788 travelers who stayed with them over the prior three years. These travelers received an email survey and the opportunity to be entered in a drawing for one of three US$250 gift cards.
Findings
P2P usage was driven by leisure travel. The most influential factors in the choice of P2P over hotel were price, location, party size, dwelling size and trip length. When choosing a hotel for business travel, the influential factors were location, safety and security, price and knowing what one will receive in the way of facility and services.
Research limitations/implications
The external validity of the findings is limited as the study was conducted in one US city using travelers of only one P2P accommodations platform.
Practical implications
Hotels may want to leverage their loyalty programs and stress the importance of safety and security when traveling as a means of competing with P2P accommodations.
Originality/value
Given limited empirical research on P2P accommodations, this study provides an informative first look at the preferences and behaviors of travelers using P2P accommodations and points to a growing loyalty to P2P accommodations versus hotels in the leisure segment.
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Tony Simons and David L. Corsun
The World of Concrete trade show organizers negotiate a block of approximately 30,000 rooms with a different location each year. The case was developed through interviews with the…
Abstract
The World of Concrete trade show organizers negotiate a block of approximately 30,000 rooms with a different location each year. The case was developed through interviews with the trade show director. The issues under negotiation include the room rate, cancellation clauses, and amenities for the conference organizers and VIPs. The case is written for a negotiations course and may be used in two ways: as an intermediate exercise for refining student skills at information management and integrative bargaining or as a fairly advanced exercise about appropriate preparation for major negotiations.
Cheri A. Young and David L. Corsun
The purpose of the study was to examine travelers’ attitudinal and behavioral loyalty to the product type of peer-to-peer (P2P) accommodations (as opposed to a brand).
Abstract
Purpose
The purpose of the study was to examine travelers’ attitudinal and behavioral loyalty to the product type of peer-to-peer (P2P) accommodations (as opposed to a brand).
Design/methodology/approach
P2P accommodations’ hosts provided contact information for their guests from the prior two years who were contacted to participate in the study. Respondents answered questions about their travel party, trip purpose, factors leading to their P2P accommodation stay and attitudinal and behavioral loyalty around P2P lodging.
Findings
Autonomous motivators (dislike of big hotel chains and experience authenticity) and controlled motivators (location and cooking facilities) were positively related to attitudinal loyalty to P2P accommodations. Price predicted behavioral loyalty in the form of repeat purchase behavior and attitudinal loyalty did not.
Research limitations/implications
Limitations of this study include the representativeness and size of the sample, the generalizability of the results, cross-sectional nature of the data and respondents’ recall ability. Despite a favorable attitude toward P2P accommodations, only price accounted for travelers’ repeated choice of P2P accommodations over hotels.
Practical implications
While attitudinal loyalty was explained by the dislike of big hotel chains and experience authenticity in P2P accommodations, it did not translate into repeated purchase behavior. Behavioral loyalty to P2P seems all about price, which begs the question of whether price is the most meaningful competitive lever in the battle between conventional hotels and P2P.
Originality/value
Hotel brand loyalty refers to consumer choice of brand within the conventional hotel product type. This study presents the first effort to understand consumer loyalty to a lodging product type, specifically P2P accommodations, and not a particular brand.
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Andrew Hale Feinstein, Stuart Mann and David L. Corsun
The literature around experiential learning is unclear regarding the similarities and differences among simulation, games, and role play. In order to appropriately evaluate…
Abstract
The literature around experiential learning is unclear regarding the similarities and differences among simulation, games, and role play. In order to appropriately evaluate instructional processes, definitional clarity is necessary. In this article, we provide a definitional foundation and classification scheme for the topics of computer simulation, role play, and games. The educational and training outcomes of each are discussed, providing readers the means to determine for themselves, the pedagogical appropriateness of simulation, games, or role play to a given situation.
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David L. Corsun, Cheri A. Young, Amy McManus and Mehmet Erdem
To present an improvisational theater game (ITG) workshop design that allows participants to surface their perceptual shortcuts, practice alternative behaviors, overcome biases…
Abstract
Purpose
To present an improvisational theater game (ITG) workshop design that allows participants to surface their perceptual shortcuts, practice alternative behaviors, overcome biases, and expand their repertoire of managerial skills.
Design/methodology/approach
The ITGs described in this paper were originally presented by the authors to management professionals in US classroom settings from approximately 1995 through the present.
Findings
Managerial processes involving interpersonal communications are imperfect because they are greatly influenced by perception. Perception often involves shortcuts, however, which may have significant negative effects on managerial functions, but these effects can be mitigated by applying ITGs – a particularly effective method of arts‐based experiential learning – to management development.
Research limitations/implications
This is not an all‐inclusive workshop design of ITGs for management development, but one example for practitioners' use. Many other ITGs exist outside of this design. Also, this workshop was tested and presented in the USA only, thus its utility in other countries cannot be generalized from the findings.
Practical implications
A step‐by‐step guide on conducting ITG workshops, with a discussion of how and why they can be effective.
Originality/value
This paper provides detailed technical resources for practitioners who wish to incorporate ITGs in their management development programs.
Details
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Clark S. Kincaid and David L. Corsun
For years, menu design consultants have asserted that the layout of the items on menus is asociated with item sales. To date, no scientific studies exist either supporting or…
Abstract
For years, menu design consultants have asserted that the layout of the items on menus is asociated with item sales. To date, no scientific studies exist either supporting or refuting this assertion. In order to test this relationship we conducted a field experiment in which we tracked the pre‐ and post‐treatment sales of items on a three‐page menu over a period of four months. The treatment consisted of switching the contents of pages 2 and 3 of the menu. The data revealed no significant differences in item sales from time 1 to time 2. Implications for restaurant managers are discussed.
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Cheri A. Young, David L. Corsun and Rachel S. Shinnar
Managers in manufacturing environments often engage in fire‐fighting rather than taking a more proactive approach to management. It is argued that, although often necessary…
Abstract
Managers in manufacturing environments often engage in fire‐fighting rather than taking a more proactive approach to management. It is argued that, although often necessary, fire‐fighting has negative consequences associated with a focus on solving organizational symptoms rather than problems or predicaments. Additionally, many believe the empowerment of front‐line service workers is key to a successful service recovery procedure or program. Three different types of empowerment – service recovery, problem solving, and customer service – are presented and it is shown that service recovery empowerment is associated with fire‐fighting. The practical, managerial implications of these three types of empowerment, and of fire‐fighting, are discussed.
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Miriam Scaglione, Blaise Larpin and Colin Johnson
The “sharing economy” has blurred the lines between personal and commercial operations for many sectors of the economy. A convergence has occurred between hotel companies and home…
Abstract
The “sharing economy” has blurred the lines between personal and commercial operations for many sectors of the economy. A convergence has occurred between hotel companies and home sharing platforms, as Airbnb is investing in brick-and-mortar hotels, and conversely hotel companies are investing in home sharing platforms as each of the sectors tends to mimic the other. Important aspects for the hosts of Airbnb are the quality of social interaction between guest and host and the level of authenticity of social exchanges provided by interactions with locals. There is both a quantitative and qualitative demonstration of professionalization within Airbnb's organization. The aim of this research is twofold: to measure to what extent guests are aware of the professional level of the host and to evaluate the importance of these professional aspects at the different moment of the vacation process (booking, stay, and post experience).
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Reviews articles published during 1996 in the Hospitality Research Journal, Cornell Hotel and Restaurant Administration Quarterly and Florida International University Review…
Abstract
Reviews articles published during 1996 in the Hospitality Research Journal, Cornell Hotel and Restaurant Administration Quarterly and Florida International University Review. Identifies recent contributions to the literature in these North American‐based journals with reference to: people and organizations; service quality and customers; strategy and operations; food service; education; and eco‐tourism and legal issues.
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Andra Gumbus and Frances Grodzinsky
Women as individuals experience subtle discrimination regarding career development opportunities as evidenced by research on the Glass Ceiling. This paper looks at the…
Abstract
Women as individuals experience subtle discrimination regarding career development opportunities as evidenced by research on the Glass Ceiling. This paper looks at the ramifications of technology, specifically the Internet, and how it affects women’s career opportunities.
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